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Published: Sat, 24 Jun 2017 16:08:13 -0500


Are You Actively Engaging Your Customers?

Wed, 21 Jun 2017 11:56:55 -0500

Competition is great these days and you need to be creative and actively engage your current and potential customers. What are you doing to grow your business more efficiently and effectively?

The Best Marketing Advice for Small Business Owners

Sat, 17 Jun 2017 13:31:37 -0500

Last month, I had the pleasure of participating in a Marketing Panel for NAWBO (the National Association of Women Business Owners). It was great to connect with so many business owners who are working hard to propel their brand to success, now and well into the future. However, marketing a small business on a limited budget can be a challenging task. It is time you stop making excuses and get the word out about your business. If you're a small business owner looking for marketing advice, you have come to the right place. Here's what you need to know.

Do You Make These Mistakes in Your Elevator Speech?

Sat, 17 Jun 2017 13:24:23 -0500

Elevator speeches are a source of dread for many entrepreneurs. You don't have to be one of them.

How to Market Your Start-Up Creatively

Thu, 15 Jun 2017 14:27:53 -0500

Enhancing the value of what you expect out of your usual marketing activities is directly linked with your creative thinking. The creative ways of doing marketing is even more important if you are in search of investors. In this article, I intend to highlight three proven marketing tips for start-ups.

Can You Start Planning for Your Fall Launch Now?

Wed, 14 Jun 2017 21:10:47 -0500

One client's story. I've been chatting with a client, who is planning on launching a new program in the fall.

Strategic Marketing Using Digital Channels The Right Way

Thu, 01 Jun 2017 20:15:38 -0500

If you are looking to implement marketing from a strategic perspective in your company or business endeavour by making use of digital channels then it may well serve you to seek out some advice first. That's some of what we set out to do here as we look to highlight some of the ins and outs of executing marketing in the digital age. There is more to digital marketing that ordinarily meets the eye as found in our consulting, devising and executing search engine and social media marketing campaigns.

Marketing Lessons Learned From Psychopaths

Thu, 01 Jun 2017 11:12:38 -0500

In my never ending search for ways to better appeal to my audience, I sometimes venture into the dark recesses of the human psyche so that I might better understand my customers and even myself. I'm not picking on psychopaths here. Nor am I villainizing them. As I understand it, psychopaths are born the way they are - it's not a choice.

Why Donald Trump Is President

Thu, 01 Jun 2017 10:15:28 -0500

I woke up the day after the 2017 election compelled to share this article. We've all been taught many 'laws of success' over the years; reasons that explain why something or someone succeeds. We can't always take this on blind faith. If you're like most people, you want a healthy dose of proof.

Difference Between Retained and Contingency Recruiting Firms

Thu, 01 Jun 2017 07:36:07 -0500

Working with companies to make better decisions when deciding on the best recruiting firm to use. Differences between retained and contingency firms explained.

Small Company Marketing Consultants - Why You Need One And How To Select One

Wed, 31 May 2017 11:26:36 -0500

Whether a start-up, early stage or established company, or even a nonprofit for that matter, there are many reasons that organizations don't have a professionally developed marketing strategy plan and tactics to improve ROI. The following discussion offers advice on what marketing or marketing communications professionals can do for you, as well as what talents they should have.

The Importance of Being Gracious

Wed, 31 May 2017 11:25:09 -0500

How crazy was your day today? Reflect back on it with me for a moment... who were you in contact with?

Your Concept Has to Convey a Strong Sales Pitch

Tue, 30 May 2017 07:42:20 -0500

The goal of exhibition booth designers is to create a concept that gets people interested in what you offer. It needs to be a strong sales pitch and a way to get them to come over and find out more.

Finding the Best Provider to Create Your Design for the Trade Show

Tue, 30 May 2017 07:36:23 -0500

You can't settle when it comes to trade show stand contractors. You need someone willing to work with you to get it done right and on time.

Characteristics of a Terrific Manager for Your Project

Tue, 30 May 2017 07:35:53 -0500

Working with the right person makes a world of difference when it comes to the outcome of the materials you can use for exhibitions. This is why you have to look high and low for them!

Why Free Stuff Sucks

Mon, 29 May 2017 20:32:17 -0500

I've been talking with a lot of people lately about 'building your email list." Rule #1, they say, is give something away for free. Okay, there's merit in that suggestion I suppose.

When the Season Is Right, Play Santa

Fri, 26 May 2017 08:40:19 -0500

Here are some great tips for you - Everyone likes getting gifts, even if they're too polite to say otherwise. Business gift giving is its own kind of art, but it is an art that you would do well to master. But remember: the best business gifts don"t cost a lot, but they mean a lot.

How to Influence People to Buy Your Products (25 Tips to Influence People to Buy Your Products)

Thu, 25 May 2017 14:31:09 -0500

Maybe the subject of a pleasing supervisor to your employees and have a wonderful team in your supervision. However, business is not all approximately human resource paperwork, but it is as well as roughly publicity and generating sales. Your move should not unaccompanied realize productivity, but it should moreover achieve profitability. To ensure that your business will combined and realize stability, you have to learn not by yourself how to activate your workers to be more productive, but along with how to persuade potential customers to attain your products in order to boost your profit. There are 25 tips to concern people to obtain your products and become your faithful customers.

Rock Your Event With These 5 Fool Proof Marketing Strategies to Sell Event Tickets

Thu, 25 May 2017 14:00:52 -0500

The importance of selling event tickets will be of prime most importance to your company, especially, if you own an event management company. Popularizing your event entails a long list of procedures, in order to ensure it is a sure shot success.

The Fundamentals of Marketing (Six Important Elements)

Wed, 24 May 2017 14:36:05 -0500

As we all know, the word "marketing" actually comes from the word "market". You need to remember the six important elements of "MARKET" before planning any marketing activities and campaigns.

How to Stand Out As a Therapist

Wed, 24 May 2017 10:05:35 -0500

When there are many other professionals working in the same field and the same area, how do you differentiate yourself? This is something that we can all relate to, but fortunately, there are a few simple things that you can do to stand out as a therapist and show how you're unique.

Is Your Marketing Message Noisy? How To Get Rid Of The Static

Mon, 22 May 2017 07:43:30 -0500

Everything you do in your marketing either enhances the signal or creates noise that causes the audience to tune out. Find out how to cut the noise.

Five Practices to Increase Profits Without Stress

Sun, 21 May 2017 13:40:18 -0500

When your main focus is on increasing profits and expanding the reach of your marketing, it's incredibly easy to be taken down a dozen rabbit holes each day. There are so many marketing, leadership, and small business experts giving abundant strategies to grow your business that it creates an obstacle course of to-dos for the average entrepreneur. If you'll think less of implementing the 101 profit ideas you have and give more time to the following five simple practices, you'll find that you'll have less stress and more profits without trying.

Expert Tips on Choosing the Right Conference Speaker

Fri, 19 May 2017 07:51:47 -0500

When you are all set to organize a conference, pay attention to who you wish to choose as the conference speaker. His decision will have a great impact on the event's success and if you choose a wrong speaker then it can lead to loss of money, as your guests will not be interested to attend your other events. It is true that speakers have a huge role to play in the success of an event and spending on a perfect conference speaker should be a worthier choice.

6 Silly Lead Generation Mistakes You Must Avoid

Thu, 18 May 2017 14:46:23 -0500

Avoid these top lead generation mistakes which can badly ruin your business. And, to increase your sales, you must ensure that you do everything you can to generate leads and nurture them properly. If you lack the skill, you can always choose to hire the best Lead Generation Company and see a high return on investment on money you have spent.

How India Is Cashing In On The American Consumer

Thu, 18 May 2017 09:09:55 -0500

In 2018, it is estimated that there will be an estimation of 283 million social network users in India If you compare this with the number of online users, and senders and receivers of email communication, you can see there is a lot of catching up to do. According to a Livemint (stat) the number of Internet users in India could cross 450 million by June 2017: says report. A recent IAMAI-IMRB report says Urban India has close to 60% Internet penetration, reflecting a level of saturation, but there are a potential 750 million users in...

5 Reasons Why Business Cards Are Still One Of The Most Effective Marketing Tools

Thu, 18 May 2017 08:10:23 -0500

Even though we mostly rely on the internet when doing business - business cards are the exception, because there are some things that just cannot be replaced with a digital version. Below are five important reasons why printed business cards are still significantly impactful.

When Marketing, Stories Simply Sell Better

Mon, 15 May 2017 07:47:37 -0500

The human brain is hard-wired to love stories. That's why using them can add power to your marketing communications efforts. To learn more about why that's the case, let me share a story with you...

Why Whiteboard Animation Is Good News for Your Business

Thu, 11 May 2017 07:56:02 -0500

Whiteboard video company can do the same thing for you.It's a sure thing that using whiteboard animation can be a lot more intimidating to the visitors.

Building An Effective Trade Show Booth

Wed, 10 May 2017 13:58:01 -0500

If you've ever been to a trade show for work or your own business, you know how difficult building an effective booth can be. From the booth you choose to how you staff it and what you wear, building an effective booth can make the difference between a successful show and an expensive flop. We've compiled a list of tips for building the best trade show you can.

How to Avoid Last Minute Marketing and Get Better Results

Wed, 10 May 2017 07:17:51 -0500

Ever arrive at your computer, bleary-eyed, to write a blog or social media post that just has to go out that day? Go ahead, raise your hand if that's you. I'm raising my hand right along with you!

Stop Listening to Your Market

Mon, 08 May 2017 09:27:07 -0500

This article highlights the importance of knowing your market. It also draws attention to a pitfall that can affect how your market reacts to your product.

5 Cost Effective Marketing Strategies To Grow Your Brand

Sun, 07 May 2017 10:38:38 -0500

When marketing your brand, you may want to reduce your costs while getting the best results. This is important especially if your brand is new and you are trying to grow it. Actually, the goal is to get the highest return on your investment dollars. And this can be achieved through the implementation of effective strategies. Of course, the goal is to spend the least amount of money. Given below is a description of 5 cost effective strategies for marketing your new brand. Read on.

An Insight Into the Translation Business

Sat, 06 May 2017 13:05:43 -0500

In our nowadays globalized world, many businesses, and even individuals, resort to Translation Agencies to satisfy their Translation and Localization needs. Although they usually get a satisfactory service, sometimes they have unpleasant surprises. Our "Insight into the Translation Business" is intended to be a series of insights about the Translation Business with the aim of enlightening clients about the translation kitchen and issues that has not been tackled before to guide them how to find the right translation agency and the competent professional translator for their translation and localization needs. While doing so, we will reveal the pros and cons of the business, find workable solutions that will help both clients and translators achieve their goals, and finally create a more sound and fair atmosphere for all in the translation industry.

The Three Fundamentals of Effective Communications

Fri, 05 May 2017 10:10:32 -0500

There are many ways to deliver your message, but sticking to these three basic principles of communication will improve your outcomes. 1) Define your objective. 2) Know your audience. 3) Identify key information to share.

The 6 Step Marketing Campaign

Thu, 04 May 2017 07:08:38 -0500

Solopreneurs and Entrepreneurs are urged to periodically launch marketing campaigns designed to promote the products and services sold and the brand. The purpose of marketing is to drive sales and generate revenues and profits, the life-blood of every business. In support of that suggestion, presented here is a review of the core components of a successful marketing campaign.

What Is Audience Definition And Why It Matters To Your Business

Wed, 03 May 2017 11:22:09 -0500

Do you think you know who your best customer or best client or best patient is? Chances are good that if you utilize some form of Audience Definition, you may be in tune with who is most likely to produce a conversion for your company, business, product or service. Audience definition, also known as customer segmentation, is a very unique and important process to any business that wishes to improve their marketability and drive sales. It is the act of understanding, in detail, who is most likely to engage in a particular business. Take a look to delve deeper into the process of identifying your best client:

Why We Need a Mobile App - Building Mobile Apps for WHAT?

Wed, 03 May 2017 09:36:29 -0500

Mobile applications are not only for large organizations; today many small or mid-sized companies own their individual mobile applications. The emerging trend of mobile technology involves more than just having a mobile friendly website.

Marketing Lesson From Ian McTavish: 7th Generation Scottish Bagpipe Maker

Tue, 02 May 2017 07:17:48 -0500

If you create a high quality product or service, you can set the bar for customers as high as you want. Being selective about who's "entitled" to be your customer can be a very effective marketing strategy.

7 Signs That You're NOT a Thought Leader

Tue, 02 May 2017 07:17:30 -0500

You can use intellectual capital to promote your personal brand or build a career strategy. But you must allow people to draw their own conclusions regarding its value. You don't determine what your reputation is... others will do that for you.

Content Marketing for Your Small Business

Mon, 01 May 2017 10:09:20 -0500

A large part of engaging social media posts has great content. Just having a profile on multiple Social Media sites isn't enough to keep followers engaged or attract new customers. To get and hold people's attention, you need to post new, trending and engaging content consistently.

Three Ways to Engage Your Customers

Sat, 29 Apr 2017 11:21:50 -0500

An engaging customer experience is at the very core of every business. Maintaining proven engagement techniques is essential, but thriving businesses also need to consider new engagement tools, its pros and cons, so that it can better prosper amidst stiff competition.

Everything You Need To Know To Sustain Market Leader Status

Thu, 27 Apr 2017 09:30:32 -0500

Being the market leader is difficult to achieve, but once the companies reach that status complacency must not set in. Four key mainstay need to be adhered to, innovation, service quality, continuous improvement and knowing your competition.

Four Tips for Success in Legal Marketing

Thu, 27 Apr 2017 09:04:40 -0500

In this day and age as an attorney, marketing yourself and your firm is very important. Our latest article discusses tips for successful legal marketing.

Double Your Conversions With One Sentence

Wed, 26 Apr 2017 13:09:10 -0500

Do you believe that in single sentence can double your profit? You heard it right, just follow the things that this article reveal and apply it.

Lessons for Marketers From Chanakya, an Indian Teacher From the 4th Century BC

Wed, 26 Apr 2017 07:29:57 -0500

This article entails lessons from the famous Indian teacher and Philosopher, Chanakya, who lived in 4th century B.C. He laid down certain principles and teachings which are relevant even now and if followed correctly can yield huge positive results in marketing for companies and brands.

7 Effective Strategies on Marketing Your Business Locally

Tue, 25 Apr 2017 20:55:57 -0500

My business was literally created by connecting with people locally. And just because Social Media has taken over the online networking landscape, doesn't mean there's any less value in building your business at that grass-roots level. Do you market your business in your hometown?

The Basic Old School Marketing Tips

Tue, 25 Apr 2017 11:20:27 -0500

Did old school marketing apply on modern time? Many of business today have a latest way to market their business since marketing strategies are getting updated. But before, they have that they learn first about "Old School Marketing Ideas" which they develop and apply to each business.

Stages an Animated Video Goes Through Before It Gets Life

Mon, 24 Apr 2017 09:47:24 -0500

The pace with which the business world is expanding, more creativity is gradually coming in. These days people no more use those boring slides to convey about their product. Even if they do, they are decreasing day by day.

How To Make Money Without Your Own List

Mon, 24 Apr 2017 09:15:46 -0500

How can you get an income without having your own list? Did you want to know what are the things/secrets that can help you to make money online? Most of business have their own leads/list to email them or to introduce their products/business online. Some business owners buy leads/list online to make them a prospect even if the list are not the one that they been targeting.

Customer Value Proposition and the 10 Boundary Markers

Fri, 21 Apr 2017 13:34:50 -0500

"Customer Value Proposition (CVP) is the marketer's appeal to the customer about value transferred by a product or a service. It is often a projection of superior features of the product or the service over competitors'. The concept of CVP was evolved in 1980s and finds its origin in Ray Kordupleski book "Mastering Customer Value Management." It has travelled its journey from a jargon to an essential tool for marketing. It is paving its way from retail marketing to direct and even institutional sales. However, the concept of CVP is constrained by its own boundaries and without identifying these blurred lines, it may thwart the game.

7 Popular Types of Display Stands

Fri, 21 Apr 2017 11:21:43 -0500

Display stands are a common feature in the marketing world and used in retail shops, shopping centers and trade shows for a wide range of purposes. They are useful to clearly present information or goods to potential customers.

Opportunities and Challenges Facing Current Business

Fri, 21 Apr 2017 10:42:35 -0500

In today's business world, many entrepreneurs/professionals face similar challenges on a day to day basis. Regardless of how large a company may be, one of the greatest issues will always be the people. Recently I was able to sit down and talk with Paul Watts, Senior Director of Store Layout at the Walmart Home Office, who began his career with the company working in marketing and merchandising.

9 Business Presentation Tools That You Should Check Out

Fri, 21 Apr 2017 09:09:41 -0500

'Microsoft PowerPoint'- that's the name hits your mind, when your boss asks you to make a corporate presentation to a client. MS PowerPoint is no doubt a worthy presentation software, yet with the advancement of the corporate world, you need to think beyond simple PowerPoint slides. Let us now see what presentation design companies have to offer you, to make your presentation a wow.

Avoid This Basic Mistake With Your Martial Arts Marketing

Fri, 21 Apr 2017 07:19:34 -0500

When I started teaching martial arts I had a lot to learn. My advertising was timid because I didn't have much to spend. I didn't know whether people would stay at my club either. But when I learned this one principle, everything began to change.

Trade Show Exhibiting Management - Invest Your Time and Gain Acceptance

Fri, 21 Apr 2017 07:10:17 -0500

In a 1993 psychology paper and in his 2008 book, "Outliers," Malcolm Gladwell claimed that it took roughly 10,000 hours of practice to achieve mastery in a field. Mr. Gladwell's message - people aren't born geniuses; they get there through effort - was seized upon by popular culture.

Aspects That Drive Startups to Invest in iPhone App Development

Sun, 16 Apr 2017 13:27:06 -0500

This article emphasises on the aspects that signify the benefit of developing iOS applications over Android applications. A mobile app has become a key marketing tool for businesses in this age of mobility. However, with such a range of mobile platforms, it becomes a bit intimidating for startups with limited budget constraints to decide on which option to invest for app development.

What Trump's Campaign Taught Trade Show Exhibitors

Sun, 16 Apr 2017 10:42:48 -0500

While the Clinton campaign went about the more traditional tasks of evaluating past voter analytics, developing messaging and using research tools like focus groups and polling analysis to develop their positioning statements, Donald Trump was out in the field making human contact at hundreds of live events, learning firsthand what was on people's minds and in their hearts. The results of Clinton's campaign development in the end was not really being in touch with the hearts and minds of voters, while the Trump campaign at every event gathered key research data...

Merits of Hiring a Marketing Agency

Tue, 11 Apr 2017 09:46:17 -0500

When you hire a Digital Marketing Agency you don't need to stress of promoting your business as you will have left the work to advertising specialists. They give an extraordinary help to building up the business in different angles. Moreover, they reduce the worry of the entrepreneur. Since enlisting a advertising agency, isn't something to consider joke. You should invest some energy to get fitting data about the organizations you choose to work with and what decisively would be the extent of their work.

How Mobile Apps Help Small Businesses to Stimulate Growth

Mon, 10 Apr 2017 09:07:32 -0500

This article lays an emphasis on how mobile apps help small businesses in improving customer acceptance and revenue generation. What strikes to your mind while hearing the word 'app'? Something that makes your life simple or just an add-on to your phone? Small business owners mostly don't give much importance to the task of building mobile apps.

There's Gold in Them Thar Hills! (That Gold Is in Your Customer List)

Sat, 08 Apr 2017 14:28:12 -0500

One of must valuable assets is your Customer List, yet few use it to advantage. There is a wealth of knowledge there - geographic, demographic, buying history, likes and dislikes. Mine that list right and you'll strike a mother lode of gold

The Greatest Marketing Story Never Told

Sat, 08 Apr 2017 13:56:30 -0500

This was a story told to me by an old vendor who watched an appliance salesman become a multi-millionaire. it came by a chance meeting with a soon to be famous doctor and the part this man had in making this doctor an every day household name.

7 Ways to Make Your Presentation More Expressive

Fri, 07 Apr 2017 08:16:03 -0500

How you work and how that work stand out from the rest of the presentation design companies. So, skip out the unnecessary information and focus on the services you offer.

Cheap Couriers - It's Time to Change

Fri, 07 Apr 2017 08:01:15 -0500

Undoubtedly, technological development has made everything easier for us and our life has become more convenient. For the examples, one of the most difficult situations in the past days was the slower communication system that was just limited to the telephones and postal mail services. At that time, people had only these two things as the options for their communication.

Setting Goals to Hit the Right Target

Fri, 07 Apr 2017 07:43:55 -0500

Why it's important to define your target market when wetting goals for the year. Here are several strategies for defining your target market.

Why Narrow Your Niche?

Fri, 07 Apr 2017 07:43:33 -0500

Why is it important to have a narrow niche when marketing. Some tips on how can you do that effectively.

Data Appending Services - How Business Can Benefit From It

Thu, 06 Apr 2017 08:00:01 -0500

The word appending means to add something. So you can guess what data appending means. Now let's see the business point of view.

Master the Art of Visual Storytelling for Your Nonprofit

Wed, 05 Apr 2017 08:41:25 -0500

Did you know that people retain 80 percent of what they see? If you were to come and visit me, you'll hear me telling my marketing team to always keep the copy brief and make it about the image. Nonprofits have it tougher, I think, than a lot of businesses.

Insured Couriers - Security Is the Sensibility

Wed, 05 Apr 2017 07:14:38 -0500

What is the most relaxing thing in the world? A holiday tour, a big business, a bank full of money, a happy family can very well be the choices of some individuals but often they miss out the main thing which needs to be there initially to let your mind relax.

How Will Digital Signage Drive Customer Experiences in The Future?

Tue, 04 Apr 2017 11:32:20 -0500

The digital signage industry has significantly progressed since being conceived in the last century. Many of the innovative trends that have shaped the Internet have also transformed digital signage into what it has become today. The future of customer experience using this platform is not only promising but also delivering that promise across the globe. Regarding this ubiquity, familiarity has bred contempt for a key component that makes all this possible now and into the conceivable future-digital signage media players.

Get the Best Quality and Customised LED Screen on Hire

Tue, 04 Apr 2017 07:19:59 -0500

For all the organisations across the globe, advertising is one of the most crucial things that cannot be ignored. Advertising is indispensable for the effective promotion of the product and services that an organisation offer to its customers.

How To Market Your Martial Arts School

Sun, 02 Apr 2017 10:41:32 -0500

I ran into a lot of problems when I started teaching martial arts seriously and tried to make an income from it. I didn't see the 'overview'. My habits were so ingrained that I didn't know what I was doing wrong. Only when I took a step back did I see the many problems.

What Is Your Niche?

Sun, 02 Apr 2017 09:34:56 -0500

Today I want to talk to you about your niche. A niche is a business that targets a very specific group of people with shared interests, passions or desire.

7 Creative Ways To Inject New Life Into Your Marketing Plan

Sat, 01 Apr 2017 09:08:16 -0500

All companies will find themselves at odds with their marketing strategy. This isn't to say that they are not getting the results they want from the plan. It just seems as though the plan in, and of itself, grows a bit stale and worn. What's more, all successful companies find that in order to stay on the cutting edge and attract new customers, they need to tweak their marketing approach to appeal to new audiences.

Let Customers Do Your Marketing For You

Thu, 30 Mar 2017 12:04:03 -0500

Sometime it's hard to sell your own products, but if you have a person that recommend your product and they have a testimony regarding on your product, most likely buyers will catch their attention in order to buy it since some people have a good experience regarding on your product. So, it's better to have someone who sell/recommend your product to others.

Sound Results In Business

Wed, 29 Mar 2017 10:20:36 -0500

Why podcast? Podcasting offers a highly effective platform to position your brand, build social authority and credibility and above all, connect with your market place. But what are the elements of a successful podcast? This article offers a framework for any business owner who is considering leveraging podcasting to drive business growth.

Basic Ways To Avoid Being A Fraud

Thu, 23 Mar 2017 11:59:13 -0500

In our modern world, we're threatened by some scam specially for business, So the best things to do is to monitor first the action before we're going to commit some actions for us to have a safe business life. It is also good to read some articles online about to prevent or to know what are the things to do when we encounter such actions.

Insured Couriers - Know and Go

Wed, 22 Mar 2017 07:31:00 -0500

Have you tried to send something important to your beloved ones? Was it got damaged or lost in the middle? That terrible experience may have made you anxious about the delivery services. Otherwise, it may be the scene that you haven't even tried a courier due to the terrible reputation of those.

A "Stuck on the Expressway" Marketing Lesson

Mon, 20 Mar 2017 13:16:09 -0500

Use every communication tool to illustrate features and benefits to increase positive impressions from your prospect base. I learned this important lesson while stuck in traffic behind a U-Haul rental truck.

Earn From PLR Without Selling

Mon, 20 Mar 2017 09:48:51 -0500

Many of us earn when we sell some products whether online or offline. It depends on how we sell or introduce our products. It is also takes time to sell because most of the time we got a lot of many competitors and in-order to do that we need to have a best product to offer and a good communication to our targeted client/buyers.

5 Content Tips for 2017

Thu, 16 Mar 2017 15:12:16 -0500

We all know the importance of content in digital marketing which is significantly showcasing a huge hike in conversions. December - It is that time of the year when you can relax and reflect on how it all went. Did it go like you planned or was there any deviations, any failure (We all have) or and most importantly success?

3 Tips To Buy Lanyards for Schools

Thu, 16 Mar 2017 12:00:55 -0500

Printed lanyards are used to show an ID card, employee badge or keys, just to name a few. Lanyards are popular because they are easy to use and customize. Aside from this, they are affordable and provide a branding opportunity. If you have been thinking of buying a few for school, you may want to follow the tips given below.

5 Things To Consider When Buying Lanyards

Thu, 16 Mar 2017 11:58:47 -0500

If you are looking for a professional and useful gift, you may want to check out a lanyard. As a matter of fact, they serve as the best giveaway choice. Since they are customizable, you can use them to reflect the values, colors and the corporate image of your company. Below are 5 things that you should consider before buying printed lanyards.

The 21 Day Trick Offline Marketing Strategies

Thu, 16 Mar 2017 11:53:40 -0500

With the rise in popularity of online marketing, many proven offline methods are simply forgotten. But remember that offline marketing strategies are still engaging with customers and proven that it's unique and distinct value that we shouldn't forget.

Printed Lanyards - Back to Basics

Tue, 14 Mar 2017 06:54:53 -0500

If you have been looking for some expert tips on how to buy printed lanyards, you may find a few tips in the article that may help you. Usually, lanyards are made of cotton, nylon or polyester. Typically, they offer enough flat surface area so you can place logos, names, symbols and slogans, just to name a few. Let's know more about the subject so you can purchase the right stuff for your needs. Read on.

5 Marketing Tips To Keep In Mind in 2017

Fri, 10 Mar 2017 09:15:30 -0600

You've heard the truism that "Innovation distinguishes between a leader and a follower". There are tons of content marketers right now who questioning their marketing strategy and given how easy it is to lose focus to the noise of the day, and pressure from investors who want a quick return, more and more marketers are increasingly looking to turn a profit fast and ditching their long-term strategy. This pattern of trend chasing and the illusion to profit from today's momentum is going obsolete.

Understanding Who Your Customers Are Determines Business Success

Thu, 09 Mar 2017 11:01:52 -0600

As a marketing lecturer I always tell my students that it makes no sense to develop a product with the best packaging and design and don't know who will purchase the product from you and continue to give you repeat business. An ideal customer to your business is one where your product or service is able to satisfy their specific need(s). Part of a successful business plan includes defining who your ideal customer will be.

Local Marketing Efforts That Will Gain You Strong Foothold In Your Community

Mon, 06 Mar 2017 13:13:19 -0600

If you are a small business looking for ways to trounce your biggest competitors in the industry, it would be a big idea to focus first on dominating the local market. The local strategy does not mean that you do not have big dreams for your business, but it is rather a plan to gain that strong foothold to the people closest to you before spreading your wings to the rest of the world.

5 Things You Can Do To Motivate The Best Advertising Media Agencies To Respond To Your RFP

Sun, 05 Mar 2017 21:44:19 -0600

When drafting a Request For Proposal, or RFP, you probably have an idea in mind of what sort of advertising media agencies you would like to attract to handle your online marketing scheme. The trick is conveying the right message through your proposal, in order to draw the right marketing firm to you. This can be easier said than done, as it is quite difficult to describe, in words, what it is you need to make your business grow and what it is you are searching for in an advertising firm to make that growth happen. Fortunately, there are some basic tips out there regarding the written RFP. Take a look at the following to help you begin:

Opting For The Best Production Houses In Your Area

Sun, 05 Mar 2017 12:30:38 -0600

When it comes to business marketing, many experts consider videos as one of the most effective and most versatile content platforms. Because the senses of sight and sound are engaged, it is easier to catch and hold the attention of viewers. Videos can be used for a variety of purposes.

Technobabble - The Nerd's Revenge

Sun, 05 Mar 2017 12:21:10 -0600

In order to be better understood communicate using non-technical terms and clearly explain the industry specific terms you need to use. If you must use technical terms or acronyms, at least translate them into plain language so your customers and prospects clearly understand you.

Important Things To Know About Fitness Marketing

Fri, 03 Mar 2017 13:25:28 -0600

Healthy living is a necessity for all of us. But there are factors that are constantly making this impossible to carry on. We have to sustain on unhealthy atmosphere, psychological stress and not so healthy foods. Thus the craze for getting our fitness standards up to mark is rising. The fitness centers and gyms are gaining popularity, and as an owner of such brand it is our responsibility to create a place and promote it effectively to take care of the massive problem related to health and figures. To gain that leading edge we need to keep ourselves updated with the latest trends and fitness regime. A few of the factors that affect these are as follows.

ATTENTION: If You Have a Lot of Walk by Traffic, This Will Reel the New Patients in

Fri, 03 Mar 2017 07:10:33 -0600

The biggest hurdle in attracting new patients is getting their attention. If you have walk by traffic or in a mall, this low cost method will grab their attention fast...

The Cabbit: Pillar 2 of Connection Marketing

Thu, 02 Mar 2017 10:47:52 -0600

Howdy. Nice of you to be here. Today we're talking about the 'cabbit'. The cabbit is pillar two within connection marketing. A cabbit is an aspect of your offering, your product or your service, that is remarkable and that is worth talking about. Now why would you want to implement a cabbit within your business?

The Benefits of This Small Business Marketing Method

Thu, 02 Mar 2017 08:38:47 -0600

In this digitalized world, technology has made it very easy to reach your targeted audience. What problem most businesses face? Simply said, most businesses don't know how to do it right.

Top 3 Questions CEOs Should Ask Marketing Leaders

Thu, 02 Mar 2017 08:37:00 -0600

CEOs should be asking their marketing leadership the hard questions to ensure customer experience is embedded in marketing programs and support driving customer acquisition. Inquiring about personas, customer journeys and success metrics should help CEOs gauge marketing's alignment with the organization's revenue and growth goals.

Fitness Marketing - What Is Your Mantra For Ubiquitous Online Presence?

Wed, 01 Mar 2017 08:21:55 -0600

Online presence is essence of survival in the Web 3.0. However, some flourish and some fail. Execution of right or wrong fitness marketing practices and strategy is responsible for both. Semantic marketing efforts bring positive results by offering ubiquitous online presence especially on SERPs. Hiring a digital marketing agency has answers for the problem. These marketing specialists promote your website on various parallel platforms using organic methods. Therefore, the results are promising and last longer. However, you must be ready with essentials like ready upsell process, association with associates and JV partners. In addition, you can Google the latest trends associated with your niche and make the most of them.

Digital Screens Are Helping to Give Advertisements a New Dimension to Stand Out in the Crowd

Tue, 28 Feb 2017 07:05:36 -0600

One of the biggest names that provide the people with movable media. Audiences are being entertained by displaying and projecting advertisements with the help of the digital media.

Promote Your Business on a New Level

Mon, 27 Feb 2017 07:55:40 -0600

It is easy to get too focused on the benefits of your products and services. Yet consumers have heard that all before.

Mystery Shopping: A Red Feather for Pakistan's Retail Business

Fri, 24 Feb 2017 14:27:40 -0600

Pakistan is among of next eleven economies driving global growth and showing positive growth in recent years despite of global recession and significant challenges like energy crisis, law & order, regional instability etc. As per Punjab Board of Investment & Trade (PBIT) in overall economy the service sector contributes 53% and share of wholesale or retail is 33%; in overall GDP, around 18% and growing. After agriculture and manufacturing retailing is the third largest sector and employing around 20% of the total manpower force with estimated sales of US$ 133 Billion by the end of 2015...

How to Boost Your Business With Promotional Tents

Wed, 22 Feb 2017 23:26:56 -0600

If you want to level up your business, boost the morale of your employees and enjoy outdoor sales events, think about using promotional tents. They may be able to help your business get noticed by customers, and let your employees continue to be productive even when they are away from the office. What are Promotional Tents?