Last Build Date: Wed, 12 Oct 2016 23:55:31 +0000
Thu, 15 Sep 2016 21:03:34 +0000
Though the insights haven’t begun to solidify, the Mozcast showed a startling 111 degrees today and that prefaced a show of many thoughts on Google’s local footprint and their efforts to improve it as of late. We include news of even more Google My Business updates and some tips on how to leverage local with […]
The post Local SEO Updates, 111 Degrees, and More Keyword Planner News – Episode 266 appeared first on StepForth Web Marketing Inc..
Tue, 13 Sep 2016 19:01:05 +0000
Today we are proud to share that our long-running podcast SEO 101 on Cranberry.FM (formerly WebmasterRadio.FM) was chosen to be among the Top 20 Marketing Podcasts of 2016 by Hey.com. This is SEO 101’s second time this year it has been chosen among the top podcasts; the previous was where it placed #13 out of […]
The post SEO 101 Podcast Chosen Again Among Top 20 Marketing Podcasts of 2016 appeared first on StepForth Web Marketing Inc..
Thu, 08 Sep 2016 19:25:42 +0000
Ross and John review the latest Google updates to organic and local search results with an emphasis on local. They discuss the addition of critic reviews to local results, a pending (LOL!) Penguin Update, experiments in the local search results, and much more, including a question from our community. This September 8th SEO 101 podcast […]
The post Google’s Algorithm Updates Hits Organic and Local with a Bodycount – Episode 265 appeared first on StepForth Web Marketing Inc..
Thu, 25 Aug 2016 23:42:46 +0000
Ross and his guest co-host Scott Van Achte discuss Google’s throttling of keyword planner data for low-paying advertisers, HireMoz.com, dropping the “mobile-friendly” in search results, AMP for e-commerce, a few questions from our community, and much more. This August 25th SEO 101 podcast is available now: listen or Download (right click and save). You can also find all […]
Fri, 12 Aug 2016 20:56:46 +0000
On October 4th, 2016, I will be speaking at Victoria’s first annual search engine marketing summit along with four other great speakers and I would love it if you would join us; tickets are available at an early bird offer of just $99 until Sept 1st! The Victoria SEM Summit is a full day of instruction […]
The post Victoria’s First Ever Search Engine Marketing Summit appeared first on StepForth Web Marketing Inc..
Thu, 11 Aug 2016 23:40:26 +0000
Google’s bogus “accidental” blocking of the keyword planner to those without Adwords campaigns has come back in a new form – restricted results without a campaign. Also, Google My Business updates its analytics, AMP works its way into organic results, and a local SEO survey outlines a clear paradox in the assumptions of SMBs. This […]
Thu, 28 Jul 2016 16:46:08 +0000
John Carcutt and Ross Dunn discuss Verizon buying Yahoo, automating SEO, and whether 301 vs. 302 redirects matter anymore. They also answer – quite literally – a million dollar question from a listener about the gambling industry and bringing in traffic from overseas. This July 28th SEO 101 podcast is available now: listen or Download (right click and […]
The post Dirty SEO and a Legitimate Million Dollar Question – Episode 263 appeared first on StepForth Web Marketing Inc..
Fri, 22 Jul 2016 22:23:52 +0000
John and Ross discuss how few links make a large difference in some very high volume terms. Quality links are still the key, widespread link building techniques can rarely create the quality links needed to see these types of results. Listen as they break down the Stone Temple Study and the Google AMP Case Study. […]
The post Stone Temple Study and the Google AMP Case Study – Episode 262 appeared first on StepForth Web Marketing Inc..
Thu, 07 Jul 2016 23:44:37 +0000
John and Ross discuss the intricacies of algorithmic lingo in the SEO world, HTTPS taking over, an ode to authorship, and they answer questions from listeners. This July 7th SEO 101 podcast is available now: listen or Download (right click and save). You can also find all past shows on iTunes. Tune in to SEO 101 LIVE every Wednesday at 2pm PST / 4pm EST on Cranberry.fm
The post Google Signal vs Ranking Factor – is there a Difference? – Episode 261 appeared first on StepForth Web Marketing Inc..
Thu, 30 Jun 2016 23:40:01 +0000
After Google shut access to the keyword planner to everyone but those with active AdWords campaign the SEO world lit up with anger. But, was this just? Is there really a need for the Planner any more? Google claimed it was a “glitch” but it looked like anything but. John and Ross also touch on […]
The post Is the Google Keyword Planner Necessary for SEOs Anymore? – Episode 260 appeared first on StepForth Web Marketing Inc..