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Preview: Business Know-How Newsletter. Ideas to market and manage small businesses.

Business Know-How Ideas to Market and Manage Small Business

The latest articles published on


How to Interview and Hire Top People Each and Every Time

Wed, 15 Nov 2017 13:00:47 -0500

Use these tips to interview and hire top people for the job each and every time

Conflict Resolution: 8 Strategies to Manage Workplace Conflict

Wed, 15 Nov 2017 12:57:13 -0500

Conflict in the workplace is inevitable, but it doesn't have to bring down morale or effect productivity. Here are eight things you can do to handle conflict and restore the peace.

Bank Loans vs. Private Lender Loans

Wed, 15 Nov 2017 12:26:43 -0500

When you're trying to get a loan to grow your business, is it better to borrow from a bank or a private lender? Here are some pros and cons of each to consider.

Pros and Cons of Driving for Uber

Tue, 14 Nov 2017 14:26:35 -0500

Thinking about picking up a side job driving for Uber? The promise of a good income and flexible schedule is enticing, but consider these pros and cons first.

5 Ways to Show Customers You Appreciate Them

Mon, 13 Nov 2017 20:16:00 -0500

Showing customers that you care doesn't have to be costly. Here are five ways you can thank your customers and earn their loyalty without breaking the bank.

Have a Holiday Party that Won't Break the Bank

Mon, 13 Nov 2017 12:16:13 -0500

Hosting a holiday party that shows your appreciation for a year of hard work without breaking the bank isn't easy. Here are a few hints that can help.

How to Start a Bookkeeping Business

Fri, 10 Nov 2017 21:55:59 -0500

Wondering how to start your own bookkeeping service? Follow these steps to turn your bookkeeping business idea into a reality.

7 Steps to Create a Powerful Sales Presentation

Fri, 10 Nov 2017 15:01:08 -0500

A good sales presentation can influence customers to buy from you instead of the competition. These 7 steps will help you create powerful presentations that wow customers and win sales.

Marketing Plan: 10 Components You Should Include in Your Marketing Plan

Fri, 10 Nov 2017 14:40:31 -0500

A marketing plan is the first step in creating a successful marketing program for your business. Here are the ten basic components of a marketing plan.

How to Write an Elevator Pitch

Fri, 10 Nov 2017 12:15:06 -0500

Elevator speeches are supposed to grab investors' attention in less than a minute. What can you say in less than a minute that will make an investor (or a potential customer) interested in your business?

Characteristics of Great Negotiators

Thu, 09 Nov 2017 15:59:56 -0500

Most people aren't as good at negotiating as they could be. Learn the characteristics that the best sales negotiators have in common.

7 Tax Deductions for Self-Employed Business Owners

Wed, 08 Nov 2017 16:36:43 -0500

What tax deductions can the self-employed take? Here are 7 important types of tax deductions for home businesses and sole proprietors.

How to Create a Sales Funnel: 4 Steps

Wed, 08 Nov 2017 16:32:14 -0500

A sales funnel is the pathway that captures prospects and moves them towards making a purchase. Here’s how to create a sales funnel to drive sales for your business.

How to Conduct Market Research the Right Way

Tue, 07 Nov 2017 12:11:29 -0500

Starting a new business? Before you open your doors, you need to know who your customers are, what they want to buy, and what part of town they like to shop in. Use this advice to be sure you conduct good market research in advance.

How to Test the Market for a Product or Service Before Launching It

Tue, 07 Nov 2017 11:59:02 -0500

You've got a new product or service idea, but how do you know anyone will actually buy it? Here's how you can figure out before launch whether there's a market for it.

5 Marketing Campaigns to Make Your Cash Register Ring

Mon, 06 Nov 2017 16:20:36 -0500

Looking for ways to increase sales? Here are five different types of marketing campaigns you can run that will bring in customers and generate new sales.

36 Low-Cost Ways To Promote Your Business

Mon, 06 Nov 2017 14:52:12 -0500

36 low cost ways to promote and advertise your business. Proven marketing strategies and low-cost advertising methods for small business and home business owners.

How to Do a Job Analysis and Why It's Important

Mon, 06 Nov 2017 14:36:24 -0500

A job analysis details the tasks, responsibilities, and skills needed to perform a job. Here's why job analyses are important and how to prepare them.

How to Get Testimonials from Satisfied Customers

Mon, 06 Nov 2017 14:30:18 -0500

Testimonials from happy customers give your business credibility with potential customers. Here's how to get those testimonials so you can put them to work.

Signs Your Employees Are Stealing from You

Mon, 06 Nov 2017 14:24:54 -0500

Are your employees stealing from your business? How can you tell? Here are 12 signs that you have some sticky fingers on your payroll.