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News, blogs and commentary from the leader in North American automotive news



Last Build Date: Fri, 22 Sep 2017 06:00:00 EST

 



Daimler, BYD plan new EVs for China

Fri, 22 Sep 2017 06:18:00 EST

Daimler and BYD plan to expand their cooperation in China to bring new electric models to market under the Denza brand. Currently Denza sells just one model.



Mitsubishi to beef up U.S. marketing, hires new agency

Thu, 21 Sep 2017 09:47:05 EST

Mitsubishi, now under Nissan's control, is beefing up its marketing plans in the United States and has hired Butler Shine Stern and Partners to handle creative, social and digital duties.



Mercedes-AMG concept races to life

Wed, 20 Sep 2017 11:00:00 EST

Mercedes-AMG visualizes the similarities between a race car and a future halo car.



Russian nuclear giant joins scramble to supply EV boom

Wed, 20 Sep 2017 09:01:30 EST

Russia's state-owned nuclear corporation is joining the lithium rush as it seeks to profit from the boom in EVs whose batteries use the metal.



Wanna sell cars? No, job seeker study finds

Wed, 20 Sep 2017 00:01:00 EST

A Cox study found job seekers' interest in working at a dealership jumps when told they won't have to sell cars, while most dealers don't have a staffing strategy.



New diesel cars no better for environment than gasoline counterparts, German officials say

Wed, 20 Sep 2017 07:13:11 EST

New diesel cars do not produce less of the environmentally damaging carbon dioxide than gasoline vehicles, a group of newspapers cited the German Transport Ministry as saying.



Toyota revs up with GR performance line

Tue, 19 Sep 2017 08:48:28 EST

Toyota is introducing a high-performance "GR" series consisting of seven variants including the Prius plug-in hybrid and Vitz subcompact.



Aston Martin moves beyond Bond, explores conventional marketing

Mon, 18 Sep 2017 00:01:00 EST

As Aston Martin transforms itself from a low-volume builder of just a few grand touring models into a high-end purveyor of supercars, it's changing its marketing to match.



Cadillac's New York move opens up new marketing world

Mon, 18 Sep 2017 00:01:00 EST

Cadillac's New York journey has taken it on helicopter rides to the Hamptons, virtual-reality expeditions at auto dealerships, and forays into the worlds of art and fashion.



VW Group's August sales up 8% despite flat Europe

Mon, 18 Sep 2017 09:29:08 EST

VW Group said its global vehicle registrations rose 8 percent last month as flat sales in Europe were offset by growth across all other major markets, particularly South America.



Marketing the digital storefront

Mon, 18 Sep 2017 00:01:00 EST

Dealerships that have adopted online purchase tools have also altered their marketing strategies to promote the shopping experience.



Kia CMO Saad Chehab sees power in brand's youth

Mon, 18 Sep 2017 00:01:00 EST

After leaving FCA on a hot streak in 2015, Saad Chehab is back in the advertising game, this time as chief marketing officer for Kia Motors America. He'll have a lot on his plate.



How best to use Google? Now, there's a playbook

Mon, 18 Sep 2017 00:01:00 EST

Dealers and their ad agencies have been asking Google for more transparency and guidance as they work to keep pace with the tech giant's growing portfolio of marketing tools. Google is responding.



Intel collaborates with Waymo on self-driving compute design

Mon, 18 Sep 2017 12:05:02 EST

Intel said it will collaborate with Google affiliate Waymo, saying it worked with the company during the design of its compute platform to allow autonomous cars to process information in real time.



Marketing for autonomous technology turns conservative

Mon, 18 Sep 2017 00:01:00 EST

Automakers continue to feed buzz about self-driving cars, but their marketing strategies are still very much hands-on.



Mercedes-Benz' Slaven says social marketing is people-intensive

Mon, 18 Sep 2017 00:01:00 EST

Mercedes-Benz USA's Drew Slaven talks about the brand's shift of resources to social media.



Ford agency's new creative chief on bringing mobility to marketing

Mon, 18 Sep 2017 00:01:00 EST

Tito Melega, the new creative chief of Ford's agency plans to invoke the company's long and global legacy of moving people.



QandA with Volvo CMO Matt O'Rourke

Mon, 18 Sep 2017 00:01:00 EST

Ad agency Grey Group is taking advantage of Volvo's brand transformation to introduce ad campaigns built around unconventional storytelling. Matt O'Rourke, who leads the Volvo account at ad agency Grey Group, explains this new direction.



Cadillac's 'Let Go' campaign for Super Cruise pitches brand as pioneer

Mon, 18 Sep 2017 00:01:00 EST

Cadillac's CMO calls Super Cruise "the perfect product" for showcasing Cadillac's heritage as an innovator.



France plans new incentives to phase out polluting vehicles, report says

Mon, 18 Sep 2017 04:18:52 EST

The French government is planning a series of new incentives to phase out polluting vehicles, including offering up to 2,000 euros to those choosing to swap a gasoline or diesel car for a less polluting model and 2,500 euros for owners trading up to...



Mazda upgrading U.S. dealership network

Mon, 18 Sep 2017 00:01:00 EST

Mazda has embarked on a three-year dealership upgrade targeting more than 100 outlets across the United States as part of its push to polish its brand image and achieve 2 percent market share.



Can Tesla propel Panasonic into top supplier ranks?

Mon, 18 Sep 2017 00:01:00 EST

Japanese electronics giant Panasonic believes its association with Tesla will help it leapfrog into the top 10 global auto suppliers in just five years.



Mercedes spreads its wings at Falcons' new home

Sun, 17 Sep 2017 00:01:00 EST

The stadium sponsorship will put the Mercedes brand in front of millions of football, soccer and music fans. Those fans include many younger consumers who may not realize the breadth of the brand's expanding lineup.



How Ghosn will push alliance to 14 million sales

Fri, 15 Sep 2017 08:49:58 EST

Renault-Nissan Chairman Carlos Ghosn wants the alliance to increase vehicle sales by 33 percent to 14 million vehicles by 2022.



GM's Cruise aims to open self-driving tests to public; timing unclear

Fri, 15 Sep 2017 16:43:26 EST

General Motors' self-driving unit, Cruise Automation, is working to open an internal ride-hailing service to people outside the company.



Why Ghosn wants 14M annual vehicle sales from the Renault-Nissan alliance

Fri, 15 Sep 2017 08:49:58 EST

Renault-Nissan chairman Carlos Ghosn wants the alliance to increase vehicle sales by 33 percent to 14 million vehicles by 2022. Most of the growth will come from growing markets.



Ford expands Russian production on SUV demand

Fri, 15 Sep 2017 04:51:26 EST

Ford's Russian joint venture plans to increase production to meet growing demand for SUVs and light commercial vehicles.



PSA-Dongfeng China sales fall 38% in August

Fri, 15 Sep 2017 05:58:09 EST

PSA-Dongfeng's China sales fell 38 percent in August. PSA, which assembles Peugeot and Citroen cars and light trucks with the Chinese automaker, said demand at the JV has fallen 46 percent in the first eight months.



European sales rose 6% in August

Thu, 14 Sep 2017 02:30:10 EST

European new-car sales rose nearly 6 percent in August with Nissan, Renault, Toyota and VW Group's Skoda and Seat brands among the winners.



Uber, Waymo clash over key evidence in self-driving trial

Thu, 14 Sep 2017 16:03:24 EST

Uber asked a judge to exclude evidence from an upcoming trade-secrets trial about how a former engineer downloaded thousands of confidential files from Alphabet's Waymo self-driving car unit before eventually joining Uber.



2017 VW e-Golf with upgraded battery pack starts at $31,315

Thu, 14 Sep 2017 10:30:51 EST

Volkswagen priced its updated 2017 e-Golf, which now boasts a 125-mile range, at $31,315, including an $820 delivery charge.



Chery will focus on electrified models in Europe

Thu, 14 Sep 2017 09:29:15 EST

Chery will sell its Exeed TX compact SUV in Europe with three electrified powertrains.



Hyundai hopes Canadians 'swipe right' on Tinder and choose Ioniq

Wed, 13 Sep 2017 11:48:18 EST

Hyundai Canada is turning to a dating app to find matches for its new four-door hatchback Ioniq eco-vehicle. The Hyundai Ultimate Date ad campaign compares buying a new car to the dating scene.



GM puts pieces in place to take on Uber as Cruise, Maven expand

Wed, 13 Sep 2017 10:17:45 EST

Ride-hailing apps and car-sharing services have been called existential threats to automakers as we know them, but GM is looking to fight fire with fire. Or, in this case, robots with robots.



Alfa Romeo lends Giulia Quadrifoglios to F1 drivers

Wed, 13 Sep 2017 11:00:00 EST

Alfa Romeo shows that having Formula 1 drivers whip a car around a track is one way to put a vehicle through its paces.



Daimler reveals the dark secret behind EVs

Tue, 12 Sep 2017 00:01:00 EST

Daimler has revealed the dark secret that explains exactly why the German auto industry has been so loath to embrace EVs until now: lack of profit.



Florida dealers clearing debris, opening doors

Tue, 12 Sep 2017 15:44:47 EST

Three days after Hurricane Irma tore across Florida, some dealers remain in the dark, but most are clearing debris and reopening for business.



BMW's Krueger sticks to profit-margin target even with EV push

Tue, 12 Sep 2017 05:59:39 EST

BMW CEO Harald Krueger says the company plans to stick to a goal for an 8 percent to 10 percent return on sales at its automotive division, even with the arrival of less profitable electric cars.



Dealers wait for power, people to return after Irma

Mon, 11 Sep 2017 16:32:47 EST

In the aftermath of Hurricane Irma, Florida dealers are scrambling to assess damage and reopen. But first they need to find their employees.



Fla. dealerships under fire for storing vehicles in public structures

Mon, 11 Sep 2017 15:26:19 EST

Several Florida dealerships faced criticism over the weekend for storing fleets of vehicles in areas reserved for the public as Irma blasted the region.



After Harvey deluge, sales surge in Houston area

Mon, 11 Sep 2017 00:01:00 EST

As Florida dealers prepared for Hurricane Irma late last week, battered stores in southeast Texas shifted to super-selling mode.



Mercedes dealers boost local ad spending

Mon, 11 Sep 2017 00:01:00 EST

Company executives thought stores would ease up on local ads after they stopped asking for documentation, but the opposite happened instead.



Nissan positions Leaf as affordable EV choice

Mon, 11 Sep 2017 00:01:00 EST

Nissan redesigns the Leaf for 2018 and reconceives the marketing strategy that launched it.



Certification delays tie up Porsches

Mon, 11 Sep 2017 00:01:00 EST

Porsche's 2018 models sat at U.S. ports during lengthy delays, but they're starting to flow to dealerships now.



GM, VW push industry to record supply

Mon, 11 Sep 2017 00:01:00 EST

Unusual circumstances at General Motors and Volkswagen have the industrywide supply numbers out of whack.



Stop title washing: It's past time for all states to get on board

Mon, 11 Sep 2017 00:01:00 EST

Dealers nationwide should push for full implementation the National Motor Vehicle Title Information System, which was designed to prevent title washing.



Don't get stuck with bad cars

Mon, 11 Sep 2017 00:01:00 EST

Never in the history of the auto industry in this country has a natural disaster caused as much devastation to car dealers as the hurricane that struck Houston.



GM's Maven drives interest in Chevy Bolt

Sun, 10 Sep 2017 00:01:00 EST

The all-electric Chevy Bolt is among the most popular vehicles offered on the car-sharing platform.



Small SUVs in focus as Citroen, Hyundai, Kia and Seat ready challengers

Sat, 9 Sep 2017 00:01:00 EST

Europe's small SUV segment is about to get a lot more crowded as automakers including VW, Hyundai, Kia, Citroen and Seat unveil new challengers in a booming sector that is forecast to almost double to 2.2 million sales in 2021 from 1.



Mexico braces for influx of flood-damaged cars after hurricanes

Sat, 9 Sep 2017 00:01:00 EST

Mexico auto industry officials worry that damaged vehicles from Hurricane Harvey and perhaps Hurricane Irma could find their way south of the border given lax import controls in the past.