Last Build Date: Thu, 27 Apr 2017 19:26:59 +0000
Thu, 27 Apr 2017 19:26:59 +0000
Google today announced the release of the Google Assistant SDK. The SDK will allow developers to include Google Assistant interactions in their hardware prototypes. The Google Developers Blog says, “The Google Assistant SDK includes a gRPC API, a Python open ... Read More
Wed, 26 Apr 2017 14:02:25 +0000
Registria has released results from a new study which found that younger and more affluent consumers would prefer to connect with brands through their mobile device, over email and paper literature, immediately after purchasing a new product. According to the ... Read More
The post Millennials and Affluent Prefer Mobile for Brand Connection After Purchase appeared first on WebProNews.
Tue, 25 Apr 2017 16:03:55 +0000
Since Microsoft's $26 billion acquisition of LinkedIn three days after Christmas 2016, little has been heard from what would be Microsoft Dynamic's bold upgrade to the CRM industry. But the picture has become much more clear since Microsoft CEO Satya ... Read More
The post Microsoft and LinkedIn Ready to Challenge Salesforce CRM appeared first on WebProNews.
Mon, 24 Apr 2017 14:28:35 +0000
With the decline of traditional TV and the growth of social media, influencer marketing has become one of the fastest growing advertising mediums. A recent study by Mediakix found that Instagram alone is expected to be a $1.07 billion market ... Read More
The post Instagram Influencer Marketing Expected to Double in Two Years appeared first on WebProNews.
Fri, 21 Apr 2017 14:54:03 +0000
"Retail is not the same. Shopify is enabling merchants to do everything, from anywhere." - Lynsey Thorton, Shopify Director of User Experience Design at Unite 2017 Conference Shopify's newest product announcement by Satish Kanwar, VP of Product, can be described ... Read More
Fri, 24 Mar 2017 15:38:10 +0000
Google has announced a plan to punish Symantec by gradually distrusting its SSL certificates. The move comes after Google says it caught Symantec issuing more than 30,000 “improper” Extended Validation (EV) certificates. Symantec issues more than 30% of the web’s ... Read More
The post Google Spanks Symantec for Mis-issuing 30,000 EV Certificates appeared first on WebProNews.
Thu, 23 Mar 2017 15:54:05 +0000
With the inspirational mantra "Make Experience Your Business" and the goal of reshaping digital marketing for enterprises, Adobe announced the launch of their re-invented marketing cloud Adobe Experience Cloud at Adobe Summit 2017 this week. "At Adobe, we make digital ... Read More
The post Adobe Tapping Experience to Empower Enterprise Marketers appeared first on WebProNews.
Wed, 22 Mar 2017 14:08:09 +0000
UPDATE: After years of huge losses and store closings, Sears warned investors that it has "substantial doubt" it will stay in business. Sears also owns Kmart. As noted here recently, the well-established retail giants have seen significant loses the past ... Read More
The post eBay CEO: We're Seeing The End of Retail As We Know It appeared first on WebProNews.
Tue, 21 Mar 2017 16:46:40 +0000
Advertisers' spend on digital formats worldwide is predicted to increase 17.4 percent to $583.92 billion according to a recent forecast from eMarketer. That represents 38.3 percent of the world’s entire ad budgets. Almost half of that money will go to ... Read More
The post Nearly Half of All Digital Ad Spend in 2017 Goes to Google, Facebook appeared first on WebProNews.
Mon, 20 Mar 2017 15:20:40 +0000
Managing paid search marketing campaigns can be very challenging for companies, especially when trying to account for all of the possible search strings that people enter when searching for a product. For example, the search queries "winter jacket" and "jacket ... Read More
The post Google Expanding Close Variant Matching to Relief of Advertisers appeared first on WebProNews.
Fri, 17 Mar 2017 15:24:35 +0000
May the road rise up to meet you…and may the force be with you. Friday’s Google doodle may look familiar to Star Wars Fans. The St Patrick’s Day doodle show’s two shamrocks high fiving on a small island. The island ... Read More
The post Google’s St Patrick’s Day Doodle has Star Wars Connection appeared first on WebProNews.