Last Build Date: Fri, 21 Oct 2016 17:50:37 +0000
Fri, 21 Oct 2016 17:49:28 +0000
As a nation, we are quickly approaching Election Day and therefore thinking about change. With thoughts of change come questions about the future and what it will bring, especially for our children. With recent current events and a particularly harsh political cycle, we are reminded of the turbulent and scary world we live in. However, […]
Fri, 21 Oct 2016 15:07:24 +0000
In this divisive election year, Democrats, Republicans and Independents actually agree on one idea – that the economy is rigged in favor of certain groups. But who is it rigged to benefit? We dug into this in our most recent Marketplace-Edison Research poll. Among those who think that the economy is rigged, the vast majority […]
The post Americans Agree That the Economy is Rigged, But For Whom? appeared first on Edison Research.
Tue, 18 Oct 2016 18:49:21 +0000
Edison Research’s Laura Silvia presented Share of Music, a report from Edison’s Share of Ear® study, at the SF Music Tech conference on Monday, October 17, 2016. Click here to view the presentation slides.
The post Share of Music: New data from Edison’s Share of Ear® on how Americans Listen to Music appeared first on Edison Research.
Tue, 18 Oct 2016 14:45:13 +0000
Even in a year awash with negative headlines, more than three quarters of moms in the U.S. have a positive outlook for the world their children will live in. That’s one of the key findings of a new study from The Research Moms at Edison Research. The full study, “Moms on the Future,” originally presented at the […]
The post In Case You Missed It: “Moms on the Future” Webinar appeared first on Edison Research.
Thu, 13 Oct 2016 20:32:03 +0000
American Public Media’s Marketplace has partnered with Edison Research to conduct a research study to develop the Economic Anxiety Index. Read more about the survey and the latest and final wave of results here.
Wed, 12 Oct 2016 18:59:43 +0000
At the moment you find out you are to become a mother, your entire world changes. In that instant, you realize that there is something much greater than yourself and you start to factor your child into every decision you make. In the very beginning, moms research the best bottles, the safest car seats and […]
Mon, 03 Oct 2016 15:12:14 +0000
New Edison Research Study, “Moms on the Future,” To Showcase With Live Webinar, October 13 Even in a year awash with negative headlines, more than three quarters of moms in the U.S. have a positive outlook for the world their children will live in. That’s one of the key findings of a new study from […]
Wed, 21 Sep 2016 14:15:08 +0000
Yesterday, at the RAIN Summit in Nashville, Edison’s Director of Research, Nicole Beniamini, presented the findings from Edison’s Share of Ear® study. The latest data focused on in-car listening and how technology in newer vehicles is changing the platforms riders use. Click here to view the presentation. Share of Ear® results are from a nationally […]
The post Sharing The Road:new in-car data from share of ear® study appeared first on Edison Research.
Wed, 07 Sep 2016 14:05:52 +0000
The Interactive Advertising Bureau (IAB) today released the “IAB-Edison Research Podcast Advertising Study,” a survey of nearly 1000 podcast listeners conducted in partnership with Edison Research, which finds that nearly two-thirds (65%) of fans are more willing to consider purchasing products and services they learn about during a podcast. Sixty percent also state that, given […]
The post IAB – Edison Research Podcast Advertising Study 2016 appeared first on Edison Research.
Tue, 23 Aug 2016 14:31:15 +0000
We have been tracking the demographics of the Podcast listener for over a decade now, and there have been significant changes over that time. In the early days of the medium, Podcasting was disproportionally a medium for white males, ages 25-44. Much of that “skew” was down to the available content options, but today, the […]
The post The Increasing Ethnic Diversity Of Podcast Listeners appeared first on Edison Research.