Subscribe: A Small Business Blog and Small Business Tips Related to Growing, Marketing and Managing a Small Business.
http://www.small-business-software.net/blog-feed.xml
Preview: A Small Business Blog and Small Business Tips Related to Growing, Marketing and Managing a Small Business.

A Small Business Blog and Small Business Tips Related to Growing, Marketing and Managing a Small Business.



Small business blog for small business owners, includes resources for businesses, small business grants, business plans, business letters, daily business tips, online marketing advice and information. Learn ideas for your small business.



Published: Mon, 29 Dec 2008 10:00:00 -0500

Last Build Date: Sun, 26 Feb 2017 15:03:26 -0500

 



6 Tools You Need to Make 2017 Your Most Profitable Year Ever

Fri, 31 Mar 2017 09:00:00 -0500

Getting there starts with breaking down profit into its components and using six tools to move those pieces in the right direction.

Profit is revenue minus costs. But to boost profit, it helps to break it down further into gross profit -- price times quantity minus variable costs (e.g., costs that increase with each unit of product you sell) -- minus fixed costs (e.g., salaries, benefits, rent, and utilities).

complete article



4 Ways Small Businesses Can Compete Against the Major Competitors

Wed, 29 Mar 2017 09:00:05 -0500

Moving into a new city or job can be daunting, the hassle of finding accommodation, the stress of moving personal items and most especially the people or city accepting someone new might not be pleasing.

The same applies to small businesses that are launching into an industry ridden with bigger competitors. For an SMB, finding a niche can be time-consuming but rewarding on the long-term.

In the article below, I will be sharing 4 effective marketing strategies for SMBs against bigger competitors.

complete article



The 5 Things No One Ever Tells You About Starting a Business

Mon, 27 Mar 2017 09:00:45 -0500

Entrepreneurship is experiencing a romantic renaissance of sorts, a startup spring if you will. Everyone wants to hang a shingle on the back of their budding unicorn. It is culture and it is growth and it is hustle. Starting a business today seems to look really good on a t-shirt.

complete article



3 Reasons Why Small Businesses Crash and Burn Online

Sat, 25 Mar 2017 14:38:32 -0500

The internet is the perfect forum for small businesses to compete with big brands. Audience reach, social sharing and unlimited sales and marketing opportunities have leveled the playing field between big and small companies. Still, a surprising percentage of small businesses have remained on the sidelines. Either they do not have an online marketing strategy, or the one they are using is inadequate, and therefore unsuccessful. So why are some smaller companies not taking full advantage of this potent and indispensable marketing tool?

complete article



How to Avoid Double Taxation with an S Corporation

Thu, 23 Mar 2017 14:37:06 -0500

Paying taxes is unavoidable, yet that does not mean you need to pay more than necessary. You can make smart decisions to minimize your tax burden, without running afoul of the IRS.

For small businesses and entrepreneurs, business structure impacts how you pay taxes, and potentially how much you pay as well. The biggest difference is whether the business is its own entity responsible for paying taxes or whether the business’ profits are passed along to the owners’ individual taxes.

complete article



6 Ways to Think Outside the Box When Marketing Your Small Business

Tue, 21 Mar 2017 14:24:13 -0500

Sometimes budget limits small businesses from executing their marketing ideas, but not every successful strategy requires a lot of money. Here are six outside the box ways to market your small business that are both inexpensive and effective.

1. Get personal.

complete article



Watch Out For Fake Fonts! And Other Small Business Tech News This Week

Sun, 19 Mar 2017 14:18:02 -0500

Here are five things in technology that happened this past week and how they affect your business. Did you miss them?

1 – A new form of ransomware centers on a fake font update.

complete article



Elon Musks Surprising Strategy for Thinking About Everything

Fri, 17 Mar 2017 09:00:00 -0500

Elon uses the Richard Feynman technique from what I have read about his approach, mixed with first principles.

... which is, basically, in simple terms: do not try to remember, but try to understand; when you understand, you will remember automatically.

Sounds simple? But yet, so many people do not do it like that. They try to cram loads of info and facts into their brains, especially students, with the result of forgetting a lot of it.

complete article



How Business Intelligence Is Being Disrupted for the Better

Wed, 15 Mar 2017 21:13:57 -0500

More targeted marketing was one of the biggest contributions enterprises welcomed when big data first hit. Big data allowed brands to create elaborate, yet personalized campaigns that evolved to become increasingly effective as salesmen and marketers learned how to actually use all of the data they now had access to. But now, big data has become so broad and complex it has outgrown its ability to provide tangible results without the translation of an IT department.

complete article



The Mindset Shifts You Need to Meet Any Goal

Mon, 13 Mar 2017 09:09:57 -0500

Optimism is powerful -- but so is preparation. In a live chat, Todd Herman explained that too much positivity can actually derail your goals. To that end, he shared three essential questions everyone should ask themselves to stay truly grounded.

complete article



Want to Have More Creative Breakthroughs? Redesign Your Day According to This Step-by-Step Guide

Sat, 11 Mar 2017 09:09:23 -0500

You stare at a blank screen for what seems like hours, waiting for your brain to come up with a brilliant idea, and it never comes. There has to be a better way to brainstorm, right?

There is--and it might be as simple as doing the laundry.

complete article



10 Lies People Believe About Success

Thu, 9 Mar 2017 12:00:00 -0500

To understand the truth, we must first understand the lies that make it difficult to grasp.

1. Success means the same thing to everyone.

It does not.

Some people value success in pure cash. Some people value it in the freedom that cash buys. Some people see success in how many lives they impact for the better. And some people judge success by how well they perform any given task at any given moment.

complete article



What Small Business Owners Can Learn From Wegmans

Tue, 7 Mar 2017 21:18:11 -0500

Atop many business award programs sits privately-held and family-run Wegmans grocery stores, from No. 4 on FORBES list of Americas Best Employers. Based in Rochester, NY, the supermarket has an ardent fan base – including Alec Baldwins mother, who refused to move to California and give up her access to the grocery store – and legions of die-hard shoppers.

And who can blame them? Clean stores, huge inventories, reasonable prices and a seeming dedication to making life easier for its customers, Wegmans offers many lessons small businesses can learn from and apply.

complete article



4 Social Media Resolutions for Small Businesses

Sun, 5 Mar 2017 09:00:00 -0500

As 2017 unfolds, small businesses should take a look at what did not work in 2016 and find ways to improve in the upcoming year. While you work to control spending and shed some of the holiday pounds, don’t forget about making social media resolutions for your business.

Social media in 2017 will really be a defining factor in successful marketing strategies and strong businesses. In 2016, social media boomed for businesses. It was part of marketing strategies in previous years, but new advertising updates for social platforms and business-friendly changes made it easier than ever for organizations to make connections and offer valuable customer service.

complete article



What Small Businesses Need to Do to Win in Online Retail

Fri, 3 Mar 2017 12:09:00 -0500

Companies that can figure out how to take advantage of new technologies for digital retail will outsmart and outpace competitors.

Any company of any size -- whether it is one employee working out of her basement or a multi-national company balancing millions in revenue -- must consider how digitization is affecting business as we know it.

complete article



4 Trends in Website Design That Small Businesses Need to Know

Wed, 1 Mar 2017 09:00:00 -0500

Small businesses are an integral part of our economy. Every business aims to solve a problem and create value in doing so. This is particularly true of small businesses. They provide a service or product that meets local needs and can fulfill requirements for larger businesses.

The benefits of small businesses are numerous, but often they can have difficulty creating, sharing, and establishing their message. Entrepreneurs, startups, and freelancers watch their budgets carefully, and expenses outside of delivering the product are kept to a minimum. That means marketing budgets get shaved first.

complete article



Small Business: How do you become a Social Media Maven?

Mon, 27 Feb 2017 09:00:00 -0500

How do you stay on top of the latest trends in your field?

I read a lot of blogs. I stay on top of Google Webmaster Central Blog, Search Engine Land and Moz Blog are ones that I read. I network with colleagues in the field to see what they’re doing, what they’re hearing and learn from them. There are a few SEO and social media marketing meet-ups in town that I attend.

complete article



Will Trumps Tax Plan Benefit Small Businesses?

Sat, 25 Feb 2017 09:00:00 -0500

Steven Mnuchin, Trumps candidate to run the Treasury Department, has stated that comprehensive tax reform will be an immediate priority of Trumps administration, and that his focus as Treasury Secretary will be stimulating economic growth and creating jobs through tax reform.

But how will this affect small businesses and their owners?

complete article



Macro Economics and Small Businesses

Thu, 23 Feb 2017 09:00:00 -0500

Once upon a time, in a land far, far away – in Internet terms that’s about 10 years ago – a small business owner did not have to worry too much about macro-economics. Well, that was a nice trip down Memory Lane.

Today, Main Street business owners have to operate every day in their micro-economy, while keeping an eye on what is happening at the macro level. Alas, macro-economics is not easy to get your head around when your highest priority on Monday morning is to cover payroll on Friday.

complete article



Why I Look for Longevity on Résumes

Tue, 21 Feb 2017 09:59:00 -0500

More and more hiring managers no longer view longevity on a résumé as a positive attribute. Some believe it indicates the employee lacks diverse work experience; others that the employee is complacent, or is afraid of change. This could very well be the case, but to me (and I may be coming from an old school of thought), stability on a résumé is something that hiring managers should still value. It can demonstrate loyalty, dependability, expertise and commitment.

More specifically, here is how I evaluate longevity in a potential employee, in an attempt to see if it should be embraced, rather than dismissed.

complete article



The 5 Pitfalls Of Naming Your Small Business

Sun, 19 Feb 2017 09:00:00 -0500

Everyone told us that the name Worstofall Design would not work. You can not use negativity in your branding, they said.

We decided to go with our gut and ignore the rules.

complete article



7 Power Habits of Great Leaders and Business Icons

Fri, 17 Feb 2017 09:00:00 -0500

Our never-ending quest towards self-improvement is a long journey of small steps. Small habits we repeat day after day, week after week, year after year. Small habits that have turned us into who we are today can also determine who we will become in the future. Below are 7 Power Habits of some of the greatest human beings to ever live.

complete article



Top 10 Things that Keep Small Business Owners Up at Night

Wed, 15 Feb 2017 09:00:00 -0500

When it comes to buying and selling, small business owners are pretty good at that – every company is founded, and has been built to do those things. But operating a small business in the 21st century has become more complicated than ever before, which is why people who know small business know the best way to find out what’s really going on is to ask the owner what keeps them up at night.

One organization that knows how to ask small businesses the right questions is the National Federation of Independent Business.

complete article



7 Tips for Building the Small Business of Your Dreams

Mon, 13 Feb 2017 09:00:00 -0500

Being a business owner is a dream of many; but a reality of only a few. Especially when it comes to actually making it in the small business space. It requires persistence, preparation and dedication.

complete article



5 ways Trump can help small-business owners

Sat, 11 Feb 2017 09:00:00 -0500

Optimism among small-business owners has soared as entrepreneurs hope that President-elect Donald Trump will enact policies aimed at helping them.

Trump has promised to ease regulation. While some on Main Street cheer the goal, changing anything substantial about regulation is easier said than done.

But there are other ways that a Trump administration can make life easier for small businesses. Consider this five-step plan his first 100 days agenda for Main Street.

complete article



Top 10 Tax Deductions for Small Businesses

Thu, 9 Feb 2017 09:00:00 -0500

These Deductions Can Really Help Your Bottom Line
When you deliver your files, receipts and spreadsheets this year, make sure to schedule some time with your accountant to discuss tax deductions that could save your business vitally important revenue. You may be aware of many of them already, but here’s a refresher course just in case.

For example, you probably know that while your salary is a non-deductible draw in many cases, you can deduct the salaries and wages you pay your employees. And speaking of wages, you can also deduct the fees you pay to professional service providers such as accountants, lawyers and perhaps even your tax preparer. Yay!

complete article



How Donald Trump stands to impact the economy and small businesses

Tue, 7 Feb 2017 09:00:00 -0500

Joe Spencer has seen plenty of booms and busts in his hometown of Detroit over the years running his small business, Louisiana Creole Gumbo since 1983. He watched as the auto industry imploded and housing collapsed, and he grit his teeth through the subsequent recession.

But these days, things are looking up for his resilient restaurant, famous for its gumbo served five ways. It hit $1.2 million in sales last year, leading him to open a second location.

Now one thing is on his mind: How Donald Trump stands to impact the economy, and what might that mean for endeavors like his around the country.

complete article



How to Protect Your Small Business from Cyber Attacks

Sun, 5 Feb 2017 09:00:00 -0500

Small business owners might assume that their small size makes them immune to cyber threats. Cyber criminals, in other words, only go after the big, flashy opportunities, like the major cyber attack on Target in 2013, which compromised roughly 40 million credit and debit card accounts.

complete article



Top 10 Things That Keep Small Business Owners Up At Night

Fri, 3 Feb 2017 09:00:00 -0500

When it comes to buying and selling, small business owners are pretty good at that – every company is founded, and has been built to do those things. But operating a small business in the 21st century has become more complicated than ever before, which is why people who know small business know the best way to find out what is really going on is to ask the owner what keeps them up at night.

complete article



6 Ways to Increase Your Chances of Success When Starting a Business

Wed, 1 Feb 2017 09:00:00 -0500

Are you starting a business for the first time? It can be challenging to step out of your comfort zone and go head to head with competitors, manage customer orders and deliver a desirable product. Putting in the right amount of market research goes without saying. But how do you increase your chances of success when starting a business? Check out these 6 ways here.

complete article



Here is How Businesses Use Technology to Boost Productivity

Mon, 30 Jan 2017 09:00:00 -0500

Interconnectivity is at the core of our digital universe, and with tech advancements, staying on top of trends is critical to career success. With 86 percent of U.S. adults1 18-29 owning a smartphone, most students, recent grads and longtime employees are seasoned in adopting new technologies.

Preparing for the future of automation and digital security can help jobseekers adapt to the future of tech. As you consider your career goals in todays digital world, there are four things to ask yourself.

complete article



Why You Need to Redo Your Employee Handbook

Sat, 28 Jan 2017 09:00:00 -0500

In the wake of new rules and new attitudes, HR departments changed the talk about equality in pay, hiring, promotions and retention.

complete article



10 Must-Read Business Books for 2017

Thu, 26 Jan 2017 09:00:00 -0500

Asking for that promotion or finally starting your own business is easier with an inspiring read in your back pocket. Plan to pick up one of these books in 2017 to boost your creativity, or learn leadership lessons from the best.

complete article



10 Small Business Website Errors That Drive Customers Away

Tue, 24 Jan 2017 09:00:00 -0500

Visitors seldom leave a small business website with a neutral impression. For most prospects, your small business is an unknown quantity, so their first impression of your company will either make them more comfortable doing business with you or less comfortable. For this reason, you want their first experience with your website to inspire them to contact you—not your competitor.

These are the 10 biggest website problems that can drive potential new business away:

complete article



Small Business Security Priorities for 2017

Sun, 22 Jan 2017 09:00:00 -0500

A New Year has arrived, along with some big security challenges.

In 2017 the expected proliferation of Internet of Things (IoT) devices across all types of environments will make it tough to ignore the security ramifications. The continued popularity of the cloud will continue to attract the attention of cyberattackers and ransomware authors will keep the IT security industry on its toes.

Here are some of the small business security trends to follow going into a brand-new year.

complete article



3 Ways Small Businesses Can Improve Profit Margins

Fri, 20 Jan 2017 09:00:00 -0500

As a small business, you are uniquely positioned to be able to compete for above average margins, and this should be your focus.

complete article



Can Your Small Business Benefit From Pinterest?

Wed, 18 Jan 2017 09:00:00 -0500

How Can Small Business Owners Build their Online Presence Using Pinterest?

Pinterest is not just an image sharing site. Small businesses can take advantage of the platform to market their goods and services to over 100 million online visitors. Here is how.

complete article



4 Quick End of Year Legal Tips for Small Businesses

Mon, 16 Jan 2017 09:00:01 -0500

To make lives easier, Moore offers the following legal tips to help small and medium-sized business owners.

complete article



Small Businesses Win Some Regulatory Relief

Sat, 14 Jan 2017 09:00:00 -0500

Christmas has come and gone, but anybody struggling to keep a small business afloat or pondering an entrepreneurial venture might be digging under the desiccated blue spruce (take it out, already) for a missed present or two. The good news is that, as tough as politicians make it to launch your own firm, they've recently gifted us with a bit of relief from their depredations—and more may be on the way.

complete article



The Inspiring Way This Small Business Owner Handled Social Media Backlash

Thu, 12 Jan 2017 09:00:00 -0500

The founder of a multiracial beauty company shares how she coped after her “personal and professional victory” angered many fans.

complete article



Sales, Profitability Are Up For Small Businesses As 2016 Ends

Tue, 10 Jan 2017 01:59:00 -0500

U.S. small businesses are wrapping up 2016 with stronger sales and improved profitability.

Businesses with less than $10 million in annual revenues have experienced, on average, 7.3 percent annual sales growth during 2016, according to a financial statement analysis by Sageworks, a financial information company. That represents the fifth consecutive year that sales have grown more than 7 percent.

complete article



Small businesses optimistic about 2017

Sun, 8 Jan 2017 01:59:00 -0500

Donald Trumps election as president has made many small business owners more upbeat about 2017.

Dean Bingham says he is cautiously optimistic because business picked up at his auto repair shop after the election — people who had put off fixing their cars have decided it’s time to get them serviced.

complete article



6 key resolutions for your small business

Fri, 6 Jan 2017 09:00:00 -0500

If you are like most Americans, you’re probably making up a list of new year’s resolutions: lose weight, exercise more, stop smoking, be nicer to your in-laws. While those resolutions may be long forgotten by February, I have got a list of resolutions you will want to keep to help you succeed in your small business in 2017.

complete article



Here Are the Top Entrepreneurship Trends for 2017

Wed, 4 Jan 2017 16:00:24 -0500

With this tumultuous year behind us, I am fixing my mind on what's to come in 2017. Change is the only constant in life, and with a new administration about to take over--I am truly optimistic about next year since entrepreneurs seem to be looking forward to the potential changes that this new year might bring.

complete article



7 Lessons Small Businesses Can Learn From Tech Startups

Sat, 19 Nov 2016 09:00:00 -0400

Starting a small business in the United States has never been easier and, in fact, small businesses make up the backbone of the American economy. 9 out of every 10 employees works for one of the 28 million small businesses across the country. Each month, a half million new businesses enter the market, of which about 70% will last at least two years and one-third will last longer than 15 years.

But what does it mean to be a small business?

complete article



68 Percent of Millennial Small Business Owners Rely on Social Media for Brand Promotion

Thu, 17 Nov 2016 09:00:36 -0400

Millennial business owners depend on social media for brand promotion more than any other medium.

Shocked, right? OK, probably not. But just how much Millennial business owners are using this relatively new media — or how much they don’t use traditional media — may come as a surprise.

New data (PDF) from Magisto shows that 68 percent of Millennial small business owners and entrepreneurs depend on social media channels for developing awareness of their own brands.

complete article



How to Build Up Your Small Business on Social Media

Tue, 15 Nov 2016 09:00:00 -0400

If you have a small business, you know you want to use social media like Facebook and Twitter to increase sales. Kim Garst has made her living telling businesses how they should use social media to their advantage.

The one thing all business owners say to her is that they want to use social media to make money. This is possible Garst says, but you have to first build a brand.

complete article



10 Ways to Keep Your Small Business Moving Forward

Sun, 13 Nov 2016 09:00:00 -0400

When you run a business, it’s important to always keep an eye on the future if you want your business to grow and improve. Members of our small business community understand what it takes to keep businesses moving forward. Here are some of their top tips.

Make Sure Your Small Business is Prepared for the Holidays

complete article



6 Proven Ways Content Marketing Benefits your Small Business

Fri, 11 Nov 2016 09:00:08 -0400

For small and local businesses, it can be hard to stand out against larger nationwide brands. However, content marketing can help your small business attract attention, and for relevant niches in your industry, too.

Content marketing is a marketing approach that involves creating and distributing relevant and valuable content to your prospective audience in the hopes of driving a consumer action, and it has numerous benefits for small businesses. It can give you the opportunity to not only expand your company, but also to build your reputation and establish a place as a trusted leader in the industry.

complete article



The Small Business Guide to Virtual Assistants Both Human and Digital

Wed, 9 Nov 2016 09:00:00 -0400

Why Your Business Needs Virtual Assistants

If you are looking to de-clutter your business life so you can focus on serving your clients and customers, then virtual assistants are the perfect solution. They excel at the everyday tasks that keep your business up and running and can also handle the more complex tasks that you’re ready to hand off to someone else.

complete article



How To Deal With Stress: Tips For Small Business Owners

Mon, 7 Nov 2016 09:00:00 -0400

Despite the potential for physical, emotional, and mental stress, you can learn to lead a sustainable and healthy lifestyle as an entrepreneur.

complete article



16 Powerful Body Language Tips to Instantly Exude Confidence

Fri, 4 Nov 2016 09:00:00 -0400

Look the part You may be trembling inside, but you want to appear strong and in control. How can you communicate confidence that you may or may not be feeling? Try following these simple tips.

complete article



The 5 biggest mistakes small business owners make according to Shark Tank stars

Wed, 2 Nov 2016 09:00:00 -0400

Small business owners have a problem with thinking big.

Thinking big doesn't mean getting a big head.

Small business owners mistake successful crowdfunding campaigns with success.

complete article



50 Business Ideas for Teens

Mon, 31 Oct 2016 09:00:00 -0400

You do not have to be an adult to start your own business. In fact, there are many different business opportunities that teens can use to get their entrepreneurial journeys started. Here are 50 business opportunities for teens.

50 Business Ideas for Teens



Tips to Identify Your Customers

Fri, 28 Oct 2016 09:59:00 -0400

It is common knowledge that targeting customers will result in a higher sales conversion than non-targeted, random traffic that just happens upon your website. In order to effectively target your customers, you need to know who and where they are. Customers come in all shapes and sizes, so how do you discern which customers are the best to target?

The following are tips to identify your best customers...

Tips to Identify Your Customers



Yahoo Hacked: What It Means for Small Business

Wed, 26 Oct 2016 09:00:00 -0400

Yahoo has confirmed that it was the target of what may be the largest cyberattack of all time. The breach took place back in 2014 and compromised the data of an unprecedented 500 million users.   - See more at: http://www.businessnewsdaily.com/9435-yahoo-cyberattack.html#sthash.y9TRc8EM.dpuf

complete article



50 small business ideas you can start on your own

Mon, 24 Oct 2016 19:06:37 -0400

If you want to start a small business but you do not have large cash flow, there are still many great opportunities available.

These jobs can be side businesses to start, but they may eventually replace your entire income.

A small business on the side was once a novel idea, but it has become more mainstream with the help of the internet and social media.

The Bureau of Labor Statistics predicts that freelancers and self-employed individuals may make up 20% of the workforce by 2020. The Small Business Association estimated in February 2015 that there are about 28,443,856 small businesses in America. Nearly 23 million of those businesses are single worker operations.

complete article



Most Small Businesses Are Barely Saving Any Money, New Study Show

Fri, 21 Oct 2016 09:00:00 -0400

As Federal Reserve officials gathered to issue their monthly assessment of the world's largest economy, a new study lays bare the extent to which many small firms are pressed for cash.

complete article



How Creativity Can Drive Productivity in Your Small Business

Wed, 19 Oct 2016 09:00:00 -0400

As a general rule, true creativity is lauded across the globe. From the iconic Burning Man Festival, which is held annually in the Black Rock Desert, Nevada, to ever-diversifying International Women’s Day, there are recurring events that celebrate the innate abilities and the creative potential that exists within us all.

Conversely, creativity is typically viewed as an inherently disruptive force in the world of business and commerce. After all, the boldness and distracting nature of innovative thinking is often considered to be detrimental to the basic mechanics of business management, while the endless pursuit of productivity often forces entrepreneurs to eschew creativity in favour of something more reliable.

complete article



Businesses Going Green

Mon, 17 Oct 2016 13:47:17 -0400

A business that makes the decision to be environmentally-conscious will often promote goodwill among potential customers, while making the world a better place for future generations. Many businesses hesitate to adopt green practices because they fear it will hurt their bottom line and negatively impact profits. But many eco-conscious businesses discover that they can actually save money and bring in new customers who specifically patronize companies that actively make an effort to be environmentally friendly. Many customers may even be willing to pay a bit more for a product or service from a company that is green.

Businesses Going Green



This Experts Controversial Tips For Making a Great First Impression May Shock You

Sat, 15 Oct 2016 13:44:50 -0400

Perhaps it is time to embrace some new first principles.

Making a first impression is not easy. People are just so sensitive these days. Sensitive about themselves, that is.

complete article



Why the Golden Rule Must Be Practiced in Business

Thu, 13 Oct 2016 13:42:47 -0400

One of the most valuable possessions that you have is your reputation -- and it is important to guard it at all costs. Profits can be lost and regained, but rebuilding a damaged reputation -- that is far more difficult.

complete article



10 Overlooked Elements of Running a Successful Business

Tue, 11 Oct 2016 13:41:03 -0400

Running a business is complicated, which means there are some factors or tasks that tend to get overlooked. From basic concepts to more involved processes, members of our small business community have plenty of tips for dealing with those sometimes overlooked business tasks. See the full list of tips below.

complete article



Small businesses put out of business by Internet crooks

Sun, 9 Oct 2016 21:00:22 -0400

Do you own a small business? If so, you are a favorite target of the Internet bad guys. More and more, they are moving away from well-prepared big businesses and stealing from small businesses, who are often unable to cope with even the most basic cyberattacks. Answer the following questions and then think carefully about what the answers mean for you.

complete article



8 Secrets of Great Communicators

Fri, 7 Oct 2016 09:59:00 -0400

Great communication skills are a powerful tool to have in your arsenal. Here are eight proven strategies that will improve yours today.

complete article



The Advent of Access: How Smart Phones Have Changed the World

Wed, 5 Oct 2016 09:00:00 -0400

With the ongoing move of smart phones towards near-ubiquity, much of society has come to take these do-all devices for granted. In overcoming the novelty of smart phones, many of us have lost our one-time sense of awe at this technology, and have ceased marveling at the effect it has had on the world around us. However, it is undeniable that smart phones have exerted a huge and multi-faceted impact on society, and continue to do so to this day.

The Advent of Access: How Smart Phones Have Changed the World



Innovative Ways to Market

Sun, 2 Oct 2016 09:00:46 -0400

Marketing is a three-syllable word that seems so simple, yet encompasses so much. Marketing is a multi-faceted approach to promoting a product or service. Both traditional and unconventional marketing methods have a place in the small business world. Marketing helps small businesses focus on building their brand and identity.

There are few limitations to marketing options, and the opportunities listed here are just a few that will generally result in a decent ROI (Return On Investment) for most small businesses. That said, do not be afraid to be creative -- no one knows or understands a small business like its owner, so think outside of the box and don't be afraid to experiment.

Innovative Ways to Market



IoT for Small Business: Effects, Opportunities & Platforms

Sun, 25 Sep 2016 11:22:50 -0400

Business Insiders premium research service, expects that there will be more than 24 billion connected devices on Earth by 2020 — approximately four devices for every human being on the planet.

And as the IoT expands, it will have a particularly profound effect on businesses, especially small businesses. Several IoT business opportunities will be created in the coming years as we head into an increasingly connected world.

complete article



How Being a Millionaire Affects Your Happiness

Fri, 23 Sep 2016 11:20:51 -0400

Tai Lopez was born and raised on the wrong side of the tracks but he made choices early on in his adult life to move to the other side.

Today he lives in a massive Beverly Hills mansion, shares his tips for creating wealth and fulfillment on his super popular social media channels and rubs shoulders with the most successful people in the world.

So how did this all happen?

complete article



Top 10 Tips for Data Theft Prevention

Wed, 21 Sep 2016 11:19:41 -0400

Is your business protected from a data breach? The largest data theft in history:

1.2 billion internet user names and passwords compromised
420,000 websites impacted
Well-known national brands and small companies affected.
Here are ten things you can do to protect your business.

1. Secure sensitive customer, employee or patient data.

Store paper files and removable storage devices (such as thumb drives and CDs) containing sensitive information in a locked drawer, cabinet, safe or other secure container when not in use.
Restrict access to sensitive data to those who have a need to know. Give employees access to only the information they need to do their jobs - whether it's online or in paper form.

complete article



3 Steps To Creating A Killer Small Business Content Marketing Strategy

Mon, 19 Sep 2016 11:17:51 -0400

Small businesses generally face harsher circumstances when it comes to planning and launching a marketing campaign. They have less revenue and capital, which means they’re more limited in the strategies they can pursue. They have fewer resources, which means their teams are smaller and less experienced. And they generally have less data and first-hand experience with which to strategize in the first place.

One of the best marketing strategies for small businesses is content marketing, due to its approachability and affordability, but creating a content marketing strategy can still be an intensive and intimidating process.

complete article



5 Brexit Tips for Small Business

Sat, 17 Sep 2016 11:16:36 -0400

How to Cope with Brexit
For small businesses owners, especially ecommerce merchants already selling (or thinking about selling) to UK consumers, the anxiety lies with unknown costs: what happens when Brexit takes effect? What new regulations or tariffs will be imposed on trade? How will that affect landed costs (taxes + import tariffs + shipping charges) to UK consumers? Will that change a seller's supply chain, and if so, how?

complete article



6 SEO Advantages Small Businesses Have Over Major Firms

Thu, 15 Sep 2016 11:13:16 -0400

When small business owners think about getting involved in SEO, they often become intimidated (or frustrated). They see massive corporations and large businesses dominating the search engine world, and it is no secret why they are able to. They have access to tens of thousands of dollars (or more) to spend on online marketing, a highly talented full-time staff to oversee campaign management, and perhaps most importantly, they have been around for years, so they have had time to cement their authority in their respective niches.

complete article



3 Tips for Making Your Customer Service Shine

Tue, 13 Sep 2016 11:11:13 -0400

1. Contribute to your community.
For Chiodo, offering his time and resources to the community is not a chore so much as it is part of his commitment to doing the right thing.

Last summer, for example, Chiodo and his team installed four new air conditioning units at a local animal shelter where the cooling system was on its last legs. Instead of handing the shelter a hefty bill, Chiodo worked with his distributor to have the equipment donated. He handled the labor for free.

complete article



Ways To Simplify Content Marketing For Your Small

Sun, 11 Sep 2016 11:10:07 -0400

Content marketing is an important part of keeping a small business growing. It can help you to build credibility and authority, win you good positions in search engine results, and develop important relationships with your actual and potential customers.

The main problem for most small businesses is producing content at a consistent rate. There is so much to do when you’re trying to get a new business off the ground or take a semi-established small company to the next level.

complete article



Mobile App Strategies Boost Revenues for Small Business Owners

Fri, 9 Sep 2016 11:08:31 -0400

Global mobile traffic now represents roughly 60 percent of internet traffic, making mobile apps a must-have for businesses. But consumers today increasingly expect an Amazon-like experience online. Small businesses do not just need to build a mobile app, they need to build a great one.

complete article



Top 10 Fastest Growing Companies

Wed, 7 Sep 2016 09:00:00 -0400

These companies are making major strides--and major revenue gains. Check out the fastest growing businesses in the U.S.

complete article



Explore Prime Locations for Small Businesses

Mon, 5 Sep 2016 09:00:00 -0400

Of all the elements in starting a new business, location is among the most crucial. But it’s more than just finding a good spot. A prospective startup owner may need to look at different cities in order to take advantage of the potential audience, costs and revenue opportunities.

There is plenty of research out there about what the best cities are for small businesses, and different studies will yield different results, based on their metrics.

complete article



Does My Small Business Really Need Brand Management?

Fri, 2 Sep 2016 09:00:48 -0400

Brands are often associated with large businesses. However, a brand can be used effectively by small businesses as well to increase their profitability. Branding a new business is just as important as insuring your business and knowing when to hire an employee. Your business will not be maximizing its profitability if you are not building a strong brand.

complete article



Social Media Donts for Small Businesses

Wed, 31 Aug 2016 09:00:00 -0400

A strong social network can become an asset for any business. Social media offers every business the opportunity to strengthen relationships with their target audience, creating loyal customers and even brand advocates. Exploiting this potential is no easy feat, but can be done if the medium is used well.

complete article



The 10 Worst Places to Start a Business

Mon, 29 Aug 2016 09:00:00 -0400

More new businesses fail than succeed, according to the Kauffman Foundation. And U.S. Small Business Administration data shows that it is only a matter of time before at least half of all businesses go under: Nearly two-thirds of businesses with employees survive at least two years, but only about 50 percent survive at least five years.

complete article



12 Ways You Can Be Better at Content Marketing for Your Business

Fri, 26 Aug 2016 09:00:00 -0400

Small business owners can now compete on an (almost) level playing field with big brands, all through applying the principles and use of content marketing. Regardless of the size of the business, the goal is the same: to use relevant content to attract qualified customers or clients.

complete article



5 Things You Need For Your Small Business Infrastructure

Wed, 24 Aug 2016 09:00:00 -0400

When you first start a business, you have your work cut out for you. Not only do you have to figure out if you have a viable product that people will actually pay you for, but you have to also find your customers, manage administrative tasks and deal with your staff, if you have one.

complete article



9 Best Resources to Check Out before Opening a Small Business

Mon, 22 Aug 2016 09:00:00 -0400

There are so many things you need to know about before opening your own business, and it can get pretty overwhelming at times. You need to take advantage of any resources you can find that will help you to get where you need to be, and operate a successful small business, from information on creating business plans to the actual daily operations. Some resources are very helpful, while some are just a waste of time. To help keep you from wasting your time on the not-so-great resources, here are our 9 favorites.

complete article



Most Small Business Owners Are Happy Staying Small

Mon, 15 Aug 2016 09:00:00 -0400

What defines a small business owner as successful? You might think the obvious answer is one who grows quickly and expands his or her operations. But a recent report by Emergent Research and Infusionsoft found that becoming a big business doesn't equal success for most small business owners.

complete article



10 Things Your Business Can Learn About Rebranding from Electronics Giant Sharp

Fri, 12 Aug 2016 09:00:00 -0400

When it comes to rebranding, what can your small business learn from a manufacturing giant like Sharp Electronics? Quite a lot, as it turns out.

After its purchase by Japanese electronics manufacturer Hon Hai Precision earlier this year, Sharp went through an extensive rebranding process to focus on its home appliance division.

complete article



Facebook Is Giving a Huge Break to Small Businesses in Emerging Markets

Wed, 10 Aug 2016 09:00:00 -0400

Facebook  is to let small businesses in emerging markets sell to customers for free directly through their Facebook pages, the social media company said on Wednesday, marking a new effort to build up potential advertisers in its fastest-growing regions.

complete article



6 Best Tools That Small Business Owners Could Use to Promote Their Business Online

Mon, 8 Aug 2016 09:00:00 -0400

Marketing a business online can be a bit tricky with cost being a concern to most business owners. Some have to work with a low budget with most opting to find a free way to market their trade online.

There are tons of free tools businesses can turn to when it comes to marketing online. With that in mind, it may all boil down to where to start and which tool is best used first. The tools mentioned range from actual sites to free tools integrated with their marketing plans. Below are some of the tools that companies can consider using.

complete article



How to Think Like a Brand

Fri, 5 Aug 2016 09:00:00 -0400

When you consider branding from this perspective, you will likely notice that as important as affinity and equity are, the place your brand occupies in one’s mind surrounds the feelings that connect people to it. Be sure to remember this particular fact when you contemplate where your brand is and where you want it to be.

complete article



11 Ways to Negotiate

Wed, 3 Aug 2016 09:00:00 -0400

Very few people actually like to negotiate. That's why so few people are good at negotiating; it's a task to be avoided or completed as quickly as possible.

Unfortunately, negotiating is a fact of life--especially business life. Fortunately, negotiating has less to do with competition than simply communicating: explaining the logic and benefits of a position, convincing others that an idea or premise makes sense, showing people how a decision will generate a desired return, helping people understand the benefits of change...

In essence, negotiation skills are communication skills.

complete article



Your small business marketing sucks — here is how to fix it

Mon, 1 Aug 2016 09:00:00 -0400

The formula for business success is simple but not easy. At the core, once you have your product or service figured out, your marketing plan should be a natural progression.

In fact, we would challenge the thinking that your business plan and marketing plan are one in the same to a certain extent.

complete article



3 Legal Mistakes Every Businesses Should Avoid

Sat, 30 Jul 2016 09:00:00 -0400

Running a business is like running a marathon. You have the law, the government, and the competition all eagerly expecting you to make a mistake. Unlike in the marathon, any mistake you make cannot be forgiven. That being said, many of the mistakes businesses make are usually due to negligence and ignorance. Notwithstanding the intent behind these mistakes, you can be made to pay a huge price for committing them.

However, nothing can hurt your business as much as running afoul of the law in the process of running your business. Small business owners can pay the hardest for legal mistakes.

complete article



5 ways states are luring small business

Thu, 28 Jul 2016 09:00:00 -0400

Georgia is among many states that are working hard to lure businesses of all sizes — and entice them to stay put. There's no one set formula that makes a state business-friendly, say business owners and experts. Rather, it is a mix of ingredients that, when combined, make a state an attractive place to set up shop.

complete article



Businesses try to keep calm amid uncertainty of Brexit vote

Tue, 26 Jul 2016 09:00:00 -0400

Britains vote to leave the European Union is already taking a toll on some small U.S. businesses, with canceled tour bookings in New York and U.K. retailers cutting back their orders from American suppliers.

The plunge in the pound against the U.S. dollar after the vote three weeks ago makes goods and services more expensive for those in the U.K. and means British tourists get less for their money while traveling elsewhere.

Many of the companies are trying to plot a course without clarity on exactly when or how a split may occur.

complete article



Cheaper software puts small businesses in big leagues

Sun, 24 Jul 2016 09:00:00 -0400

Until recently, small businesses assumed that they could not access the same kinds of technology and opportunities that big corporations can with vastly greater resources. Rapid technology shifts have led many smaller businesses to expect more from technology.

complete article



5 Technologies for Small Business Success

Fri, 22 Jul 2016 09:00:00 -0400

Cloud computing has revolutionized the IT landscape for startups and smaller organizations by leveling the playing field and making advanced software capabilities attainable to businesses with modest technology budgets.

complete article



6 outsourcing tips for small businesses

Wed, 20 Jul 2016 09:00:00 -0400

As most (if not all) small business owners know, you can’t do or manage everything. And some tasks (HR and accounting spring to mind) are often better left to the experts.

Of course, not every small or midsized business can afford to outsource functions, though in many cases the benefits outweigh the upfront cost. But whether you are planning to outsource or are just thinking about it, it pays to do your homework and due diligence before giving over part of your business to a third-party. Here are six things to consider before you choose a business right partner.

complete article



SCORE Infographic: How Can Technology Help My Small Business?

Mon, 18 Jul 2016 09:00:00 -0400

SCORE, the nation's largest network of volunteer, expert business mentors, has gathered statistics on popular small business technology, such as mobile tools and the cloud, while revealing a need for improvement in customer relationship management (CRM) and data security.

Mobile technology is prevalent:

80% of small business owners use a mobile device at least once a day
56% use it for communication and scheduling
30% take notes and create to-do lists
29% check social media
24% bank online

complete article



Cloud Computing Helps Lift Small Business Valuations

Fri, 15 Jul 2016 09:00:00 -0400

It takes more than a solid business plan and gumption to succeed in business nowadays. Growing your company in a competitive businesses landscape—and attracting interested investors—requires a solid footing in technology.

complete article



Small Business Startup Checklist: Do Not Overlook These Items

Wed, 13 Jul 2016 09:00:00 -0400

Some people think starting a business will be this great thing to do and then as they move forward with the process quickly learn it is not always rainbows and unicorns.

Sure, it has it perks - you become your own boss, choose your own hours and the clients you would like to work with along with how much to charge them. Then, theres one of my personal favorites - you choose the dress code!

complete article