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Preview: EServer TC Library: Recent Additions

EServer TC Library: Recent Additions

Recently-indexed online resources in technical, professional and scientific communication (including web design and human-computer interaction).


Metadata 101 for Content Marketers: Your Questions Answered

Mon, 09 Jan 2017 09:15:07 CST

Metadata is information that expresses context and meaning about something. For example, when you show me a photo of yourself eating ice cream, I can see that it’s you eating ice cream, but I may not be able to tell where you got it, what flavor it was, what time of year it was, who took the photo, and other things like that unless you explicitly tell me. Metadata helps content creators provide better connections so they can reveal related content to their audience, and it makes those connections much more precise. Linn, Michele

Align All Your Messaging With This Simple (and Fun) Tool

Mon, 09 Jan 2017 09:13:46 CST

Maybe you think that your company is too big, too loosely structured, or too [fill in the blank]. Don’t throw up your hands. Tools exist that can help you bring your organization’s messaging into alignment. One such tool favored by many content strategists – a surprisingly simple but powerful tool – is the message architecture. Johnston, Marcia Riefer

Online Employment Screening and Digital Career Capital: Exploring Employers’ Use of Online Information for Personnel Selection

Wed, 05 Aug 2009 09:28:42 CST

This study explores how employers report using online information to evaluate job candidates during personnel selection. Qualitative analysis of 45 in-depth employer interviews emphasizes how new and different information visibility afforded by the Internet simultaneously replicates and shifts how employers evaluate reconstructed information about candidates during personnel selection. Data revealed that employers evaluate the relative presence or absence of certain types of visual, textual, relational, and technological information in patterned and idiosyncratic ways. We discuss the likely consequences for theory and practices of personnel selection and careers, emphasizing the increasing expectations for workers to curate digital career capital to manage the expanding contexts within which employers construct and evaluate professional and/or workplace identities. Berkelaar, Brenda L. and Patrice M. Buzzanell

Creative Interaction and Multiplexity in Intraorganizational Networks

Wed, 16 Feb 2011 09:27:08 CST

In line with the emphasis on the social and collaborative aspects of creativity, this study examined the local structural patterns of embeddedness between creative interaction ties and three different types of existing relations among employees. Results based on sociometric network data from an advertising agency revealed that significant multiplexity exists, with advice ties being the most strongly associated with creative interaction, followed by knowledge ties and friendship ties. Furthermore, the structure of multiplexity shows that employees were likely to have reciprocal ties across multiple relations, to seek multiple types of resources from a single source, and to form embedded ties within the same work unit. Implications for the theory of embeddedness and practical implications for promoting organizational creativity are discussed. Lee, Seungyoon and Cheolhan Lee

Chaos, Reports, and Quests: Narrative Agency and Co-Workers in Stories of Workplace Bullying

Sat, 26 Dec 2015 09:25:54 CST

This study examined narratives which targets of workplace bullying told about their difficult work experiences along with how co-workers were framed in these narratives. Three different narrative types emerged from their accounts: chaos, report, and quest narratives. Co-worker responses of support or lack thereof were related to the construction of various narrative forms and the level of narrative agency evident in target accounts. The study has important implications for the difference co-workers can make in a target’s ability to withstand bullying and narrate his or her experience. Tye-Williams, Stacy and Kathleen J. Krone

Why Corporate Social Responsibility? An Analysis of Drivers of CSR in India

Sun, 25 Apr 2010 09:09:55 CST

This study aimed to generate a more nuanced and socioculturally grounded analysis of the key drivers of corporate social responsibility (CSR) in India than those provided by current debates. Results, based on 19 elite, in-depth conversations with business leaders and senior managers actively involved in shaping CSR in India revealed that participant understandings of the drivers of CSR in India simultaneously negotiated apparently contradictory notions of moral and economic imperatives. Building on earlier calls for culturally locating the study of CSR, the article further proposes that the ancient Indian concept of dharma might be a probable theoretical framework within which these key drivers of CSR in India could be further understood. Dhanesh, Ganga S.

Awaken the Champion A/B Tester Within

Mon, 15 Dec 2014 17:55:57 CST

Athletes in every sport monitor and capture data to help them win. They use cameras, sensors, and wearables to optimize their caloric intake, training regimens, and athletic performance, using data and exploratory thinking to refine every advantage possible. It may not be an Olympic event (yet!), but A/B testing can be dominated the same way. Tolub, Yael

The Coming Revolution in Email Design

Thu, 25 Oct 2012 17:54:50 CST

Email, the web’s much maligned little cousin, is in the midst of a revolution—one that will change not only how designers and developers build HTML email campaigns, but also the way in which subscribers interact with those campaigns. Rodriguez, Jason

Insisting on Core Development Principles

Sun, 07 Mar 2010 17:53:43 CST

I’ve been working closely with development vendor partners and other industry professionals for a number of years. As I speak with development shops and ask about their code standards, workflows, and methods for maintaining consistency and best practices across distributed development teams, I’m continually astonished to hear that often, most of the best practices I listed in the first paragraph are not part of any development project unless the client specifically asks for them. Skeene, Kendra

Maximize Content-to-Chrome Ratio, Not the Amount of Content on Screen

Mon, 11 Jul 2011 13:55:06 CST

On a large screen, hiding the chrome significantly affects discoverability and interaction cost, with virtually no improvement to the content-to-chrome ratio. Budiu, Raluca

User Research for Non-Researchers: How to Get User Feedback Without a Dedicated Researcher User Experience Magazine

Sat, 29 Oct 2011 10:13:54 CST

Everyone on the product team should know the basics of research for two reasons. First, if others on the product team can conduct basic research sessions themselves, then the internal research team can focus on more strategic or methodologically difficult research projects. Second, those non-researchers who can do the basics themselves become better consumers of research. They better understand the challenges of finding appropriate participants, designing a good study, and collecting unbiased data.Possibly most beneficial to the research team, non-researchers who can do some basic studies themselves better understand the labor and time involved, and as a result have more realistic expectations of the research team. This article is a primer that user researchers can provide to others in their organization that will teach them the basics. Feinstein, Tanya, Danielle Smith and Michelle Peterson

Changing Routines: Designing Projects for Meaningful Work User Experience Magazine

Mon, 10 Mar 2014 10:12:54 CST

We need a deliberate and constant investment in routines involving learning, improving, and maturing as part of integrated practices and a clear identification of the project roles necessary so that teammates can build trust with one another, help others on the team, and keep the team together over time. Szuc, Daniel, Jo Wong, Michael Davis Burchat and Jennifer Fabrizi

Motion Design: An Intro to UX Choreography

Sun, 22 Nov 2009 10:11:21 CST

Digital interfaces are full of motion. In fact, the UX application of UI motion design has become so important, it’s taking on new terminology of its own—UX choreography. It includes interaction design, motion-based transitions, micro-interactions, and motion that supports the overall brand personality. Brundrett, Alik

Effective and Efficient: Conducting UX and Design Reviews

Tue, 04 Oct 2011 10:10:08 CST

With the three-step process of reviews introduced in this article, creativity can be restored and your team can help clients and stakeholders achieve their goals. This process will ultimately lead to better UX and designs because it starts with defining a clear UX strategy and limits the design project to three rounds of review. Zibell, Kristin

Thinking Like an Experience Designer

Sun, 27 Mar 2011 18:04:07 CST

Until you encounter the concept of UX in design, development, marketing (or any other creative field) there’s a good chance that it’ll seem like a mysterious and unexplainable force. Kiani, Cassius

Web UX: Contextual Navigation in Responsive Design - Rick Dzekman

Thu, 07 May 2009 18:04:07 CST

Contextual navigation is an excellent utility to provide users. It provides them a context for where in the site they are and let’s them browse similar/related pages easily. In today’s multi-device world, implementing contextual navigation is not straight forward. Dzekman, Rick

The Distribution of Users’ Computer Skills: Worse Than You Think

Sat, 29 May 2010 18:04:07 CST

Across 33 rich countries, only 5% of the population has high computer-related abilities, and only a third of people can complete medium-complexity tasks. Nielsen, Jakob

Sites of Experience Architecture: Methodology for Community Formation

Thu, 24 Sep 2009 18:04:07 CST

Recent attempts to define core interests of technical communication act as distraction of a priori definition of the field. In contrast, this technical paper uses a descriptive method for articulating existing core interests and sites of productive study , ranging from memorials to applications to videogame spaces . Prescriptive definitions reveal tempt ations of defining core interests and limit future potential. P roductive research will, over time, descr ibe core interests and provide sustainable means of supporting the field’s growth as well as clarifying productive sites for research. To define the boundaries of productive research prior to conducting exploratory research establishes artificial boundarie s, labels some practices legitimate while delegitimizing others, and impedes development of method, practices, and sites. The presentation offers a name for a broad array of emerging research practices of Experience Architecture suitable for a variety of w orkplace context by stressing descriptions of emergent research over prescribing practice. Salvo, Michael J.