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Preview: Most Popular White Papers and WebcastsCRM Research

Most Popular White Papers and Webcasts CRM Research

White papers, webcasts, podcasts, IT downloads and product information provided by Bitpipe

Published: Fri, 21 Oct 2016 14:40:27 EDT

Last Build Date: Fri, 21 Oct 2016 14:40:27 EDT


Three Steps to a Winning Consumer Loyalty Strategy

Fri, 21 Oct 2016 24:00:00 EDT

Customer loyalty, or retention, isn't just the key to success, it's vital and your business' continuation depends on it. Access this e-book to learn how to reimagine your customer loyalty strategy in three easy steps. You'll also learn how to identify your most loyal customers, personalize experiences just for them, and more. Published by: Marketo

The Path to 2020: Marketers Seize the Customer Experience

Fri, 21 Oct 2016 24:00:00 EDT

Access this expert report to learn what is in store for customer experience over the next three years. Take away the top 5 insights gained from almost 500 CMOs and senior marketing executives and what you can do to future and what they are doing to pioneer the future. Published by: Marketo

E-Commerce Leader Improves Customer Service

Fri, 21 Oct 2016 24:00:00 EDT

A leading US online retailer needed to find a way to improve the quality and effectiveness of its chat customer experience. Access this case study to learn about the two-pronged approch they took to improve customer service, experience, personalization, and more. Published by: [24]7 Customer, Inc.

Customer Engagement Strategies Hinge on Social Media Savvy

Wed, 19 Oct 2016 24:00:00 EDT

Social media plays an important role in customer engagement strategies, but many sales and marketing teams struggle with how to use social platforms. This guide features insights from Sales Machine 2016, a two-day sales best practices and technology convention. Learn how you can use social media as an effective customer engagement tool. Published by: Bazaarvoice

What Are the Alternatives to NetSuite?

Thu, 20 Oct 2016 24:00:00 EDT

It is hard for SMBs to want to do business with large CRM providers, especially when they merge with an even larger company. Thankfully, the CRM market is growing and there are alternatives to playing with the big boys. Take a look at this cloud-based alternative and consider whether you need to go big to be successful. Published by: Deskera

Outthink Content Chaos

Thu, 20 Oct 2016 24:00:00 EDT

Enterprise content management (ECM) can make or break your reputation with your customers. Learn how cognitive and cloud-based ECM both secures your content and puts it to work for you. Access this e-book and its accompanying videos to learn about a plethora of business challenges and how ECM helps overcome them. Published by: IBM

How to Create Highly Effective Email Marketing

Wed, 19 Oct 2016 24:00:00 EDT

This ebook explains how you can craft 10 different types of marketing emails to create the most customer engagement possible. You'll learn the best time to send abandoned-cart emails, how much information to include in your new subscriber emails, what it takes to build lasting relationships with your customers, and more. Published by: Marketo

Buying ERP? 5 Shocking Examples of Where it Went Wrong

Wed, 19 Oct 2016 24:00:00 EDT

Enterprise resource planning (ERP) software is one of the most important tools you'll have to decide on. The ERP software market can be dangerous if you do not tred carefully. Here are 5 examples when ERP projects experienced significant failures. Published by: Deskera

The Modern State of Email and How To Increase Your Deliverability

Wed, 19 Oct 2016 24:00:00 EDT

In this white paper, explore what drives modern email deliverability and learn some best practices for crafting an engaging email. Discover Gmail's new tabbed inbox filters, how to write subject lines with important "trigger words" and more. Published by: Marketo

Revolutionizing the Commerce Experience: Five Key Benefits of Integrating Content and Commerce

Wed, 19 Oct 2016 24:00:00 EDT

40% of consumers buy more from retailers who provide a personalized omnichannel shopping experience, but most businesses are failing to provide this. Access this white paper to learn why integrating your content and commerce systems is the key to success and 5 major benefits you'll realize in doing so. Published by: Sitecore

The New Power Couple: Content and Commerce Take Center Stage

Tue, 18 Oct 2016 24:00:00 EDT

As online retail becomes a larger percentage of all retail shopping, integrating web content systems with commerce engines is the next big challenge to both your data and your operations. Read on to learn how to integrate your content and commerce systems, how it helps your brand's issues, and more. Published by: Sitecore

Customer Centricity Starts with Your Content

Tue, 17 Mar 2015 24:00:00 EDT

Your content is one of your most important assets, and chances are that you aren't getting everything you can from it. Access this comprehensive guide, which includes a customer video, webcast, and an e-book that are designed to help you make your content work for you. Published by: IBM

How is Deskera, the next NetSuite?

Mon, 17 Oct 2016 24:00:00 EDT

The cloud-based ERP/CRM tool market is going through a shakeup. Before you start looking at vendors, take a look at what your current business needs are. Access this white paper to learn which considerations you need to prioritize, and why, as well as how your business size may affect which options are available to you. Published by: Deskera

High Tech Pioneers the Digital Economy: A Catalyst for Growth

Sun, 31 Jan 2016 24:00:00 EST

To help you create a competitive digital business framework, this e-book explores the 5 key pillars of a digital strategy. Find out how these 5 factors impact successful strategies and discover an integrated cloud platform that boosts data management, mobile, collaboration, and analytic capabilities. Published by: SAP

The Hidden Costs of ERP Customizations

Fri, 29 Jan 2016 24:00:00 EST

Customizations for enterprise resource planning (ERP) and business applications are becoming less useful and threaten to widen the functional gaps they were supposed to help bridge. Access this white paper to discover the hidden costs of ERP customizations and learn how to transition into the next generation of app personalization. Published by: Infor

Sales & Marketing Alignment: Bridging the Gap

Mon, 17 Oct 2016 24:00:00 EDT

Sales and marketing alignment involves a solid partnership to ensure a seamless customer experience. In this guide, Sales & Marketing Alignment: Creating a Solid Partnership, uncover sales and marketing alignment strategies to get the best results from customer service, customer experience, sales, and marketing initiatives. Published by: TechTarget

Overcome Limitations to Unlocking Customer Insights

Fri, 18 Apr 2014 24:00:00 EDT

Our e-guide, Unlock Customer Insight: The Role of Analytics, explores why unlocking customer insight from analytics can be so difficult and offers strategies to overcome limitations. Learn from TripAdvisor, Life Time Fitness, and others on unlocking and using data insights to improve the health of marketing and customer service initiatives. Published by: TechTarget

How Consumer Products Firms are Using Technology to Realize Business and Customer Engagement Goals

Fri, 30 Sep 2016 24:00:00 EDT

Advanced technology plays an important role in the transition to digital consumer engagement. Learn which tools can enhance your omnichannel potential, along with monitoring and analysis of consumer interactions. Published by: SAP

Case Study: 50% of Wholesale Distributer's Revenue Comes from Online

Fri, 14 Oct 2016 24:00:00 EDT

How did one wholesale distributer grow its online presence to constitute 50% of the business' revenue? Find out how Lucy Locket was able to increase their flexibility, scalability, and real-time visibility to expand their online presence. Published by: NetSuite

The Virtual Contact Center: Selection, Design, and Implementation

Thu, 13 Oct 2016 24:00:00 EDT

Uncover an overview of VCCs, their strategic benefits, and examples of companies who have made the move and reaped benefits. Learn key areas of improvement and capabilities you need to get started on your VCC journey. Published by: Genesys

New Approaches to Advancing Business Goals with Technology

Wed, 31 Aug 2016 24:00:00 EDT

Learn how cloud-based business management tools can help you keep customers close and revenue closer. Explore ways to improve cash flow, reduce costs, improve efficiency, and more. Published by: SAP

The Value of Cloud ERP to Your Business

Thu, 31 Dec 2015 24:00:00 EST

Finding the right ERP strategy is critical because it helps perform and improve critical functions like automating core business operations, improving financial compliance, enhancing customer service, and more. Access this buyer's guide to help decide if on-premise ERP is right for your needs or if it's time to consider migrating to the cloud. Published by: NetSuite

Using Technology to Sharpen Business Practices and Improve Customer Engagement

Thu, 13 Oct 2016 24:00:00 EDT

The Internet of Things (IoT) can offer new insights and provide more value to customers and consumers. Learn more ways disruptive technology can help you engage your audience and maintain your competitive advantage by reading this report. Published by: SAP

Cox Automotive Turbocharges Cloud Customer Experience

Thu, 13 Oct 2016 24:00:00 EDT

Create a private cloud that provides a self-service IT portal for its resource provisioning—unlocking the potential to support development of new products while avoiding the risk of shadow IT. Published by: Red Hat

Retail: Small and Midsize Retailers Can Drive Revenue, Efficiency, and Loyalty with Smart Adoption of Advanced Technology

Fri, 30 Sep 2016 24:00:00 EDT

The digital transformation of retail is changing the buying, sourcing, merchandising, and sales strategies of our in-store past. Learn what your competitors are doing to expand their omni-channel reach, and uncover new ways to approach these changes. Published by: SAP

Five Simple Strategies to Make Your Contact Center a Success

Wed, 12 Oct 2016 24:00:00 EDT

Discover ways to help agents provide quality support at low costs by supplementing with self-service automation, moving to the cloud, making customer data readily available, and more. Published by: Genesys

10 Ways the Cloud Can Work for your Contact Center

Tue, 11 Oct 2016 24:00:00 EDT

Finding your contact center's ideal cloud functionalities and capabilities is a challenge all its own. Explore 10 key considerations -- including integration, customization, and more -- for moving to a cloud-based contact center. Published by: Genesys

The Total Cost of Ownership of Cloud - and Premise-Based Contact Center Platforms

Thu, 31 Mar 2016 24:00:00 EDT

This Ovum report analyzes where call center technology infrastructure deployments are now. Explore the total cost of ownership (TCO) of cloud vs. on-premise tools, current state of the market (what's happening in North America, UK, Northern Europe, Asia-Pacific and the Caribbean), scenario analyses, and more. Published by: Genesys

Virtualized Networks and Cloud Services Drive Proactive Analytics Demand

Tue, 28 Jun 2016 24:00:00 EDT

Proactive analytics enable you to look at the big data your business is collecting and identify potential problem areas in relation to the rest of the business. Acting on proactive insights has longer lasting results compared to reactionary measures. Access this webinar to learn about proactive analytics and where it fits in your business strategy. Published by: IBM

Baking and the Digital Revolution: Meeting the New Customer Expectation

Fri, 30 Sep 2016 24:00:00 EDT

Banking is undergoing a digital revolution, due largely to mobile capabilities, in order to keep pace with customer expectations. Discover which services your customers expect to be handled digitally or in-person, and how to deliver the speed and agility they demand without stretching yourself too thin. Published by: Magenic

Manage Your Contact Center For More Meaningful KPI's

Thu, 06 Oct 2016 24:00:00 EDT

In this expert e-guide you'll find some helpful hints as to how you can identify the proper metrics needed to produce meaningful contact center KPI's. In addition, read 7 dos and don'ts of call center management to help you nourish your agent's best CRM practices. Published by: Genesys

Plug-and-Play POS: How Point-of-Sales is Entering a New Market Model

Thu, 06 Oct 2016 24:00:00 EDT

Discover how POS is entering the new IoT market model, and take advantage of plug-and-play POS to vastly improve the customer experience. Tune in as experts demonstrate 3 simple steps to POS implementation, and more. Published by: Intel

Intelligent & Proactive Customer Care

Thu, 31 Dec 2015 24:00:00 EST

This Intelligence reports analyzes attitudes towards existing approaches to customer experience, and the desire for proactive and holistic customer service management. Explore the #1 reason why businesses are looking to leverage advanced analytics, what 92% of companies want their customer care tools to be better at, and more. Published by: IBM

Proactively Managing Customer Experience with Real-Time Analytics

Fri, 29 Jul 2016 24:00:00 EDT

Explore the market trends propelling proactive analytics forward. Learn about the new tools required by real-time analytics that will improve customer experience and why proactive analytics are becoming a central focus for so many businesses. Published by: IBM

5 Steps to Sales Proposals that Win

Wed, 05 Oct 2016 24:00:00 EDT

The business proposal solidifies the relationship between the sales rep and the buyer, and you never get a second change at a first impression. This e-book explores 5 steps to building the best sales proposals for your business. Learn how to make the process easier, improve your overall proposal quality, and make the best first impression possible. Published by: ConnectWise

How to Add Omnichannel Experiences to Your Contact Center

Wed, 05 Oct 2016 24:00:00 EDT

40% of contact center managers say that their IT doesn't meet current needs, and 80% say current systems won't meet future needs. But simply adding functions is too expensive. Discover a new approach to contact center improvements without using "rip and replace" methods or breaking the bank. Published by: Twilio

Report: The 5 Use Cases and 14 Critical Capabilities of a BI and Analytics Platform

Wed, 13 Jul 2016 24:00:00 EDT

Future-proof your IoT strategy. Learn how to simplify IoT device management with a set of platforms which will provide seamless security and performance for intelligence at the edge—as well as point of sale (POS) devices for retail—enabling real-time analysis and tighter, more efficient process controls. Published by: Intel

7 Reasons Why Mobile Messaging Works & 3 Reasons Why It Fails

Wed, 05 Oct 2016 24:00:00 EDT

It's important to understand why mobile messaging may or may not work for your organization's customer service strategy. Here are 7 reasons why it works and 3 reasons why it occasionally fails. Published by: Twilio

Key Pros and Cons of Salesforce Sales Cloud

Mon, 26 Sep 2016 24:00:00 EDT

In this brief expert guide, explore the pros and cons of Salesforce Sales Cloud. Learn why some users praise Sales Cloud's usability and accuracy, while others mourn its mobile CRM capabilities. Published by: Salesforce

A Blueprint For Building Your Mobile Messaging Strategy

Tue, 04 Oct 2016 24:00:00 EDT

97% of Americans use messaging at least once a day, but less than 40% of businesses support messaging as a contact channel. In this e-book, discover a how to successfully incorporate messaging into your omnichannel customer engagement strategy. Learn how Uber, Airbnb, and 8 more major companies lead the way when it comes to mobile messaging. Published by: Twilio

2016 Global Report: Understand How Consumers Use Messaging

Tue, 04 Oct 2016 24:00:00 EDT

89% of consumers want to talk to businesses via messaging. Discover why messaging is the next transformative measure in customer engagement, as well as why and how to get ahead of the trend. Published by: Twilio

Geospatial intelligence on the move

Tue, 04 Oct 2016 24:00:00 EDT

By having access to a centralised geographic information system (GIS), valuable context can be added to an organisation's existing data assets which can be accessed by any mobile worker, including the field force. Published by:

Frameworks for Assessing WebRTC ROI

Fri, 30 Sep 2016 24:00:00 EDT

In this white paper, Dean Bubley, founder of Disruptive Analysis, discusses several use cases for calculating the ROI for the open-framework WebRTC in contact centers. As WebRTC becomes a larger norm, learn how to calculate its ROI for your organization and make the most of your investment. Published by: Oracle Corporation

New Salesforce Feature Aimed to Improve Data Accuracy

Tue, 27 Sep 2016 24:00:00 EDT

In this expert guide, learn how Salesforce Lightning Voice can automatically log customer interactions – and display them for future callers. Explore ways to provide entire sales teams with a full history of customer call data, so they can sell intelligently. Published by: Salesforce

What to Expect from the Salesforce Sales Cloud Platform

Wed, 28 Sep 2016 24:00:00 EDT

In this expert guide, explore what you can expect from the Salesforce Sales Cloud Platform with account/contact management, marketing, lead management, sales, and analytics features. Learn about the five different editions of this platform, their value, and details about trial periods. Published by: Salesforce

Evolving Enterprise & Contact Centers with WebRTC

Fri, 30 Oct 2015 24:00:00 EDT

Web-based real-time communications (WebRTC) is finally reaching maturity. Read about its evolution, current use case landscape, and how it is shaping the future of unified communications. Published by: Oracle Corporation

Predictive Analytics Foretells Consumer Wants on Social Media

Mon, 26 Sep 2016 24:00:00 EDT

Predictive marketing analytics can show companies how to tap and target consumers on the vast and fertile communications real estate known as social media. Published by: SearchContentManagement

Data Analytics Maps Positive Customer Journeys

Mon, 26 Sep 2016 24:00:00 EDT

Amid the noise of multiple communication channels, data analytics strategies can identify needs, predict behavior and enhance the customer experience. Published by: SearchCRM

Measuring Customer Support Case Deflection & Self-Service Success

Wed, 28 Sep 2016 24:00:00 EDT

Access this webinar to learn how to measure case deflection and self-service success, the differences between the two, and provide customers with the support they expect in order to grow and maintain retention rates. Published by: Coveo

40% Boost in Customer Case Deflection: A Case Study

Wed, 28 Sep 2016 24:00:00 EDT

Watch this webinar to learn how Brocade was able to boost its case deflection by 40%, and why this supported revenue growth without having to increase the support budget. Published by: Coveo