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PromotionWorld Articles

PromotionWorld articles keep you informed about the recent trends in search engine optimization.

Published: Wed, 28 Apr 2004 07:19:41 GMT

Last Build Date: Thu, 22 Feb 2018 05:51:35 GMT

Copyright: DevStart, Inc. 2004

Reliable Digital Marketing Tips to Grow Your Business

Thu, 22 Feb 2018 05:51:35 GMT

In the modern world, digital marketing plays a significant role in the success of any business.

An Outline: The New Facebook Algorithm 2018

Wed, 21 Feb 2018 05:00:00 GMT

As like the Google Algorithm, Facebook Algorithm is also continuously changing in order to provide a better experience for users. Recent studies revealed, ?Nearly 1.654 billion users actively engage with the content posted in their news feeds in the Q4, 2017.?

5 Steps for SEO Success for Franchises

Wed, 21 Feb 2018 05:00:00 GMT

SEO stands for search engine optimization. At its core, this practice is simply a way to ensure that a business website shows up in the top group of results when someone searches for a relevant keyword phrase. Because Google is always evolving, the best practices for SEO in 2018 look quite different than even a few years ago.

When Should You Hire a Developer to Design Your Site?

Tue, 20 Feb 2018 06:17:48 GMT

Finding full-time developers is time consuming and expensive. For startups and small business, hiring a team of programmers incorrectly can be so exorbitantly expensive that it sinks them.

4 Great Ways to Find More Customers Online in 2018

Tue, 20 Feb 2018 05:00:00 GMT

If your business has a website that performed decently well last year but you feel like there's still plenty of room for improvement, chances are you're right. As the holiday season and many other indicators throughout 2017 showed, people are spending more of their time online.

4 Portfolio Tips for Front-end Developers

Fri, 16 Feb 2018 08:18:26 GMT

The world of front-end development is becoming more competitive as more and more programmers are getting involved. In order to stand out as a prospect, one must put a lot of effort into their portfolio.

Connected: 4 Important Ways Social Media Can Make or Break Your Business

Fri, 16 Feb 2018 08:12:49 GMT

Social media seemingly is a beneficial marketing tool that many businesses use.

What Defines Quality Content & Why It's Important

Thu, 15 Feb 2018 05:00:00 GMT

In other words, content?s quality shouldn?t be judged by all the technical phrases used, the time it took to be completed or the length of it.

How to Approach SEO in 2018

Thu, 15 Feb 2018 05:00:00 GMT

Search engine optimization remains one of the best ways for businesses to bring highly targeted visitors to their website. While the ROI on search engine optimization can be very appealing, SEO does require a lot of work. Not only is there an upfront investment that needs to be made to lay the foundation for SEO success, but the always evolving nature of search engine optimization means that ongoing work is a must.

When Should You Hire a Developer to Design Your Site?

Wed, 14 Feb 2018 12:50:28 GMT

Finding full-time developers is time consuming and expensive. For startups and small business, hiring a team of programmers incorrectly can be so exorbitantly expensive that it sinks them.

6 Ways Chatbots Can Help You Bring in New Customers

Wed, 14 Feb 2018 12:25:31 GMT

Chatbots may seem to be a thing of the future, but the truth is they are already here and in abundance. With numerous companies developing more human-like chatbots, business or all types are embracing artificial intelligence as a way of increasing their conversion rates and boosting their revenue.

4 Ways Smart Businesses Can Increase Their Revenue Streams Without Ads

Tue, 13 Feb 2018 12:26:20 GMT

Being a small business is hard and reaching the revenue goal that is guaranteed to sustain your freelance business can be challenging. Many businesses focus on advertising to help them increase their income.

How To Promote Your Online Courses To Increase Sales

Tue, 13 Feb 2018 11:46:59 GMT

Having an online course can help you assert your expertise and connect with your target market in a meaningful way.

4 Books Every Android Developer Should Read

Tue, 13 Feb 2018 10:33:37 GMT

Android is Google's own programming platform is used to develop applications and design mobile software. It is utilized in over 24,000 distinct products and is loved by programmers everywhere for its high-level computing ability and it's incredible amount of customization.

5 Ways Your Small Business Can Capture a Niche Market

Mon, 12 Feb 2018 07:29:43 GMT

It’s natural that business owners of all varieties would want to achieve the greatest amount of exposure possible for their brands.

Preliminary Voting Results for Readers' Choice Awards

Mon, 11 Jan 2010 05:00:00 GMT

Voting for selecting the winners of the PromotionWorld's annual Readers' Choice Award is in full swing, and some of the nominees have already taken a lead. However, nothing is decided at this point. The poll closes on January 17th, so the results we are presenting below are not final, and there is still time for the overall picture to change. So if you wish to cast your vote for the best SEM company of 2009, click here, and you will be eligible for winning a 8GB iPod Touch.

Google Introduces New Search Engine for Retailers

Thu, 05 Nov 2009 05:00:00 GMT

Google has now entered the online retail space with the launch of Commerce Search, a new product described as a “search solution designed specifically with online retail enterprises in mind.”

Google and Bing Reach Real Time Search Agreements With Twitter

Thu, 22 Oct 2009 04:00:00 GMT

Yesterday, at the Web 2.0 Summit, Marissa Mayer announced Google’s partnership with Twitter to include Twitter updates in Google's search results.

Google Analytics Gets New Features:
Intelligence Engine, Custom Alerts, Mobile Reports & More

Wed, 21 Oct 2009 04:00:00 GMT

Search engine giant Google has revealed that they will be rolling out a number of new features for Google Analytics in the coming weeks. According to Google, the features will make Google Analytics more powerful, flexible, and intelligent.

Online Ad Spend on Social Networking Sites On the Rise

Mon, 28 Sep 2009 04:00:00 GMT

Americans have nearly tripled the amount of time they spend at social networking and blogging sites from a year ago. In August 2009, they have been devoting 17 percent of all their Internet time to social networks, up from 6 percent a year earlier.

Google: Ad Position Hardly Affects Conversion Rate

Thu, 20 Aug 2009 04:00:00 GMT

Google's Chief Economist Hal Varian and his team have conducted a research on the correlation between conversion rate and ad position, and came to a conclusion that ad position doesn’t affect much conversion rate.

Microsoft and Yahoo Reach a Search Deal

Wed, 29 Jul 2009 04:00:00 GMT

It is finally official: Yahoo and Microsoft reached a long-awaited agreement, sealing a deal for a 10-year Internet-search partnership. After a year and a half of dealing, the tech giants joined forces to challenge Google’s dominance.

New Twitter Homepage Puts a Focus on Search

Wed, 29 Jul 2009 04:00:00 GMT

As promised last week, Twitter has launched a brand new Twitter homepage centered on search and topic trends. Of course, we’re not surprised by the service's new focus on discovering real time information.

Facebook Rolling Out Vanity URLs For User Profiles and Pages Saturday Morning

Wed, 10 Jun 2009 04:00:00 GMT

Social networking site Facebook will finally be launching vanity URLs for Facebook profiles and pages this Saturday. On June 13th at 12:00 a.m. Eastern Time, Facebook new vanity URLs will go live, and the landrush to get as your own will begin.

Digg Users Control The Ads Displayed on Digg

Fri, 05 Jun 2009 04:00:00 GMT

Social news giant Digg has announced their plan to roll out a new advertising platform, called Digg Ads, which will hopefully help them bring in more ad revenues. It will allow Digg community to control which ads are displayed on the website by either voting up or baring them. Thus the most popular ads will gravitate to the top, and those that are not well received, will be filtered out.

New Twitter Research: 10 % of Twitter Users Account for 90% of Tweets

Wed, 03 Jun 2009 04:00:00 GMT

A blog post at, entitled "New Twitter Research: Men Follow Men and Nobody Tweets", reveals some really very interesting and surprising findings of how people are using the service.

US Social Network Ad Spending Is On the Decline

Fri, 15 May 2009 04:00:00 GMT

The eMarketer’s latest research predicts that US social network ad spending will fall 3% to $1.14 billion in 2009, from $1.18 billion in 2008.

Google Searchology Event: What has changed in search?

Wed, 13 May 2009 04:00:00 GMT

Yesterday Google hosted its second Searchology event and presented some some updates and changes they have made in search. The first event, held two years ago, introduced Universal Search. This time Google showed three new products and SERP improvements: Search Options, Rich Snippets and Google Squared.

Rev up Your Business with Twitter

Wed, 29 Apr 2009 04:00:00 GMT

Social Media has progressively changed our life in a way that almost everyone has some form of existence over social network websites. Despite the fact that Twitter is still quite a small networking site as compared to the social giants like Google, Facebook and MySpace, the micro-blogging tool is getting a tremendous amount of buzz these days. Individuals, celebrities (Barack Obama, Shaquille O’Neal), big corporations (Dell, Zappos), media companies (CNN), athletes and many others are all on Twitter, posting short 140 character messages to their followers.

Is the New DiggBar Good Rather Than Bad Service?

Tue, 14 Apr 2009 04:00:00 GMT

There have been vigorous discussions on the new DiggBar during the last few weeks. The controversial issues about the pros and cons of DiggBar derived from the concerns that the service would have a negative impact on SEO and affect the traffic to publisher’s websites.