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Preview: Search Tools and Technologies :: Robin Good's Latest News

Search Tools and Technologies :: Robin Good's Latest News



Search engines and search technologies. Search tools and technologies to find news and information online. Offline search engines and search software. In this category you find all of the search tools and technologies for information seeking.



Published: 2014-03-11T16:24:00+01:00

 



Future Of Search

2014-03-11T16:24:00+01:00

The future of search, and of searching online, could be drastically different, and better, from what we have now. If you only wanted to. Photo credit: Eyeball As we head further into the future, search engines, as we know them today, will increasingly play an important and critical role for society as they invisibly determine which world views, information and references we should look at and rely on when in need to make important decisions. Consider for example the fact that Google defines itself now as a semantic search engine. In simple words, this means that Google attempts to interpret what you really want instead of just serving you with a list of web pages that contain specific keywords. The risky consequence of this is that Google, and any other search engine taking the same approach, will increasingly try to guess what you want and what is right for you, without ever letting you have a direct hand into this decision-making process. But for a company (Google) that is also the market leader in search advertising, establishing a high level of credibility when providing search results could become an uphill effort. When in fact commercial advertising objectives do not match up with search user expectations and requests for greater transparency, it becomes a natural possibility that, if alternatives emerge, users will start to test and consider them. But what alternatives and options do we really have? What can we do to move the quality of search to a whole new level of granularity, transparency and effectiveness while shredding off any attempts to influence or altogether manipulate search results for specific business interests? In my view, the best solution(s) could likely be found exactly where we could less likely look. Let me explain why. 1) What’s Wrong with Google Search To identify a new road and possible alternatives, I think it is necessary to put in good focus, what is wrong in the present search system, so that it becomes easier to identify solutions that address and resolve those specific limitations. Here a short list of what I see as the main issues with the existing search system. 1. Quality of Search Results Depending on the topic or industry you happen to be searching in, your mileage may vary, but in my personal experience the quality of Google search results cannot really be rated as ideal. Often results are representative more of big brands and companies operating in the space, rather than being a true collection of the best resources on the topic. Here some relevant comments and opinions: “...higher quality sites are often further down in the search results because they’re not as popular as the sites that are ranked higher”. Source: Is Google Dumbing Down Search Results? by Chris Crum, September 2013 - WebProNews “...This is part of why I think I've developed a reflex, after searching Google, to skip over the first few results after the sponsored links and start looking near the middle of the page. W3Schools, Wikipedia, and a few others. And it's a great example of the central failure of the pagerank idea: if the strongest signal is popularity measured through linkage, the highest quality results will rarely be at or even near the top”. Source: Lee Philips comment to the article Why I'm Planning to Kill W3Schools, September 2013 -YCombinator “Google ranks results by popularity (by how many sites link to each result). This isn't necessarily the same as quality. Google individualizes search results and may connect you to information that fits with your past searches rather than providing a balanced view of a topic.” Source: Finding Quality on the Internet, September 2013 - Laurier Library “...what is authority to the Google algo, is not what is authoritative to a human, and what its measure of quality is not human either”. By Graeme_p “The search engine may or may not come up with the best site... Google are delivering what will satisfy the majority of searchers and not the mo[...]



Digital Media Trends: The Future Guide To The Best Predictions For 2011

2011-02-03T18:30:00+01:00

What are the key new media, communication and social technology trends that are going to affect you the most during 2011? Photo credit: Ruben Sarkisyan In the coming weeks, me and the MasterNewMedia editorial team, will devote a large amount of resources and time to identify, collect, and organize the most interesting, relevant and insightful media and technology predictions for 2011, in a series of future guides dedicated each one to a specific topic. In this first Future Guide to the Best Predictions for 2011, I have personally spent some time to pick what I have found to be some of the most interesting "general" digital media predictions made. These include the thoughts, ideas and vision of people like John Battelle and Richard McManus as well as the ones of a few other prestigious editors from Mashable, Techcrunch and eMarketer. If you are looking to see beyond the surface and the obvious and get a glimpse of which are the key changes that are already under way and which will make a difference in 2011, expect this guide to provide you with some good foundations. Digital Media Trends: The Future Guide to The Best Predictions for 2011 1) Techradar: New Technologies What will be the new technologies that will shape 2011? Is 3D eally going to be massive this year? Will cloud-based applications become mainstream (think of Google OS)? Are we going to see more and more iPad rivals boosting the tablet market? Gary Marshall of TechRadar.com gaze and reports from his crystal ball. by Gary Marshall - December 13th, 2010 2) Techcrunch: Key Technologies Techcrunch co-editor Erik Schonfeld shares a sneak peek of the future trends which will shape the Internet in 2011: social media, mobile apps, touch computing, geolocalization, cloud computing will keep propelling the technology world forward by becoming more and more part of our everyday lives. by Erick Schonfeld - January 2nd, 2011 3) eMarketer: Digital Media Trends Duration: 59' 16'' - Click the image to open the video recording of the webinar in a separate window A recording of the comprehensive eMarketer webinar hosted by top analysts Noah Elkin, Debra Aho Williamson and David Hellerman on the future 2011 trends for social media marketing, online advertising, privacy and mobile commerce. by Daniel Caridi - December 17th, 2010 4) John Battelle: Search, Media and Technology Federated Media John Battelle has published his predictions on the online landscape where he spans from "Voice will become a critical interface for computing" to "The tablet market will have a year of incoherence". If you want to see what one of the most respected voices in the tech world sees in the future of the Internet, you might want to check out this article. by John Battelle - January 3rd 2011 5) Richard MacManus: Web Development Richard MacManus of ReadWriteWeb shares his own 2011 predictions for the tech world. For what he sees the Internet will be no longer restricted to your computer or mobile, by becoming more and more integrated in tablets, cars, eBook readers, TV sets, thanks also to "new" HTML5 technologies. by Richard MacManus - December 27th, 2010 6) Mashable: Online Data On 2010 there has been greater and greater focus on data, especially regarding social media and marketing. So what is at the horizon in 2011? Josh Jones-Dilworth foresees a new breed of professionals, services and start-ups that will jump on the online data bandwagon to help you and me to sort, organize and make sense of the information we share on the internet. by Josh Jones-Dilworth - December 20th, 2010 7) ReadWriteWeb: Cloud Computing Cloud computing blogger Chirag Mehta and analyst R "Ray" Wang share a list (Part 1 - Part 2) of their cloud computing predictions for 2011. The pair sees public cloud adoption stalling temporarily, the spread of the app store model in the enterprise, the convergence of Development-as-a-Service and [...]



Real-Time News And Content Curation: The Best 2010 Articles And Reports From MasterNewMedia

2011-01-18T14:34:00+01:00

Content curation is one of the most disruptive forces to have emerged in the last twelve months and one that will continue to expand its reach and influence in the coming years. Content curation, and with it, all of the infinite number of other curation sub-niches (video, news, social, products, data, etc.) will see a true blooming of applications, tools and services that will further enable individuals and organizations to create high-value content collections, digests, and newsradars of all kinds. Photo credit: yekorzh The explosive growth of the universe of content curation tools, testifies by itself the huge activity taking place in this field and the breadth of uses and applications that content curation will be able to embrace. What may appear as an obvious and effortless activity, carried out by hundreds of thousands of individuals sharing their favorite links on social networks is also a fascinating new opportunity to learn a new set of skills and generate new value by organizing the world of information that is out there. For those who have the time, passion and competence to do so, curation becomes the art and science of aggregating, finding, monitoring, selecting and organizing the best content on a very specific topic for an audience of people specifically interested in it. MasterNewMedia, has covered with a special set of articles this revolutionary new trend and here are the best reports on content curation, real-time news curation and newsmastering tools published during 2010. In this content curation guide: Part 1: Why we need it Part 2: Aggregation is not curation Part 3: Types and real-world examples Part 4: Process, key tasks, workflow Part 5: The curator attributes and skills Part 6: The tools universe Part 7: Business applications and trends Content curation and value: The business of context Content curation: Why is the content curator the key emerging online editorial role of the future? Online news content and distribution strategies: Content curation and user syndication are next Online content curation: The key to building visibility, authority and value Here is the best on content curation from MasterNewMedia: Real-Time News and Content Curation: The Best 2010 Articles and Reports From MasterNewMedia Real-Time News Curation, Newsmastering and Newsradars - The Complete Guide Part 1: Why We Need It Real-time news curation, or what I call "newsmastering", is the art of finding, aggregating, filtering, selecting, curating and republishing high-quality news stories on a very specific theme, topic, or for a particular audience interest, problem, passion. Real-time news curation, is also an emerging, new online professional role, the news curator, or newsmaster in sorting, editing, enriching and picking the most relevant news and stories on specific topics-themes. by Robin Good - September 7th, 2010 Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation In part 2 of this guide, you find the key differences between aggregation and curation and why real-time news curation is better than automated aggregation when it comes to provide high-quality news and information on a specific topic. by Robin Good - September 15th, 2010 Real-Time News Curation - The Complete Guide Part 3: Types and Real-World Examples In part 3 of this guide to real-time news curation you can find a full-blown showcase of real-world examples of good content curation, from basic lists to guides and news reporting, as well as some more traditional, or I should say, more familiar, examples of automated and semi-automated news aggregation. by Robin Good - September 22nd , 2010 Real-Time News Curation - The Complete Guide Part 4: Process, Key Tasks, Workflow In Part 4 of this complete guide to real-time news curation I am presenting, what I have identified so far as being the key tasks a real-time news curator, must atte[...]



Real-Time News Curation - The Complete Guide Part 7: Business Applications And Trends

2010-10-20T14:30:20+01:00

What are the business opportunities for real-time news and content curation? Are there key business drivers that companies can leverage to build new added-value content services? What are the major trends that will be driving the content curation marketplace? How will newspaper and magazines take advantage of such new emerging business models to keep their business afloat? Photo credit: ozgurdonmaz After having analyzed what are the reasons that are making content curation a necessity, and having illustrated what are the tools, skills, processes and workflow needed to realize such curation, it is time now to explore a bit the business side of things too. Can real-time news and content curation provide enough value and unique content to potential readers to make it possible for curators to charge for access or for complementary services? This is what I have set myself to find out. By scouting and researching what has been written on this topic and by tapping on my own experience and intuition, I have prepared this "curated" guide to the business side of news and content curation. In it you can find, often in the original words of who had it, the best insight and ideas on this topic, and what are the key drivers, opportunities and trends to pay active attention to. Here all the details: Real-Time News Curation: Part 7 - Business Opportunities 1. Where Is The Money 2. Key Business Drivers 3. Business Applications: The News 4. Business Opportunities / Future Trends 5. Business Models 1) Where Is The Money? “So here's a prediction. Barring legal hurdles, one day we will see the likes of the Drudge go behind a pay-wall even if most of the content they link to is free. If you are a publisher and you don't have enough good content to compete with the aggregators, you need to start linking out.“ Want Loyal Readers? Then Aggregate - Nico Flores News channels in the near future will have no reason, incentive or advantage in trying to replicate what they do now: giving coverage to a handful of topics and stories out of the whole spectrum of news out there. The very goal of trying to satisfy the greatest number of readers while keeping an often undisclosed political and business agenda will give enormous competitive advantage to new independent content sources which have built their following on deep trust, full disclosure and opinionated dedication to a very specific topic, issue. As demand for quality, topic-specific news and information becomes the real of every individual and not just of those operating in the stock market, a universe of opportunities for monetizing high-quality and high-value topic-specific information will likely appear. The fact alone that there is such a fast-growing universe of content curation tools becoming available, and that many of these are not free, should indicate that there is a fast growing need for these type of solutions and that there publishers and companies willing to pay for them. Often those who are discovering the idea of news and content curation for the first time, see only the aspect of automatic aggregation, filtering and republication of content headlines and excerpts coming from other sources as being the revolutionary idea. The benefit they see right away is represented by the idea of sitting back and having great content published on their site on auto-pilot. In fact, while this is indeed a possible true and tangible benefit (and tools are getting much better at doing this, almost unassisted), there is so much greater value and business opportunities that can be reaped when, true human curation is applied, allowing information and resources that were disconnected and hard to find, to become part of a story, collection, toolkit, report or guide. 2) Key Business Drivers for Real-Time News and Content Curation 1) Too Much Information There is too much information out there and to find what is relevant t[...]