Subscribe: Mediaweek - Cable TV
http://feeds.feedburner.com/Mediaweek-Cable-Television
Added By: Feedage Forager Feedage Grade B rated
Language: English
Tags:
advertisers  anthology series  big  content  digital  late night  late  new  newfronts  night  return  series  show  shows  vice  year 
Rate this Feed
Rate this feedRate this feedRate this feedRate this feedRate this feed
Rate this feed 1 starRate this feed 2 starRate this feed 3 starRate this feed 4 starRate this feed 5 star

Comments (0)

Feed Details and Statistics Feed Statistics
Preview: Mediaweek - Cable TV

Adweek Feed



Breaking News in Advertising, Media and Technology



Last Build Date: Thu, 23 Mar 2017 18:20:17 +0000

Copyright: Copyright 2017
 



How FX Juggles Scheduling All 3 of Ryan Murphy’s Hit Anthology Series

Thu, 23 Mar 2017 16:14:06 +0000

As Ryan Murphy's latest anthology series for FX, Feud: Bette and Joan, hits the halfway mark on Sunday, the network is determining its future scheduling plans for all of its anthology series from the prolific producer. The network is now airing three separate anthology series--which each focus on a new subject each season--from Murphy: American...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/murphy-fx-CONTENT-2017-150x150.jpg




Uproxx Media Group Joins the NewFronts Lineup

Thu, 23 Mar 2017 14:00:57 +0000

Uproxx, the pop culture publisher focused on music, news and current events, will be returning to the Digital Content NewFronts, the annual marketplace where video producers tout new products to entice advertisers and brands. "We're excited to show people that we're still the experts in this space and to explain what new opportunities advertisers will...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/uproxx-newfronts-CONTENT-2017-150x150.jpg




Bob Dylan Punctuates Best Picture Oscar Snafu

Thu, 23 Mar 2017 05:00:50 +0000

A long Q&A dropped Wednesday on bobdylan.com in connection with the imminent release of the singer's latest album of standards, Triplicate. In conversation once more with Bill Flanagan, the artist addresses all manner of topics. At one point, the two presenters caught in the middle of this year's PwC Oscars mess come up. Right after...


Media Files:
http://www.adweek.com/wp-content/uploads/sites/9/2015/02/ShutterstockOscarStatuettes_Featured-150x150.jpg




Scripps Will Launch Spinoffs of HGTV’s Fixer Upper and Flip or Flop at Its Upfront

Wed, 22 Mar 2017 16:56:19 +0000

HGTV is turning two of its most popular shows into franchises: spinning off Fixer Upper with a companion show and expanding its Flip or Flop house-flipping series to five new cities. Scripps Network Interactive is sharing the news with buyers and advertisers during its seven upfront presentations around the country, including this afternoon's event at...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/gaines-fixer-upper-PAGE-2017-150x150.jpg




Vice Will Distribute Short-Form Scripted Content Across Digital Channels From blackpills Studio

Wed, 22 Mar 2017 15:05:20 +0000

Vice has announced that it will distribute scripted content from short-form digital media studio blackpills. Located on Vice's digital properties for now, topics from the series will include everything from racial and sexual diversity in communities to dealing with death and other coming-of-age stories. "Our partnership with Vice, besides a shared DNA, offers us the...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/vice-pulse-films-PAGE-2017-150x150.jpg




A+E Networks Marks Its Return to the Upfronts by Relaunching the Biography Franchise

Tue, 21 Mar 2017 21:30:44 +0000

After sitting out last year's big upfront events, A+E Networks is back in the game this year. But that wasn't the only big return to tradition for the company, which also announced that it's relaunching its Biography franchise this spring. The company used its Tuesday night New York event, held at Jazz at Lincoln Center's...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/ae-networks-biography-PAGE-2017-150x150.jpg




MGM Television Is the First Big Entertainment Studio to Create Original Shows for Snapchat

Tue, 21 Mar 2017 16:00:21 +0000

After spending the past year making deals with almost every major TV media company to produce original series for Snapchat, Snap Inc. is now getting into business with entertainment studios as well. MGM Television will be the first major entertainment studio to develop and produce original series for Snapchat's Discover platform, the companies announced today....


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/snapchat-fargo-CONTENT-2017-150x150.jpg




BuzzFeed Pulls Out of IAB NewFronts to Host Its Own ‘Experiential Event’

Mon, 20 Mar 2017 18:17:48 +0000

For the first time since its debut in 2014, BuzzFeed will not participate in this year's Digital Content NewFronts presentations. NewFronts, a two-week series of panels and presentations put on by publishers and platforms in partnership with the Interactive Advertising Bureau, is a way for those companies to show potential advertisers and marketers their different...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/buzzfeed-newfronts-CONTENT-2017-150x150.jpg




New Study Says Sitcoms Give TV Advertisers the Best Return on Their Investment

Mon, 20 Mar 2017 13:00:39 +0000

Advertisers looking for the biggest return on their investment should take a closer look at purchasing inventory on sitcoms, according to new research from CBS and Nielsen Catalina. That comes from an ongoing study about the impact of context on advertising effectiveness. David Poltrack, chief research officer for CBS Corp. and president of CBS Vision,...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/sitcom-modern-family-CONTENT-2017-150x150.jpg




Trump Jokes Are Paying Off for Late-Night Shows, With Soaring Ratings and Ad Revenue

Mon, 20 Mar 2017 00:00:19 +0000

Two months into his presidency, Donald Trump's pledge to "make America great again" isn't turning out quite as he had anticipated, but he's certainly already made late-night comedy shows lucrative again. Since Trump's inauguration in January, the late-night talk shows that skewer him the most mercilessly are seeing big ratings gains--including The Late Show with...


Media Files:
http://www.adweek.com/wp-content/uploads/2017/03/trump-jokes-EP-2017-150x150.jpg