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Media & Marketing

Last Build Date: Wed, 26 Oct 2016 05:00:54 EDT

Copyright: copyright © 2016 Dow Jones & Company, Inc.

If Monsanto Loses Its Name, What Will Its Haters Have Left to Hate?

Tue, 25 Oct 2016 17:22:21 EDT

Bayer’s $57 billion offer for Monsanto—aka “Monsatan”—means GMO protesters must rethink familiar old slogans and insults, and compose new songs for a company that has long been a target for activists.

AT&T CEO Says Time Warner Deal Not About Raising Prices

Wed, 26 Oct 2016 01:15:27 EDT

AT&T Inc. will launch a $35-a-month “mobile-centric” video service next month, Chief Executive Randall Stephenson said Tuesday, pointing to it as an example of how prices won’t rise as a result of the carrier’s $85.4 billion deal to buy Time Warner Inc.

Facebook Leaders Call It a Tech Company, Not Media Company

Wed, 26 Oct 2016 04:06:23 EDT

Facebook Inc. is resisting the label of media company, but is getting even more heavily involved in content. COO Sheryl Sandberg said Facebook is a technology company that builds tools rather than a media company that makes its own stories.

The 9 Most Important Insights for Tech and Media in 2017

Wed, 26 Oct 2016 04:59:53 EDT

Technology strategist Michael Wolf predicts a fast-changing landscape that will get harder for advertising-supported content companies while enriching digital gatekeepers such as Google, Facebook, Apple, Amazon and Microsoft.

HBO Chief 'Agnostic' on Where Content Goes Following Merger

Tue, 25 Oct 2016 18:09:21 EDT

HBO CEO Richard Plepler said he remains “agnostic” about where the content of one of Time Warner’s crown jewels appears, following the media company’s agreed-upon sale to AT&T for $85.4 billion.

NRA Spends Big on Ads for Donald Trump

Tue, 25 Oct 2016 20:26:16 EDT

Donald Trump, who has seen Republican support for his candidacy deteriorate, has found a stalwart in one conservative institution: the National Rifle Association, which spent more than $26.8 million on ads promoting Mr. Trump.

Daily Fantasy Sites Reach N.Y. Settlement

Wed, 26 Oct 2016 00:31:00 EDT

DraftKings and FanDuel will each pay $6 million to resolve lawsuits over their advertising practices in New York, ending a year-long legal battle.

Pandora Cuts Outlook Amid Fewer Active Listeners, Higher Costs

Tue, 25 Oct 2016 17:55:39 EDT

Web-radio service Pandora Media Inc. lowered its annual guidance as the number of active listeners edged down while expenses climbed, helping to cause the company to fall short of revenue and profit outlooks.

Newspapers Are Social Media

Tue, 25 Oct 2016 18:57:00 EDT

You may think you’re in the information business, but you’re actually in the far more lucrative business of connecting people. Joshua Gans “The Content Trap” by Bharat Anand.

Gannett Plans to Cut 2% of Its Workforce

Mon, 24 Oct 2016 17:54:41 EDT

Gannett Co. plans to cut 2% of jobs and invest in more acquisitions to transform its business, according to a memo to staff, as the newspaper industry struggles with a particularly turbulent advertising environment.

AT&T Promises Ad Innovation With Time Warner Deal

Mon, 24 Oct 2016 23:48:03 EDT

AT&T’s proposed $85 billion acquisition of Time Warner could accelerate the adoption of more targeted TV advertising, but several hurdles remain.

Ad Budgets a Likely Victim in AT&T-Time Warner Mashup

Mon, 24 Oct 2016 17:22:48 EDT

Media spending could be one expense that falls victim to cost-cutting if AT&T completes its acquisition of Time Warner.

In AT&T's Deal for Time Warner, CNN Could Be Conundrum

Mon, 24 Oct 2016 22:18:56 EDT

AT&T Chairman and CEO Randall Stephenson is saying all the right things with regards to CNN but some believe, if its deal for Time Warner is successful, AT&T will be in for a learning curve when it comes to the global news operation.

MTV President Sean Atkins Steps Down After a Year

Mon, 24 Oct 2016 11:39:26 EDT

Sean Atkins, who took over as president of MTV just a year ago, is leaving the TV network, becoming the latest Viacom executive to head for the exits in recent months. VH1 and Logo President Chris McCarthy will add MTV to his responsibilities.

AT&T Faces Political Barrage

Mon, 24 Oct 2016 15:08:23 EDT

AT&T’s blockbuster $85.4 billion deal to buy Time Warner promises to reshape the media landscape—if the companies can navigate a series of obstacles, including possible opposition from U.S. antitrust authorities and objections by lawmakers and media and telecom rivals.

AT&T-Time Warner Deal Is Mostly About Defense

Mon, 24 Oct 2016 15:10:35 EDT

AT&T and Time Warner are suiting up for the Great Media Game. Their strategy to win is more about defense than offense.

Promoter AEG, Bon Jovi and the Dalai Lama

Sun, 23 Oct 2016 23:36:45 EDT

An incident involving U.S. promoter AEG, rock band Bon Jovi and the Dalai Lama illustrates the difficulties and quirks that Western entertainment companies contend with in China.

Tyler Perry's 'Madea Halloween' Tops Weekend Box Office

Sun, 23 Oct 2016 23:00:14 EDT

‘Tyler Perry’s Boo! A Madea Halloween,’ the director’s latest turn in his Madea wig, fared the best of the three sequels that led the box office over the weekend, with a $27.6 million debut at No. 1.

Low-Key CEO Reshaped Time Warner

Sun, 23 Oct 2016 20:20:42 EDT

Time Warner CEO Jeff Bewkes, who built his reputation on shrinking the media conglomerate down, is writing his own legacy with the $85 billion sale to AT&T.

AT&T Rethinks Possible With Time Warner

Fri, 21 Oct 2016 14:25:38 EDT

Time Warner is an attractive media asset, but acquiring it would be a blockbuster of a gamble for AT&T.

Fusion's Union Effort Faces Resistance

Mon, 24 Oct 2016 10:54:20 EDT

Editorial employees at Fusion have stated their desire to unionize, but they say the effort is facing resistance from executives at the Univision-owned digital media company.

The Wall Street Journal Offers Buyouts to News Employees

Fri, 21 Oct 2016 17:29:27 EDT

The Wall Street Journal is making buyouts available to a “substantial number of employees” as the news company reviews its operations amid a continued slide in print advertising.

U.S. Targets Would-Be Terrorists Overseas With New Ad Campaign

Thu, 20 Oct 2016 23:30:56 EDT

The Obama administration is experimenting with new ways to combat the social-media lure of the terrorist group Islamic State, putting online anti-extremism messages in front of would-be terrorist fighters overseas.

Plummeting Newspaper Ad Revenue Sparks New Wave of Changes

Thu, 20 Oct 2016 21:01:06 EDT

Newspapers are suffering an accelerating drop in print advertising, a market already under stress, forcing some publishers to consider significant cost cuts and dramatic changes to print and digital products.

The Battle to Reach Election Binge-Watchers

Fri, 21 Oct 2016 16:10:51 EDT

With viewers binge-watching the U.S. presidential election, marketers launching TV shows, books and movies are coming up with some evasive maneuvers to stand out.

Verizon Reviewing Terms of Yahoo Deal; Revenue Slides

Thu, 20 Oct 2016 19:38:25 EDT

Verizon Communications reported declining revenue and plunging subscriber growth, and said it is assessing whether it will need to renegotiate its acquisition of Yahoo after a major data breach.

Lackluster Sales Growth Puts Publicis on Defensive

Thu, 20 Oct 2016 20:59:39 EDT

Shares in Publicis dropped after the advertising giant reported weaker-than-expected sales growth, largely because of the loss of key U.S. clients last year.

Comcast's NBCUniversal Invests Another $200 Million in BuzzFeed

Thu, 20 Oct 2016 19:47:36 EDT

Comcast Corp.’s NBCUniversal is investing another $200 million in BuzzFeed, doubling its investment in the digital media company, according to people familiar with the matter.

Snoopy Has Been Fired by MetLife

Fri, 21 Oct 2016 07:48:03 EDT

MetLife decided earlier this year to part with most of its U.S. life-insurance business. Now it is cutting ties with Snoopy.

Third Debate Grows in Ratings, Fails to Top First Contest

Thu, 20 Oct 2016 17:13:05 EDT

About 72 million tuned in for the final presidential debate between Hillary Clinton and Donald Trump, failing to top the record-breaking first contest, but up from the second debate.

Google Signs Up CBS for Planned Web TV Service

Wed, 19 Oct 2016 18:10:51 EDT

Google Inc. has reached an agreement with CBS Corp. to carry the broadcast network on its soon-to-be-launched web TV service, people familiar with the matter said.

Dow Jones Plans WSJ Review

Wed, 19 Oct 2016 20:09:26 EDT

Dow Jones announced a broad review of operations at The Wall Street Journal, driven by a significant decline in print advertising.

Facebook to Add Food-Delivery Option

Wed, 19 Oct 2016 20:15:36 EDT

The latest features from the social media company also allow users to buy movie tickets and book salon appointments straight from the app.

AT&T Seeks to Shake Up Pay TV

Wed, 19 Oct 2016 20:53:53 EDT

After spending nearly $50 billion last year to acquire DirecTV, AT&T is preparing to roll out an internet video service that could upend its satellite-television business along with the rest of the pay-TV industry.

China's LeEco to Sell Smartphones, Smart TVs in U.S.

Wed, 19 Oct 2016 21:37:12 EDT

Chinese technology and entertainment company LeEco staged a showy U.S. debut Wednesday, but its presentation raised as many questions as it answered.

Actor Harry Shearer Sues Over 'Spinal Tap' Royalties

Wed, 19 Oct 2016 10:31:48 EDT

Comedian and actor Harry Shearer said in a lawsuit filed Monday that he’s been bilked for years out of profits generated by “This Is Spinal Tap,” the classic comedy film he starred in and helped create.

New CEO Set for Sony Music Entertainment

Tue, 18 Oct 2016 21:06:37 EDT

Sony Music Entertainment, the world’s second-largest record company, is getting a new boss in six months, the company said Tuesday.

Wanda Chairman Courts Hollywood With Praise and Prescriptions

Tue, 18 Oct 2016 12:46:48 EDT

China’s richest man Wang Jianlin has a message for filmmakers: We’re here to stay, so learn to play ball with us.

Netflix Jump in New Users Fuels After-Hours Stock Surge

Tue, 18 Oct 2016 09:11:32 EDT

Netflix reported a larger-than-expected increase in new members, easing concerns about the fallout from earlier price increases, and said it intends to license its shows in China.

Billy Bush Exits NBC News

Tue, 18 Oct 2016 11:07:14 EDT

NBC has parted ways with “Today” anchor Billy Bush after a tape of the television personality engaging in a crude conversation about women with Republican presidential candidate Donald Trump surfaced earlier this month.

Pandora Unveils Promotional Tools for Artists, Labels

Mon, 17 Oct 2016 22:52:54 EDT

Pandora is making a promotional tool kit available to help artists and labels market their music.

Pearson Shares Plummet on Weak U.S. Education Sales

Mon, 17 Oct 2016 21:09:14 EDT

Pearson shares tumbled on after the educational publisher said weaker-than-expected trading in the higher-education sector in North America weighed down on nine-month sales.

Why Twitter Actually Is a Media Company

Thu, 20 Oct 2016 02:24:21 EDT

Keywords: Twitter is a media company that happens to be based in San Francisco, and it should be structured, led and valued as such. It is no longer a technology-driven hypergrowth unicorn, writes Christopher Mims.

Bernie Sanders's Memoir to Hit Bookshelves Nov. 15

Sun, 16 Oct 2016 19:07:53 EDT

Bernie Sanders’s admirers will have an opportunity to show whether their affection for the senator from Vermont was a flirtation or something more serious on Nov. 15 when his memoir, “Our Revolution,” hits bookstores.

How Women CEOs Overcame Bad Jobs, Bad Bosses

Mon, 17 Oct 2016 18:11:02 EDT

For her new book, “Earning It,” WSJ’s management news editor Joann S. Lublin talked to more than 50 top female executives to learn what it takes to get ahead in a workplace where sexual harassment and pay inequality persist.​

NBC's Trump Video Misfire Bares Internal Strife

Sat, 15 Oct 2016 00:05:12 EDT

NBC is struggling to regain its footing after a misfire on a story about Donald Trump’s vulgar comments about women and how it came across the footage, with its news group and “Access Hollywood” pointing fingers at one another.

Google Spotlights Debunkers With 'Fact Check' Label

Fri, 14 Oct 2016 18:11:45 EDT

Amid what is arguably one of the most heated and divisive presidential elections in U.S. history, Alphabet Inc.’s Google is adding a new “fact check” label to myth-busting stories that appear in Google News search results.

Verizon Sees Yahoo Data Breach as 'Material' to Takeover

Fri, 14 Oct 2016 15:46:49 EDT

Verizon’s top lawyer said it is “reasonable” that the data breach at Yahoo may be a material change to its takeover of the internet company, leaving the door open to possibly renegotiate the $4.8 billion acquisition.

Pinterest Shows It Can Compete With Facebook, Twitter

Thu, 13 Oct 2016 22:03:50 EDT

Visual-search service Pinterest said it has 150 million users world-wide who log on at least monthly. That means the San Francisco startup has increased its users by half since September 2015.

The Cheapest Way to Score E-Books

Thu, 13 Oct 2016 14:09:23 EDT

Want free e-Books, audiobooks, digital magazines and movies—delivered right to your smartphone? Log in to your local library.

McDonald's Turns to Social Media to Draw Millennials

Thu, 13 Oct 2016 22:16:15 EDT

McDonald’s recently hired 200 people to bolster its digital efforts and win back the millennials it lost to rivals serving fresher food.

BBC Struggles With Subsidies, Defection of Biggest Shows

Wed, 12 Oct 2016 20:21:13 EDT

As viewers turn to the internet, the 94-year-old BBC is facing other hurdles including the impending loss of government subsidies, a child sex-abuse scandal and the defection of its biggest hits.

Amazon's Music-Streaming Service Competes on Price, Robotic Assistance

Wed, 12 Oct 2016 09:17:11 EDT said it plans to start a new music streaming service that—like many rivals—offers on-demand, unlimited access to tens of millions of songs for a monthly fee. It aims to compete with a lower price and the help of robotic assistant Alexa.

Google, Facebook to Invest in U.S.-China Data Link

Wed, 12 Oct 2016 23:39:38 EDT

Facebook Inc. and Google owner Alphabet Inc. will partner with a little-known Chinese company to build a ultrafast internet cable between Los Angeles and Hong Kong, the latest sign of its U.S. backers’ insatiable appetite for bandwidth.

Rupert Murdoch's Total Pay at News Corp Valued at $5.3 Million

Thu, 13 Oct 2016 15:26:39 EDT

News Corp Executive Chairman Rupert Murdoch and Chief Executive Robert Thomson saw their compensation increase in the latest fiscal year, helped by higher performance-based payments and an extra week.

Gawker Seeks Probe of Thiel's Relationship with Hogan's Lawyer

Wed, 12 Oct 2016 09:12:21 EDT

Gawker Media has asked the judge overseeing the company’s bankruptcy to authorize a probe into the relationship between billionaire Peter Thiel and the lawyer who is representing former professional wrestler Hulk Hogan.

NBC to Sever Ties With Billy Bush After Lewd Donald Trump Tape

Wed, 12 Oct 2016 08:21:51 EDT

NBC is expected to part ways with “Today” show anchor Billy Bush after the emergence of a tape in which he engaged in a lewd conversation about women with Republican presidential candidate Donald Trump.

TripAdvisor to Restrict Sales for Certain Animal Attractions

Wed, 12 Oct 2016 08:24:02 EDT

TripAdvisor and its Viator brand will stop selling tickets for attractions that include physical contact with captive wild animals or endangered species, such as elephant rides, petting tigers and swimming with dolphins.

'Engine' Software Fuels Growth for Videogame Industry

Mon, 10 Oct 2016 18:43:27 EDT

Game engines, now, are sophisticated enough to handle core duties for a company’s entire portfolio of games, saving time and money on development.

Condé Nast Hires Jim Norton From AOL

Mon, 10 Oct 2016 14:12:24 EDT

Magazine publisher Condé Nast has hired Jim Norton away from AOL to the new position of chief business officer and president of revenue.

Samsung's Reputation Takes a Hit as Incidents Mount

Tue, 11 Oct 2016 09:50:10 EDT

Samsung Electronics Co.’s scramble to replace Galaxy Note 7 phones quickly appears to have backfired, damaging its reputation in the eyes of consumers