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Last Build Date: Fri, 24 Feb 2017 22:32:13 +0000

Copyright: Copyright 2017
 



NYPL’s 2017 Book Award Finalists Wrote About Gun Deaths, Pandemics, War Zones, Dark Money and Refugees

Fri, 24 Feb 2017 22:32:13 +0000

As the name of the award implies, the New York Public Library's Helen Bernstein Book Award for Excellence in Journalism is dedicated to honoring notable works of non-fiction written by journalists. The winner among the just-announced five finalists, to be revealed May 22, will join a group that includes George Packer, Ellen Schultz, David Finkel,...


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This New Campaign Urges You to Tell Your Friends About Podcasts

Fri, 24 Feb 2017 20:45:30 +0000

It's fitting that #trypod, essentially a word-of-mouth campaign to promote podcasts debuting in March, grew its partner base of podcast producers through word of mouth. Israel Smith, NPR's senior director of promotion and audience development, who broached the idea at a meeting late last year with a group of podcast producers, tells a story that...


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How Keeping It Simple Applies to Live Social Media

Fri, 24 Feb 2017 20:00:31 +0000

One of the most rewarding aspects of social media is the interaction you have with consumers. But an in-market, live social media campaign provides a deeper level of instant gratification, in-the-moment results and real-time engagement. Not many channels can so quickly raise brand awareness, sway sentiment and influence audiences. As these types of campaigns become...


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Viggo Mortensen’s Golden Boot Award

Fri, 24 Feb 2017 20:00:25 +0000

What's left to say about the 89th Annual Academy Awards at this point that has not already been tweeted, podcast, written about, commented on or TV blurbed? Absolutely nothing. Which is why we are focusing instead on a less celebrated aspect of Best Actor nominee Viggo Mortensen's kudo career-the Golden Boot he collected in the...


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Periscope Producer Now Available to All Users on Mobile, Web

Fri, 24 Feb 2017 19:00:09 +0000

Periscope announced Periscope Producer is now available to all users on iOS, Android and the web. The feature allows users to live stream on Periscope from devices other than phones and tablets. Anyone can now broadcast with Periscope Producer - available on Android, iOS and web! https://t.co/xwnkrVYdPy -- Periscope Help (@periscopehelp) February 23, 2017 First...


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Journalist Recalls Editor’s Memorable Halloween Costume

Fri, 24 Feb 2017 18:15:07 +0000

Des Moines Register Metro columnist Daniel P. Finney posted a sweet piece this week about two former colleagues both recently claimed by cancer. Much has been written posthumously about one of these folks, Steve Buttry, and not so much about the other, Anne Carothers-Kay (pictured). Carothers-Kay, a veteran Iowa journalist, passed away Feb. 18 at...


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Cadillac’s Lovely Oscars Ad Offers Message of Unity for a ‘Nation Divided’

Fri, 24 Feb 2017 17:37:17 +0000

Over the past few years, Cadillac has presented itself as an automotive brand with a point of view, one that stands for entrepreneurialism and taking risks, under its new platform, "Dare Greatly." Its new ad, debuting on this Sunday's Oscars, follows that playbook, offering a message of hope amid the anger and aggression of today's...


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Hulu Users Reveal the Weirdest Places They’ve Watched TV

Fri, 24 Feb 2017 17:04:02 +0000

TV viewers are pretty dedicated to their craft, according to a new study released from Hulu. Hulu surveyed almost 500 members of the Hulu Brain Trust, a group of core users that are invited to answer polls and questionnaires about Hulu services and other TV habits. In a series of surveys surrounding the "true confessions...


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What Do Women in Other Markets Really See When They Watch a Nike Ad? We Asked Them

Fri, 24 Feb 2017 16:32:34 +0000

In a recent Nike ad about equality, created by Wieden + Kennedy, a conviction-laden voice says, "Opportunity does not discriminate." In the background, Alicia Keys croons, "Change is gonna come." With that gorgeous piece of work, Nike touted its commitment to inspire people to take local action to advance the values of sportsmanship, self-empowerment and...


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Crazy Labs Launches Mr.io Multiplayer Arena Game on Mobile

Fri, 24 Feb 2017 16:30:19 +0000

Crazy Labs, TabTale's casual games brand, launched Mr.io on iOS and Android. The multiplayer arena game is similar to games like Agar.io, in that it challenges users to eat other players to become bigger, while avoiding being eaten themselves. In each game of Mr.io, all players move around the same board, and they can collect...


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