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A Compelling Brand Purpose Is Never Born In The Boardroom

Wed, 26 Oct 2016 08:15:53 +0000

Strategist and Designer Anna-Rae Morris shares why she believes all brands exist for a reason, and how Snapchat has upended our behavior

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Marketing Experts: Millennials And The Power Of Cool

Tue, 25 Oct 2016 08:15:31 +0000

'Good Is The New Cool' Authors Afdhel Aziz and Bobby Jones share their 7 principles for branding with a social impact

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Shiseido And Microsoft Have Created A Makeup Filter For Women Who Telecommute

Tue, 25 Oct 2016 12:43:00 +0000

The Japanese cosmetic company built an augmented reality app that works alongside Skype for Business

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Kodak’s Smartphone Is Inspired By A Retro Camera

Wed, 26 Oct 2016 07:40:00 +0000

Ektra is an Android phone with a powerful lens aimed at photographers

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After The Initial Success Of AR Gaming, What Does The Future Hold?

Tue, 25 Oct 2016 15:15:09 +0000

With Pokemon GO earning up to $10m a day, R&D departments are busy searching for the next phase

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Creative Leadership Expert: Experiencing A Seismic Shift From Brand Loyalty To Interface Loyalty

Wed, 26 Oct 2016 08:00:38 +0000

Marc Shillum, founder of Chief Creative Office, explains why product designers must rethink the way they capture consumer attention

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