Last Build Date: Tue, 13 Sep 2016 13:40:49 +0000
Fri, 23 Apr 2010 16:31:00 +0000The Creative Spin is now hosted on my new webpage at www.srduncan.com. You can still subscribe to it via this feed: http://sites.google.com/site/stevenrduncanassociates/home/the-creative-spin/posts.xml
Wed, 21 Apr 2010 20:12:00 +0000I don't like the idea of making my friends become fans, and I'm not sure some of my friends have necessarily gained my respect enough to consider myself their fans. I've seen this complaint on the FB news feeds a lot!
Wed, 24 Mar 2010 18:51:00 +0000My friend passed along this neat little guide for embedding in Google.
Sun, 10 Jan 2010 07:51:00 +0000
Mon, 28 Dec 2009 18:10:00 +0000Found this useful article from Social Media Strategy and Marketing consultant Howard Greenstein. It helps to de-mystify these too FB functions. One thing he doesn't mention is how Pages also offer "Insights" about visitors to the page gleaned from what FB already knows about these members, like age and gender. Similar to Google Analytics.
Mon, 14 Sep 2009 18:39:00 +0000
Elizabeth Gilbert muses on the impossible things we expect from artists and geniuses -- and shares the radical idea that, instead of the rare person "being" a genius, all of us "have" a genius. It's a funny, personal and surprisingly moving talk.
The author of Eat, Pray, Love, Elizabeth Gilbert has thought long and hard about some large topics. Her next fascination: genius, and how we ruin it. Full bio and more links(image)
Fri, 11 Sep 2009 16:04:00 +0000(image) It's Fringe Festival time in Vancouver and so I took myself to the festival website to check out this year's program guide.
Thu, 14 May 2009 14:33:00 +0000First published in 97, this article about writing better website copy is still very relevant. Much of what Jakob Neilsen talks about also holds true for press releases and print promotional material as well. - Ed.
People rarely read Web pages word by word; instead, they scan the page, picking out individual words and sentences. In research on how people read websites we found that 79 percent of our test users always scanned any new page they came across; only 16 percent read word-by-word. (Update: a newer study found that users read email newsletters even more abruptly than they read websites.)
As a result, Web pages have to employ scannable text, using
We found that credibility is important for Web users, since it is unclear who is behind information on the Web and whether a page can be trusted. Credibility can be increased by high-quality graphics, good writing, and use of outbound hypertext links. Links to other sites show that the authors have done their homework and are not afraid to let readers visit other sites.
Users detested "marketese"; the promotional writing style with boastful subjective claims ("hottest ever") that currently is prevalent on the Web. Web users are busy: they want to get the straight facts. Also, credibility suffers when users clearly see that the site exaggerates.
Sat, 13 Dec 2008 23:20:00 +0000I found this fun little video that puts a new spin on "It's a Charlie Brown Christmas". Very well done!
Wed, 10 Dec 2008 05:18:00 +0000Came across this facinating film from 1969 that shows various coffeehouses created by churches etc. to entertain and educate the young folks at the time. I like it that you can smoke in church.
Tue, 09 Dec 2008 23:08:00 +0000Being a writer getting you down? Take some tips from these writers who managed to find interesting ways to end it all.
Inspiration for the following list of dead literary figures came from Charles Bukowski’s poem, "Beasts bounding through time," specifically the lines "sylvia [plath] with her head in the oven like a baked potato . . . Shakespeare a plagiarist . . . the impossibility of being human." Some may call it morbid, some may call it truth - either way I don’t give a damn.
Wed, 03 Dec 2008 20:06:00 +0000(image) I've been trying to figure out how to get my Twitter updates away from a computer, without having them come to me as annoying and continuous text messages.
Mon, 01 Dec 2008 06:59:00 +0000Came across this resource page and thought folks might be interested in it.
Thu, 27 Nov 2008 07:44:00 +0000This week's announcement from the province's top dance company has sent the Vancouver Arts community reeling. As the article linked below states, the organization's board has blamed low ticket and subscription sales - which was obvious from the low turn out for the recent remounting of the Faerie Queen. They gave away a lot of free tickets that run.
Wed, 01 Oct 2008 15:08:00 +0000Carl Jung
Tue, 09 Sep 2008 07:28:00 +0000(object) Over 9000 hours of video per day are uploaded to YouTube. This important tool is explained by an antropologist, Michael Wesch. Really interesting commentary. Definately worth a watch.(embed)
Tue, 15 Jul 2008 23:07:00 +0000
I came across this neat little article on Jason Drohn's blog: MarketingHackz, and I thought I'd pass it on to you.
Read the whole article here >>
That’s right! Some times the best way to see marketing well done is by watching couple kids run a lemonade stand. Although you might disagree with my statement that children are marketing geniuses, it is true. We tend to ignore this fact simply because unlike grown adults they don’t have to try as hard and they just don’t. It comes to them naturally - the art of selling!
This post is based on an experiment that was run by Bob ( 14 years old ), one of the neighborhood children. The plan was to sell lemonades as you can figure that out from the title itself. It was pretty interesting to see how he successfully carried out this experiment and made money simply by working a lemonade stand. I had no hand in this experiment but Bob decided to share it with me while I was at the park. I was so fascinated by his approach I asked him to write an essay for me on how to sell lemonades and make money (image) . He wrote one and I typed it here. Read it guys, this kid knows marketing and how to add value to an existing product.
Thu, 10 Jul 2008 17:24:00 +0000
The Bank of Canada is holding millions of dollars from dormant Canadian bank accounts, and they will return the money to its rightful owners free of charge. The Bank of Canada provides an online search tool and detailed instructions on how to claim money that is yours.
Dormant bank accounts are accounts that have no owner activity in relation to the account. Canadian banks are required by law to send written notification to the owner of a dormant bank account after two years of inactivity, and again after five years. After nine years, the Office of the Superintendent of Financial Institutions (OSFI) publishes all unclaimed balances over $100 in the Canada Gazette, which is available at public libraries in Canada. After 10 years of inactivity, unclaimed balances of all amounts are transferred to the Bank of Canada.
Unclaimed balances held by the Bank of Canada are Canadian dollar deposits in Canadian banks at locations in Canada and negotiable instruments issued by Canadian banks at locations in Canada. This includes bank drafts, certified cheques, money orders and travellers cheques.
The Bank of Canada holds unclaimed bank balances of $500 or more indefinitely. Unclaimed balances under $500 are kept for 20 years from the date of the last transaction - 10 years at the original bank, and another 10 at the Bank of Canada.
The Bank of Canada provides a free online Unclaimed Balances Search database for unclaimed bank balances.
Sat, 05 Jul 2008 04:33:00 +0000Looking to get promo pictures done? I know an actress who recently spent over $300 to get shots taken. That can be a big chuck of coin for most artists, so it's important that you look your best. I came across this interesting little video at Video Jug. That I thought I'd share. It has some valuable and simple tips for you and for your photographer (should you go the cheap route).
Fri, 20 Jun 2008 18:06:00 +0000(image)
Sun, 15 Jun 2008 07:52:00 +0000Between the Civil War and World War I, advertising grew tremendously as a field, though no one thought of it as a science. The United States experienced a boom in newspaper and magazine publishing funded largely by advertisers. Every major city had inexpensive competing dailies and a national magazine industry grew. Advertisements at this time were text-driven with perhaps an illustration of the product. Extensive information, the kind one might find on a patent application, was included, as well as information on price.
Thu, 12 Jun 2008 19:53:00 +0000Facebook makes it seem like developing friendships is easy, but look what happens if Facebook seeps into the "real" world in this comedy sketch from BBC's the Wall.
Sun, 18 May 2008 08:27:00 +0000(object) (embed)
Tue, 22 Apr 2008 21:16:00 +0000I found this great little video that explains very simply what a blog is and why you might consider trying one for yourself.(object) (embed)