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Social media business strategies blog

Last Build Date: Thu, 13 Apr 2017 02:21:20 PDT


From Awareness to Trust: Dos and Don’ts for Lead Nurturing on Social Media

Thu, 13 Apr 2017 02:21:20 PDT

Post by Adi Englander Lead acquisition is the aim of any good inbound marketing plan, and it’s expensive. Data from HubSpot shows leads range from $11 to $100 each, depending on industry. Leads from people in the consulting industry will cost you around $35 each, while marketing agency leads cost over twice that at approximately $75. With these costs in … Continue reading

How to use social media to create stellar webinars

Tue, 21 Mar 2017 01:10:57 PDT

Digital video’s extreme popularity is not isolated to YouTube and live broadcasts, however, as webinars are also proving to be an increasingly prominent tool. Continue reading

Top email platforms to convert social media followers into customers

Mon, 20 Mar 2017 00:15:47 PDT

Building a solid following on a social media platform promotes brand awareness — but how can businesses convert those casual fans into paying buyers? Continue reading

3 killer ways to create & curate social content

Wed, 15 Feb 2017 15:43:09 PST

Content curation is the perfect counterpart to creating content by sharing other useful articles, videos, and blog posts with your audience. Continue reading

3 ways to promote your YouTube channel

Thu, 02 Feb 2017 03:17:11 PST

Here are three ways you can use YouTube video promotion and make sure your business's videos are noticed. Continue reading

6 mobile app trends to watch in 2017

Wed, 25 Jan 2017 03:47:26 PST

Here are six trends in 2017 that will impact mobile and contribute to its continuously staggering growth. Continue reading

How to create mobile-friendly content with Google’s AMP

Tue, 17 Jan 2017 02:51:03 PST

AMP is a Google-backed open-source project designed that launched last February as an open standard to make it easier for any publisher to have pages load quickly on mobile devices. Continue reading

Tips to boost your video marketing (infographic)

Thu, 12 Jan 2017 00:43:59 PST

Studies show that 69 percent of consumers would choose video over text to learn about a product or service. Here are some tips to enhance your video marketing. Continue reading

How to convert blog visitors to social media followers

Thu, 12 Jan 2017 00:07:24 PST

Post by Adi Englander It’s obvious that when you have more social media followers it will automatically result in more blog traffic as more people will reshare your posts and click on the links you share. But Hubspot wanted to confirm this so they conducted a study and found that as sites gain more Twitter followers and Facebook fans, they … Continue reading

Google wants a warm meal every day instead of a fancy Christmas dinner but once-a-year

Wed, 21 Dec 2016 12:46:19 PST

Why do search professionals scatter like roaches when the kitchen light comes on?  Why is everyone acting so sneaky all the time? Why do SEO professionals skulk around dark alleyways, offering their search engine services in furtive, hurried whispers?  What’s up with that? Don’t we all know that Google Search is a somniloquist!  Whenever he is able to catch some shut-eye, … Continue reading