Higher Ed Marketing, Digital Communications and Web

Last Build Date: Thu, 22 Mar 2018 11:36:41 +0000


12 Takes on measuring #HigherEd content performance

Thu, 22 Mar 2018 11:30:58 +0000

There is no shortage of bad content online. But, there is no scarcity of great quality content either. When there is much more content than available attention and time, measuring the performance of your content is key – even if numbers and words (or pictures!) are not always a match made in heaven. That’s why […]

Best advice ever on #HigherEd content

Tue, 06 Mar 2018 12:30:48 +0000

Content is King. And, it’s a pretty tough ruler. When you have to feed the content beast on the social media accounts or the website of your school, it’s NOT an easy job. So, good advice is always welcome in the higher ed content professional community. :-) That’s why I asked the 12 higher ed […]

Present at the 2018 #HigherEd Content Conference: Submit a proposal by Feb 14 #hesm

Tue, 06 Feb 2018 12:30:29 +0000

Looking for great presentations for the 2018 Higher Ed Content Conference (April 25) Welcoming hundreds of participants from close to 60 different institutions based in the US and Canada in April 2017, the 4th edition of the Higher Ed Content Conference was a big success. This online conference focusing only on content strategy and content […]

Why watch the 2018 Higher Ed Analytics Conference with your #highered team? #hea18

Thu, 01 Feb 2018 14:18:04 +0000

Missed the 2018 Higher Ed Analytics Conference? If you’ve attended any of the 5 previous editions of this conference, you know that the HEA Conference is to higher ed digital analytics what the Super Bowl is to football – with new and returning players but always a brand new game! We saw the A-game of […]