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Published: Wed, 18 Oct 2017 01:17:56 -0500


Creating a Brand for Your Business Startup

Mon, 16 Oct 2017 08:59:46 -0500

Creating a brand takes into account all the aspects of your business to craft a message that is memorable as well as indicative of what you do. It signifies who you are, what you stand for, and can make a difference in the decisions you make now and into the future.

39 Reasons Why I Left The Corporate World & Became A Personal Brand

Wed, 11 Oct 2017 14:47:31 -0500

People always ask me why did I leave the corporate world, a stable career and a lifestyle where I could earn money and power - into a lifestyle that was totally filled with risk. Here are my reasons to explain myself - Why I left the corporate world and become a Personal Brand.

Storytelling - How Important Is It To Your Brand?

Tue, 10 Oct 2017 08:38:36 -0500

Storytelling is an invaluable component to Brand Building. Many entrepreneurs, business owners, CEOs, corporate heads, have no knowledge or experience of how this storytelling can evolve.

Reputation in the Digital World

Mon, 09 Oct 2017 14:42:23 -0500

Online reputation management, abbreviated as ORM, deals with the online reputation of your company's name which you want to improve or restore. It helps to eliminate all the negativities about the brand and replace them with positive material which helps in building the trust of the customers. Customers often like to depend on brands with positive reviews and comments on the social media than other sites which is why it is important to have a good brand reputation.

How To Copyright a Logo Design

Wed, 04 Oct 2017 11:22:40 -0500

In this article, you'll get to know about the difference between copyright and trademark and the method of registering the copyright on your logo design. I'll also list some laws that every graphic designer should know.

3 Popular Types of Custom Umbrellas

Wed, 04 Oct 2017 07:05:54 -0500

Umbrellas are useful for much more than giving protection on rainy days. They make a very effective promotional item that is easily customized with a specific design, logo, or message.

Building Your Powerful Personal Brand on Social Media

Tue, 03 Oct 2017 13:35:50 -0500

As a CIO, you need to have a powerful personal brand if you want to stand out from your peers and colleagues. This has technically always been the case, but it has never been more important than it is now. Fortunately, it's also never been easier than it is now thanks to social media. Sites such as Twitter and LinkedIn are most popular with CIOs. These sites allow you to build an online presence that can have a positive effect on your professional career. It can also help you gain influence with your key audiences and that's something that will always help you in the business world.

Why Does The Left Hate The World's Largest And Most Well Known Fast Food Restaurant?

Thu, 28 Sep 2017 07:09:52 -0500

Most people who know the story of Ray Kroc are totally amazed that he started to build the restaurant chain while he was in his 50's and he proceeded to change the way America consumed food, and built the world's largest fast food restaurant. Today, we all recognize the Golden Arches. Not long ago there was a great Hurricane and flood in Houston and on the ground in one of the towns in the aftermath laid a set of golden arches which had fallen - everyone watching knew immediately what they were. The brand that Ray Kroc created is perhaps the most well-known franchise brand in world history.

5 Tips for Increased Sales at Your Point of Purchase

Wed, 27 Sep 2017 08:06:12 -0500

This article is about the tips to increase sales at any point of purchase through which one can attract the customers for impulse buying.Here, POP is a point or a place (like a mall, a market, a cash counter or a city) where customers tend to make their purchase.

Top Reasons Why Fridge Magnets Are One Of The Powerful Marketing Tools

Tue, 26 Sep 2017 07:56:12 -0500

A Fridge Magnet which is also considered as the refrigerator magnet is a kind of ornament, which is mainly used to post items like a shopping list, important notes or reminders on the door of a refrigerator. They are also used for the purpose of decoration because of their beautiful, artistic and attractive design and look.

Influencer Marketing Platforms

Thu, 21 Sep 2017 08:48:17 -0500

A lot of marketers around the world are searching for ways to connect with their audiences in an effective and greater way. It's becoming very clear that most of the consumers trust their co-consumers than brands. Meaning, the great and genuine power lies with the customers, which is why Brands need to adapt their marketing strategies in order for them to create better experiences for their audience.

How to Deal With a Brand Identity Crisis

Sat, 16 Sep 2017 09:05:21 -0500

Branding plays a great role in the success of any business. This article is about the brand identity crisis that companies face.

Brands, Lifestyles, and Complications for Consumers

Thu, 14 Sep 2017 14:38:06 -0500

After discussing branding and advertising with a professional in the marketing field, I looked into the complicated trends of popular advertising. I look into the issues surrounding the recent Taco Bell commercial entitled "Graduation Day" as well as its implications for consumers.

3 Ways a Strong Personal Brand Propels Your Career Success

Sun, 10 Sep 2017 11:22:33 -0500

A personal brand helps you to show the best version of yourself to the world. It dresses you up, brings your strengths into sharp relief and influences people to give you a chance, which they may not have done otherwise. Read this article to understand how to do it right, and brand an authentic version of you, grounded in your own actions and track record.

Brand Names Need Upgrading Every Decade Or So - Case Study

Fri, 08 Sep 2017 06:53:25 -0500

Rebranding is important for the modern corporation, but it's a risky venture indeed. If you do it wrong, you will lose brand loyalty, and make consumers and your best customers think, WTH? If you do it right you open your brand up to a whole new demographic and decades more of positive goodwill growth. It's a high-risk, high-reward activity. The other choice is not to do anything and sit back on your laurels and hope your brand can carry you into the future without losing its luster. Some brands are able to get away with this, not many. Let's discuss this.

What Makes Hair Packaging Boxes So Special?

Thu, 07 Sep 2017 09:57:52 -0500

Hair packaging boxes give something extraordinary feel to the hair extension brands and make a better image of the product among the consumers. These boxes give plenty of space for packaging and give a nice choice for their presentation.

How to Turn a Dejected Customer Into a Valuable Resource

Wed, 06 Sep 2017 14:22:12 -0500

Customer service is essential for a brand to thrive its business, with the growing responsiveness of public, owing to social media platforms. Therefore, it is important for customer service executives of a company to live up to the expectations of their customers.

Your Logo Is Not Your Brand

Tue, 05 Sep 2017 11:13:08 -0500

Your brand is the sum total of how people experience your company. It is their thoughts and feelings about your brand, and their interactive experience with it in all ways. Your brand is meant to set you apart. It should make people remember you, your company and your offerings, and feel attracted on all those levels.

Case Studies and the Building Blocks of Your Brand Story

Wed, 30 Aug 2017 15:27:21 -0500

A perennially engaging way to tell clients and prospects about you and your business venture is to spin a good story, ideally one that contains a compelling case study that spotlights your problem-solving ability, creativity and expertise. Everyone enjoys and remembers a good story; they usually feel connected in a positive way to people who tell them well. Expert storytellers have the ability to captivate an audience and gain their trust.

It's Easy to Promote on "Low Price," But For Success, Add "Value"

Tue, 29 Aug 2017 21:08:46 -0500

While low price will usually generate sales volume, unless you can figure out how to decrease unit cost at the same time, you lose margin and, (trumpets blaring here) the customers you gain on low price will often defect when a competitor offers an even better (and lower) price. If you want to retain your customers you might be better off promoting "Added Value". Satisfaction instead of lowest price dominates retention and in fact, value-added products or services often command a higher price that customers are willing to pay. Use the following examples as idea stimulators to increase the value equation for your business.

Making Your Brand More Likable on Social Media

Mon, 28 Aug 2017 11:47:07 -0500

Your brand's likeability is an extremely important aspect of your business' overall success. When it comes to how you present your brand through social media, there are certain ways to communicate for positive results and they are definitely worth trying because they work and you will be able to bring your business to the next level.

What Trends Will Custom Packaging See In 2017?

Fri, 25 Aug 2017 07:30:53 -0500

The word trend has various meanings. The overall direction in any aspect of life can also be called as a trend. Basically, a trend that generally moves higher called "uptrend" and the one that moves lower is called "lower trend". There are a lot of mystifying things in trends. Some are from last four years and other just come and go in a few weeks. Some shift and evolve with time while some leave the scene as they enter. In 2017 packaging will continue to be a basic tool to make any brand successful, improve sales and earn customer's loyalties.

Share a Message About Your Business With Ease

Wed, 23 Aug 2017 15:37:25 -0500

You don't always have to go with big ticket marketing methods to get your business noticed. Sometimes, the best return comes from the smaller and inexpensive items you put out there. For example, promotional keyrings offer a very easy way to reach people and for them to see your business details daily. In order for them to put it on their set of keys, it needs to be appealing.

Get Your Business Name Out There With Pens

Wed, 23 Aug 2017 15:37:05 -0500

No matter where people go or what type of work they do, they need to have a great pen to write with! You can get your business name out there with custom promotional pen products.

Yes or No: The Sharing Prices on Your Website Debate

Mon, 21 Aug 2017 14:58:18 -0500

Why displaying fees on your website may provide an advantage over your competition Many small businesses use their web presence to generate leads to feed into their sales process. Each page has a purpose with variations on the intended users the business hopes to appeal to. Each piece of content has its purpose but overall the reason is to entice users to get in touch.

Office Space to Reflect Your Brand

Wed, 16 Aug 2017 15:09:17 -0500

We spend many hours at work and the place where we do our job can impact the quantity and quality of the work produced there. Solopreneur consultants often brag about our ability to work from home, or the coffee shop, library, or hammock, but these environments may bring many distractions that have the potential to de-rail concentration or creativity. Furthermore, none is a suitable location into which an A-list client can be invited for a meeting. If you've decided that office outside of your home is now necessary, please read on to receive a basic overview of typical B2B commercial rental possibilities that could align with your needs and budget. Your office is an extension of your brand and it should represent you well.

How You Can Build Your Personal Brand Through Storytelling

Wed, 16 Aug 2017 13:28:45 -0500

One of the most effective tools for building your personal brand is storytelling. The emotional connection it creates with your clients and leads is a marketing powerhouse. People often make decisions based on feelings and things that inspire them. Storytelling is the perfect platform to engage and move your audience.

Why Branding Is Important for Small Businesses

Tue, 15 Aug 2017 11:39:25 -0500

Often small businesses fall into two traps around branding - that they can't manage it because they are small and that it is primarily about products anyway. While branding does feature the products or services that a business offers, this is only a small part of it. And branding is something that can benefit businesses of all sizes as well as being accessible to everyone.

How Mobile Apps Are Augmenting Brand Reputation of Businesses in Global Front

Sat, 12 Aug 2017 10:04:39 -0500

The key idea of this article is to let businesses know the essence of smartphone applications in this mobile-first generation to uplift their brand globally. With the whopping rise in smartphones usage all over the world, mobile apps become a prominent tool for companies to grow their brands globally and strengthen their business presence.

6 Custom Outdoor Signs in Chicago

Wed, 09 Aug 2017 13:28:03 -0500

Custom outdoor signs make a city unique and recognizable, and Chicago has plenty of them. The top 6 custom outdoor signs in Chicago make the neighborhoods they're in stand out, and tourists travel far and wide just to catch a glimpse of these iconic custom outdoor signs.

5 Steps You Can Take Today To Improve Your Brand

Mon, 31 Jul 2017 07:30:40 -0500

When you are setting up a business, perfecting your brand, website design and marketing material is crucial. But as you get more heavily involved in servicing your customers it is so easy to forget to review your brand message and consider how your business presents itself to new customers. So if you are keen to gain a little edge with your brand, take some time today to follow through with the 5 steps below:

Reasons to Choose Promotional Clothing for Your Business

Wed, 26 Jul 2017 07:02:35 -0500

So your company is growing and you have a number of employees and now you need to think about promotional clothing. This type of customizable clothing is used by companies in all industries from hotels and restaurants to delivery companies, shops, cleaning companies and so much more.

User Experience: The New Branding Approach

Mon, 17 Jul 2017 09:41:20 -0500

Gone are the days where branding rely solely on visuals. User experience (UX) is here to change the game.

Why a Sales Funnel Mentality Merits Sub-Conscious Growth

Sat, 15 Jul 2017 19:45:16 -0500

A movement towards good consistent sales funnel planning will bring a new interface and audience to your business. A movement away from traditional methods leaves room fro growth but "old" does not mean forgotten!

Make Your Brand Stand Out With Custom Apparel

Mon, 10 Jul 2017 14:24:40 -0500

When creating custom apparel, there are two imprint methods to choose from to make your brand stand out: embroidery or screen printing. Not sure which method is for you? Check out the pros and cons of each method to help you decide!

10 Logo Design Trends for 2017

Mon, 10 Jul 2017 08:28:05 -0500

This has been a good year for explorations regarding Logo design services. We have been analyzing trends throughout this year to find out if something new can be done and where we are headed.

5 Secrets to Building an Empire

Thu, 06 Jul 2017 11:34:56 -0500

There are many people who want to be the next Bill Gates, Oprah Winfrey, Warren Buffett, Aliko Dangote, or Steve Jobs. They dream of building their own business empire. Unfortunately, many of them have no idea how to make their dreams a reality, so they are either stuck with maintaining a small business or not even starting at all.

5 Tips To Capture Pictures For Your Business Website

Mon, 03 Jul 2017 10:11:31 -0500

When visitors see your design of any website, they hope to see images. Top-notch photographs make an excellent impression. That's why you ought to give extra consideration to images on your website.

How to Build Your Brand Online

Wed, 28 Jun 2017 14:05:00 -0500

To build a brand you must first decide what the brand identity is. This article delves into this topic in a general and basic way.

How to Build a Brand Persona

Wed, 28 Jun 2017 13:46:12 -0500

During the era of slavery, slaves were branded so they could be traced back to their plantations when they escaped. That doesn't make that slave a unique brand. Rather it is a mark of ownership. Also, when a product becomes a brand, in this era, it is a mark of ownership. Not the manufacturer's power of ownership; but that of the consumers.

Deadly Things That Drastically Damage Your Brand Image

Wed, 28 Jun 2017 08:27:23 -0500

In the online world, your brand image is very important as it makes you win the faith of your customers. Therefore, you are not able to bear any damage to it. A wrong turn or decision may end up everything; therefore, you have to be very careful. But do you know what actually hurt your brand image?

83 Secret Strategies That Will Guarantee You A Promotion In Any Organization

Mon, 26 Jun 2017 13:26:17 -0500

Everyone has more or less the same number of hours to work. However, not everyone gets the same dollar per hour. Some get $1 per hour, some get $10 per hour while some others get $100 per hour Your ability to command the top dollar is all dependent upon the following: How much money you generate for the organization, How much value they perceive you bring to the organization, How you play the game with its unspoken rules. Given that many clients come to me for Personal & Professional Growth I have compiled a list of 83 tips, tricks, and strategies I have used and educated others to use while on their quest to the top. See which ones suit you, which one appeal to you and which ones you may want to use immediately. Like everything else remember one thing: If the organization has questionable values (there are many on our planet), Or the culture or its values do not match yours or your personality, Then it's high time you just resign from that company and go to another one Where you are more or less a perfect fit. Read this article & Discover the secrets.

Why Should You Hire the Services of a Professional Logo Design Company?

Fri, 23 Jun 2017 14:12:55 -0500

Remember that your website logo design acts as the identity of your business and it is used in order to promote your company to your audience. So, it is most important that you take the design seriously and get it designed from a professional designing company. An amateur, freelancing or cheap designing service simply means that your business image is also going to look cheap and unprofessional. A professional company would have all the tools, applications and the expertise required to create the most effective logo for your company.

Why Every Business Needs a Logo

Fri, 23 Jun 2017 07:25:43 -0500

You probably know that a logo is important for a business, but do you know why? Here are ten reasons why every business needs a logo.

LinkedIn Strategy for CEO's and Organisations

Wed, 21 Jun 2017 13:42:13 -0500

To be found on LinkedIn and stand out from the crowd, it is important that your organisation's staff profiles have a clear purpose. A person makes a decision about someone within the first three to four seconds of landing on their profile, so it is vital that your company's profiles align with your organisation's LinkedIn strategy. If a profile appeals to a recruiter, then more recruiters are going to contact that person. If a profile connects with clients, collaborators and industry partners, more of these types of people will want to connect with your staff and organisation.

What Makes Adele's Personal Brand So Powerful

Wed, 21 Jun 2017 11:49:08 -0500

Adele has the ideal personal brand. There are so many lessons we can learn from her for our own personally branded businesses. Adele shows us that we can stand head and shoulders above the rest and still make genuine, meaningful connections with people.

What Are Dot Brand Domain Names and How They Support Better Branding and Customer Experience

Tue, 20 Jun 2017 13:27:02 -0500

Brands now have a new territory: The Top Level Domain name. This is the last part of the website name - most By placing their brand name in that position, brands open a new landscape, providing better branding, more efficiency and in the end better customer experience.

Logo Designing Services

Wed, 14 Jun 2017 10:08:43 -0500

There is no doubt that the efforts of the entrepreneur are necessary for the success of any corporate identity but along with that to create its branding it is necessary to have an appealing logo. A Logo will give your business a unique identity that will make your customers get aware of your business. It plays a vital role in creating brand awareness among your present customers and potential ones too.

Logo Embroidered

Thu, 08 Jun 2017 13:47:59 -0500

If you've ever seen a baseball cap with a team's logo embroidered onto it, or an iron-on badge that's mostly embroidery, I bet you wondered how they made it. Do they have workers that specialize in embroidering logos, you might have wondered, or is it all done by machine? The answer, as it turns out, is 'both'.

Trust Events To Gain Social And Digital Amplification Of Your Brand

Fri, 26 May 2017 08:42:36 -0500

You can win the trust in the market, penetrate segments on the expected line and hope to reach to a wider audience. This is precisely why events are preferred as they don't cost a steep price to market your business and its aspects. So, let your business grow and realize its true potential with events.

What Is a Logo And Why It Is Used

Wed, 24 May 2017 09:03:42 -0500

A Logo is a design symbolizing one's association. It is a design that is utilized by an organization for its letterhead, advertising, and signs as an emblem by which the association can without much of a stretch be perceived, additionally called logotype. The logotype is a graphic portrayal or image of an organization name, trademark, abbreviation, and so on.

How To Create a Killer Brand

Mon, 22 May 2017 14:35:52 -0500

After sitting down for an impromptu talk with Markus Kramer of Brand Affairs, AG (formerly Aston Martin and Harley Davidson global marketing director), it was intriguing to discover exactly what he would recommend about branding. Today's world is much more ephemeral than previous, leading many people to become confused about what exactly constitutes a brand.

Marketing Metrics That Matter

Wed, 10 May 2017 21:41:48 -0500

Every business that aims to be sustainably profitable must engage in some level of marketing activity, whether traditional marketing that utilizes old-school resources such as press releases and print ads, or content marketing that employs social media platforms, blogging and the like. The ROI of marketing campaigns is often devilishly difficult to evaluate. How does anyone know what an organization is really getting from a marketing campaign or the value of what that might be? Furthermore, what are the outcomes that matter in marketing?

Why A Company Should Care About Employer Branding

Tue, 09 May 2017 10:44:00 -0500

The first reason for the introduction of an employer brand is the serious struggle to find quality ICT professionals. The second one should be that technology company and others who earnestly seek ICT staff has the resources to invest in their employer brand.

The Many Benefits of Custom Sticker Printing

Fri, 05 May 2017 08:48:59 -0500

Custom sticker printing is one of the new ways of communicating people and utilizing the various positive aspects of promotional mixes. It can help businesses and individuals take the best advantages of advertising, sales promotion and Guerrilla marketing. It increases the visibility and customer engagement. Besides, it can help one sell and market his products and services both online and offline.

How Personal and Business Branding Begins With a Professional Headshot

Tue, 25 Apr 2017 20:53:16 -0500

Does your social media profile photo reflect the professional business brand image you want to be perceived as by prospects? What about your website or other touchpoints a prospective client might encounter to help them determine if you are the best person to work with? I find many solopreneurs and business owners are not as keenly aware as they should be about how acutely important professional headshots are to their personal and business brand.

Attract & Retain Your Targeted Client Base With Discount Banner Printing

Tue, 25 Apr 2017 11:50:35 -0500

Any kind of product introduction or a new business venture demands promotion or marketing. As with the right kind and quality of marketing technique you can effortlessly reach out to your targeted client base and maximize your business profits. However there are several marketing techniques available in business and to scout the one that will not just fit your product requirement effectively but also fits in your budget can be a little difficult.

First Make A Difference, Then Make A Profit

Fri, 21 Apr 2017 15:35:24 -0500

The right product or service and a business model that is not quite like what is taught in business school is the best recipe for building a long-lasting and lucrative enterprise and there is data to prove it. When a successful serial entrepreneur studied more than 1000 organizations that represent a wide spectrum of industries, including global, small business, for-profit and not-for-profit enterprises, the results ran counter to standard business management theory and practice, which emphasize that all aspects of business strategy and management must be aligned around the goal of making money. Yet the researcher discovered that the most successful and long-lived companies are those that "make a difference" in the lives of customers.

What Do You Understand by Brand Creation?

Tue, 18 Apr 2017 09:48:41 -0500

In an era of knowledge economy, brands are intellectual properties that provide true competitive differentiators and are an asset in their own rights. Creation of a brand is a rigorous, research based discipline that draws upon cutting edge insights from diverse disciplines like psychology, anthropology, marketing and technology. Brand creation is not a one-time activity.

9 Options For Increasing Brand Longevity

Tue, 18 Apr 2017 08:52:47 -0500

How to manage brands during the challenges of disruptive technologies, political change and economic cycles. Some brands manage to pass the time test, and they endure over decades, even centuries. Whilst others bloom for a short time, before disappearing to the business history books.

The 12 Pillars of Trust: The Questions Your Customer Has of You As the Influencer in Your Industry

Tue, 18 Apr 2017 08:00:08 -0500

This article is for those who are seeking to build trust with their audience. These 12 activities create the Pillars of Trust and address the questions your potential client will have about you.

Have You Found Your Voice? Here's Why It Matters To Your Business

Fri, 14 Apr 2017 15:38:27 -0500

Your unique voice is essential to your business. Finding it means better marketing, easier selling, and more impact.

Everybody Has A Book, Should You?

Wed, 12 Apr 2017 07:13:09 -0500

In today's branding world, having a book is a must to differentiate you from somebody else. The question is, though, should you have one too?

Ways to Measure Your Brand

Sat, 08 Apr 2017 13:58:16 -0500

Don't let competitors scoop up the best talent. Instead, build and market a strong personal brand, broadcast it consistently on social media and back it up with business decisions. No one does personal branding better than Lady Gaga. Her Super Bowl halftime performance, while not as brazenly political as some would have expected, still showcased everything that helped build her rabid fan base: outrageous costumes, magnetic stage presence, breathtaking vocals and a dash of social commentary. As a strategic communications professional and business leader with more than 20 years of experience, I've come to appreciate the importance of curating a strong personal brand -- particularly when you're still in startup mode. Often, we associate personal branding with blatant self-promotion, and yes, it's a great way to build up your reputation as an industry leader, but it's so much more than that. Your personal brand encompasses the offerings you deliver; the assortment of values you advocate for; and the unique resources, skills and knowledge you bring to the table. A well-crafted one can help you gain a competitive edge and boost brand equity, and it can even act as a highly valuable recruitment tool.

Video Game Localisation: No Child's Play

Thu, 06 Apr 2017 07:33:44 -0500

The world of video games is creative beyond imagination; quite literally so! The PlayStation, Game Boy or even a smartphone is like a portal that opens into an astonishing universe. But what is most astonishing is that irrespective of country, creed, colour or language, gamers the world over are playing the same games.

How to Use Silicone Bracelets for Schools

Fri, 31 Mar 2017 09:17:08 -0500

Most people think that bracelets are only for young people and fashionistas. But have you ever thought about how useful they could be for school children?

6 Highly Effective Ways to Position Your Business Brand Like a Super Hero

Wed, 29 Mar 2017 07:57:45 -0500

When it comes to building a strong business brand, it's imperative you understand how your personality makes up that brand. Be clear on how you want to be positioned in front of your ideal target market. Then be consistent on how you come across to others in everything you do.

3 Potential Ways to Stimulate Mobile Brand Reputation

Mon, 27 Mar 2017 09:29:13 -0500

This article aims at highlighting the effective tips to manage the reputation of your brand via mobile apps and improve customer experience. Mobile presence has become an extension of every brand. However, often most of the app marketers fail to understand how much it can influence a brand's general reputation.

How to Attract Talent With an Effective Employer Brand

Thu, 23 Mar 2017 13:48:28 -0500

Today, recruiters need to really consider their company's public image to make sure the image communicates the company culture. So, how can you develop a strong employer brand? Why is it important?

Mapping a Crazy Business Idea

Wed, 22 Mar 2017 07:14:15 -0500

To succeed in business, one must first have a good idea. Let's learn some simple strategies for mapping a crazy business idea.

Brand As Persona

Tue, 21 Mar 2017 08:10:52 -0500

How a brand's persona needs to align with the personality characteristics of the target market. Brand which can do this develop a strong and powerful brand equity.

How To Create a Highly Profitable Niche Market For Your Small Business

Mon, 20 Mar 2017 08:25:28 -0500

Have you been in situations where you were wondering what to do to differentiate yourself from your competitors?You want to stand out from your competitors, but you don't know how? To compete and win in the market place nowadays, you need to do something unique that nobody else is doing,and that uniqueness is to create a niche for your business.

5 Benefits of the Custom T-Shirt

Thu, 16 Mar 2017 11:56:36 -0500

Whether you are attempting to boost your school's team spirit, advertise your new business, or raise awareness for a worthy charity, the custom t-shirt is a great choice. Plus, the t-shirt is practical and comfortable article of clothing and seen as one of the easiest ways to advertise your brand or a particular cause.

Create A TED Talk Platform For Your Own Company

Thu, 16 Mar 2017 09:28:09 -0500

This article will help you create your own TED Talk platform for free and in a quick manner. These tips are given with a lot of experience and thought.

Digital and Conventional Presentation of Content

Thu, 09 Mar 2017 09:02:04 -0600

Article explains the significance of traditional and modern signage. It also makes a comparison of old and new signs.

Boosting Business Branding With Mobile Numbers For Sale

Wed, 08 Mar 2017 07:00:19 -0600

For most people, having any number that friends and family can reach to whenever they need to talk something about is not really that big of a deal. Whenever they get a number provided with their mobile plan, they automatically accept it. However, for business owners, having a specific mobile number that will boost their business branding is a huge advantage.

Here's Why User Engagement Is Indispensable for Your Brand's Success

Mon, 06 Mar 2017 07:20:16 -0600

Do you know why audience engagement is crucial for your business. Because Facebook, Twitter, Instagram and other social media channels will give your posts/images/videos more reach if users like, share, comment and tweet your updates. But this is not the only benefit you can get from audience engagement.

Guarding Your Intellectual Property Is The Same Thing As Hiding Your Brand

Thu, 02 Mar 2017 13:33:45 -0600

Pick an industry, any industry. Whichever you care to name, there will always be a select handful of names that rise to the top; men and women who become synonymous with the field itself. They are the Schwarzeneggers of bodybuilding, the Nigellas of food, the Bransons of business.

How Can a Custom Promotional Merchandiser Help You Grow Your Business?

Sat, 25 Feb 2017 10:13:26 -0600

Companies these days focus so much of their attention on online marketing, that they lose out on their local market. Brand visibility is essential both online and offline and promotional products from a top merchandiser can help your company grow in the future.

I'm a Cowboy, Not a Farmer

Tue, 14 Feb 2017 13:32:31 -0600

Titles and words communicate branding images far beyond the text. Even though a dairy farmer and cattle rancher both grow and care for cattle, their images are very different. Differentiation text can spell the difference between marketing success and failure.

Bring in the Customers: The Benefits of Private Label Packaging

Mon, 13 Feb 2017 08:09:37 -0600

Private label packaging is a smart choice for growing businesses. Private labeling saves companies' time and money by letting another business design, manage, and distribute their products under the original company's brand.

What You and Your Brand Stand for Must Be Crystal Clear

Thu, 09 Feb 2017 12:54:05 -0600

If you have a brand but you don't have to support behind it to sustain that brand and to bring it into the future, what good is it? You need to be very clear about what you and your brand are all about.

Promotional Power Banks: Choosing the Best Custom Corporate Gifts

Thu, 09 Feb 2017 08:26:43 -0600

Even with the progress of technology, this generation has yet to develop gadgets that can stay powered up forever, thus the need for standby power that could be used anytime and anywhere. Read this article to know about what things to consider when choosing the best custom promotional items for your company branding.

Brand Recognition - How To Be Relevant, Successful, And Valuable

Sun, 05 Feb 2017 18:20:44 -0600

Do you know how to be relevant in today's market, successful in your business, and valuable in your niche? If not... Keep reading.

How Custom Boxes Have Changed The Way We Live

Sat, 04 Feb 2017 13:32:16 -0600

Every time we buy some piece of jewelry, shoes or another item we got it packed in a customer boxes. Most of us have never paid attention to these boxes. We just take them and bring them to the house.

Going Green With Custom Boxes

Sat, 04 Feb 2017 13:28:13 -0600

Environmental degradation is a real problem in our world today. Oil spills, non-biodegradable waste littering the place, smog as a result of smoke from exhaust pipes, improperly disposed toxic sewage from industries. The list goes on.

School Marketing: The Top Handout Across Campus

Tue, 31 Jan 2017 13:21:59 -0600

If you are a school, from elementary to university, a general rule is to show appreciation to your students through handouts. This serves a dual purpose, to keep the students and parents engaged with the institution and to spread the brand of the school to as many possible students outside of the current base as possible. What makes a good handout has to do with current trends, period.

Brand Recognition Through Brand Awareness Programs

Mon, 30 Jan 2017 07:50:30 -0600

Call it simplistic, but the most broad based messages can be the most significantly powerful brands. Quantifiable messages won't necessarily bring profit, but they will motivate and drive your market, and the marketing efforts of your tribe as well.

Professional Tips: How to Design a Logo

Thu, 26 Jan 2017 13:45:59 -0600

Designing a logo demands creative input, methodical planning & critical thinking. Now, the thing is how to make a logo worth remembering? In this article, we have compiled some pivotal tips on how to create an impressive logo. Read on & put them into action.

6 Tips To Use Raincoats For Brand Promotion

Tue, 24 Jan 2017 07:00:54 -0600

If you want your potential customers to know about your new business, you need to promote your brand. Without an effective marketing strategy, you won't be able to get the word out about your business in a short period. Fortunately, you have several ways to promote your business. One of the best promotional stuff you can use is known as branded raincoats.

Slotted and Folding Custom Boxes: What You Should Know

Wed, 11 Jan 2017 09:31:48 -0600

Custom boxes are the thing to go for if you are looking for a particular container with your design and print on it. They might be pricey, but they are worth it, especially when you see the quality and beauty of the boxes There are several types of boxes to choose from, but your choice depends on your need. Boxes are made of different materials, from corrugated fiberboard to corrugated plastic, wood, and metal.

Be a Voice, Not an Echo: 7 Ways to Blaze Your Own Brand's Trail

Tue, 10 Jan 2017 07:27:46 -0600

Be a voice, not an echo. When you blaze your own brand's trail, you have your own distinct voice, and that speaks loudly.

IT Related Businesses To Change Their Company Logo

Tue, 10 Jan 2017 07:22:07 -0600

Technological advancements force organizations to comply with the needs and the requirements of the industry unless they want to be driven out of business. There are businesses who will tap on such opportunities to sweep away a competitor if they are not innovating with time. A company logo is a graphical representation of a business, so, if a business is evolving over time to meet the needs and the demands of the nature of the industry, then, the company logo must evolve as well.

Screen Printing Services & How to Build Your Brand With Screen Printing

Mon, 09 Jan 2017 09:10:48 -0600

Screen printing is essential for effective branding. Screen printing is considered the highest standard for custom t-shirts, custom apparel, and promotional items and promotional products. Learn more about screen printing and how to apply it toward branding your business.

Custom Boxes - The Past and the Future of Consumerism

Tue, 03 Jan 2017 13:18:58 -0600

In this futuristic century, where everything is made of plastic, metal, and glass, we sometimes unconsciously feel nostalgic for the good, old times. Luckily, we can still notice the echoes of the past in certain products we consume. Custom boxes have been a popular trend for many years, and the current tendency shows they are most likely to pervade the market further.

Why Should You Use Custom Packaged Boxes?

Tue, 03 Jan 2017 13:18:44 -0600

Custom Boxes - Custom Boxes are a way to make packages that you are having delivered to friends or family stand out. These boxes are one unique way to ensure that your packages stand out of the crowd. This is especially important around holidays when people are receiving countless packages, and you may risk yours getting lost amongst the flood.

Figuring Our Your Company's Custom Boxes Needs

Tue, 03 Jan 2017 13:13:29 -0600

Every company wants to create a memorable experience for their customers so that their brand is vividly remembered. This provides return customers, which in turn, provides higher revenues. A balance needs to be created between providing utilitarian packages and spending too much of the budget on the box.

Corrugated Boxes - The Perfect Custom Packaging Option For Your Budding Businesses

Tue, 03 Jan 2017 13:11:15 -0600

With the rise of the online marketplace, we also saw the emergence of innovative new ideas and the revitalizing of older ones. Online businesses pride themselves in satisfying your needs in the most convenient and easiest of ways, and the fact that they are more accessible than tradition businesses only adds to their success. The internet has given a myriad of opportunities for new entrepreneurs.

Incredible Business Growth With Custom Boxes

Sun, 01 Jan 2017 07:43:59 -0600

When a package comes in the mail, it's usually in a dull brown box, with the standard clear packing tape. The outside is not overly indicative of the joy and excitement of what lies inside. To make the amazing inside of the box match the drab outside, here are a few ideas.

Reasons to Choose Custom Boxes for Your Business

Sun, 01 Jan 2017 07:42:46 -0600

The most important factor that determines the success of any business is your relationship with your customers. So, the more effort you put into satisfying your customers, the better your growth prospects will be. While the first thing that must have popped in your mind on reading the above lines is, beyond any doubt, the 'product,' there is another- often overlooked- factor, i.