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Preview: The Reach

The Reach

Podcasting to reach the rest of the world

Last Build Date: Wed, 21 Mar 2018 10:15:48 +0000


New Locationedweaver

Mon, 15 May 2006 21:42:37 +0000

I am moving The Reach blog here, in order to have better control of features and functionality on the installed version of WordPress. Thanks for your visits here and I hope you’ll be a frequent reader in our new location. I’ll be catching up there! Advertisements

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Once more, with Reasoning this timeedweaver

Sun, 23 Apr 2006 23:58:54 +0000

Feedburner posted this on their "Burning Questions" blog. Great overall data regarding podcasting. Interesting, though, that they state that they support more podcasting feeds than there are radio stations worldwide. Good piece of PR there, but while Feedburner is loved by all, let me sprinkle a little cold water on that number. Each podcast is […]

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Podcast Expecationsedweaver

Sun, 23 Apr 2006 23:27:42 +0000

Steve Rubel, on the Micro Persuasion blog, asks if podcasting is evolutionary or revolutionary.  He compares it's impact to blogging, for which he is a professional spokesperson and model, so to speak.  He ends up in the evolutionary camp on podcasting, revolutionary on blogging, to no great surprise. His argument is that podcasting is not […]

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Thu, 13 Apr 2006 19:48:20 +0000

Well, over at Media Swamp, we've got the rhythm down of doing the shows. Thanks to Gio for his willingness to crank out shows with me at 7a on Mondays. The system is in place, now just creating and/or "acquiring" new content to extend the breadth and value of the site.

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Xtreme Podcastingedweaver

Fri, 07 Apr 2006 13:20:08 +0000

Ok. Enough of the mainstream world. Let's talk about something relevant. What I call Xtreme Podcasting. Recipe: Illiterate people groups (Oral Learners) with a desire to learn Relevant audio content that will change their lives No Internet connection MP3 players Mix together using notebook computers in their country, heavy use of USB ports to transfer […]

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Charlene Li and Forrester, Part 2edweaver

Fri, 07 Apr 2006 12:55:26 +0000

Wow. Charlene and Forrester stirred up some dust yesterday. Some responded and said – "Yeh – that's what I have begun to think", such as Andy Beal at Marketing Pilgrim – others, such as John Furrier at are drinking the Kool-Aid. Now, since I'm in the podcasting business, I admit to have been drinking […]

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Charlene Li at Forrester on Podcasting to Dateedweaver

Thu, 06 Apr 2006 12:25:14 +0000

Charlene Li's Blog pulls back the curtain on Forrester's opinion on podcasting to date: who's listening and what they're listening to. Forrester has consistently come in with the lowest estimates on podcasting – and that's fine – the older I get, the less I tend to believe everything I read, hear, or watch. I'm ok […]

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The Reach Podcast up on Media Swampedweaver

Thu, 06 Apr 2006 12:12:49 +0000

The Reach, Episode 1, is up and available on Media Swamp.  Listen and enjoy – we welcome your feedback!

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Wed, 05 Apr 2006 13:50:28 +0000

National Public Radio is having TOO much success in podcasting, according to Wired News…at least from the local affiliates' perspective. So, does that mean podcasting is BAD? No, it just means that the consumer and the creator of the content (in this case, a show) is in control – not the radio network. Should NPR […]

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Podcast (Staying) Poweredweaver

Wed, 05 Apr 2006 03:12:45 +0000

I've mentioned this concept several times on this blog and in other public comments, but I will discuss it again because the market warrants.  This goes for blogging as well…. Coming up with fresh, compelling discussions is difficult for the amateur podcaster.  First of all, you're just talking in the beginning.  Then, if it's interesting, […]

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