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Preview: Business Know-How Newsletter. Ideas to market and manage small businesses.

Business Know-How Ideas to Market and Manage Small Business

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Asking "What Was Your Last Salary?" May Be a Banned Question

Mon, 24 Jul 2017 15:40:41 -0400

If you're used to asking What was your last salary? during job interviews, you might want to check your state and local laws.

Getting Published: Children's Books

Sat, 22 Jul 2017 10:27:53 -0400

A Conversation with Children's Book Author and Editor Emma Walton Hamilton. Emma Walton Hamilton has co-authored twenty children’s books with her mother, Julie Andrews, six of which have been on the New York Times best-seller list. Emma’s own book, Raising Bookworms: Getting Kids Reading for Pleasure and Empowerment, premiered as a #1 best-seller on in the literacy category.

Cash Flow Basics: 11 Ways to Fix Cash Flow Problems

Fri, 21 Jul 2017 15:01:59 -0400

Cash flow problems affect most small businesses at some point. Don't let a cash crunch ruin your business. Here are 11 things you can do to keep your cash flow in the positive.

4 Steps to Become More Influential

Thu, 20 Jul 2017 23:29:05 -0400

Want to be a better leader? Want to be able to influence more people? Here are four things you need to do.

Tips for Making a Home Business Work

Thu, 20 Jul 2017 14:32:15 -0400

Working from home doesn't come without its downfalls. This advice can help you deal with the cons to make your home business a success.

Questions Employers Should and Shouldn't Ask in Job Interviews

Wed, 19 Jul 2017 17:19:52 -0400

What questions should you ask job applicants? What questions shouldn't you ask? Here is a quick guide to help you ask the right interview questions.

Turn Cold Leads Into Hot New Sales

Mon, 17 Jul 2017 12:29:57 -0400

What's the difference between businesses that grow and those that never get much beyond the startup stage? In a word, persistence.

10 Rules for Succeeding in Your Own Business

Fri, 14 Jul 2017 15:26:15 -0400

What does it take to start and succeed in business? Owners of the most successful businesses have used these 10 rules for succeeding in business.

Smart Marketing Starts with Permission

Fri, 14 Jul 2017 14:10:08 -0400

If you're sending promotions to people who aren't interested in your offers, you're wasting your effort. Here's how and why you should get permission from your subscribers.

8 Ways to Improve Your Email Marketing Results

Fri, 14 Jul 2017 12:12:25 -0400

Email marketing is an inexpensive yet highly effective way to reach customers. Get the most from it by using these eight tips.

Where to Find Business Ideas

Wed, 12 Jul 2017 17:21:12 -0400

Finding the right business idea can seem impossible, yet new businesses spring up everyday. Here's where people get their ideas from.

10 Legitimate Home Based Business Ideas

Wed, 12 Jul 2017 13:47:12 -0400

Want to work from home but aren't sure what you should do? This list of 10 home business ideas is a great place to start.

Four Steps for Beating Burnout

Tue, 11 Jul 2017 14:47:42 -0400

Burnout can turn your once loved business or career into a hated taskmaster. Follow these four steps to beat burnout and get back your joy.

What Should Go in an Employee Handbook

Mon, 10 Jul 2017 13:42:28 -0400

How do you write an employee handbook for your small business? What should you put in an employee manual? This article explains the topics you should cover.

Improving Workplace Communication-5 Steps

Mon, 10 Jul 2017 11:53:19 -0400

Good communication in your small business is important for your employees' morale and productivity. Here are five steps to improving employee communication.

Your 3 Sources of Competition (And How to Beat 'Em)

Sun, 09 Jul 2017 21:35:42 -0400

Your business has competitors that aren't as obvious as the shop that sells the same types of items as yours. Find out what they are, and how to beat all of them, here.

How to Write a Call to Action to Boost Your Website Sales

Sun, 09 Jul 2017 20:02:22 -0400

Why do you need a call to action and how do you write one that gets more of your customers to click, call or buy? Here's how to get customers to act now.

15 Ways to Overcome Sales Objections

Thu, 06 Jul 2017 20:02:05 -0400

Sales objections are a fact of life when you're in business, and how you handle them can determine whether your business struggles or thrives. Here are 15 tips to help you overcome sales objections more easily.

Using Facebook Lead Ads to Grow Your Mailing List

Thu, 06 Jul 2017 19:46:07 -0400

Facebook Lead Ads automatically fill in contact info on opt-in forms when a Facebook user clicks on a Lead Ad. Here are the pros and cons for build a mailing list.

How to Write Email Subject Lines that Get Opened

Thu, 06 Jul 2017 19:41:49 -0400

How can you get your emails opened? One important key is using attention-getting subject line that grabs attention. Here's how to do it.