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Preview: Occam's Razor by Avinash Kaushik

Occam's Razor by Avinash Kaushik



Digital Marketing and Analytics Blog



Last Build Date: Fri, 10 Feb 2017 05:21:16 +0000

 



It's Not The Ink, It's The Think: 6 Effective Data Visualization Strategies

Wed, 01 Feb 2017 07:53:34 +0000

Ten years, and the 944,357 words, are proof that I love purposeful data, collecting it, pouring smart strategies into analyzing it, and using the insights identified to transform organizations. In the quest for that last important bit, I am insanely obsessive about 1. simplification and 2. pressing the right emotional buttons. The reasons are that […]

It's Not The Ink, It's The Think: 6 Effective Data Visualization Strategies is a post from: Occam's Razor by Avinash Kaushik




Five Key Elements For A Big Analytics Driven Business Impact

Mon, 12 Dec 2016 10:12:42 +0000

There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. And, as if unlimited is not enough, nearly every month your analytics vendors release new features, you discover new analytics solutions, and as your business is more successful (hurray!) there is a new mobile app […]

Five Key Elements For A Big Analytics Driven Business Impact is a post from: Occam's Razor by Avinash Kaushik




Digital Attribution's Ladder of Awesomeness: Nine Critical Steps

Mon, 24 Oct 2016 09:04:59 +0000

Culture is a stronger determinant of success with data than anything else. Including data. [People + Process + Structure] > [Data + Technology] It seems hard to believe. Yet, it is so fantastically true. At least for now. At least until AGI takes over. Why is this formula material? The first part of the equation, […]

Digital Attribution's Ladder of Awesomeness: Nine Critical Steps is a post from: Occam's Razor by Avinash Kaushik




Smarter Survey Results and Impact: Abandon the Asker-Puker Model!

Tue, 13 Sep 2016 09:29:56 +0000

Today's post comes from a source of deep pain. Analysis Ninjas are valued less than I would prefer for them to be. The post is also sourced from a recent edition of my newsletter, The Marketing – Analytics Intersect. I send it once a week, and it contains my insights and recommendations on those two […]

Smarter Survey Results and Impact: Abandon the Asker-Puker Model! is a post from: Occam's Razor by Avinash Kaushik




Be Real-World Smart: A Beginner's Advanced Google Analytics Guide

Tue, 09 Aug 2016 08:23:33 +0000

Being book smart is good. The outcome of book smart is rarely better for analytics practitioners then folks trying to learn how to fly an airplane from how-to books. Hence, I have been obsessed with encouraging you to get actual data to learn from. This is all the way from Aug 2009: Web Analytics Career […]

Be Real-World Smart: A Beginner's Advanced Google Analytics Guide is a post from: Occam's Razor by Avinash Kaushik




Suck Less | A Plea For User-Centric Design: Powered By You!

Wed, 06 Jul 2016 09:02:36 +0000

Analysts, honestly, make the world go round when it comes to any successful business – yes, data is that important. As you might expect from any role, they also make a handful of important mistakes. I've written about the biggest mistake web analysts make. Today's post is an adjacent mistake: The cardinal sin of spending […]

Suck Less | A Plea For User-Centric Design: Powered By You! is a post from: Occam's Razor by Avinash Kaushik