Subscribe: Transformers Company News
http://www.seibertron.com/news/rss.php?f_cat=15
Added By: Feedage Forager Feedage Grade B rated
Language: English
Tags:
full news  full  hasbro  news story  news  seibertron clicking  seibertron  story seibertron  story  transformers  view full 
Rate this Feed
Rate this feedRate this feedRate this feedRate this feedRate this feed
Rate this feed 1 starRate this feed 2 starRate this feed 3 starRate this feed 4 starRate this feed 5 star

Comments (0)

Feed Details and Statistics Feed Statistics
Preview: Transformers Company News

Transformers Company News from Seibertron.com



Seibertron.com - The Ultimate Transformers Website!



Published: Sat, 24 Feb 2018 04:24:12 CST

Last Build Date: Sat, 24 Feb 2018 04:24:12 CST

Copyright: (c)2018 Seibertron.com
 



Hasbro Transformers 2018 Fan Vote: War for Cybertron Questions Answered, Vote Closes Today

Fri, 23 Feb 2018 13:41:00 CST

(image) Hasbro's official Facebook page for Transformers has put out some extra information on the fan-vote poll for the 2019 War for Cybertron figures, which is closing today on social media. The three images answer some of the questions that the brand has been receiving since Tuesday, such as: Aren’t Needlenose and Tracks brothers? A: Yep! And, you’ll get a glimpse into what drove them apart and led to them joining the Autobots and Decepticons in the War for Cybertron trilogy! Get ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/d82fa0b7590a2a151ce9ba8ad2798f4c.jpg




A Gateway to Unicron - HasLab Crowdfunding

Thu, 22 Feb 2018 15:17:00 CST

(image) My fellow Seibertronians, lend me your audio receptors! One of the major stories coming out of this past weekend's Hasbro Media Day at New York Toy Fair is the launch of Hasbro Labs (HasLab for short), a crowdfunding platform intended to deliver oft requested and long sought after 'grails' to the various communities in Hasbro's fan ecosystem. Their initial project is the largest Star Wars vehicle ever: a 3.75" scale Jabba's Sail Barge from Return of the Jedi. With all crowdfunding projects ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/7216f706b11b0fd0f5f81b3fa1066bf1.jpg




New Hasbro Transformers War for Cybertron Trilogy Fan Vote - Last Day!

Tue, 20 Feb 2018 08:31:00 CST

(image) From the coverage of the Hasbro Brand Entertainment panel, which you can read again here, we have the details on the next fan-vote poll that will lead to not one but two, separately sold figures - each with their backstory and reason for inclusion together - for the new War for Cybertron toyline (that will follow the end of Power of the Primes and Prime Wars Trilogy). The voting runs on official Transformers social media platforms Facebook, Twitter, and Instagram from Tuesday February 20th ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/8caf0e45286cc7efe42dcfd7f2b6cb64.png




Toy Fair 2018 - Hasbro Transformers Brand Interview: IDW, Unicron, G1, Bumblebee, More #HasbroToyFair #NYTF

Sun, 18 Feb 2018 05:26:00 CST

(image) A final story from the main Hasbro Transformers day over at the Times Center in New York City, where Toy Fair 2018 is still taking place, is the group interview with the Transformers brand team - including infamous names like John Warden and Ben Montano - which our Twincaster podcaster megatronus was present for and recorded in full! The team took questions from a varied assortment of podcasters, fansites, media sites, many of whom we've also collaborated before, on topics such as ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/f835fec2d3f2350973f8dc695c3a9ff6.jpg




Hasbro Transformers 2018 Fan Vote: War for Cybertron Pairings, Voting Opens February 20th #HasbroToyFair #NYTF

Sat, 17 Feb 2018 14:24:00 CST

(image) From the coverage of the Hasbro Brand Entertainment panel, which you can read again here, we have the details on the next fan-vote poll that will lead to not one but two, separately sold figures - each with their backstory and reason for inclusion together - for the new War for Cybertron toyline (that will follow the end of Power of the Primes and Prime Wars Trilogy). The voting runs on official Transformers social media platforms Facebook and Instagram from Tuesday February 20th to Friday ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/fe198f310ba05112bbdce1bad89132cc.png




Toy Fair 2018 - Hasbro Entertainment Brand Preview, including Transformers: Studio Series, Generations, War for Cybertron, Fan Poll #HasbroToyFair #NYTF

Sat, 17 Feb 2018 12:38:00 CST

(image) After the coverage we offered yesterday of the investor meeting from Hasbro, including the various slides made available during the call itself, in two of our stories - respectively, the future of the live-action Paramount movies and the general Transformers brand from a company perspective - we return today to New York City, to cover the Hasbro Entertainment Brand Preview! Ranging across their several franchises, the event covers the likes of My Little Pony, Star Wars, and more, including ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/5da5ef1799a00f49b1b0675b8ee0ea33.jpeg




New York Toy Fair 2018 Hasbro Investor Call General Coverage #HasbroToyFair #NYTF

Fri, 16 Feb 2018 12:43:00 CST

(image) As you've seen from our highlight post on the Paramount and Allspark Studios output here, there is some news coming out of the investor call with Hasbro (including CEO Brian Goldner) regarding Transformers, though it is true that the entertainment side of the franchise is the only one that really mattered today. To round out the roadmap and reboot, then, we have some expanding partnerships with Chinese media and China in general, as the revenue has increased over the past year, looking at ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/9945e9f8825f453e5c50490403e7824d.png




Hasbro CEO Brian Goldner Speaks of Transformers Outperforming Star Wars and more at Q4 2017 Earnings Call

Wed, 7 Feb 2018 23:29:00 CST

(image) The transcript for Hasbro's latest Quarterly Investors call is up on Seeking Alpha, as are the presentation slides. In it, we realize a major talking point was how Star Wars toys had under-performed while the Transformers brand was very strong. As a matter of fact, as Brian Goldner states, "TRANSFORMERS in the fourth quarter was in dollar terms, our biggest growing brand". The slides that accompanied the numbers shown today, which were posted earlier, mention Transformers as a major ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/a309c3f9f6897b9d9a1d3d3e1ceae542.jpg




Hasbro Reports Full-Year and Fourth Quarter 2017 Financial Results

Wed, 7 Feb 2018 11:15:00 CST

(image) We've received the official press release from Hasbro concerning their fourth quarter (2017) and full year report, which seems to show a positive trend for the company, and therefore investors and shareholders. Transformers specific material is not referred to here but will be shown once the images are made available in the Newsroom, and you always check out the full data here! Read on below! Board of Directors Increases Quarterly Dividend 11%, or $0.06 per share, to $0.63 per ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/a5e6ef1987cc84d732dddfa6fa179a90.jpg




Toysrus to Liquidate over $200 Million in Merchandise and More Insider Details

Wed, 24 Jan 2018 11:54:00 CST

(image) A source wishing to remain anonymous has uploaded a slide with broad strokes of the initiatives Toysrus will be taking in their 2018 roadmap. The same source also gave a breakdown of what all this means and some specifics: - 181 stores are closing in first quarter, starting in February - This 181 number breaks down to 91 Babiesrus, 47 Toysrus, 37 Side-by-sides, 2 outlets, and 4 express stores - There will be an opening/remodeling of 12 new co-branded stores, different from the Side by ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/d4e0452e6d4b604cf04deb84b9ce32e2.png




List of 180 US Toysrus Stores Closing in 2018

Wed, 24 Jan 2018 10:44:00 CST

(image) We previously had news stating that a potential 200 Toysrus stores may close due to their financial restructuring. The official number has now been revealed to be closer to 180 US stores. News comes to us from several news outlets including CNBC and CNN. The full list can be seen at the end of this article. Regarding these store closings, this is what the Chairman and Chief Executive Officer David Brandon said in the memo posted on their website. "The reinvention of our brands requires that ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/1bf2bda69e2d0e468c6182871ec34178.jpg




Boulder Media and Hasbro Hiring Across Europe for Animated Movie Project

Mon, 22 Jan 2018 13:59:00 CST

(image) We have a small update from Irish company Boulder Media - the studio behind Danger Mouse - currently collaborating with Hasbro on the creation of Transformers: Rescue Bots Academy, other animated series in the Hasbro shared Universe (such as Micronauts) and the yet untitled animated feature movie that will serve as a prequel on Cybertron, developed by Hasbro's Allspark Pictures, Paramount, and Boulder Media Studio. The update, you ask? They're looking for more roles to work on that animated ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/4790c588aa0af303d9f66aed54fd53eb.jpg




Dawson Racing Transformers Will Miss Rolex 24

Thu, 4 Jan 2018 14:23:00 CST

(image) It has been a while since we last mentioned the Transformers sponsored race car from Dawson Racing. By way of Racer.com we have learned that it seems that it will be missing out on Rolex 24 for the 2018 IMSA Season-Opener. This is what Ian Dawson had to say as to why exactly it will be missing: "We've had a few delays, as often happens with a new team, new car, new infrastructure," said Ian Dawson. "Although we would love to commence the season at the Rolex 24 At Daytona, it is also one of ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/3156887f89290161f5a66b68f9108d16.jpg




Wizards of the Coast to Produce Transformers Card Game

Thu, 28 Dec 2017 11:38:00 CST

(image) RollingStone has an interview out with one of the creative minds of Wizards of the Coast, the company president Chris C o c k s. Wizards of the Coast, as you know, is a subsidiary of Hasbro and producer of collectible card games such as Magic: The Gathering as well as role playing games like Dungeons & Dragons. While we are waiting on an official announcement of sorts, it was mentioned in this interview with Chris C o c k s that the Transformers card game is gestating now and is on its way. ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/f367f184d392b7cafa6d3c79f336f9df.jpg




Takara's Power of the Primes Toys Confirmed as Identical to Hasbro's to "Unifying the World Brands"

Mon, 25 Dec 2017 22:43:00 CST

(image) There has been a lot of talk about how odd it is that more and more Takara toys are the exact same as the Hasbro released. We saw it with Trypticon but even more with the Transformers: The Last Knight toylines where even the box was the same. And now with the Power of the Primes toys looking identical for both companies (an example is given below) and both company logos appearing on the upcoming Studio Series toys, this similarity for multiple lines is getting fans both concerned and confused. ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/32f80138a35b268596c13e322794a427.jpg




Toysrus Rumoured to Close Between 100 and 200 Stores in the US

Thu, 21 Dec 2017 11:31:00 CST

(image) We have news from Bloomberg of Toysrus potentially closing 100 stores in the United States. This comes from "people with knowledge of the situation" and it is simply them considering it at this point. No decision has been made about whether stores will close or not or even the potential number, which may even go up to 200 according to other insiders. For those curious, Toysrus currently has 879 stores in the US which means that they would be potentially closing between %10-%20 of their stores. ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/6e2b9541aca1fae16d39266bd93a167e.jpg




Toys'R'Us UK Faces Job Losses and Pension Fund Troubles

Tue, 19 Dec 2017 09:32:00 CST

(image) We have some more unfortunate news for those following the saga of Toys'R'Us, both in the US and the UK, ever since the first invocation of chapter 11 and the 'bankruptcy' story first broke (as covered here). As you might remember, the UK branch of the retail chain has been facing some rough times entirely independently of the US branch's bankruptcy filing, and around a quarter of their stores in the country could be facing closure. The latest addition to that story, as reported by major UK ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/55e49f104bb66e37e8d5ae173acd0414.jpg




Hasbro ToyBox Tools Adds New Transformers: The Last Knight and Rescue Bots Toys to Project

Sat, 16 Dec 2017 11:19:00 CST

(image) This weekend, we bring you another initiative that Hasbro is taking part in alongside Toys for Tots (as covered here), this time in partnership with ToyBox Tools - a resource created with and by The Autism Project to increase accessibility to toys and playing in general to children with developmental disabilities. Hasbro has joined with the project by contributing in both Transformers: The Last Knight and Transformers: Rescue Bots categories, and the simplified toys that the two lines ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/8492265228c084ca9a7b7155019ad938.jpeg




Hasbro to Match Donations to Toys for Tots This Holiday Season with New Philantropic Scheme

Fri, 8 Dec 2017 11:47:00 CST

(image) Hasbro are no strangers to philanthropic gesture and campaigns, and it looks like they'll be supporting their more generous side once again this year - though with a first-time campaign called Be Fearless Be Kind. The company is joining up with the Toys for Tots scheme, a US Marine Corps foundation that supports families less fortunate and in need through the winter period in particular. Specifically, Hasbro will be matching all donations made through the foundation: for each toy or game, ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/fc935291399cc746d76f556840984f56.jpg




Hasbro Report: Hasbro Announces Quarterly Cash Dividend on Common Shares

Thu, 7 Dec 2017 15:06:00 CST

(image) On Business Wire, Hasbro has launched a news release today detailing their quarterly cash dividends. Here is what was reported: December 07, 2017 12:32 PM Eastern Standard Time PAWTUCKET, R.I.--(BUSINESS WIRE)--Hasbro, Inc. (NASDAQ: HAS) today announced that its Board of Directors has declared a quarterly cash dividend of $0.57 per common share. The dividend will be payable on February 15, 2018 to shareholders of record at the close of business on February 1, 2018. About ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/94d5345d4578db772f56e841ce49dfb5.jpg




Toys 'R' Us UK at Risk of Closing 25 Stores

Sat, 2 Dec 2017 05:03:00 CST

(image) In another addition to the long saga of the Toys'R'Us bankrupcty news, previously reported on back in September, we have some news coming at us from the UK branch of the multinational retailer, courtesy of fellow Seibertronian blackeyedprime. It appears that, according to the BBC, out of the 106 stores currently open in the UK, at least 25 of them will be closed in the coming months due to issues of rental costs and the model of the stores themselves. You can read more about the issue here, ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/7453e5de3e3820d61597248e61573a91.jpg




Imaginarium Art Jazz and Skywarp

Thu, 30 Nov 2017 08:41:00 CST

(image) Imaginarium Art has added more characters to be statues to their growing pool of Transformers statue involving Coronation Starscream with throne, Ultra Magnus pose statue, Soundwave pose statue with his minions: Rumble (or Frenzy for those on the other side of the coin), Laserbeak, and Ravage, and lastly the most recent Rodimus Prime/Hot Rod statue holding the Matrix of Leadership up as he ascends to being the next Prime after Optimus. While the other statues have been sold out, but the Rodimus ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/980d171ef1d318e71f28ba2fc093c82a.jpg




New Transformers and Casio Collaboration with Transformers G-Shock Watch Commercial

Wed, 29 Nov 2017 02:42:00 CST

(image) Coming from Tokyo Comic Con, we have a brand new brand partnership to report on! Casio posted a 30 second spot on the YouTube channel for their G-Shock Watches, and it features a G-Steel watch that transforms into Optimus Prime to save the earth from some oncoming meteors! According to a blog post, this promotion is to celebrate the G-Shock watch's 35th anniversary. It’s unknown at this time if this will actually lead to Casio Producing a special edition watch (Or Takara producing a special ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/9ca34eb07819e67669edc818b23c5be0.jpg




New #HasbroStories Clip Series - Thor & Amanda, Corey, Global Philantropy

Tue, 21 Nov 2017 17:53:00 CST

(image) Several months ago, Hasbro sent out a press release highlighting their new campaign to connect faces and names to the gigantic toymaker company, called Hasbro Stories. As a series of short clips on YouTube, they spotlighted employees and departments that sparked the interest of potential viewers, from personal hobbies to connections to the brands they work on, giving a human face to the usually corporate reality for a wider audience. Well, they're back! We have a whole list of clips for you ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/276d2ba1379e83d0ad9a9e0fc6f41556.png




Mattel Rejects Takeover Offer from Hasbro

Fri, 17 Nov 2017 00:18:00 CST

(image) It looks like it is back to the drawing board for any possibility of Hasbro purchasing Mattel. According to the latest from Reuters, Mattel has flat out rejected Hasbro's offer to purchase the company, which we reported on a week ago. Here is a quote from the article saying exactly why the offer was rebuffed: Mattel has informed Hasbro its proposal undervalues the company and does not take sufficiently into account the potential for regulators to reject the deal based on antitrust ... View the full news story on Seibertron.com by clicking here.


Media Files:
https://static.seibertron.com/images/news/3d90d22e35b33ea4f81f5628db3449a3.jpg