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Last Build Date: Tue, 12 Dec 2017 16:56:00 Z

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Toshiba unveils world's first 14TB conventional magnetic hard drive

Tue, 12 Dec 2017 16:56:00 Z

Toshiba has unveiled what it claims is the first ever Conventional Magnetic Recording (CMR) Hard Drive (HDD) with a massive 14TB capacity. This drive, which is billed as a model for enterprise use, boasts nine disks and a helium-sealed design, 3.5in form factor, 7200rpm speed, and a 6Gbit/s SATA interface. Toshiba announced the new drive, which is part of the new MG07ACA series, last week alongside a smaller 12TB 8-disk model. Both hard drives boast a lower operating power profile than the previously launched MG06ACA series, according to Toshiba, as well as better storage density. The 14TB drive in particular offers a greater than 50% improvement in power efficiency versus the 10TB MG06ACA version. Conventional magnetic recording drives such as these are faster than similar models that use shingled magnetic recording tech. Talking about the new MG07ACA series, IDC's HDD Research VP John Rydning said: Toshiba’s new helium-sealed enterprise HDD is the world’s first 14TB of storage capacity using conventional rather than shingled magnetic recording technology, giving enterprise customers the highest capacity HDD available in the market today for existing server and storage system architectures. Consumers interested in this new enterprise series will need to contact Toshiba directly for purchase information, but as 4K and even 8K video becomes standard, ultra-high capacity enterprise drives like this might not be limited to traditional 'enterprise' users for long... Press Release Toshiba Launches World’s First 14TB HDD with Conventional Magnetic Recording The 14TB models use an innovative 9-disk, helium-sealed design to deliver massive capacity that fits into standard 3.5 inch SATA drive bays Irvine, CA – December 7, 2017 – Toshiba Electronic Devices & Storage Corporation today announced the launch of the MG07ACA Series, the world’s first enterprise 14TB Conventional Magnetic Recording (CMR) HDD. Using a 9-disk, helium-sealed design, the new MG07ACA Series provides the power-efficient capacity and storage density needed by cloud-scale and enterprise storage solution providers to achieve their TCO objectives. “We have raised the bar with the new MG07ACA Series 9-disk helium-sealed design,” said Akitoshi Iwata, Vice President of Storage Products Division, Toshiba Electronic Devices and Storage Corporation. “By utilizing an innovative design, we continue to improve the benefits that high-capacity disk storage can deliver to our broad global customer base.” The MG07ACA Series features both 14TB 9-disk and 12TB 8-disk models. The helium-sealed 3.5-inch mechanical design realizes better storage density and a lower HDD operating power profile than the previous MG06ACA Series for optimal TCO in cloud-scale infrastructures. The series also utilizes Toshiba Group’s laser welding technology to ensure the helium remains securely sealed inside the drive enclosure. The drives support a SATA 6Gbit/s interface and 7,200rpm access performance. The 9-disk 14TB models achieve a 40% increase in maximum capacity over previous MG06ACA 10TB models. Additionally, the 14TB models improve power efficiency by over 50% (W/GB). “Toshiba’s first helium-sealed nearline drive intercepts the market at a class-leading 14 TB capacity with CMR,” said John Chen, industry analyst at Trend Focus. “Its early time-to-market for this capacity positions the company well to meet the storage needs of large hyperscale and cloud companies. Additionally, the company’s choice of a 9-disk platform paves the way to achieving higher capacities in future product generations.” “While enterprise server and storage customers realize that shingled magnetic recording (SMR) technology can improve HDD capacity, the adoption of SMR HDD products into server and storage systems is a transition that will take several years,” said John Rydning, Research Vice President for hard disk drives at IDC. “Toshiba’s new helium-sealed enterprise HDD is the world’s first 14TB of storage capacity using conventional rather than shingled magnetic [...]

Sony finalizes buyout of Toshiba's sensor business

Fri, 04 Dec 2015 20:01:00 Z


Back in October, Sony announced its intention to buy out Toshiba's sensor business, and today they've sealed the deal. Sony is spending ¥19 billion ($154 million) on the acquisition.

Toshiba says that they will 'transfer semiconductor fabrication facilities, equipment and related assets of Toshiba's 300mm wafer production line, mainly located at its Oita Operations facility, to Sony Semiconductor as part of the deal'. The company's 1,100 workers will be offered positions at Sony after the merger closes by the end of the first quarter 2016.

This deal potentially affects every camera manufacturer that has used Sony and/or Toshiba APS-C (and smaller) sensors in the past - which is to say virtually all of them. Except for Canon and Samsung, both of which manufacture their own APS-C and larger sensors, every other camera manufacturer, including Nikon, will now pretty much have to rely on Sony.

That is, assuming Samsung doesn't become a supplier in its own right. With a question mark hanging over the future of the NX system and long-standing rumors about the company's investment in full-frame, it is possible that Samsung could step in to provide Nikon, Ricoh and Fujifilm with an alternative to Sony. 

Press release:

Sony and Toshiba Sign Definitive Agreements for the Transfer of Semiconductor Fabrication Facilities

Tokyo, Japan, December 4th, 2015 -- Based on the memorandum of understanding entered into between Sony Corporation ("Sony") and Toshiba Corporation ("Toshiba") on October 28, 2015, the parties today announced that they have signed definitive agreements to transfer to Sony and to Sony Semiconductor Corporation ("SCK"), a wholly-owned subsidiary of Sony, certain Toshiba-owned semiconductor fabrication facilities, equipment and related assets in its Oita Operations facility, as well as other related equipment and assets owned by Toshiba (the "Transfer"). 

Under the agreements, Toshiba will transfer semiconductor fabrication facilities, equipment and related assets of Toshiba's 300mm wafer production line, mainly located at its Oita Operations facility. The purchase price of the Transfer is 19 billion yen. Sony and Toshiba aim to complete the Transfer within the fiscal year ending March 31, 2016, subject to any required regulatory approvals. 

Following the Transfer, Sony and SCK plan to operate the semiconductor fabrication facilities as fabrication facilities of SCK, primarily for manufacturing CMOS image sensors. 

The parties expect to offer the employees of Toshiba and its affiliates employed at the fabrication facilities to be transferred, as well as certain employees involved in areas such as CMOS image sensor engineering and design (approximately 1,100 employees in total), employment within the Sony Group, upon the completion of the Transfer.

Outline of 300mm wafer fabrication facilities, Toshiba Oita Operations

  • Building completion: February, 2004
  • Location: 3500 Oaza Matsuoka, Oita City, Oita Prefecture, Japan
  • Building area: 24,100 m2
  • Total floor space: 48,800 m2
  • Main products: CMOS image sensors, memory controllers

Toshiba to sell sensor business to Sony for $165 million

Sun, 25 Oct 2015 17:54:00 Z


Toshiba is finalizing plans to sell its image sensor business to Sony for an estimated $165 million (¥20 billion) in a bid to raise cash after a $1.3 billion accounting scandal. Toshiba, who manufactured sensors for the Nikon D5200 and D7100, among others, has been unloading assets (such as medical devices and elevators) as part of its restructuring plan.

Sony currently has 40% of the growing image sensor market, and is quadrupling spending to keep up with demand for both smartphones and digital cameras.

According to the Japan Times, some of Toshiba's 2600 employees will be transferred to Sony, while others will be moved to other Toshiba factories. Layoffs are also a possiblilty.

Toshiba brings TransferJet wireless SD cards to Europe

Fri, 04 Sep 2015 20:59:00 Z


Electronics company Toshiba has announced that it will bring its wireless transfer memory cards to Europe, after having sold them in the Japanese market since the beginning of summer. The Class 10 16GB SDHC card uses TransferJet technology to communicate with compatible devices or devices fitted with TransferJet adapters that are brought into close proximity with the card's host. The idea is that images or other data can be transferred from a still or video camera directly to a computer, tablet or phone without having to make a cabled connection. The devices need to touch – like the NFC system – and the connection is made in 0.1 seconds.

Toshiba claims the connection between the devices is secure because the technology only works with devices very close together, so data can't be intercepted from a distance. The company also says that the transfer of information happens at 560 Mbps, and that 10GB can be moved in just three and a half minutes. 

Toshiba sells a range of adapters for USB and microUSB ports, as well as for Apple's Lightning ports. No pricing has been released yet - a US press release from January quoted $79.99 with availability in March, however we haven't seen any signs of TransferJet products for sale yet. For more information visit the Toshiba TransferJet website.

Toshiba TransferJet 16GB SDHC card launches July 31 in Japan

Wed, 01 Jul 2015 20:16:57 Z


Following some trade show demos, Toshiba is officially introducing a new 16GB SDHC card with TransferJet technology. The card, which looks to be available in Japan only first, is able to wirelessly transfer photos and videos from a camera to a TransferJet-compatible device.

Sony introduced TransferJet technology in 2008, and previously included it in an 8GB Memory Stick card and Cyber-shot cameras like the DSC-TX7, but it never quite took off in those implementations. Toshiba's TransferJet SD card, rated as Class 10, is the first of its kind. It uses very short range wireless communication to transfer content at speeds up to 375Mbps (~47MB/s) to a compatible device, including the company's dongles for iOS and Android devices. It's not quite up to date, but Toshiba's (delightfully terrible) 2013 TransferJet promotional video is really too good (bad) not to share.

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Pricing has not yet been detailed. The TransferJet SD card will launch in Japan; further availability isn't clear at this time. See the Japanese press release for more information. 

Toshiba expands its Exceria Pro SD card line to include 64GB and 128GB models

Tue, 26 May 2015 23:53:00 Z


Update: Toshiba has release UK and European pricing for the new Exceria Pro cards. The 16GB card will cost £50/€70, the 32GB will cost £82/€114, the 64GB will cost £163/€230 and the 128GB card will sell for £326/€460.

Electronics giant Toshiba has announced higher capacity models of its high-speed Exceria Pro SD cards, increasing the maximum storage available to 128GB. The 16GB and 32GB Exceria Pro cards have existed for some time in European markets. Toshiba claims they achieve best read speeds of 260MB/s and write speeds of 240MB/s, and the new 64GB card is said to follow suit. The highest capacity 128GB card offers a read speed of 260MB/s but a write speed of 150MB/s. Toshiba has also announced plans to distribute the cards in the US.

All the cards conform to the UHS-ll standard, and are designed to help users of UHS-ll enabled cameras to make the most of high frame rates and 4K video recording by allowing camera buffers to be cleared more quickly.

With this refresh of the range all the Exceria Pro SDXC cards will be compatible with SDA 4.2 and will support the UHS-ll interface and UHS Speed Class 3. Speed Class 3 cards have a guaranteed minimum read/write data transfer speed of 30MB/s, to make them at least three times faster than UHS-l cards. Toshiba claims that, with a high-speed card reader on a USB3.0 hub, its new cards can transfer 1000 5-million-pixel/1.5MB images to a PC in just 16.8 seconds.

Toshiba has not released UK pricing for these new cards, but the 16GB model is listed at $100 US, $180 for the 32GB model, $350 for the 64GB version and $700 for the 128GB version. Toshiba US gives a ship date of May 27 for all but the 128GB card; that is expected to ship from June 10. Toshiba's cards come with a 5-year warranty. For more information visit the Exceria Pro page on the Toshiba website.

Toshiba reveals Project Ara camera module prototypes

Mon, 16 Feb 2015 21:44:00 Z

Shardul Kazi, Senior Vice President from Toshiba America shows off a module prototype.

Google's modular smartphone, dubbed Project Ara, has been in the pipeline for over a year at this point, and though it isn't yet ready to hit consumer shelves, it is far enough along to get an idea of what the eventual final product will offer. Several companies are on board to produce hardware modules for the modular phone, among them being Toshiba, which recently showed off its camera module prototypes.

The Project Ara smartphone is a simple handset with a revolutionary twist: rather than having embedded hardware that can’t be upgraded, it is built around hardware “modules” that slide into place. Users can swap out any of these modules for different versions, making it simple to upgrade when more powerful options are released.

The camera will be housed in one module, and as such users will be able to select the kind of camera they prefer. Someone who isn't inclined toward mobile photography, for example, can select a cheap and basic camera, while someone who is concerned about the quality of their mobile photographs can pick a better module. 

Toshiba is planning to offer several different camera modules. According to the recently unveiled prototypes, there will be a 5MP and a 13MP option, both using a CMOS sensor.

According to Toshiba America's SVP Shardul Kazi, the company will also be creating 8MP and 20MP modules, which were revealed in less detail. He hinted at ultra-slow-motion capabilities, as well as enhanced functionalities like NFC, external memory, TransferJet, and more. Development is being done in phases, with 2015 encompassing Phase 2 and Phase 3 slated for 2016.

Via: PetaPixel

Toshiba announces world's first SDHC card with NFC

Thu, 08 Jan 2015 00:00:00 Z


Toshiba has announced an SDHC card equipped with NFC, claiming it to be the world's first. With the corresponding 'Memory Card Preview' app downloaded to a mobile device, the user can tap the card to view a thumbnails of 16 images and see available storage... and that's it. Unlike Toshiba's just-refreshed FlashAir series of cards, there's no Wi-Fi connection here for heavier lifting, like transferring photos. Aside from NFC, it's a fairly ordinary Class 10-rated SDHC UHS-I card available in 8GB, 16GB and 32GB versions.

If you're the kind of person to stockpile half-filled memory cards in a desk drawer (we're sure we don't know anyone like that), then this feature might be useful for quickly sorting out which card was used on which trip. But we can't help feeling that without Wi-Fi for image transfer, it's a little short on useful features.

The press release appears on Toshiba's Japanese site with an indication that the new cards are on display at CES in Las Vegas. 

Toshiba offers FlashAir III wireless SD card

Wed, 07 Jan 2015 02:17:58 Z

Toshiba has announced a third generation of its FlashAir wireless SD cards. Like the previous version, the Toshiba FlashAir III acts as its own wireless LAN point for sharing to smartphones, tablets and computers. The newly introduced card boasts 'enhanced photo sharing and management features,' and maintains the same Class 10 rating as its predecessor. It will be available in March for $79.99 for a 16GB version or $99.99 for 32GB. Press release: Toshiba Announces Third Generation FlashAir III Wireless SD Card Memory Card Provides Consumers with Quick and Seamless Way to Share Captured Moments Wirelessly LAS VEGAS--(BUSINESS WIRE)--CES 2015, LVCC Central Hall Booth #11028 — Toshiba’s Digital Products Division (DPD), a division of Toshiba America Information Systems, Inc., today introduced the FlashAir™ III Wireless SD Card, a third generation memory card that serves as its own wireless LAN access point, allowing users to share images, videos and files wirelessly. Now with enhanced photo sharing and management features, users can quickly designate which photos to instantly share and easily manage files from a web browser on a PC. The FlashAir III delivers speedy data transfers so users can quickly upload their images and videos. The FlashAir III Wireless SD Card’s Internet pass-through feature allows users to access the card and Internet (via your separate wireless router) simultaneously – enabling the ability to upload images in real-time. Using a wireless LAN chip, The FlashAir III Wireless SD Card is accessible to any wireless capable computers, smartphones or tablets, and can support simultaneous access from up to seven devices1. In addition, the built-in Wi-Fi® access point also allows for transfers without an Internet connection. “We understand how important it is for consumers to share their photo and video memories with family and friends,” said Maciek Brzeski, Vice President, Branded Storage, Toshiba America Information Systems, Inc., Digital Products Division. “We have eliminated the cumbersome task of uploading pictures via a USB cord so users can effortlessly share and manage their files, leaving more time for what’s important.” Toshiba also offers a free FlashAir mobile app that makes it easy to share via iOS and Android-based devices. The FlashAir III Wireless SD Card is backed by a five-year standard limited warranty.2 Known as the “Inventor of Flash Memory,” Toshiba has been providing storage solutions worldwide since 1967 and has more than 47 years of experience developing storage offerings that complement our comprehensive ecosystem of devices. Leveraging an annual $3.1 billion investment in research and development, Toshiba continues to push the boundaries of storage technology to meet customers’ needs. Pricing and Availability The Toshiba FlashAir III Wireless SD Card will be available for purchase in March, 2015 at various retailers, and on for $79.99 MSRP3 for 16GB4 and $99.99 for 32GB. 1 Application software required and will need to be downloaded from the Toshiba website and/or other websites. 2 The terms and conditions of Toshiba’s standard limited warranty are available at 3 Price. Reseller prices may vary. MSRP means “Manufacturer’s Suggested Retail Price.” 4 One Gigabyte (1GB) means 109 = 1,000,000,000 bytes and One Terabyte (1TB) means 1012 = 1,000,000,000,000 bytes using powers of 10. A computer operating system, however, reports storage capacity using powers of 2 for the definition of 1GB= 230 = 1,073,741,824 bytes and 1TB = 240 = 1,099,511,627,776 bytes, and therefore shows less storage capacity. Available storage capacity (including examples of various media files) will vary based on file size, formatting, settings, software, operating system and other factors.[...]

Toshiba announces 20MP 1/2.4-inch sensor for smartphones

Wed, 17 Sep 2014 14:20:58 Z


In recent times we have seen smartphone manufacturers move to slightly larger image sensors and higher pixel counts in their devices. Now Toshiba has launched a new sensor model that is in line with the new trend. The 20MP CMOS chip has the model number T4KA7 is classed as 1/2.4"-type which is approximately the same size as the sensors you would find in consumer-grade digital compact cameras and a little larger than the 1/3-inch sensors found in most conventional smartphones.

According to Toshiba the new sensor allows for device designs as thin as 6mm deep and can be expected to be used in high-end smartphones. Images captured with the T4KA7 measure a generous 5384 x 3752 pixels and therefore offer some flexibility for digital zooming or intelligent downscaling. The chip also comes with a high-speed circuit technology that allows it to capture 22 frames per second at full resolution.

First samples have already been shipped to device manufacturers and the sensor costs just under US$20. Mass production is expected to start in February 2015, so we should see first devices with the Toshiba sensor some time after that. We are looking forward to compare its performance to similarly specified sensors that are already available, such as the 20MP 1/2.5-inch sensors in the Nokia Lumia 1520 and 930.

Source: PRNewswire | via: GSMArena

Toshiba unveils UHS-II Class 3 microSD memory cards

Fri, 18 Apr 2014 20:00:00 Z

Toshiba has announced the industry's first microSD memory cards to comply with the UHS-II standard. Also being UHS Speed Class 3 (U3) enabled will allow the new cards, available in 64GB and 32GB capacities, to capture 4K video at constant minimum write speeds of 30MB/s. The 64GB cards offer a maximum read speed of 260MB/s and a maximum write speed of 240MB/s. The 32GB cards have a maximum read speed of 145MB/s and maximum write speed of 130MB/s. Pricing and availability were not announced.   Press Release: TOSHIBA DEBUTS WORLD'S FASTEST MICROSD MEMORY CARDS First to Comply with the High-Speed UHS-II Interface Standard IRVINE, Calif., April 16, 2014 — Extending its industry leadership in memory card solutions, Toshiba America Electronic Components, Inc., (TAEC)*, a committed leader that collaborates with technology companies to create breakthrough designs, has introduced the world’s fastest (1) microSD memory cards. The new cards are the first in the industry to comply with the UHS-II (2) interface standard, the ultra high speed serial bus interface defined in the SD Memory Card Standard Ver. 4.20. Available in 32GB (3) and 64GB capacities, Toshiba’s new microSD memory cards offer the fastest transfer rates available, are UHS Speed Class 3 (U3) enabled, and allow high-quality 4K video capture at constant minimum write speeds of 30MB/s. This means that 4K2K video, live broadcast and content can be recorded on high-performance cameras. The 64GB cards offer a maximum read speed of 260MB/s (4) and a maximum write speed of 240MB/s. The 32GB cards have a maximum read speed of 145MB/s and maximum write speed of 130MB/s, which represents an 8x write speed improvement and 2.7x read speed improvement when compared to Toshiba’s current 32GB microSD UHS-I cards (5). These faster transfer speeds reduce the time required to download large data movie and music files to smart phones and tablets, and enable camera users to shoot high resolution digital still images in a continuous high speed shooting mode. Toshiba, the inventor of flash memory, offers a broad selection of memory cards that can be used in a variety of applications including, smart phones, digital still and video cameras, audio players, tablets, and many other portable consumer electronics devices. The entire memory card line features cryptographic security and high-level copyright protection functions. Looking to the future, Toshiba will continue to meet market demands by enhancing its line-up of UHS-II compliant microSD memory cards. Sample shipments for chipset vendors and set manufacturers of smart phones and other mobile devices are available now. For more information on memory products from Toshiba, please visit or 1- As of April 16, 2014. Toshiba survey. 2- UHS-II is the ultra high speed serial bus interface in SD Memory Card Standard Ver4.20 that delivers data at 156MB/s by single lane access and 312MB/s by dual lane access. 3- Product density is identified based on the density of memory chip(s) within the Product, not the amount of memory capacity available for data storage by the end user. Consumer-usable capacity will be less due to overhead data areas, formatting, bad blocks, and other constraints, and may also vary based on the host device and application. For details, please refer to applicable product specifications. 4- Maximum data writing/reading speed may vary depending on the host device, read and write conditions, and file size. For purposes of measuring read and write speed in this context, 1 megabyte or MB = 1,000,000 bytes. 5- microSDHC EXCERIA MUH-A032G (32GB). Read Speed: 95MB/s, Write Speed: 30MB/s *SDHC memory cards (32GB) can be used only in SDXC o[...]

Toshiba ups capacity and speed of its Wi-Fi SD card

Thu, 14 Nov 2013 19:05:57 Z

(image) Toshiba expanded its lineup up of Wi-Fi enabled SD memory cards with a high capacity 32GB FlashAir II model. 

Like Eye-Fi and Transcend Wi-Fi cards, each Toshiba card serves as its own wireless LAN access point so users can upload images and files from their camera to PC, tablet, or smartphone. The 32GB card boasts Class 10 speed compared to the previous model's Class 6 speed. The FlashAir II card features a new 'Internet pass thru mode' that enables users to access the card and Internet simultaneously – enabling the ability to upload images in real-time.  

The 'pass through' mode will also be made available for the recently introduced 8GB and 16GB Speed Class 10 FlashAir cards running earlier firmware versions, which can be updated by using the Firmware Update Tool

The Toshiba FlashAir II SD cards will be available for $79.99 MSRP for 16GB and $99.99 for 32GB.

Do you use Wi-Fi enabled memory cards? Are they easy to use, or more trouble than they're worth? 

Toshiba announces dual camera smartphone system for post-capture focal control

Fri, 27 Sep 2013 19:13:26 Z

Accompanied by the right software, a new dual-camera system from Toshiba could allow for post-capture focal control.

Toshiba has announced a dual-camera imaging system for smartphones that could allow for post-capture focal control. Combining two 5-megapixel cameras with some yet-to-be created imaging software, Toshiba claims the unit can produce images that can be refocused after capture. And although these sensor modules are smaller than smartphone standard size — at 1/4-inch (roughly 3.2 x 2.4mm) versus 1/3-inch (4.7 x 3.5) — the images are output at the same resolution as produced by 13MP smartphone cameras.

From Toshiba:

The TCM9518MD camera module incorporates two 1/4-inch 5M-pixel CMOS image sensors, making it suitable for smartphone and tablet PC applications. The distance between a camera and objects can be calculated by using the TCM9518MD in combination with a dedicated companion LSI. As a result, distance information can be provided as depth data, which allows you to create new features together with application software. For example, it is possible to realize a focus adjustment feature and objects extraction after images are captured. The resolution enhancement feature available with the companion LSI makes it possible to improve the output resolution to approximately the same level as 13M-pixel smartphone cameras. As a result, it is possible to realize smartphones that are thinner than those with a 13M-pixel camera but offer comparable resolution.

This is not the first time we've heard of Toshiba working on such tech for smartphones. Last year, we reported on an imaging system with 500,000 lenses — each measuring .03 mm in diameter — that sent separate images to sensors measuring 5x7mm. 

No word yet on when Toshiba's forward-looking imaging system ideas will actually be seen in the marketplace.

Toshiba announces first UHS-II SD cards as world's fastest

Tue, 16 Jul 2013 23:41:08 Z

Toshiba has announced the Exceria and Exceria Pro ranges of SD cards - the first to conform to the UHS-II standard and the fastest SD cards yet announced. The Exceria Pro cards will be available in 16GB and 32GB sizes from October 2013 and will offer read/write speeds of 260MB/s and 240MB/s respectively. 32GB and 64GB Exceria series cards offering the same read speeds but half the write speed will follow a month later. The UHS-II standard increases the maximum possible write speed for SD cards to 312MB/s, when used with compatible devices, compared with the 104MB/s maximum offered by UHS-I cards. Press Release: Toshiba Unveils New SD Memory Cards Offering World-Fastest Write Speed - To launch EXCERIA series compliant with UHS-II - TOKYO—Toshiba Corporation (TOKYO: 6502) today announced that it will launch a new series of SD memory cards offering the world's fastest data write speed. The latest edition to its line-up of EXCERIA memory cards designed to offer users of high-end digital cameras an excellent experience, the EXCERIA PRO1 and EXCERIA1 cards will be launched in major markets worldwide, starting with Japan in October. EXCERIA cards compliant with UHS-II will be available in two series. The EXCERIA PRO series will offer photographers a data write speed of 240MB/sec2 the world's fastest3, while the EXCERIA series will write at 120MB/sec. They will allow digital camera users to shoot still images continuously at high speed. The cards are the first in the EXCERIA line-up to integrate a newly developed controller compliant with UHS-II4 the ultra high speed serial bus interface defined in SD Memory Card Standard Ver. 4.10, and they achieve significantly higher data transfer speeds than earlier UHS-I compliant cards5. While digital cameras have made huge strides in image quality and versatility, users have long wanted to see improvements in data transfer rates and write times, so as to be able to takes bursts of photographs in quick succession. This demand has grown increasingly strong as high performance digital single-lens reflex cameras and mirrorless interchangeable-lens cameras have gained popularity and moved into the mainstream. Further advances in higher resolution image recording (including 4K2K video), will also fuel demand for transfers of data-rich images at high speed. Looking to the future, Toshiba, a world leader in the NAND flash memory business, will continue to meet market demands by enhancing its line-up of UHS-II compliant SD memory cards. Notes: EXCERIA PROTM and EXCERIATM are trademarks of Toshiba Corporation. Maximum data writing speed may vary depending on the host device and file size. As of July 2013 UHS-II is the ultra high speed serial bus interface in SD Memory Card Standard Ver4.10 that delivers data at 156MB/s by single lane access and 312MB/s by dual lane access. EXCERIA Type 1 SD-GU032G1 (32GB) Read Speed: 95MB/s, Write Speed: 90MB/s Outline of New SD Memory Cards 1. UHS-II Compliant EXCERIA PRO Card Product Name  Capacity  Maximum Transfer Speed  Price  Start of Sales (Plan) Read Write THNSX016GAABM3  16GB  260MB/s  240MB/s  Open  October 2013 THNSX032GAABM4  32GB  260MB/s  240MB/s  Open  October 2013 2. UHS-II Compliant EXCERIA Cards Product Name  Capacity  Maximum Transfer Speed  Price  Start of Sales (Plan) Read White THNSX032GAB4M3  32GB  260MB/s  120MB/s  Open  November 2013 THNSX064GAB4M4  64GB  260MB/s  120MB/s  Open  November 2013 Note: Product names above are for the Japanese market.[...]

Toshiba shows-off Lytro-style Light Field module for mobiles

Wed, 27 Feb 2013 22:50:03 Z

Toshiba Semiconductors has been demonstrating a sensor module for mobile phones that allows Lytro-style refocusable images. The company promises 2MP images from an 8MP sensor and is already working on a version with higher-resolution output. However, there's reason to believe such cameras would be even more prone to the drawbacks we identified in Lytro's camera.

Toshiba showed its sensor (shown bare and with lens as a module), to IDG News Service. Image copyright: IDG News Service

Like the Lytro, the Toshiba chip features a layer of microlenses that scatter light across multiple pixels, depending on the angle from which the light approached. This allows the camera to capture information about depth, as well as brightness and color. This information can then be re-processed to render images as if they'd been focused on different depths.

However, just as small sensor cameras tend to have limited control over depth-of-field (a result of the necessarily short focal lengths and small aperture diameters of their lenses), the size of Toshiba's camera risks it only offering refocusability over very close ranges. It's also worth noting Light Field cameras require a trade-off between resolution and depth information. Toshiba is choosing a balance that is weighted towards resolution, which we'd expect to further reduce its ability to discern depth information. (From IDG News Service)

LZeal releases ezShare wireless SDHC card with a Wi-Fi on/off switch

Fri, 25 Jan 2013 19:15:25 Z

(image) Chinese software company LZeal has announced ezShare - a Wi-Fi SDHC card with an on/off switch to reduce power consumption in cameras without menu options to control such cards. When the wireless function is turned on, images can be accessed via a web browser, suggesting it offers an HTTP server, like Toshiba's FlashAir cards. There are also dedicated apps for smartphones and tablets. The Class 10 SD cards are available in 4GB, 8GB, 16GB and 32GB capacities. Prices and availability information to be confirmed



Capacity 4GB/8GB/16G/32G
Wireless Standards IEEE 802.11b/g/n
R/W Speed Class 4/ Class 6/ Class 10
Applications Digital Camera, Digital Video, DSLR or other devices with SDHC slot
Access Terminals Wi-Fi device(iPhone, iPad, Smart Phones, Tablets, Pad, Laptops, etc
Applicable format: JPEG/RAW/AVI/MP4/MOV,etc
Browsers Support Safari/IE/OPERA/Chrome
Max. Access Users 5
External dimensions: 32(L)×24(W)×2.1(T)(mm)
Weight: Approx. 4g

Toshiba making Lytro-like lens for smartphones

Thu, 27 Dec 2012 22:46:43 Z

(image) (image)
 Sample images from Toshiba's new smartphone camera hardware shows its multifocus technology.
 The tiny camera packs 500,000 lenses into a 1cm-wide cube.

The Asahi Shimbun is reporting that Toshiba has created a tiny camera for post-capture focusing on smartphones. The Lytro-esque hardware has 500,000 lenses—each measuring .03 mm in diameter—that send separate images to sensors measuring 5x7mm. The dens lens system fits inside a cube with sides that measure roughly 1cm each. 

Functioning similar to an insect’s compound eye structure, the lenses send 500,000 images with unique focal points to the camera’s sensors and Toshiba’s software combines them to allow the user to choose the focal point after the shot.

Lytro’s multifocus camera was received with a combination of excitement and skepticism during its release in 2011. While many say the technology is innovative and downright cool, it remains a novelty camera because of the difficulty of sharing “living” photos and the low resolution of the final photos.

In our review of the Lytro earlier this year, we concluded that “the best results out of the Lytro often required rather contrived compositions.”

For mobile photographers, this new technology could ultimately eliminate autofocus lag while postponing composition decisions. Focusing on mobile devices can be tricky and no smartphone cameras currently on the market produce a natural and dramatic depth of field effect.

The sample photos in the Asahi Shimbum article left a lot to desire—the shots were super noisy and apparently low resolution. If Toshiba expects its multifocus camera to compete with the top hardware on mobile devices, it will need to improve the overall quality of the final photos.

Toshiba is currently shopping the technology around to smartphone and tablet manufactures and hopes to commercialized the technology in 2013.

Toshiba scales down sensor for mobile

Mon, 03 Dec 2012 15:51:24 Z

This photo of the sensor, provided by Toshiba, shows the tiny, 13-megapixel camera component floating in a Y2K-era cyberspace illustration. Hardware manufacturers are steadily keeping up with the ever-growing demand for smaller and more advanced smartphone cameras. Toshiba announced last week a 1.12-micrometer, 13-megapixel sensor out this month. The move to 1.12-micrometer technology allows for 13 megapixels on a standard 1/3-inch sensor. Despite its smaller scale, Toshiba claims the sensor has an image quality equivalent to that produced by a 1.4-micrometer sensor. The company explains that the camera sensors on mobile phones perform poorly in low-light conditions because the miniaturization of pixel size creates less light sensitivity. By introducing color noise reduction to a backside illuminated sensor, Toshiba claims it provides an approximately 1.5 times higher signal to noise ratio value than a 1.12 micrometer pixel image sensor with no color noise reduction feature. This higher signal to noise ratio implies that it can take clearer photos in low light conditions.  Full Press Release: TOSHIBA ANNOUNCES 13 MEGA PIXEL, 1.12 MICROMETER, CMOS IMAGE SENSOR WITH COLOR NOISE REDUCTION THAT IMPROVES IMAGE QUALITY Company's new CMOS image sensor created with on-circuit color noise reduction lowers pixel noise and improves image quality on smartphones, mobile devices SAN JOSE, Calif., Nov. 28, 2012 — Toshiba America Electronic Components, Inc. (TAEC)*, a committed leader that collaborates with technology companies to create breakthrough designs, announced a new 13 mega pixel, 1.12 micrometer, CMOS image sensor delivering high-image quality equivalent to a 1.4 micrometer pixel image sensor. Toshiba implemented back side illumination (BSI) technology and integrated color noise reduction (CNR) to develop its newest CMOS image sensor that fits into an 8.5mm x 8.5mm size camera module and enables high-quality pictures even in low-light conditions. "As mobile devices like smartphones and tablets get smaller and thinner, the pixel size of image sensors needs to shrink accordingly," said Andrew Burt, vice president of the Analog and Imaging Business Unit, System LSI Group at TAEC. "However, the miniaturization of pixel size reduces the amount of light entering into the pixel which impacts image quality. Toshiba addresses the challenge of pixel miniaturization with its newest CMOS image sensor." The miniaturization of pixel size impacts performance of light sensitivity and signal to noise ratio (SNR) in today's 1.12 micrometer pixel image sensors. BSI technology helps improve sensitivity, but falls short on elevating image quality. Leveraging its innovation and technology expertise, Toshiba developed its newest CMOS image sensor with BSI and CNR integrated on the sensor to address both low-light sensitivity and SNR. As a result, the Toshiba CMOS image sensor provides approximately 1 ½ times higher SNR value1 than a 1.12 micrometer pixel image sensor with no CNR feature allowing manufacturers to deliver products with high-quality imagery, even in low-light conditions. Pricing and Availability Samples of the Toshiba 13 mega pixel, 1.12 micrometer CMOS image sensor, part number T4K37, will be available in December 2012 . Sample pricing begins at $ 20.00 (U.S.)[...]

Toshiba announces Exceria range of fast SDHC cards

Wed, 14 Mar 2012 19:58:12 Z

Toshiba has announced the Exceria range of UHS-I compliant high-speed SDHC and SDXC cards, available in a range of speeds and sizes. The fastest, Type 1, cards will equal the fastest cards currently available - offering 95MB/s read and 90MB/s write speeds - and will be offered in capacities up to 32Gb. There will also be 95/60MB/s and 90/30MB/s versions. All the cards will exceed SD Class 10 performance and UHS-I Class 1 performance in the latest, UHS-I compatible cameras. No details are yet available for prices or availability outside Japan. Press Release: Toshiba to Launch the World-Fastest Class SDHC Memory Cards Starting new brand of SDXC and SDHC memory cards compliant with UHS-I TOKYO—Toshiba Corporation (TOKYO: 6502) today announced that it will launch a new line of high performance SDXC and SDHC memory cards under a new brand name, EXCERIA™[1], that will bring to market SD memory cards offering the highest performance levels available. EXCERIA, a combination of "excellent" and "experience" offers cards compliant with the SD Memory Card Standard Ver.3.0 UHS-I[2], and includes versions offering the world-fastest class[3] data transfer speed[4]. The new products will be launched from April in Japan, with distinctive labeling. The SD memory card has emerged as the data storage card of choice in all kinds of personal digital equipment. As the performance of digital equipment has advanced, SD memory cards offering faster data transfer speeds are necessary to support such functions as recording HD movies, continuous image shooting with digital camera and short transfer times when copying data to other devices. Toshiba's EXCERIA SDXC and SDHC memory cards will offer fast data read and write speeds and full compliance with the SD Memory Card Standard Ver.3.0 UHS-I. The minimum recording speed is compliant with UHS speed class 1[5] and SD speed class 10[6]. Products will be launched in three series, EXCERIA Type 1, Type 2 and Type HD, each offering three versions with different capacities. The Type 1 series products integrate new controllers that realize the world-fastest class of data transfers, with a maximum read speed of 95MB per sec and a write speed of 90MB per sec. Type 2 series products offer a maximum read speed of 95MB per sec and a write speed of 60MB per sec, while Type HD products have a maximum read speed of 90 MB per sec and a write speed of 30 MB per sec. Toshiba, a world leader in the NAND flash memory business, will continue to meet market demands by enhancing its line-up of high performance SD memory cards. Notes: [1] EXCERIA is a trademark of Toshiba Corporation. [2] UHS-I is the ultra high speed interface in SD Memory Card Standard Ver.3.0 that delivers data at a rate from 25 to 104MB per sec, [3] As of March 2012 [4] Maximum data transfer speed may vary depending on the host device and file size. [5] When it is used in UHS interface compliant device, the minimum read and write speed is 10 MB per sec. [6] The minimum read and write speed is 10 MB per sec. Outline of New SD Memory Cards 1. EXCERIA Type 1 Product Name Capacity Maximum Transfer Speed Price Start of Sales (Plan) Read Write   SD-GU032G1  32GB  95MB/s  90MB/s  Open  July, 2012 SD-GU016G1  16GB  95MB/s  90MB/s  Open  July, 2012 SD-GU008G1  8GB  95MB/s  90MB/s  Open  July, 2012 2. EXCERIA Type 2 Product Name Capacity Maximum Transfer Speed Price Start of Sales ([...]

Wireless LAN standardized for SD cards

Thu, 12 Jan 2012 08:20:12 Z

CES 2012: The Secure Digital Association has announced a standard for wireless communications from SD cards. The standard builds on the work done by Toshiba, which has been showing compliant cards at CES. The standard includes two communications systems, denoted 'W' and 'D.' 'W' cards can communicate with other devices (such as tablets and televisions), in a peer-to-peer fashion, or can upload to 'cloud' services.  The 'D' section of the standard aslo allows connection to home networks. 'W+D' cards that allow both communication types will also be available. Press Release: SD ASSOCIATION ADDS STANDARDIZED WIRELESS COMMUNICATION TO WORLD-LEADING SD MEMORY CARD STANDARDS New Wireless LAN feature extends SD memory card convenience so consumers can transfer pictures and videos wirelessly from their cameras LAS VEGAS – CES Booth South Hall 4 #36231 -- Jan. 9, 2012 – A new SD memory card standard can transform millions of everyday consumer electronics into wireless LAN devices with portable storage and communications. The Wireless LAN SD standard announced today is the SD Association’s first wireless SD memory card standard combining storage and wireless capabilities. Consumers will be able to transfer pictures, videos and other content wirelessly from most existing digital cameras and digital video cameras to web-based cloud services and between SD devices over home networks. The Wireless LAN SD standard combines the world-leading memory card storage standard with the ubiquitous wireless standard IEEE 802.11a/b/g/n, part of the Association’s strategy to expand SD services and features by incorporating other global standards. This standard is applicable to full size SD/SDHC/SDXC and microSD/SDHC/SDXC memory cards. It taps into a billions-strong SD standards market for which manufacturers can develop products and consumers can reliably use Wireless LAN applications. “As cloud servers and wireless technologies continue to penetrate the consumer experience, wireless accessibility will become increasingly more important,” said Michael Yang, senior principal analyst, memory and storage, IHS iSuppli. “The addition of wireless capability to the existing SD memory card standard, will enable SD memory cards to remain relevant to shifting market demand, and add value to consumers and manufacturers of new cameras, tablets, and mobile phones.” With wireless communication capabilities in their familiar SD memory cards, consumers around the world will be able to: Upload family, vacation or sports photos and video wirelessly from a camera or video camera to a computer or server for sharing or backup. Wirelessly download pictures from servers with cameras and video cameras using Wireless LAN SD memory cards. Consumers can share pictures and videos without email or physical card transfers, including peer-to-peer picture and video transfers from cameras to smart phones and tablets wirelessly without an access point. Use Wireless LAN SD memory cards as wireless control points for other devices, such as TVs, in a home network. The Wireless LAN SD memory card standard defines two interface types: The Web interface supports server upload and peer-to-peer functions. The home network interface supports server upload and home network communication functions. A Wireless LAN SD memory card can provide both of the wireless communication types, designated by both symbols. “Wireless LAN SD offers you a standardized approach to transfer pictures, video, documents and [...]

Panasonic, Samsung, SanDisk, Sony and Toshiba create SD 'security solution'

Tue, 20 Dec 2011 21:10:48 Z

Panasonic, Samsung, SanDisk, Sony and Toshiba have announced they are working on a 'security solution' for the Secure Digital format - a move more about transferring paid-for content onto mobile devices than about photography. The system will associate cards with content buyers, so that rights-owners feel they can allow those buyers to move copyrighted Blu-Ray and downloaded HD content onto the cards. Or, in marketing speak: 'enables the effortless consumption of online and offline content across multiple device platforms.' Press release: Panasonic, Samsung, SanDisk, Sony and Toshiba Join Forces to Collaborate on Next Generation Secure Memory Solution Five Companies plan to jointly form ‘Next Generation Secure Memory Initiative December 19th, 2011—Panasonic Corporation, Samsung Electronics Co., Ltd., SanDisk Corporation, Sony Corporation and Toshiba Corporation today announced that they have reached an agreement in principle to collaborate on a new content protection technology for flash memory cards such as SD Cards and various storage devices. Under the ”Next Generation Secure Memory Initiative,”*1 the five companies will start preparing for licensing and promotion of HD (high-definition)-capable security for SD Cards and embedded memory for use in advanced consumer applications such as tablets and smartphones. This content protection solution will be robust enough to protect HD content. A high level of content security will be realized through the use of the initiative’s technologies, including unique ID (identification) technology for flash memory and robust copy protection based on public key infrastructure. The five companies believe this technology will enable various HD content applications such as HD network download, broadcast content to go and HD Digital Copy/Managed Copy from Blu-ray DiscTM*2 media. With these applications, users can enjoy HD content on a wide range of devices, including AndroidTM*3-based smartphones and tablets, TVs and Blu-rayTM*4 products. The five companies believe that they each can make substantial contributions that, when combined, will enable them to start licensing the new secure memory technology early next year. The five companies expect to see adoption of flash memory products and various embedded flash memory solutions using this technology in the market in 2012. "Panasonic has always been an innovator in providing the best possible content viewing experience in the living room through development of Blu-ray and Blu-ray 3DTM technologies and products" said Yoshiyuki Miyabe, Corporate CTO, Panasonic Corporation.  "With our new secure memory solution, we are excited to create a strong link between the living room experience and the mobile experience. Now consumers can enjoy watching premier content, such as movies, on the go with their smartphones and tablets".amsung believes that the time is ripe for an advanced security solution and welcomes the opportunity to deliver a highly viable solution using flash memory chips.  Samsung’s ongoing commitment to technology excellence will now further extend to early market availability of high-performance NAND technologies implementing the new advanced security solution,” said Young-Hyun Jun, Executive Vice President, Memory Business, Samsung Electronics. Co., Ltd. “Consumers are ready for a solution that enables the effortless consumption of online and offline content across multiple device platforms,” said Sumit Sadana, Senior Vice Presiden[...]

Toshiba announces its first "Flash Air' WiFi SDHC card

Fri, 02 Sep 2011 18:51:42 Z

Toshiba has announced a WiFi SDHC card that can both transmit and receive data. It's the first card to fully comply with the SD standard, the company says. It also claims lower power consumption than 'other cards with similar functions,' by which you have to assume it means Eye-Fi. The card will be able to share data with compatible cameras, smartphones and WiFi-enabled computers. All cameras with SD slots will be able to broadcast data from the card, and Toshiba says a number of camera makers are considering launching compatible products that will allow data to be received, too. The announcement follows the company's work with Trek 2000 to develop a standard for such cards. Jump to: Press Release Specifications Press Release: Toshiba to Launch "FlashAir™", the World's First SDHC Memory Card with Embedded Wireless LAN Communications TOKYO–Toshiba Corporation (TOKYO: 6502) today announced that it will launch the world's first[1] SDHC memory card with embedded wireless LAN functionality to meet the SD Memory Card Standard. The new card, "FlashAir™", has an 8GB capacity and supports both peer-to-peer transfers and uploads to and downloads from servers. Samples will be available from November 2011 and sales will start in February 2012. FlashAir will be featured at IFA 2011, in Berlin, Germany from September 2. At a time when digital cameras have achieved immense popularity, users want a quick and easy way to share photographs with friends and to transfer them to and from online storage services and social networks. Toshiba provides the solution with FlashAir, the world's first SDHC memory card with embedded wireless LAN functionality that is fully compliant with the SD Memory Card Standard. FlashAir's embedded wireless communication function allows users to upload and download photographs to and from a server and to exchange photographs and other data with other devices, including digital cameras[2] that are FlashAir compliant and, smartphones and PCs that support wireless LAN. All transfers are done wirelessly, without any need for a cable connection. Key features of the new card include the ability to receive as well as transmit and lower power consumption than other cards with similar functions. Even in digital cameras not compliant with FlashAir, the new card can share digital images with smartphones and PCs that support wireless LAN. Toshiba will secure certification of FlashAir for wireless communication in Japan, North America and Europe. Toshiba will reinforce and extend its leadership of memory business by further enhancing its SD memory card line-up.  Notes: [1] As of September 1, 2011. Source: Toshiba Corporation. [2] A number of camera makers are now considering launching compliant products. Key features Product name: THNSW008GAA-A Capacity: 8GB Price (tax included): Open Start of sample shipping: November 2011 Start of sale: February 2012 Note:  The above product name is for the Japanese market. Specifications Standard: SD Memory Card Standard Wireless LAN Standard: IEEE 802.11b/g/n Wireless LAN security: WEP, TKIP, AES (WPA, WPA2) Card capacity: 8GB Speed class: Speed Class 6 Applicable format: JPEG, RAW, MPEG, etc Power Supply Voltage: 2.7-3.6V Operating Environment: Temperature: -25°C to 85°C Relative humidity: 95% at 25°C (no condensation) External dimensions: 32(L)×24(W)×2.1(T)(mm) Weight: Approx. 2g Note:  The above specifications are as of Sept[...]

Toshiba to introduce world's fastest SDHC UHS-I cards

Fri, 03 Sep 2010 10:21:31 Z

Toshiba has announced what it claims will be the world's fastest SDHC UHS-I and the world's first microSDHC UHS-I compliant memory cards. To be available in 32GB, 16GB and 8GB capacities, the SDHC cards will offer read and write speeds of up to 95MB/s and 80MB/s respectively. The microSDHC cards will be available in 4GB, 8GB and 16GB capacities with read and write speeds of up to 45MB/s and 20MB/s. The company says mass production of the SDHC UHS-I cards and sample shipments of the new microSDHC UHS-I cards will begin from November 2010. Press Release: Toshiba to Launch the World's Fastest SDHC Memory Card TOKYO and IRVINE, Calif., Sept. 2 -- Toshiba America Electronic Components, Inc. and its parent company Toshiba Corporation (TOKYO: 6502), a leading innovator in NAND flash memory technologies and solutions, today announced the launch of 8GB (gigabyte)*1 16GB and 32GB SDHC UHS-I cards compliant with the SD Memory Card Standard Ver. 3.0 (SD 3.0), UHS104. These new SD cards offer the world's fastest*2 SDHC data read and write speeds. Toshiba also extended its industry leadership in memory card solutions by unveiling the world's first 4GB, 8GB and 16GB microSDHC UHS-I cards compliant with (SD 3.0), UHS50. Mass production of the new SDHC UHS-I cards and sample shipments of the new microSDHC UHS-I cards will start this November. The new SDHC UHS-I Memory Cards are the world's first memory cards compliant with SD 3.0, UHS104. With a maximum read speed of 95MB per second*2, and a write speed of 80MB per second, the products introduce a new level of ultra-fast read and write speeds to NAND flash based memory cards. Toshiba's new microSDHC UHS-I cards are the world's first microSDHC memory cards compliant with SD 3.0, UHS50. They, too, offer the world's fastest read and write speeds in their class: a maximum read speed of 40MB per second and a write speed of 20MB per second. The specifications of the new cards combine increased data capacity with the fast data transfer rates essential for applications such as high speed continuous shooting of high resolution digital still cameras, video, and high speed transfers of HD content.   The high performance specifications announced by Toshiba will enable developers to use HD content in future generations of consumer products. By further enhancing the performance of its SD Memory Card line-up, Toshiba continues to lead the NAND flash memory market in removable card storage. The expanded new card series will be featured at IFA 2010, in Berlin, Germany from September 3, and PHOTOKINA 2010, in Koln, Germany from September 21. Outline of new SD memory cards SDHC UHS-I Cards Product Name Capacity Maximum Read Speed Maximum Write Speed Start of Mass production THNSU032GAA21L 32GB 95MB/s 80MB/s Nov., 2010 THNSU016GAA21K 16GB 95MB/s 80MB/s Dec., 2010 THNSU008GAA21J 8GB [...]

Toshiba develops wireless SDHC memory cards

Tue, 22 Jun 2010 09:36:10 Z

Toshiba has announced the development of its first wireless SDHC memory card in conjunction with Singapore based Trek 2000. In addition, the two companies will invite digital camera makers and other interested parties to join an industry forum to promote and share the technology with the aim of creating a standard for WiFi cards. The WiFi enabled 8GB SDHC card will feature 802.11 wireless transfer rates and support RAW file transfer. The cards will have to compete with Eye-Fi cards, first launched in 2007, that have seen increasing in-camera support from camera makers. Press Release: Toshiba and Trek Establish Forum to Promote SD Cards Embedding Wireless Communication Functions 22 Jun, 2010 Tokyo—Toshiba Corporation today announced the launch of an industry forum to promote a new SD card that integrates Wi-Fi wireless communication with data storage capabilities. The forum, the "Standard Promotion Forum for Memory Cards Embedding Wireless LAN"* has been founded by Toshiba and Singapore-based Trek 2000 International Ltd. In recent years, as digital cameras have achieved huge rates of market penetration, the need for quick and easy way to share photographs has grown. The new card offers an innovative solution that brings new capabilities to the already very popular SDHC format. The card is designed to bring Wi-Fi functionality to digital still cameras that have an SDHC slot. Once in a camera, a card can recognize and communicate with the same type of card in another camera (on a one-to-one basis), and users can exchange photographs quickly and easily. It also allows users to upload and download photographs to and from a server without any need for a cable connection or transfers of the memory card. The new card is compliant with the SD memory card standard, supports IEEE 802.11b/g and has an 8-gigabyte capacity. It can transfer both JPEG and RAW images, the two most widely used digital formats. Toshiba and Trek will invite the participation of digital camera manufacturers and other interested parties in promoting the card, and in exchanges of technical information toward establishing standard specifications and expanding the use of the card. Toshiba is a market leader in the development and manufacture of NAND flash memory, which is indispensable for today's personal digital devices. The company seeks to enhance and expand its memory business by proposing new applications for NAND flash memories. Features of SD card embedding wireless communication functions The ability to send and receive image data among digital still cameras equipped with an SDHC slot and the card. Upload and downloads of digital photographs between a digital still camera equipped with an SDHC slot and the card, and in a Wi-Fi environment, and a server. User management of image transmission and reception minimizes power consumption compared with current solution. * Standard Promotion Forum for Memory Cards Embedding Wireless LAN is a provisional name and may be subject to change.[...]

Toshiba shows 64GB SDXC card

Wed, 13 Jan 2010 10:48:00 Z

(image) Toshiba has exhibited its first SDXC (Extended Capacity) memory card at the CES 2010 show in Las Vegas. The 64GB cards with read and write speeds of up to 60MB/s and 35MB/s respectively, were first announced in August 2009 as the world first 64GB SDXC cards. CES 2010 has been a success for the SD formats, with the launch of SDXC compatible digital cameras from Panasonic and Canon, while Sony and Olympus introduced cameras using SDHC cards, rather than being restricted to their own proprietary memory formats.

Click here to read the original launch press release