Last Build Date: Mon, 27 Feb 2017 00:20:49 +0000
Sat, 25 Feb 2017 15:29:48 +0000Magazine lovers can look at this cover and understand why print will stick around for a few more decades, at least.
Thu, 23 Feb 2017 04:32:45 +0000This is one of those events that seem historic in a galactic sort-of-way
Thu, 23 Feb 2017 01:56:54 +0000Is this surprising? This is why they are called selfies.
Sat, 11 Feb 2017 14:35:06 +0000Words like photo bomb have made it into the Merriam-Webster Dictionary.
Thu, 12 Jan 2017 23:08:38 +0000A national organization comprised of marketing executives just sent me and thousands more (I guess) an email inviting me to watch an online presentation they are hosting. The title of the presentation starts: “Orchestrating Optimal Interactions…” There were lots more words in the presentation title, but I couldn’t make it past those first three. Shouldn’t […]
Mon, 09 Jan 2017 18:40:27 +0000There are many great things about having a personal blog and consistently posting to it. And none of the great things are about trying to be a “thought leader” or personal brand. After blogging (more-or-less consistently) for 17 years, I’ve discovered that much of what I write is like jotting down a note to the […]
Fri, 06 Jan 2017 17:36:12 +0000On Hammock’s Idea Blog, we’re discussing the two types of customer moments that marketers should prepare for by developing “content assets.” It’s similar to a concept in Hammock’s eBook Content Along the Customer Journey. Rather than thinking that marketing with content is a series of posts, tweets, likes, consider all the way content assests can […]
Mon, 28 Nov 2016 21:57:52 +0000Marketing gurus are calling this an advertising and content campaign. Huh? They’re calling it “branded music” too. Huh? Calling this content marketing because there’s a Morton’s salt ad at the end and it’s being released on YouTube is about as innovative as every video ever produced. (Remember, they are all created as a content marketing […]
Wed, 09 Nov 2016 15:57:21 +0000Firewalls don't work.
Tue, 08 Nov 2016 03:09:43 +0000I didn't lose, Trump will say in as many ways as possible.