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PSFK



Your go-to source for new ideas and inspiration.



 



Interview: Credit Card ‘Alter-Ego’ Helps Shoppers Stay Secure Online

Fri, 23 Feb 2018 13:00:00 -0500

Yana Zaidiner, COO of Token, talks to PSFK about creating a secure payment experience to meet the needs of the modern consumer


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/Yana-Zaidiner-Headshot-968x644.jpeg




Live Data: What Are The Key Forces Disrupting The Travel Industry?

Thu, 22 Feb 2018 12:45:33 -0500

PSFK’s Travel Survey 2018 reveals how shifting consumer mindsets and behaviors are affecting change in the travel industry


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/travel-debrief-psfk-data-consumer-travel-trends-963x644.png




Op-Ed: 5 Ingredients For Digitally-Enabled Physical Experiences

Thu, 22 Feb 2018 11:00:07 -0500

Mark Newcomer, Chief Strategy Officer at Mirum, describes what venture capital firms are looking for when funding meaningful digital and physical experiences


Media Files:
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How Banks Can Keep Up With Fintech Startups

Thu, 22 Feb 2018 10:30:44 -0500

PSFK’s Digital Banking Playbook outlines how legacy banks and systems can adapt to compete in a time where customers are expecting and demanding more


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/psfk-microsoft-digital-banking-playbook-customer-service-963x644.jpg




Interview: Using AI For Smarter Influencer Marketing

Wed, 21 Feb 2018 15:45:31 -0500

Ryan Detert, CEO of the Watson-powered platform Influential, talks about harnessing the power of AI in influencer campaigns and social strategy


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/influential-ai-influencer-marketing-964x644.jpg




PSFK Launches The Travel Debrief!

Wed, 21 Feb 2018 13:50:06 -0500

We are pleased to share our latest report, PSFK's Travel Debrief, exploring how to deliver optimized experiences at every touchpoint


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/PSFK_Travel_Debrief_Travel_Trends-963x644.jpg




Why Are Offices Turning Into Botanical Spaces?

Wed, 21 Feb 2018 12:02:41 -0500

Amazon has built treehouses in its offices and Microsoft employees work in the woods. Companies reveal why they are using plants to boost productivity


Media Files:
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Op-Ed: Retail Personalization Is More Elusive Than You Think

Tue, 20 Feb 2018 13:00:00 -0500

Shana Pilewski of Dynamic Yield examines the missing link between strategic priority and successful execution of personalization in retail


Media Files:
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Japanese Company Plans To Build A Sustainable 70-Story Skyscraper Out Of Wood

Tue, 20 Feb 2018 10:35:34 -0500

The $5.6 billion cost of the 70-story W350 Project is expected to be twice that of a conventional building


Media Files:
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Podcast: How Human Trends Have Migrated To The Pet Business

Tue, 20 Feb 2018 10:00:53 -0500

Petrics CEO Ed Hall discusses how wellness and fitness tracking trends among humans are influencing products and services for pets


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/petrics-pet-tracking-ed-hall-966x644.jpg




Top 6 Technologies Impacting Banking And Finance

Tue, 20 Feb 2018 07:45:41 -0500

PSFK identifies six critical tech advancements in finance—including blockchain and AI—for our Digital Banking Playbook in partnership with Microsoft


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/digital-banking-tech-ai-blockchain-966x644.jpg




Podcast: Where The Smart Money Is Going Into Pet Trends

Mon, 19 Feb 2018 11:00:17 -0500

Sector investor David Cunningham describes the trends that he sees leading the pet industry


Media Files:
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Podcast: Translating Ideas In International Retail To Domestic Innovation

Mon, 19 Feb 2018 07:45:30 -0500

Zia Daniell Wigder of Shoptalk spotlights retail innovations from Europe and Asia that U.S. retailers should study


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/alibaba-retail-ar-mirror-964x644.jpg




Why Facebook Is Quickly Losing Teenage Users

Fri, 16 Feb 2018 13:45:45 -0500

This year more than 3 million under-25s in the U.K. and U.S. are expected to leave the site


Media Files:
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Google Launched Its Own Ad Blocker, How Could That Impact Advertisers?

Thu, 15 Feb 2018 16:00:07 -0500

As a hugely popular browser choice, Chrome and by extension Google have a huge influence over the ad habits of consumers


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/guardian-google-chrome-ad-blocker-966x644.jpg




Live Data: Ad Biz Priorities & KPIs For 2018

Thu, 15 Feb 2018 13:00:00 -0500

Our Purple Panel survey explored the objectives and metrics of the modern advertising executive


Media Files:
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Podcast: How To Thrive On Pet Tech Trends

Thu, 15 Feb 2018 12:00:04 -0500

Yaroslav Azhnyuk, who makes the laser-enabled smart camera Petcube, explains how an entrepreneur is reacting to pet tech trends


Media Files:
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5 Key Disruptors In The Financial Industry

Thu, 15 Feb 2018 07:45:01 -0500

PSFK outlines five trends disrupting finance from our Digital Banking Playbook, a collaboration with Microsoft


Media Files:
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How Small Retailers Are Dealing With The ‘Amazon Effect’

Wed, 14 Feb 2018 15:00:06 -0500

Analysts say local competitors in Australia are as profitable as before the global giant’s ‘underwhelming’ launch—but for how much longer?


Media Files:
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Augmented Reality Adds Outer Space Scenery To NYC Rock Concert

Tue, 13 Feb 2018 15:30:00 -0500

For the band Starset, adding an AR element to live performance seemed natural for fans who were already holding up their phones


Media Files:
https://www.psfk.com/wp-content/uploads/2018/02/juniper-jones-starset-AR-concert-966x644.jpg