Subscribe: Web Analytics World
http://feeds.feedburner.com/WebAnalyticsWorld
Added By: Feedage Forager Feedage Grade B rated
Language: English
Tags:
adobe analytics  adobe  analytics  digital  google adobe  google  mobile  posts  related posts  related  years ago  … related   
Rate this Feed
Rate this feedRate this feedRate this feedRate this feedRate this feed
Rate this feed 1 starRate this feed 2 starRate this feed 3 starRate this feed 4 starRate this feed 5 star

Comments (0)

Feed Details and Statistics Feed Statistics
Preview: Web Analytics World

Web Analytics World's Articles





Updated: 2017-09-26T10:38:49Z

 



localStorage vs. Cookies for Analytics Implementations: What You Should Know

2017-09-26T09:00:49Z

localStorage has long established itself as a wonderfully comfortable way to store data in the user’s browser. Many tracking implementations depend on it. But it is not the best solution for all cases, as 7-8% of users block it (on our site at least). I remember how excited I was when my former colleague @ruetsch presented […]



Transform Your Digital Workplace with Analytics

2017-08-01T09:00:54Z

We’ve officially entered the age of the digital workplace – a space no longer occupied by employees during traditional office hours. Today’s workplace is both physical and virtual – an ever-connected environment that provides instant access to anything on-demand. With the onset of the digital workplace transformation, organizations are discovering a new terrain filled with […]



Digital Analytics 101: Interview with April Wilson

2017-05-30T09:00:23Z

When I first started with Jump and WAW almost 4 years ago, I had no idea what “analytics” was or what it meant. In my 3 interviews for the company, I nodded my head wisely whenever the subject came up and somehow made it onto the team … and then was catapulted head first into […]



21 Essential Mobile Metrics for Measuring Success

2017-04-25T09:00:34Z

A mobile app is just like planning a wedding. If you want it to succeed, you need hard work and dedication, coupled with plenty of love and an eye for detail. There are so many facets of an app that need to be managed in order to consider it a success. And as business management […]



Top Mobile App Analytics Platforms to Add to Your Toolbox

2017-02-28T10:00:57Z

Today’s apps aren’t as simple as they used to be 5 years ago … or even 2 years ago. There’s a lot of KPIs for mobile professionals to track and examine, from monetization efforts to usability to A/B testing (just to name a few). In order to make the best data-driven decisions for one’s mobile […]



Top Mobile App Analytics Platforms to Add to Your Toolbox

2017-02-28T10:00:57Z

Today’s apps aren’t as simple as they used to be 5 years ago … or even 2 years ago. There’s a lot of KPIs for mobile professionals to track and examine, from monetization efforts to usability to A/B testing (just to name a few). In order to make the best data-driven decisions for one’s mobile […]



The Publisher’s Dilemma

2017-02-21T10:00:06Z

One of the most difficult analytical challenges facing digital publishers is measuring the effect of quality on revenue and profits. Quality is a characteristic, much like beauty, that is in the eye of the beholder. What counts as quality content and an excellent user experience to one reader may be shoddy and irritating to another. […]



The Publisher’s Dilemma

2017-02-21T10:00:06Z

One of the most difficult analytical challenges facing digital publishers is measuring the effect of quality on revenue and profits. Quality is a characteristic, much like beauty, that is in the eye of the beholder. What counts as quality content and an excellent user experience to one reader may be shoddy and irritating to another. […]



Marketing Cost per Channel is Harder Than You Think (Google and Adobe Analytics)

2017-02-14T10:00:54Z

The “Marketing Channel” is the main entry point for any analysis on digital campaign performance in today’s Web Analytics world. But how good is a channel if you can only see how much money it earned you, but not how much you spent on it? Both Google and Adobe Analytics do not make it easy here. […]



Marketing Cost per Channel is Harder Than You Think (Google and Adobe Analytics)

2017-02-14T10:00:54Z

The “Marketing Channel” is the main entry point for any analysis on digital campaign performance in today’s Web Analytics world. But how good is a channel if you can only see how much money it earned you, but not how much you spent on it? Both Google and Adobe Analytics do not make it easy here. […]