Last Build Date: Sun, 26 Mar 2017 09:31:22 EDTCopyright: Copyright 2017 Ulitzer.com
Sun, 26 Mar 2017 07:15:00 EDTSYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Wed, 28 Dec 2016 05:00:00 EST"We are a leader in the market space called network visibility solutions - it enables monitoring tools and Big Data analysis to access the data and be able to see the performance," explained Shay Morag, VP of Sales and Marketing at Niagara Networks, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Wed, 02 Mar 2016 13:27:00 ESTMany of us suffer from an incurable addiction to data. We randomly seek random information, frequently…and when we have questions, we don’t just want the answers….we need them. Worse, we need them NOW. As a result, “search engine gymnastics” is a new discipline in which many of us have become highly skilled. Armed with internet-connected devices, we expect to answer any question in a matter of seconds. It’s just data. It should always be at our fingertips. ALL of it.
Tue, 05 Jan 2016 06:30:00 ESTThe relentless doubling of compute horsepower every 18 - 24 months known as Moore’s Law is one of the trends that has shaped the IT industry. Machine virtualization and cloud computing have combined to reduce the time it takes to create a new machine that harnesses the latest in computing power to nearly zero. These mammoth forces plus a bit of application developer productivity have resulted in a huge explosion in the number of machines running applications over the past 10 to 15 years. The benefits of staying current and adopting the latest foundational technologies are undeniable. Faster compute, low-cost network and storage, reductions in time to market, agility - both technical and business- is a powerful amalgamation of trends that lays the groundwork for a competitive advantage for many businesses. Figure out how to leverage new technology before your competitors do, or be prepared to find yourself in the unemployment line.
Mon, 12 Oct 2015 00:00:00 EDTSomebody call the buzzword police: we have a serious case of microservices-washing in progress. The term “microservices-washing” is derived from “whitewashing,” meaning to hide some inconvenient truth with bluster and nonsense. We saw plenty of cloudwashing a few years ago, as vendors and enterprises alike pretended what they were doing was cloud, even though it wasn’t. Today, the hype around microservices has led to the same kind of obfuscation, as vendors and enterprise technologists alike are saying they’re building microservices—even though a cursory look at what they’re really up to wouldn’t uncover a single one.
Mon, 05 Oct 2015 19:00:00 EDTUnbeknownst to some, organizations have run infrastructure containers in production for years, reaping benefits on the operational end but not yet providing value for developers. When Docker catapulted containers into mainstream adoption, another type of container emerged — one that’s enormously popular for developers, but not quite ready for Ops. It’s time to close the gap between the promise that Devs see in containers and the operational challenges of actually running them in production. In his session at DevOps Summit, Bryan Cantrill, CTO at Joyent, will demonstrate a third path: containers on multi-tenant bare metal that maximizes performance, security, and networking connectivity.
Wed, 20 May 2015 16:00:00 EDTThings are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, addressed the big issues involving these technologies and, more important, the results they will achieve. Rodney Rogers, chairman and CEO of Virtustream; Brendan O'Brien, co-founder of Aria Systems, Bart Copeland, president and CEO of ActiveState Software; Jim Cowie, chief scientist at Dyn; Dave Wagstaff, VP and chief architect at BSQUARE Corporation; Seth Proctor, CTO of NuoDB, Inc.; and Andris Gailitis, CIO of DEAC, discussed how important public, private, and hybrid cloud are to the enterprise. How does one define Big Data? And how is the IoT tying all this together?
Fri, 24 Apr 2015 11:00:00 EDTGoogle, with one fell swoop, changed their search algorithm and changing the lives (and livelihoods) of billions. Enter Mobilegeddon. With smartphones becoming as ubiquitous as ever, people are increasingly using them for tasks that they used to do on their PCs, like search. And just as in earlier generations, whole countries skipped widespread landline networks to go directly to wireless feature phones, now whole generations of consumers around the world are entirely skipping PCs and directly accessing the internet from their mobile phones (whether smart or feature). According to Akamai’s recent State of the Internet report monthly mobile data usage continued to grow exponentially (outstripping voice data by several orders of magnitude) with a growth rate of 10% just between the first and second quarters of 2014. Of that traffic, Apple Mobile Safari constituted 35.9% of requests and Android Webkit trended toward 32.6% of requests.
Thu, 19 Mar 2015 17:00:00 EDTLog data provides the most granular view into what is happening across your systems, applications, and end users. Logs can show you where the issues are in real-time, and provide a historical trending view over time. Logs give you the whole picture. Boy was I naive. When I first learned about the term PaaS, I threw it away quickly into a metaphorical garbage can. Of course you need your servers I thought. This was about five years ago. But now, I realize how silly that was. While IaaS is still the primary back end for applications, there are many out there that contain a combination of PaaS and IaaS, and a rare handful that are 100% PaaS. And for both of these scenarios the importance of log management and analysis remains. PaaS is an abstraction of the server. A services layer that can run independently of any IaaS and provide specific functionality like a NoSQL backend, MySQL, workers etc. The nice thing about PaaS is that all infrastructure considerations are up to the vendor. And in fact, the infrastructure your PaaS services are running on probably changes frequently.
Sat, 28 Feb 2015 11:00:00 ESTThere’s Big Data, then there’s really Big Data from the Internet of Things. IoT is evolving to include many data possibilities like new types of event, log and network data. The volumes are enormous, generating tens of billions of logs per day, which raise data challenges. Early IoT deployments are relying heavily on both the cloud and managed service providers to navigate these challenges. Learn about IoT, Big Data and deployments processing massive data volumes from wearables, utilities and other machines.
Sat, 28 Feb 2015 11:00:00 ESTThe IoT market is projected to be $1.9 trillion tidal wave that’s bigger than the combined market for smartphones, tablets and PCs. While IoT is widely discussed, what not being talked about are the monetization opportunities that are created from ubiquitous connectivity and the ensuing avalanche of data. While we cannot foresee every service that the IoT will enable, we should future-proof operations by preparing to monetize them with extremely agile systems.
Tue, 12 Aug 2014 23:45:00 EDTExplosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Architect for the Internet of Things and Intelligent Systems at Red Hat, will describe how to revolutionize your architecture and create an integrated, interoperable, reliable system of thousands of devices. Using real-world examples, James will discuss the transformative process taken by companies in moving from a two-tier to a three-tier topology for IoT implementations.
Mon, 04 Aug 2014 23:30:00 EDTFrom showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises - and delivering real results. In this DevOps Summit Power Panel (http://DevOpsSummit.SYS-CON.com/) on June 9 at our New York City studio, moderated by Andi Mann, DevOps Summit conference chair and VP of Strategic Solutions at CA Technologies, John Willis, VP of Customer Enablement for Stateless Networks; JP Morgenthal, Director, Cloud Computing Practice at Perficient, Inc.; Vanessa Alvarez, Cloud Expo Conference Chair and Marketing Team at Amazon; and Gordon Haff, Cloud Evangelist at Red Hat; discussed how security needs to be embraced and brought into the DevOps movement.
Wed, 02 Apr 2014 15:43:00 EDTDuring the past decade GIS (Geospatial Information Systems) has grown from a term representing simple navigational devices and GPS handsets to something much more complex and useful. In the past ten years the GIS market has steadily grown in numbers of applications, use cases, industry adoption and users. Newly published forecasts for the GIS market predict that the GIS industry will grow at an estimated 8% CAGR through 2016. It is my analysis that GIS applications in both public and private sectors are growing faster than 8%. By researching job announcements on city employment pages, it is obvious there is an increasing demand for GIS analysts, specialists, and technicians. This growth is due to advancements in GIS technology and the realization that GIS applications are important tools for just about every municipal government, engineering firms, industry and organizations with remote and mobile job sites, projects, assets and workforces today. Digital mapping and remote sensing (the use of satellite imagery outfitted with sensors) is delivering increased safety and savings in the form of time, money and resources.
Fri, 21 Feb 2014 09:36:45 ESTAfter losing roughly 25 percent of its search visibility on Google, Expedia’s CEO Dara Khosrowshahi stated the importance of knowing what’s going on when it comes to SEO practices. After losing roughly 25 percent of its search visibility on Google, Expedia’s CEO Dara Khosrowshahi stated the importance of knowing what’s going on when it comes to SEO practices. In a conference call, Khosrowshahi explained, “We look at all of our practices in Google, our SEM practices. We make sure that the content on from our side is great, our SEO practices, et cetera, and we’re constantly auditing them and making sure that our practices are industry leaders. So really, that’s the only comment I’ll make. Google’s a big partner. We continue to grow with them. And from a long-term basis, we look to continue to grow with them going forward.”
Thu, 18 Jul 2013 15:51:00 EDTMobile searches are increasing every year. Customers are interacting more and more with local companies on their mobile devices. If a local company does not have a mobile-friendly site, they could be missing out on many opportunities. Companies can use local SEO and local engagement tactics to increase mobile traffic and get customers to the business. The mobile experience combined with local search and social opportunities benefits brands and consumers. Your customers are closer than ever and willing to listen to your message, if it's delivered in an engaging way.
Wed, 08 May 2013 11:29:51 EDTGoogle Executive Chairman Eric Schmidt highlights disruptive technology trends and how they impact education, businesses and media. The world has gone from only a small group of people having access to information to having everyone in all corners of the globe accessing every piece of the world's information, according to Google Executive Chairman Eric Schmidt. Schmidt detailed that change and its impacts on sectors such as education, business and media in an interview with James Manyika of the McKinsey Global Institute. Humans and machines are racing each other to find the most efficient way to carry out tasks, according to Schmidt, who says machines have largely replaced low-wage workers at grocery stores. High-skilled, educated immigrants will hire people in America as well because businesses will want a share of uneducated people, Schmidt says.
Mon, 11 Feb 2013 02:00:00 ESTGoogle’s executive chairman and former CEO Eric Schmidt is going to sell 3.2 million shares that he holds in the company that’s currently worth $2.5 billion over the next year to reduce the impact on the market. The move, part of a trading plan filed Friday with the SEC, will reduce his current position by roughly 40% and leave him with 4.4 million shares, or 1.3% of the company.
Thu, 17 Jan 2013 11:00:00 ESTWhich ecosystem am I talking about? IBM had ruled and still rules the mainframe ecosystem . But the game changed! Microsoft lorded over the desktop ecosystem. It still does but we all know that the game is changing again. You would be pardoned if you think that the new game in town is the smartphone and tablet ecosystem. Most people think that way. For sometime it did look like that. But the real new ecosystem is not about the hardware and really about the hosted services … and clearly, Google is winning. Remember, what happened when Apple replaced Google map with its own? Does it matter to Google if iPhone sells more that Galaxy as long as Google services runs on iPhone? How much more usable would Windows phone have been if all Google services ran smoothly on it? Have you met a person who knowingly chooses Bing over Google search?
Mon, 07 Jan 2013 04:00:00 ESTThe Federal Trade Commission said Thursday that it had come to a couple of so-called “landmark agreements” with Google that end the agency’s big, almost two-year investigation into the antitrust complaints made against the search giant. The deal absolves Google of stacking its search results in favor of its own properties and thereby stifling competition, a winning decision for Google that has Microsoft ticked off. Alas, Redmond hoped Google would be embroiled in a major antitrust case. One of the two consent decrees forbids Google to seek injunctions from the federal courts or the International Trade Commission against “willing licensees” of the standards-essential patents (SEPs) it acquired in its $12.5 billion takeover of Motorola Mobility, patents that are supposed to be available to all takers on fair, reasonable, non-discriminatory (FRAND) terms.
Mon, 10 Dec 2012 08:00:00 ESTKodak might finally get to unload its 1,100 digital imaging patents. It’s been struggling for months to get somebody to take them off its hand so it can get out of bankruptcy jail. But it will have to settle for less than the $2.6 billion it hoped for after Nortel got that astronomical $4.5 billion for its portfolio, a feat that got needy patent holders like Kodak salivating. Quoting “two people with knowledge of the situation” Bloomberg says Apple and Google, two unlikely playmates, have put in a joint bid worth upwards of $500 million.
Mon, 10 Dec 2012 04:30:00 ESTGoogle last week canned the cloud-delivered Google Apps that have been free for individuals and businesses groups of 10 users or less. All businesses of any size will now have to pay $50 a person a year, or $5 a month per person, for the premium Google Apps for Business service. Until last year only companies with more than 50 users had to pay. Google said the millions of people who currently use the free version will continue to get it free. The subscription-only switch just applies to new customers who will get more bang for their buck than the free version offered.
Tue, 04 Dec 2012 07:00:00 ESTGoogle has bought Ontario-based BufferBox, a service for delivering e-commerce goods to physical kiosks. Terms were not disclosed. It lets online shoppers pick up parcels at grocery and convenience stores in the Toronto area. Google means to transition its product search to a paid commercial model in the US and push retailers to buy space on its new Google Shopping service.
Sun, 02 Dec 2012 07:45:00 ESTA Mexican court told Yahoo Friday that it owes $2.7 billion in a breach of contract, breach of promise and lost profits suit arising from contracts related to a Yellow Pages telephone listings service. It’s apparently not a final decision.
Mon, 22 Oct 2012 06:15:00 EDTThe Federal Trade Commission has wrapped up its year-or-more long antitrust investigation into Google’s search practices and it may sue. Reuters said last Friday that four out of the five FTC commissioners believe Google illegally abused its power in search at the expense of competitors. The commissioners will reportedly make a final decision by the end of the year. Google is alleged to have favored its own products. It recently paid the FTC $22.5 million for misrepresenting how it collected user data from Apple’s Safari browser.
Fri, 19 Oct 2012 07:15:00 EDTGoogle Q3 numbers were released early Thursday utterly surprising a market high on its business, which has driven its stock to all-time highs. It missed big on both the top and bottom line, instantly creating a big sell-off of its high-flown stock, losing $19 billion in market cap, before it was halted at the company’s request at $687.30, down roughly 70 bucks or 9%. It was not clear what was going on and whether the company actually intended an early release since it’s unusual for a company like Google to post its numbers during the trading day. The release also looks like a draft with a placeholder for a quote from Larry Page.
Mon, 03 Sep 2012 09:00:00 EDTIn the Enterprise 2.0 white paper I wrote a few years ago, I built on the core concepts of what Andrew McAfee had introduced, primarily the integrated role of Cloud Computing and also the overlap with BPM (Business Process Management). I have started bringing this up to date for 2012 through the concept of Private Cloud 2.0
Thu, 30 Aug 2012 07:00:00 EDTOne of the headline themes of our next webinar is ‘ESaaS’ – Enterprise Search as a Service. Enterprise Search is software like Google, that you apply internally to search your own web sites and intranets, and hosting it as a Cloud service is therefore called ESaaS. This is tremendously powerful software that can be used [...](image)
Tue, 21 Aug 2012 09:00:00 EDTI got this Google alert the other day and it caught my attention because it talked about configuring IPFIX and the link went to a pdf on Juniper XGS 5000 IPFIX Support. Apparently the Juniper Networks Security Network Protection XGS 5000, a next generation IPS now supports IPFIX but really, it’s NetFlow. I got sort of excited because I love finding out about new gear that supports NetFlow or IPFIX. I clicked on the link and in the first paragraph I read: “Juniper Networks Security Network Protection XGS 5000, a next generation IPS, is an example of a device that sends flow traffic in IPFIX flow format.” YEE HA! I want to get me some. I kept reading and and saw this “IPFIX provides more flow information and deeper insight than NetFlow v9.” Which isn’t exactly true. Although IPFIX is a bit more open to the Internet community than NetFlow and IPFIX allows for variable length strings among other things, NetFlow is still very much used to send information that provides incredibly deep insight. Never the less, I kept reading thinking I was going to run into something on JFlow Network Traffic Analysis. What I found was even more interesting:
Mon, 13 Aug 2012 06:00:00 EDTGoogle will pay a historic fine to settle U.S. government charges that it violated privacy laws when it tracked via cookies users of Apple’s Safari browser. The US$22.5 million civil penalty is the largest ever secured by the U.S. Federal Trade Commission for a violation of one of its orders, the FTC said on Thursday. [...]
Wed, 18 Jul 2012 08:45:00 EDTGoogle is an advertising company first and foremost, but the big revenue the company sees from ads is funding the rest of the company’s efforts — efforts that have brought us great products and services like Gmail, Google Maps and the company’s new Nexus 7 tablet. Search remains Google’s core product, of course.
Tue, 22 May 2012 01:15:00 EDTYahoo Sunday finally cut a deal with Alibaba Group Holdings Ltd. It’s agreed to sell half its 40% stake back to the Chinese e-commerce company for at least $6.3 billion in cash and $800 million in preferred stock. Alibaba will also pay Yahoo $550 million up-front and royalties for operating Yahoo China for at least four years. The companies have been trying to negotiate a deal for the last two year through four Yahoo CEOs, whichever way you count. Alibaba is supposed to go public by the end of 2015, which will give Yahoo the opportunity to dispose another 10% of its shares. Either Alibaba will buy them at the IPO price or Yahoo will sell them in the IPO. Yahoo bought its stake in Alibaba in 2005 for $1 billion. If Yahoo had only been as astute in valuing Microsoft’s $47.5 billion acquisition offer four years ago. Microsoft offered $33 a share for Yahoo, which hasn’t seen the upside of 20 bucks a share since. Alibaba represents a hefty piece of the US company’s $19 billion market cap. The Chinese company is looking for $2.3 billion from existing investors to pay the tab and the amount Yahoo realizes depends on how equity financiers value Alibaba. It needs a valuation of $35 billion-$40 billion to pay Yahoo $7.1 billion; $45 billion would give Yahoo $7.6 billion and $50 billion $8.1 billion. Alibaba was valued at $32 billion in September. According to Yahoo CFO Tim Morse Yahoo intends to pay capital gains taxes on the deal, netting at least $4.2 billion after taxes and return “substantially all” of that to shareholders. The deal is expected to close in the six months. Alibaba runs Alibaba.com, its core B2B site, as well as two of China’s biggest online shopping sites Taobao and Tmall, the first for small merchants and second for established brands. One of its biggest problems is logistics, which basically stink in China. Payments are also a problem, according to Bloomberg, and it’s facing share-eating competition. Being Chinese, counterfeit goods are a constant issue. Alibaba spun off its Alipay payment unit last year to a company controlled by Alibaba founder Jack Ma without telling Yahoo and claimed later that the Chinese government wouldn’t license an electronic payment service that wasn’t entirely Chinese-owned. It eventually made some restitution. It’s believed Alibaba may want to expand its payments position. Softbank still owns 30% of Alibaba. It and Yahoo have agreed to dilute their voting rights below their combined 50% share ownership, giving Ma the control he craves. Yahoo will be able to make other investments in China if it chooses. Yahoo and Alibaba are also reportedly talking about strategic initiatives.
Thu, 17 May 2012 11:51:00 EDTGoogle has enhanced its search service to augment search results with sets of associated facts, an improvement that demonstrates greater understanding of queries. Google calls this innovation a Knowledge Graph.Just as Facebook’s social graph is a set of associated data about people and their friends, Google’s knowledge graph is a set of associated data about [...]
Wed, 16 May 2012 04:44:00 EDTI finally gave up on the Android dead end (no ICS upgrade) that was my Galaxy S i9003 and decided to jump to the ICS bandwagon. The only options for an out of the box ICS experience in India at this time are the HTC duo – One X & One V. Of these, the One X was beyond my budget, and so it was a pretty simple decision to go for the One V in the end. Reviews have been pretty positive, and I’m throwing in my 2 cents based on a 2 weeks of usage experience that wouldn’t have shown up in initial reviews. A caveat on my usage experience – I use the One V (and the Galaxy S before it) primarily as a mobile internet device (mails, browsing, e-commerce, social networking etc.) rather than for phone calls.
Tue, 15 May 2012 13:42:00 EDTBesides the usual bug fixes and performance improvements, the highlight of today’s Google Chrome release is the addition of tab syncing to Chrome. With this, Chrome users can now have their open tabs synced across all of their devices, including tablets and phones that run the Ice Cream Sandwich-only Chrome for Android beta.
Mon, 14 May 2012 07:00:00 EDTYahoo’s so-called ResumeGate has reportedly claimed its short-lived CEO Scott Thompson. In the midst of Mother’s Day – when, as she says, everybody’s at brunch – All Things Digital’s ace reporter Kara Swisher, who seems to know everything that goes on at Yahoo, said Sunday – based on what she’s been told by “multiple sources” – that Thompson’s stepping down after a mere four months on the job.
Thu, 10 May 2012 05:30:00 EDTGoogle seems to be eking out a major new tweak to its search results. Reportedly spotted by several users, the search pages are now displaying semantic data nestled to the right of the regular results. Such information tries to tie in relevant facts related to the subject of your search rather than just providing links [...]
Tue, 08 May 2012 10:15:00 EDTWhen Yahoo ignored Third Point’s ultimatum to fire CEO Scott Thompson for cause by high noon Monday Third Point read Yahoo Delaware General Corporation Law and demanded that the company open all its records about how it came to hire the man at the center of “ResumeGate.” It wants them ready for inspection and copying by Friday, another deadline. Section 220(b) of the Delaware General Corporation Law says any stockholder can inspect certain books and records of a public company on written request. If Third Point doesn’t get what it wants it will doubtless sue in Delaware’s reportedly stockholder-leaning Chancery Court. Meanwhile, the Yahoo board is supposed to be doing its own investigation of how it came to make a regulatory filing saying Thompson got an undergraduate degree in computer science and accounting from Stonehill College, a Catholic school near Boston, when it was only in accounting. Yahoo claimed last week that it was just an “inadvertent error,” but it appears that Thompson has been making that “inadvertent error” for years like at eBay where he was president of PayPal. In a letter to the board Monday Third Point said, “We believe that this internal investigation by this Board must not be conducted behind a veil of secrecy and shareholders deserve total transparency.” Third Point is Yahoo’s biggest shareholder and is embroiled in a proxy fight with the company aimed at filling four board seats with its own people. The hedge fund happened upon and immediately advertised the discrepancy in Thompson’s CV last week. It also discovered that the head of the board’s search committee Patti Hart fudged her resume too and claimed to have a bachelor’s degree in marketing and economics when it’s really in business administration. It wants her gone too. Third Point wants any records related to her appointment to the Yahoo board as well as any records of how Peter Liguori, John Hayes, Thomas McInerney, Maynard Webb, Jr. and Fred Amoroso happened to get board seats. If it gets its hands on the documents, Forbes thinks Third Point is going to find that Thompson wasn’t vetted at all; that no head hunter was involved; that there were no other candidates; and that Thompson simply reached out to the board and two weeks later was CEO. If so it will strengthen Third Point’s case of board mismanagement, an easy enough case to prove given Yahoo’s history. It wants the board to drop its resistance to Third Point’s nominees for the board which include Third Point CEO Daniel Loeb, Maeva Group CEO Harry Wilson, former MTV Networks president Michael Wolf and former NBC Universal CEO Jeff Zucker. Yahoo claims Loeb isn’t qualified to sit on the board. Meanwhile, and utterly coincidently, Yahoo is supposedly working on a new deal to sell maybe 15%-25% of its holdings in Alibaba back to the China e-commerce company. A deal, which has previously eluded the two companies, could reportedly be done in weeks. Thompson has supposedly been leading the latest negotiations. This deal is suppos[...]
Sun, 06 May 2012 10:00:00 EDTIf you have recently checked your category’s Google search results, you may well have been as surprised as was when I recently checked our first page placement in the ‘content marketing’ topic.
Wed, 11 Apr 2012 08:20:00 EDTYahoo’s still wet-behind-the-ears CEO Scott Thompson, who just laid off 2,000 Yahoos to save $375 million a year, has laid out the gist of the expected reorg he has in mind for the joint, and naturally his internal memo escaped into the wild. Whether there’s a redemptive strategy in it to stop Yahoo’s revenues from being chipped away by Facebook and Google rather than just an exercise in moving the deck chairs around on the Titanic isn’t clear. In the memo Thompson confirmed what is already widely known: Yahoo’s Chief Product Officer Blake Irving is leaving and taking the centralized products group with him. The company is supposed to be reorganizing around customers and starting May 1 it will be divided into three operating groups – Consumer, Regions and Technology – “charged with delivering the best customer experiences.”
Tue, 03 Apr 2012 04:15:00 EDTBefore hitting this list, be sure you’ve done your keywords homework. It’s really pretty simple: make a list of the keywords relevant to your product or service. These are the words used to describe what you are offering and the words and phrases prospective customers are putting into search engines to find you. That’s really the long and short of it. What are you selling that you want people to find and which keywords do you stand a chance of placing for organically. Answer that question with your keywords. When answering, bear in mind that there may be many a number of common words or phrases that apply! For example if you are selling USB storage devices, “aka flash drives,” you may also want to include such common words as “data stick,” “thumb drive,” USB key,” and the like. So look for these word clusters. Now, having said that, it is important to note that you are likely to have competition for your keywords. The less competition, the more unique your keywords are, the more likely you are to rank well if you follow standard SEO practices on your website. So it is a bit of a trade-off. The more popular and competitive your keywords are, the more difficult it will be to rank well. But here are some important tools that will help: 1) Google Keywords Tool. In the world of SEO, who’s your daddy? Of course, Google. And Google has a keywords tool that is free to use. While this is tied to AdWords, it can serve as a guide for you to build your SEO strategy. Plus, it’s great for generating related keywords that you probably haven’t considered. And for sure, it can inform a paid advert campaign if you decide you want to take it to the next level, eg., beyond just “organic” search term ranking. We talked about the potential “Catch 22” of keyword competition, right? This tool will give you insights. See our example below from this tool where we’ve plugged in “SEO marketing development” for our keywords. We’ve set the option for the matches to be “loose” instead of “closely related,” and we can see that terms like “SEO Marketing Blog” have low competition but also relatively low monthly searches: Meanwhile, we have our work cut out for us, if we want to compete for keywords like “SEO Services:” 2) If you’ve already established keywords and want to find out how your SEO strategy is working, the free Search Engine Genie tool is a must. Rankings for keywords tells you how you are doing compared to the competition. If you still have work to do, then it is time to pull out the heavy equipment and reassess your techniques. That’s what the next freebie does. 3)&n[...]
Fri, 30 Mar 2012 06:45:00 EDTOur next upcoming best practices white paper is going to be called ‘Cloud Computing and the Drummond Report‘ – A special feature on how Cloud might be employed to help realize many of the cost-saving goals recommended.
Tue, 05 Jul 2011 04:00:00 EDTGoogle has confirmed in a regulatory filing that the Federal Trade Commission means to investigate its search and advertising business for abusing its dominance like the European Commission is doing. It got the subpoena last Thursday, the day the Wall Street Journal reported that the shoe was about to drop. Subpoenas to competitors and customers will follow. Observers like the Journal immediately drew comparisons to what happened to Microsoft and suggested that Google could be defending itself for years, condemned to distraction while facing a nemesis like Facebook.
Wed, 29 Jun 2011 08:00:00 EDTGoogle’s been sued in Paris for anti-competitive behavior by 1plusV, a French specialty search firm that also complained to the European Commission last year and again this year about the search giant’s alleged habit of blocking rivals and depriving them ad revenues by manipulating search results. It’s asking for €295 million (~$424 million). Its beef goes back four years. It claims Google blacklisted 30 of its search engines from 2007-2010 and pushed its own services instead. Besides the EC probe, Google is now being investigated by the Federal Trade Commission for the same thing. Google owns at least 80% of the European search market.
Fri, 24 Jun 2011 06:00:00 EDTThe shoe that’s been dangling at the end of Washington’s toe for ever so long has finally dropped, according to the Wall Street Journal. The Federal Trade Commission is reportedly ready to serve Google with civil subpoenas, kicking off what the paper says will be a “wide-ranging, formal antitrust investigation into whether the search giant has abused its dominance on the web.” Google should get served with demands for information in days. Competitors and customers will get theirs later.
Mon, 13 Jun 2011 07:33:00 EDTThose who are into search engine optimization typically do a lot of activities to enhance the web visibility of the client’s website. They will change the meta tags, particularly the title, description, keywords, and the alt tags. They will change the HTML coding of the page to make it easier for the search engine robots to spider through it. Some SEO professionals will even remove tables, frames, and flash files to better the prospects. There are those who will write a lot of content because content always does well with the search engines. Some people will even try to spam the search engines by including the keywords deliberately. There are other issues too such as social media marketing, viral marketing through YouTube and other channels, and others like this. But among them all, link building service probably remains as the most important.
Fri, 10 Jun 2011 04:05:00 EDTTry searching for “The capital of Oman”. What do you expect to see? Couple of sponsored link followed by ten resultant pages – right? When did Google introduce this feature? It was done quietly. There is a news item on 23rd March, 2011 in Realwebseo talking about this feature. When did IBM Watson win Jeopardy! – 16 February, 2011. Do you see the connection? In the post How intelligent are the Computers of 2011 I had asked the question “Why has Google not attempted something like this?” Now we know that the option (2) to be right answer.
Mon, 18 Apr 2011 09:18:00 EDTIt’s very simple. Once we have lost Net neutrality and the access providers are given a free hand to charge Internet companies for delivering their bits faster and more reliably than their competitors’ bits, we will experience this simply as how the Internet works, not as an artificial constraint put in to benefit the access providers. With so little competition, the access providers will be able to jack up fast lane prices as high as the richest players in the market can bear. So, let’s say Google decides to pay the access providers for “fast lane” service, but Bing does not. You’ll notice that Google results fly in, while Bing seems to be having trouble digesting its oatmeal. You won’t know if that’s because Bing’s search engine is slower or because it didn’t pony up for fast lane service. All you’ll know is that you’re not going back to Bing.
Sun, 10 Apr 2011 12:00:00 EDTGoogle got its way. The Justice Department isn’t going to oppose its $700 million acquisition of ITA Software, which provides the data for airline tickets to airlines and online travel companies, a purchase the agency has been reviewing since last July. But unlike Google’s equally opposed $3.2 billion acquisition of DoubleClick, the display ad house, in 2008 or its $750 million acquisition of AdMob, the mobile ad company, last year, the DOJ put strings on this one.