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Media Culpa



Two Swedish Eyes on Media and Public Relations



Published: 2016-11-07T11:26:49-08:00

 



Obama’s tweets will be archived on @POTUS44 – but the 46th President is an “egg”

2016-11-07T11:10:51-08:00

We will soon find out who will replace Barack Obama as the President of the United States – Hillary Clinton or Donald Trump. Obama has been the first president to truly embrace social media in all its forms and when he steps down, Clinton or Trump will take charge of the Twitter account @POTUS. The […]



No, they’re not giving away Range Rovers on Facebook

2016-08-21T12:23:58-07:00

You’d think by now that people could tell a fake giveaway on Facebook from a real one, but apparently not. There are currently a number of fake car giveaways on Facebook that have gone more or less viral. These giveaways often claim to hand out luxury cars to lucky winners and this time there are […]



Sweden beats Nordic rivals in social media Olympics

2016-08-16T13:34:26-07:00

The Olympic games in Rio 2016 are engaging large audiences in social media. However, some reports suggest that the volume of interactions in social channels are lower than expected. A survey of US viewers shows that fewer people are following the Olympic Games via social networks than had said they expected to. But many people are […]



Autofill is not working on Instagram hashtags

2016-05-10T08:08:02-07:00

The latest update to Instagram apparently has caused a vital feature to stop working. Normally when you post a photo or a video and then want to add some hashtags, Instagram would auto-complete the hashtags with suggestions from tags you’ve previously used. For example: If I type #c in a comment to one of my […]



Popular hashtags temporarily suspended on Instagram

2016-04-11T02:23:06-07:00

My favourite photo app Instagram continues to grow and reached 400 million active users per month last fall. Many Swedish brands, celebrities and skilled photographers have been able to build huge followings on Instagram. The 20 largest Swedish accounts added approximately 5 percent more followers last month (between Dec 4, 2015 and Jan 4, 2016). 18 Instagram accounts now have at least a […]



One in ten posts on my social networks are ads

2015-12-09T02:16:00-08:00

Over the last few years most major social networks have introduced some form of advertsing as a revenue source. Even Instagram has now started to insert sponsored posts in the feeds for Swedish users. As users transfer from desktop use to mobile use, it becomes more and more important to place ads or sponsored posts […]



The end of a podcasting era

2015-09-21T11:11:24-07:00

Here in Sweden, podcasts are getting more and more popular each day. Some of the most popular ones may have a hundred thousand listeners per episode or more. I’m not at all a heavy user but I discovered podcasts already 10 years ago and the one I started to listen to was For Immediate Release, The […]



None of the 20 largest cities in the US control their names on Instagram

2015-06-02T05:52:50-07:00

In the early 90’s it became possible to trademark buildings in the US so that the use of for example images of the Chrysler Building in New York would be protected. The owners of trademarked building could now stop unlawful commercial use of their buildings on everything from t-shirts to souvenirs. As trademark law evolved, […]