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Fri, 03 Jun 2016 21:10:24 +0200

Thu, 02 Jun 2016 21:38:56 +0200

Mon, 09 May 2016 21:45:49 +0200

So you want to be a social media marketer

Thu, 05 May 2016 21:52:22 +0200

Have you recently clicked or liked a Facebook post because the title is too catchy Have you posted photos on Instagram using hashtags to win a pair of tickets Has it ever transpired in your mind to try out the delicious recipes on YouTube Well these and more are the workings of a social media marketerBefore we go any further social media sites are online platforms that allow you to search create and share information of just about anything under the sunNow this new way of consuming and sharing information has made businesses including pr

Mon, 02 May 2016 21:11:08 +0200

5 exercises to strengthen your social media marketing skills

Fri, 29 Apr 2016 07:41:30 +0200

The only way to get better at something is to practice You can read up on news take advice from mentors brainstorm and come up with new strategies but the only real way to improve your skill set is to put it to use and gain experienceIn the social media marketing world this is difficult your campaign is a running experiment forcing you to adapt on the fly and feel the consequences of the harsh lessons you encounter along the wayIn a way this is like being on a professional sports team and only getting to sharpen your skills during act

Fri, 29 Apr 2016 07:14:37 +0200

Fri, 29 Apr 2016 06:41:24 +0200

Fri, 29 Apr 2016 06:16:34 +0200

Fri, 29 Apr 2016 05:34:39 +0200

Creating styles making statements

Fri, 29 Apr 2016 04:08:28 +0200

ALONG with the rise in social media and the need for networking sites visual bookmarking website Pinterest has been gaining popularity Late last year it sent out a board called Pinterest 100 for 2016 a platform featuring a collection of trending pins under the popular theme focusing on various aspects of life Interior decor for the homestead was included

Tue, 15 Mar 2016 20:32:02 +0100

Top social media marketing tools that help SEO efforts and digital presence

Mon, 07 Mar 2016 21:28:51 +0100

The world of social media is fastpaced and intensely competitive which often makes it difficult for small businesses to navigate it Since they are based on a small scale they have limited resources which are valuable to them and they are not interested in wasting any The good news is that there are literally thousands of tools you can find today that can help you in using various aspects of social media to your advantage In this way you can ensure that large businesses are not moving one step ahead of you at least not in the social med

Wed, 02 Mar 2016 21:33:37 +0100

Thu, 25 Feb 2016 22:23:50 +0100

Thu, 11 Feb 2016 21:52:08 +0100

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Thu, 11 Feb 2016 02:10:41 +0100

Wed, 06 Jan 2016 21:20:44 +0100

Oracle to acquire AddThis

Tue, 05 Jan 2016 22:03:47 +0100

Oracle announced on Tuesday it is to acquire web tracking company AddThis for an undisclosed sumVirginiabased AddThis began life as a social bookmarking startup that allowed website owners to add social media sharing widgets with users bookmarking their content using thirdparty services such as Facebook Twitter and PinterestIt expanded its services to provide publishers with information about the types of interest their readers had demonstrated on the other sites they visit

Social Media Marketing: Instagram Pinterest and YouTube Trends to Watch in 2016

Tue, 29 Dec 2015 21:08:23 +0100

After predicting changes for Facebook and Twitter wersquove decided to combine a few of the visual based social networks togetherLooking at Instagram Pinterest and Youtube they all seem poised for an important year of growth and change

What the Death of Topsy Tells Us About Todayamprsquos Social Web

Mon, 28 Dec 2015 21:07:36 +0100

For several years now conversation on social media has been locked in mortal battle with campaigning Spontaneous userdriven conversations are increasingly crowded out by content that companies and organizations have disseminated across the social web by paying for highquality production advertising and promotionsBut for a while one online service seemed to hold conversation and campaigning in balance: Topsy acquired by Apple in 2013 and shuttered abruptly by the Cupertino behemoth last weekHasty obituaries for Topsy described it as an

Wed, 16 Dec 2015 21:24:17 +0100

Pinterest Narrows Ad Focus to Match Usersamprsquo Interest

Tue, 15 Dec 2015 21:44:39 +0100

Image bookmarking service Pinterest Inc is scaling back the breadth of its advertising ambitions focusing more on attracting dollars from retailers and consumer packagedgoods companies while deemphasizing other marketing categoriesIn a September letter to ad buyers reviewed by The Wall Street Journal the company said it would no longer offer handson support such as consultation from sales executives to marketers outside the core areas of retail and consumer goodsSuch marketers can still buy ads on the site but only through either a s

Sun, 13 Dec 2015 01:32:24 +0100

Google adds a nice little bookmark feature for mobile image search

Sun, 13 Dec 2015 01:06:23 +0100

Incremental improvements in software are great when they solve small problems that youve experienced in the real world Google has provided one of those little solutions today by announcing that you can now bookmark images when searching for them in mobile browsers instead of having to screenshot or download them When logged into a Google Account you can press a star in Google Image Search to save the image for quick access later You can also now create collections of saved images which are really just the same folders for bookmarks you

The 16 most essential social media apps in the world

Mon, 16 Nov 2015 21:36:42 +0100

Thanks to social networking apps its never been easier to keep in contact with your friendsMany of the best social networking apps out there have been around for a while but as smartphones get smarter so do the apps and you can now do more than everFrom fan favorites like Instagram and Facebook to newcomers like livestreaming Periscope theres never been a better time to find a social network thats tailored to your tastes

Tue, 10 Nov 2015 21:42:35 +0100

Mon, 09 Nov 2015 21:54:33 +0100

Fri, 06 Nov 2015 21:16:00 +0100

Wed, 04 Nov 2015 21:26:48 +0100

Twitter officially kills off favorites and replaces them with likes

Tue, 03 Nov 2015 20:59:27 +0100

Twitters favorite button the services primary way for users to signal agreement acknowledgement laughter support and occasionally and perversely utter hatred is officially dead The company said today that it is replacing favorites with likes to be represented in its apps and on the web by red heart icons The changes which also apply to Twitterowned Vine represent the companys latest effort to simplify the user experience as it looks to attract new users We want to make Twitter easier and more rewarding to use and we kno

Mon, 02 Nov 2015 21:32:59 +0100

Ten Ways Social Media can help you grow your Business

Thu, 29 Oct 2015 20:16:33 +0100

Many companies and business leaders have continuously shunned the adaptation of a social media strategy simply because they have not had an opportunity to learn what the Social web has to offer But first things first let me define what Social Media is so that it ceases being such a mysterious business tool Social Media is the collective of online communications channels dedicated to community based input interaction content sharing and collaboration These can be websites and applications dedicated to forums microblogging social networki

Mon, 26 Oct 2015 20:26:20 +0100

Thu, 08 Oct 2015 21:50:12 +0200

How to make a social media marketing plan for your small business in 6 steps

Mon, 05 Oct 2015 21:13:30 +0200

Wondering where to start with your social media marketing plan for your small business By now itrsquos essential to have a strong online presence in order to reach todayrsquos digital consumer Social media is a great tool for creating awareness of your brand or product increasing web traffic and sales along with many other benefits Using social media for small business is a continuous job and as your business grows so will your online presence Below is 6 quick tips for creating your social media marketing strategy

Improve Your Social Media Marketing

Fri, 02 Oct 2015 21:13:18 +0200

Using social media as part of your marketing arsenal is not just smart in todayrsquos landscape itrsquos necessaryBut true valuable social media marketing takes more than just an established Facebook page or occasional tweet To see real results it involves a strategy and tactics Get more value from your social media effortsmdashand focus your efforts into more prosperous directionsmdashwith the following five tips

Thu, 01 Oct 2015 21:25:57 +0200

Businesstobusiness tips for using social media

Wed, 30 Sep 2015 21:09:16 +0200

Social media isnt the same for everyone While Facebook LinkedIn and Pinterest may work for some companies they may not prove successful for all audiences Before you spend your time implementing a social media plan for your B2B you need to read through the following tips firstSkip the social media platform of the dayIf you want your company to grow and be successful you have to periodically redefine your targeted market A proven path that has helped in capturing the attention of consumers are sites such as Twitter LinkedIn and Facebo

Fri, 25 Sep 2015 21:32:21 +0200

Thu, 24 Sep 2015 21:19:17 +0200

Why social media is becoming one of your most strategic business management tools

Tue, 22 Sep 2015 21:23:14 +0200

Over the past five years social media has evolved from an extension of a companys public relations efforts into a strategic business tool Today the savviest companies understand that social is as much about relationship management product development risk management and human resources as it is about marketingIt is at once a powerful source of business intelligence a tool for building authentic personal connections at massive scale and a way to improve measurement of marketing and advertising performance Little wonder that some compa

Pinterest surpasses 100 million users worldwide

Mon, 21 Sep 2015 21:16:44 +0200

Pinterest said Wednesday that more than 100 million people visit the social bookmarking site revealing its user numbers publicly for the first timeAnalysts including the Internet analytics company comScore had estimated that the site had more than 70 million users in AprilLaunched in 2010 Pinterest allows people to organize save and share images so they can plan their dream wedding remodel their homes try a new recipe or more

Thu, 17 Sep 2015 22:00:07 +0200

The Power of Social Media

Tue, 15 Sep 2015 21:22:18 +0200

In an era where technology prevails social media has become indispensable to marketers and entrepreneurs Companies are incorporating social media in their marketing strategies usually in the form of online advertisement and promotions on popular platforms such as Facebook Twitter and more recently Instagram and Snapchat As our online lives and activities continue to mingle with targeted brand promotions and advert placements on social media companies and users may expect some benefits in this collaborationUsers may be looking at getting g

How Facebook Twitter Instagram Pinterest Snapchat ampamp Google Are Integrating Commerce On Their Platforms

Mon, 14 Sep 2015 21:49:47 +0200

2015 so far has been a stellar year for the social networking giants in terms of releasing action oriented product features This year social networks from Facebook to Pinterest Instagram and Twitter everyone is moving out of the mould of only engagement Convincing advertisers and users that even commerce can happen on their platform is the new mantraListed below are various ways in which popular social networks are enabling commerce on their platforms

Thu, 10 Sep 2015 21:48:06 +0200

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Thu, 03 Sep 2015 21:19:15 +0200