Published: Tue, 22 Jul 2014 09:00:00 -0400
Last Build Date: Sun, 20 Jul 2014 13:59:55 -0400
Tue, 22 Jul 2014 09:00:00 -0400To succeed in todays world, one must adapt to todays developments, including the ever-expanding implementation of technology. One small way to do this is to modernize your business card; because the means by which businesses communicate have expanded, you may want to rethink what is included on your business cards. By doing this, you can unite your offline marketing with your online marketing efforts. Below are a number of tips for updating your card.
Sun, 18 May 2014 13:43:30 -0400Consumer education is something many small software companies tend to overlook. While the benefits of consumer education may not always be obvious, the fact of the matter is that educated customers are good customers, and happier customers.
Wed, 14 May 2014 09:00:00 -0400Discounting is a tried and true way to attract business, both satisfying your customers and increasing your profits. However, there is more of a science to discounting than one might initially think. Understanding this art is critical to offering the most successful discounts and obtaining optimal results.
Thu, 6 Feb 2014 09:00:00 -0500It seems that our society is growing ever more dependent on social media; more and more people are joining social networking giants such as Twitter, Instagram, and Facebook, and more such websites and applications are springing up to meet the rising demand for them. As society and culture continue this turn towards technology, so do the operations of society, especially through crowdsourcing. A powerful tool, crowdsourcing does much good, but has also caused a number of problems. In such a situation, one must ask: do the benefits of crowdsourcing really outweigh the risks
Thu, 30 Jan 2014 09:00:00 -0500Building an online community demands time and sustained effort. While numbers are not everything when it comes to communities, there are several tricks that can increase the number of subscribers to your forum. However, it is important to note that a large number of members does not determine the success of a community; a smaller number of active and interested members can often result in a very successful online community.
Wed, 22 Jan 2014 09:00:22 -0500Software developers often struggle with choosing what kind of content to present on their website. To alleviate this problem, we have defined a simple set of criteria that will assist developers in providing the best variety of content for their website visitors; if your websites content is comprehensive, it should answer all of the following questions:
Wed, 8 Jan 2014 09:00:00 -0500Developments in technology have made it possible, if not easy, for small businesses and employees to telecommute. Working from home can be quite a different experience from an office job, and many find it a preferable one. However, those who work from home may also face some of the intrinsic downsides of telecommuting. To sort out the good and the bad of telecommuting, we have compiled a list of the major pros and cons that those who work from home might experience.
Wed, 1 Jan 2014 09:00:00 -0500All webmasters have heard the adage, content is king. However, the struggle to discern what types of content to develop is one that webmasters have yet to conquer. If you are familiar with this dilemma, you should know that Googles latest algorithm changes cause Google to assess how visitors interact with a website. This data from a visitors experience is now used in organic search ranking.
Tue, 21 May 2013 16:35:09 -0400Businesses are flocking to Twitter, but many lack an understanding of the medium and do not know what to �tweet.� Here are a some tips for businesses that are on Twitter and interested in using the medium to build their brand:
Wed, 10 Apr 2013 12:09:52 -0400Creating an interesting and colorful color palette can be a chore, even for the most experienced designers. We have compiled a list of color design tools that can be very useful for web artisans...
Wed, 20 Mar 2013 09:00:00 -0400All of us start the day with every intention of completing a variety of tasks, but unfortunately many of us become distracted as the day moves on. Or even worse, we are tasked with crisis management, and at the end of the day we find that we have made little progress in whittling down the day's planned tasks. As well intentioned as you may be, it seems to become a routine, and one that far too many of us fall into.
Tue, 12 Mar 2013 09:00:00 -0500Creating an interesting and colorful color palette can be a chore, even for the most experienced designers. We have compiled a list of color design tools that can be very useful for web artisans...
Wed, 6 Mar 2013 09:27:30 -0500Managing time is a major struggle for many of us. Lack of productivity and procrastination are usually the result of poor time management. Make the most of your time by taking advantage of these helpful tips...
Tue, 26 Feb 2013 13:32:03 -0500There are a number of things that you can do to monitor your online brand, as well as monitoring the brand of a competitor. Being aware of what is said, and when it is being said, will allow you to react in a timely fashion.
Thu, 10 Jan 2013 09:00:00 -0500Each year we scratch our heads and come up with trends or technology that we think will be hot in the coming year. Checkout our list of What is Hot and What is Not in 2013.
Tue, 8 Jan 2013 09:00:00 -05002012 was scarred with senseless tragedies, the Costa Concordia the majestic cruise liner, went down off the Tuscan island of Giglio, Italy when it was said the captain was showing off to islander friends. Horrific tornados that tour through the mid-western United States stole the lives of even the littlest angels. A horrific mass shooting at the Batman opening in Colorado showed a careless disregard for life. Sadly this was followed by a shooting at Seikh Temple in Oak Bridge, Wisconsin, taking the lives of worshippers.
Mon, 13 Aug 2012 09:00:00 -0400The Internet has made it easier than ever for individuals to start a business at a very low entry cost. The barrier to entry for starting a web-based business can even be as low as $100.00. Every web business should have an identity, and many business owners realize that they may lack the necessary graphical talent, and are often unsure of where to look for it. If cost is an issue, you can find ready-made logos at many online logos sites, such as these...
Wed, 23 May 2012 09:00:00 -0400Testimonials are essentially 3rd-party endorsements for a product or service. Potential customers will often look for testimonials when faced with a purchasing decision. Customer testimonials can increase sales closing rates by removing uncertainty and instilling confidence in the customer. Additionally, testimonials that describe solutions for real-life problems can be very well received by others that may be struggling with similar issues.
Fri, 18 May 2012 09:00:00 -0400Website Spidering refers to the automated process of indexing a web site by a search engine. An automated program, known as a web crawler or spider, will go through a website following the links on each page, and will gather pertinent information from each page until it has properly indexed the entire website.
Wed, 11 Jan 2012 09:00:00 -0500No country suffered more than Japan in 2011. Japan was rocked by an 8.9 earthquake, then a tsunami that was created from the quake, hit the small island. The powerful waves caused damage to a nuclear power plant. The tsunami caused significant damage to one of Japan’s plants making it impossible to properly cool or shutdown the nuclear reactor. The inability to cool the plant resulted in a nuclear melt down, and the escape of radiation. When the trifecta hit, the Japanese people earned the world’s respect, they managed the tragedy with stoicism and grace. The consequences of this horrible tragedy, and implications of the radiation leaks, into the sea and atmosphere, are still unknown. Japan will bear the scars from 2011 for generations to come.
Tue, 3 Jan 2012 09:00:00 -0500What is Hot and What is Not in Technology for 2012
Mon, 12 Dec 2011 09:00:00 -0500In order to effectively target your customers, you need to know who and where they are. Customers come in all shapes and sizes, so how do you discern which customers are the best to target?
Thu, 6 Oct 2011 09:00:00 -0400The following are some of the more common mistakes made by ISVs and software developers...
Tue, 27 Sep 2011 09:00:00 -0400All of us start the day with every intention of completing a variety of tasks, but unfortunately many of us become distracted as the day moves on. Or even worse, we are tasked with crisis management, and at the end of the day we find that we have made little progress in whittling down the days planned tasks. As well intentioned as you may be, it seems to become a routine, and one that far too many of us fall into.
Tue, 23 Aug 2011 09:00:00 -0400Small businesses tend to be more agile than large corporations, but in order to take advantage of that strength, they must be willing to adapt with changing times in order to prosper and survive. This is especially true when faced with a difficult economic climate.
Wed, 6 Jul 2011 21:00:00 -0400Some companies compete by getting into the minds of their competitors. Competitive Intelligence is the process of collecting information about competitors in a competitive environment. These tips and tricks will help marketers better understand competitive intelligence, and how to effectively compete in their marketplace.
Wed, 8 Jun 2011 09:00:00 -0400Why buy online? Why not buy online? Have you ever considered the pros and cons to shopping at a retail store vs shopping online? Lets take a look at the advantages and disadvantages of purchasing online...
Tue, 12 Apr 2011 09:00:00 -0400Question and answer websites have popped up all over the Internet. These interactive sites are designed to connect individuals, and help them get answers to questions. We have compiled a list of some of the more popular Question & Answers websites...
Mon, 4 Apr 2011 09:00:00 -0400When speaking at a conference or a seminar, it is important that your presentation convey professionalism. A PowerPoint presentation can be used to visually represent your material. The presentation should be polished and consistent throughout. The visual presentation should supplement your speech, not distract or detract from your oral presentation. Rarely should PowerPoint be used without an accompanying explanation of the slides. Here are a few tips for making your PowerPoint presentation better and more professional...
Fri, 1 Apr 2011 09:00:00 -0400Philosophies regarding social media networks, such as Twitter, can vary greatly. But similar to email, an unspoken etiquette has emerged for these social websites as well. The etiquette for these social sites does not consist of hard and fast rules, but is simply a list of guidelines for posting. The following is a set of Twitter etiquette guidelines, but can also be applied to other social networks...
Tue, 8 Mar 2011 09:00:00 -0500Small retail businesses who are making the move to an online presence may feel overwhelmed by the process of creating a website. Web templates can often help make the process less painful for a small business. To assist webmasters in the template vs custom design decision, we have outlined the pros and cons to each...
Tue, 22 Feb 2011 09:00:00 -0500Here are some helpful tips regarding how to get your podcasts listed in the iTunes Music Store...
Fri, 4 Feb 2011 09:00:00 -05001. Manage Accounts Receivable
Tue, 1 Feb 2011 09:00:00 -0500The Internet has become a highly interactive medium. In order to participate in discussion forums and newsgroups, it is important to be familiar with standard and accepted Internet forum etiquette. Here are some tips to help make your forum participation more productive and beneficial...
Mon, 24 Jan 2011 09:00:00 -0500A PowerPoint presentation can be an extremely valuable marketing tool for businesses in this day and age. Here are a few common mistakes that you should try to avoid when creating your presentations...
Wed, 12 Jan 2011 09:00:00 -0500What is Hot and What is Not in Technology for 2011
Wed, 5 Jan 2011 09:00:00 -0500The year of 2010 was considered a rough year for the United States. There was a variety of economic issues, a tragic oil spill, and two tumultuous wars. The world's troubles were no less; they also included evident with failing economies, political struggles and natural disasters.
Thu, 28 Oct 2010 09:00:00 -0400Each and every link back to your website can help the site rank better, so take the time to develop quality backlinks and optimize the anchor text to increase your search engines ranking.
Wed, 13 Oct 2010 09:00:00 -0400At the end of the day, negotiating is a cleverly crafted game, and you need to know the rules in order to play the hand you are dealt.
Thu, 23 Sep 2010 09:00:00 -0400Without a doubt, technology has been the inspiration behind a series of new business ventures. Podcasting has launched indie stars, YouTube has launched movie stars, and technology has spurred innovation. Every day, individuals have rocketed to stardom simply by producing and publishing videos on the Internet. YouTube and iTunes are now household terms, understood by nearly everyone in the western world. Again, twenty years ago, this would not have been possible, simply because the technology did not exist.
Wed, 22 Sep 2010 09:00:00 -0400Many webmasters work very hard on their websites, but they often overlook glaringly-obvious mistakes that may be costing them sales or potential customers. Here are what we consider the Top 7 such mistakes...
Wed, 25 Aug 2010 09:00:00 -0400Compelling customers to take the final step from browsing to purchasing is not always an easy transition. Marketers and entrepreneurs who have studied purchasing habits have found that the following enticements can help encourage potential customers to take the final step to purchase...
Wed, 11 Aug 2010 09:00:00 -0400There are a number of steps a webmaster can take to encourage visitors to click on a link or graphic located on their website. The following steps will help get the click...
Tue, 3 Aug 2010 09:00:00 -0400Webmasters and marketers spend an inordinate amount of time building quality content that relates to their products or services. Yet the vast majority of these marketers fail to fully capitalize on the content they were so careful to create.
Thu, 15 Jul 2010 09:00:00 -0400Color psychology is a phrase used to describe the effect that color has on human behavior. The psychology of color is certainly not a new concept. In fact, it has been around for hundreds, if not thousands of years. Colors tend to carry non-verbal and subliminal messages, and the color spectrum evokes different emotions and physiological responses in people. The reactions people have to specific colors may be influenced by many factors, including their culture, location, gender, or even their age.
Tue, 13 Jul 2010 09:00:00 -0400Cellular telephones, or cellphones, are an important part of modern society. When Miss Manners wrote about good manners and etiquette, mobile phones did not exist nearly to the extent they do in our society today. In an effort to assist cellphone users, we have written up some guidelines to help people use their mobile phones appropriately while navigating in polite society.
Tue, 6 Jul 2010 09:00:00 -0400Innovative, memorable, and compelling domain names are becoming more and more difficult to come up with. The following tools can help webmasters find great domain names for their online businesses....
Thu, 27 May 2010 09:00:00 -0400Many small businesses make mistakes, and smart entrepreneurs will learn from the mistakes of others. With that in mind, we have compiled a list of some common mistakes that small business owners often make....
Thu, 13 May 2010 09:00:00 -0400In order for a website to perform well in search engine rankings, it must have connections to other websites through links. These connections or links not only help search engines locate new content as it becomes available, but they also weave together networks of websites that are all related. The number and strength of connections that a website has will help determine the importance of that website.
Fri, 7 May 2010 09:00:00 -0400Sitemaps are simply road maps that search engines can use to navigate their way through the various parts and sections of a website. The sitemap essentially tells the search engines where the various pages are located on the site. This is particularly important for websites that have multi-level navigation, which automated spiders might have difficulty with.
Tue, 4 May 2010 09:00:00 -0400So, you have built an empire on the Internet, and now it is time to move on. Well OK, maybe its not a full-blown empire, but it has taken substantial blood, sweat and tears to create, and you want to make sure you get a reasonable amount of money for all your efforts. Determining the value of a website can be tricky, because a number of factors can play a role. Factors involved in determining the resale value of a website include...
Tue, 13 Apr 2010 09:00:00 -0400Here are 15 important website design tips that you might not be aware of or have overlooked. Consider taking advantage of them if you have not already done so...
Mon, 5 Apr 2010 09:00:00 -0400Individuals today have a personal brand. Employers and colleagues will search on your name, so it is imperative that you keep this in mind when posting online. You must control your online reputation.
Tue, 23 Feb 2010 09:00:00 -0500witter, the latest social networking craze, is a micro-blogging platform where participants post tweets which are short comments limited to 140 characters or less.
Tue, 16 Feb 2010 09:00:00 -0500When you are designing your next web site, or updating an existing site, be sure to avoid the Top 10 deadly web design sins!
Wed, 10 Feb 2010 09:00:00 -0500Cellular phones and other mobile devices often contain toxic materials that can pollute the environment. The chemicals contained in the cell phones and electronics are harmful to the health of both humans and animals. Cell phones and their accessories contain a large number of hazardous substances known as Persistent, Bioaccumulative, and Toxic Chemicals (PBTs). Some of the chemicals contained in the PBTs have been known to cause damage to nervous systems, reproductive systems, and developmental systems, as well as causing cancer.
Tue, 19 Jan 2010 09:00:00 -0500Here are some other things to pay attention to when selecting domain names...
Mon, 18 Jan 2010 09:00:00 -0500So, you have an idea or a product.... now you need a domain name for a website. How do you choose a great domain name? Here are a few ideas...
Tue, 5 Jan 2010 09:00:00 -0500Another year has rolled by marked by miracles, political milestones and tragedies alike. 2009 was the year of financial uproar with bailouts and ponzi schemes dominating the news on a regular basis. Chrysler and GM stalwart car giants struggled to survive. Bernie Madoffs financial pyramid came tumbling down, taking average citizen's retirement plans with it, emptying the coffers of trusting non-profits and celebrities alike.
Fri, 1 Jan 2010 09:00:00 -0500Top 10 Winners Predicted for 2010
Wed, 23 Dec 2009 09:00:00 -0500Blogging has quickly become very common place, and while blogs may be plentiful, many bloggers still make a number of mistakes when it comes to managing their blogs. Presented here are the most common blog mistakes, in hopes that you can avoid making them yourself...
Wed, 2 Dec 2009 09:00:00 -0500Search Engine Optimization has become a fine science. Tweaking, changing, and measuring is all part of the ongoing optimization process. SEO truly is a process that requires constant monitoring and attention. In order for a website to perform well, its managers and webmasters must adapt their SEO techniques as the search engine algorithms change.
Fri, 27 Nov 2009 09:00:00 -0500Businesses can use Twitter as a marketing tool in a variety of ways. Many business owners struggle with social media as a marketing medium. At the heart of the most effective social media marketing campaigns is personal communication. Many businesses that try to manage social media may attempt to shout their message, rather than simply engaging with potential customers. Potential customers who are active in social networks will not be receptive to marketing in this fashion. The trick with social media like Twitter is to interact and engage, rather than shouting your message.
Tue, 24 Nov 2009 09:00:00 -0500Optimizing your video for search engines will increase the exposure that the video receives, and optimization will also help spread the video's message. Follow these steps to enhance your videos and improve their rankings...
Thu, 19 Nov 2009 09:00:00 -0500The architects of the most powerful search engine in the world have included some really handy algorithms in their service, which allow searchers to quickly locate particular and specific types of information...Google Is More Than Just a Search Engine
Thu, 5 Nov 2009 09:00:00 -0500A myth is a traditional story, idea, or explanation which is widely accepted, but actually untrue or unproven. Misconceptions can also be described as modern-day myths. When it comes to Search Engine Optimization (SEO), the myths and misconceptions are abundant. We will try to dispel some of the more common Search Engine Optimization myths here... SEO Myths
Wed, 28 Oct 2009 09:00:00 -0400A companys reputation is often critical to that company's success. The anonymity and vastness of the Internet makes managing a reputation much more difficult than it once was. Businesses must be proactive about protecting their brands and reputations.
Wed, 14 Oct 2009 09:00:00 -0400Small business owners frequently juggle a variety of roles within their companies. Creating a balance and effectively managing available time is extremely important to most small businesses. In order to economize and make the most of the available time, you should implement a time management plan.
Tue, 22 Sep 2009 09:09:00 -0400Brand awareness is the recognition of a specific brand name or logo, along with the traits associated with that brand. It is difficult to benefit from having a brand unless consumers are aware of the brand and the traits associated with it.
Wed, 16 Sep 2009 09:00:00 -0400Businesses that are going green are becoming more and more commonplace. Regardless of your political beliefs or opinions regarding the global warming concept, few can argue that being environmentally aware will leave the world a better place. Whether a company is simply jumping on the green bandwagon, or are honestly sensitive about environmental issues is really irrelevant. Consumers like green businesses, and shaping your business to promote being eco-friendly makes sense from a public relations standpoint.
Tue, 1 Sep 2009 09:00:00 -0400Sound effects are often used to compliment and enhance artistic presentations, whether they be podcasts, videos, or other audio/visual productions. Royalty-free sound effects are typically non-exclusive and can be used by anyone who purchases them. Professional sound effects can give a podcast or production a more professional sound. However, many new producers may not realize that sound effects have copyrights, and in many cases it is illegal to use a sound effect that you happen to find on the web without properly licensing it.
Wed, 26 Aug 2009 09:00:00 -0400Many individuals are called upon to give presentations, but many have no formal instruction on how to deliver the most effective presentations. So for the benefit of those who might need a bit of help, we have put together a primer for presenters...
Tue, 18 Aug 2009 09:00:00 -0400There are many, many things that separate a good podcast from all the rest. Here are a few to consider...
Tue, 28 Jul 2009 09:00:00 -0400Google, Yahoo, and MSN can all spider and index text-based PDF files, and generally they rank quite well. PDF files can be used to seize top listings for important keywords and keyword phrases. In order to have a PDF effectively rank well in organic searches, it should be optimized for the search engines, just as you would optimize a web page. Optimization of PDF files for search engines is very similar to search engine optimization for other types of content...
Wed, 22 Jul 2009 09:00:00 -0400Implementing RSS or Really Simple Syndication can be aided by an understanding of the terms relating to RSS. Learn the ABCs of RSS....
Tue, 14 Jul 2009 09:00:00 -0400Repurposing content is not a terribly new concept. Webmasters that picked up on the trend have benefited from traffic surges for a while now. Repurposing content is all about presenting the same content in a variety of different ways, or using different mediums to present the same content. Webmasters can manipulate content in order to provide the same content in any number of different formats.
Wed, 1 Jul 2009 09:00:00 -0400A business that makes the decision to be environmentally-conscious will often promote goodwill among potential customers, while making the world a better place for future generations. Many businesses hesitate to adopt green practices because they fear it will hurt their bottom line and negatively impact profits. But many eco-conscious businesses discover that they can actually save money and bring in new customers who specifically patronize companies that actively make an effort to be environmentally friendly. Many customers may even be willing to pay a bit more for a product or service from a company that is green.
Wed, 24 Jun 2009 09:00:00 -0400Presentations are an integral and important part of any business. Whether designed for training purposes, introducing new products, or discussing corporate hierarchy, PowerPoint presentations serve a valuable purpose in both the business world and in the educational fields. In order to maximize a presentation's impact, it needs to be polished and well executed. The following tips can aid you in taking your PowerPoint presentation to the next level.
Thu, 18 Jun 2009 09:00:00 -0400Presentations can be a great way to attract new business, simply by making yourself more well-known. However, nerves can often get in the way of entrepreneurs who want to use speaking opportunities to develop their business. Follow these steps to overcome nerves and make a powerful presentation during your public speaking engagement...
Wed, 10 Jun 2009 09:00:00 -0400Keep in mind that not every day is going to be as productive as you would hope. Unexpected things always come up, and no matter how hard you try, your expectations just might not be realistic. Do not become discouraged. Instead, simply stay focused and make an effort to increase your productivity the next day.
Tue, 21 Apr 2009 09:00:00 -0400Podcasting content comes in a wide variety of shapes and sizes. Businesses are finding many different and creative ways of incorporating podcasts into their business strategies and marketing plans.
Thu, 16 Apr 2009 09:00:00 -0400It is no longer necessary to manually create an RSS feed. There are a number of WYSIWYG software applications available, which simplify the creation of an RSS feed. This means that webmasters do not really need to understand the code and details of the RSS Specification in order to create an RSS feed. One such product is FeedForAll, which allows you to easily create, edit, and publish RSS feeds.
Wed, 1 Apr 2009 09:00:00 -0400Web 2.0 is a perceived transition of the Web to web-based applications. Web 2.0 is the next generation of technology solutions where interactive content is the norm.
Wed, 18 Mar 2009 09:00:00 -0400Here is a collection of what we consider must have tools for webmasters. These tools will benefit any webmaster, both novices and experts alike. Arm yourself with these tools in order to achieve a more professional online presence.
Tue, 10 Mar 2009 09:00:00 -0400Here is a collection of what we consider must have tools for webmasters. These tools will benefit any webmaster, both novices and experts alike. Arm yourself with these tools in order to achieve a more professional online presence.
Tue, 10 Mar 2009 09:00:00 -0400The meaning of podcasting has since expanded, and now refers to RSS feeds that contain all types of media, including audio and video, in the items enclosure field. For the non-technical folks, podcasting is simply a means of syndicating and distributing rich-media files via the Internet. The content contained in a podcast can vary significantly, from a song, to a educational lecture, to a political debate, to just about anything else. One great thing about podcasting is the wide variety of content formats it can contain. And unlike radio or television broadcasts, the recipient can listen or view at their leisure, choosing for themselves when and where they wish to listen or view a podcast.
Mon, 9 Feb 2009 09:00:00 -0500You may not realize the impact the following items have on your search engine ranking but they are worth considering when developing a plan for your website. While Google provides a whole host of great tools, their motivation may be more selfish than you believe. Google uses the information they gather in these tools to make determinations about websites. The information they gather may impact the ranking of your website in organic searches for important keyword phrases.
Tue, 3 Feb 2009 09:00:00 -0500Brand building is indeed a journey. Branding is all about how your product or service is perceived by customers and potential customers. A brand marketer attempts to manipulate brand awareness by associating traits they would like consumers to associate with the brand.
Mon, 2 Feb 2009 09:00:00 -0500In addition to actually seeking a job, there are also other valid reasons to monitor the job market. Perhaps you are satisfied in your current position, but just want to keep an eye on new positions in a specific sector. Perhaps you are just curious to know what the wages are for similar positions. The job market can be monitored quite easily using RSS feeds.
Tue, 20 Jan 2009 09:00:00 -0500You should not have to look far to find content or new ideas for your podcast show. Look to your daily sources to find fodder and ideas for new podcasting segments.
Mon, 5 Jan 2009 09:00:00 -0500Search engine optimization is a process, one that must always be revisited and adapted as search algorithms are changed by the search engines. Because SEO is a constant process, it is often pushed to the bottom of the "to do list" of marketers. Be that as it may, resolve not to ignore search engine optimization as it cycles its way through your task list. Give search engine optimization the attention that it deserves.
Tue, 30 Dec 2008 09:00:00 -05002008 was a year filled with great triumphs and a year scarred by deep sorrow. What 2008 was not, was a peaceful year, and whether the world is a better place, for having endured is unclear. Russia's invasion of Georgia has chilled Russia's relations with the West, a resurgence of the Cold War may be on the horizon. The Tibetan monk's protests being crushed in the streets demonstrate that freedom of speech, is not a God given right for all. The continued unrest in Middle East is no longer news, but simply part of daily life in the region. Close calls with Hurricane Gustav in New Orleans and the water lapping at the edge of overburdened levies caused concern that the lessons of Katrina have still not yet been fully learned. The heartbreaking destruction of Hurricane Ike in Galveston and the Texas coast shows that while the US has made progress, she is still no match for mother nature. Nature's wrath still wields a heavy hand. As horrific as the despair in Galveston, it paled in comparison to the cyclone that hit Burma/Mynamar, taking the lives of more than 100,000 people in the region. China, widely thought to be a rising world power, was no match for the 8.0 earthquake that collapsed buildings like tinker toys. Through leadership change, we often see policy change. Unfortunately Fidel Castro's retirement in 2008 did nothing to free Cuba from the constrains of dictatorship with Raul Castro stepping into the leadership role on the tiny island. Early on in 2008, the Hollywood writers strike in 2008 showed that American can in fact live without television. Rega[...]
Mon, 29 Dec 2008 10:00:00 -0500The following items are our predictions of what will be hot in 2009!
Tue, 9 Dec 2008 09:00:00 -0500Internet marketing has become so successful that many web marketers neglect other marketing opportunities. Offline channels can boost your online traffic and business. Used effectively, traditional advertising vehicles remind customers to visit your site. Even better, promoting your website offline can drive new clientele to your web business.
Wed, 19 Nov 2008 09:00:00 -0500It can be tricky to predict what content will perform well on social bookmarking websites. The interests of our democratic populace are widespread and constantly changing. Webpages, podcasts, and images which are deemed more newsworthy, humorous, or intriguing often steal the spotlight. Knowing how to present content on social bookmarking websites can help internet marketers stand out.
Tue, 4 Nov 2008 09:00:00 -0500Many people assume that podcasting is all about audio and fail to acknowledge the writing behind the show. Skilled communicators understand the type of planning required in order to pull off a clean final product. The most memorable and effective podcasts are always well planned. Some of the best podcast shows use a script and follow a structured format. The preparation that occurs behind the scenes is similar to what would take place for a radio show.
Tue, 28 Oct 2008 09:00:00 -0400Follow the ABCs of search engine optimization .
Wed, 8 Oct 2008 09:00:00 -0400Link building is an important aspect of search engine optimization. Search engines view a link as a vote of confidence in a website or webpage. The more links from related sources the greater the webpages importance.
Tue, 23 Sep 2008 09:00:00 -0400A logo concept is more than just an affinity for a specific character. Logos represent a companys brand, and as a result, serious thought and consideration should be put into your logo. Before hand be sure to consider, how the logo will represent your organization and consider the thoughts that will be associated with specific images that you consider for your logo. Does the logo embody traits that can or should be associated with your business? If your company is global, will the image transcend borders or will some of your customers find the image offensive and distasteful?
Tue, 16 Sep 2008 09:00:00 -0400Marketers who struggle finding photos for their promotional materials can no utilize the microstock photo websites for instant images.