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186: A Step-By-Step Guide to How I Write a Blog Post

Mon, 27 Mar 2017 08:00:06 GMT

How I Write a Blog Post – My Step-By-Step Process Today, I want to walk you through my step by step process for writing a blog post! I get asked about this regularly over in the ProBlogger podcast listeners Facebook group today put together some notes on the workflow I use and want to run  you through it. Before I do – and speaking of the Facebook group – I wanted to let you know that I’ve shared some exciting news with members of that group  in the last week – particularly about an event that ProBlogger is involved in running later this year in the US. We’ve not fully launched the event yet publically but if you’re curious about coming to an event that ProBlogger is collaborating on – head to the Facebook group and check it out. But enough of that! – let’s get into today episode. Further Resources on A Step-By-Step Guide to How I Write a Blog Post How to Craft a Blog Post – 10 Crucial Points to Pause Episode in which I talk about avatars How to create great blog headlines How to use mindmapping 7 Steps to Editing Blog posts Full Transcript Expand to view full transcript Compress to smaller transcript view Good day, it’s Darren from ProBlogger. Welcome to Episode 186 of the ProBlogger Podcast. My name is Darren Rowse and I’m the blogger behind ProBlogger.com, a blog, podcast, event, job board and series of ebooks all designed to help you as a blogger to start a blog, to grow that blog’s audience, to create some really useful content for that audience and to make some money from your blog. Today, I want to walk you through my step by step process for writing a blog post. I get asked quite regularly over in the ProBlogger podcast listeners group on Facebook about my writing process. Whilst I’ve talked about different aspects of my process, various episodes of this podcast, I’ve never really gone from start to finish. Today, I want to walk you through it. Before I do, I just did give you a little hint, that we’ve got some events coming up with ProBlogger. This year, we are planning to do an Australian event. In fact, there may be more than one, we’ll let you know a little bit more about that in the coming weeks. But we also, this year, want to do something in the US because we do have so many of our readers of ProBlogger, listeners of this podcast in the US.and speaking of the Facebook group – I wanted to let you know that I’ve shared some exciting news with members of that group  in the last week – particularly about an event that ProBlogger is involved in running later this year in the US. This year, we are planning an event in the US. Whilst we’re not quite ready to launch details of that quite yet, I’m working with some partners on this particular event, we have let some details slip out in the Facebook group. We wanted to do a bit of a soft launch. If you’re curious about coming to an event in the US, go join the ProBlogger Podcast Listeners Facebook Group. Do a search on Facebook for ProBlogger Podcast Listeners and you will find the group. Join and you will find some details in there. By the time this episodes comes out, you may even be able to pick up an early bird ticket to that event. If you’re curious about coming to an event in the US, check out the Facebook group. If you’re in Australia or willing to come to Australia later in the year, stay tuned, we’ll let you know a little bit more about that. But enough of all that, enough of me teasing you about events. I know I’ve been known for doing that. I want to get into today’s episode. Let’s get into talking about my writing process. Ben over in the Facebook group today asked me this morning if I could talk a little about how I go about writing blog posts. He particularly wanted to know how I outline my posts and then how I go about ordering the writing process; when do I write headlines, introductions, and that type of thing. I started to write back a rather long post to Ben [...]


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5 Healthy Work Practices for a ProBlogger

Wed, 22 Mar 2017 13:00:07 +0000

This is a guest contribution from Chelsea Lee Smith of MomentsADay.com. As a part-time blogger and homeschooling mother of three, I often get asked: “How do you do it all?!” In the past, I usually ran through a few different answers: I have had a regular cleaner at times; I usually ...more

The post 5 Healthy Work Practices for a ProBlogger appeared first on ProBlogger.




How To Get Started With Free Travel When Your Blog is Brand New

Tue, 21 Mar 2017 13:00:35 +0000

This is a guest contribution from Dan Bagby of Honeymoon Always. Many travel bloggers start blogging with dreams of getting free travel around the world. Last year, I set out with the goal to see what it would take to make that a reality – and I was surprised at how ...more

The post How To Get Started With Free Travel When Your Blog is Brand New appeared first on ProBlogger.




How to Grow Your Fitness Blog to 100,000 Monthly Visitors in Less than a Year

Mon, 20 Mar 2017 13:00:06 +0000

By Alex Chris of reliablesoft.net How do you build a successful fitness blog? What does it take to start a blog and grow the traffic to 100K monthly visitors in less than a year? If you have a fitness blog or planning to start one or even if you are ...more

The post How to Grow Your Fitness Blog to 100,000 Monthly Visitors in Less than a Year appeared first on ProBlogger.




185: How to Get a Blogging Job

Mon, 20 Mar 2017 08:00:45 GMT

How to Apply for a Blogging Job In today’s lesson, I want to talk about finding a job as a blogger – particularly how to apply for a blogging job. Back in 2006 I noticed I started getting a lot of two types of emails: People wanting to hire bloggers would email me asking if I knew anyone suitable for a blogging job that they had. Bloggers would email asking if I knew anyone looking to hire a blogger. After months of getting these kinds of emails and manually playing matchmaker I decided it would be easier if I just created a place for people to meet one another. I started the ProBlogger job board where those looking to hire bloggers could advertise their blogging job opportunities and bloggers could apply for the jobs. While it started slow with just a new job every few days – since 2006 we’ve had well over 10,000 jobs listed! These days there’s usually 1-5 new jobs listed on the boards – with some days as many as 10 new ones going up. Late last year we redesigned the job board and added some new categories. Now you can not only advertise to find a writer but there’s the ability to find people to work as editors/proofreaders, ghostwriters, promoters/marketers, copywriters and more. I use the job board to advertise for writers on my own photography blog several times a year and we always find great candidates but every time we do it highlights to me that some people could do with some help in putting their application together. So in today’s episode I want to give you some tips for applying for a blogging job. If you’re looking for work at the moment – this is the episode for you. Further Resources on How to Get a Blogging Job Job Board RSS Feed for the Job Board Facebook Group Full Transcript Expand to view full transcript Compress to smaller transcript view Hi there and welcome to episode 185 of the ProBlogger podcast. My name is Darren Rowse and I am the blogger behind problogger.com, a blog, podcast, event, job board and a series of ebooks all designed to help you as a blogger to start your blog, to grow your audience, to create great content, engage with that audience and hopefully make some money from your blog as well. You can learn more about ProBlogger and all we do over at problogger.com. Just look at the menu at the top and you’ll find all of the different things I’ve just mentioned. In today’s lesson, I want to talk about finding a job as a blogger, particularly how to apply for a blogging job. Back in 2006, I noticed I started getting two types of questions quite regularly from readers of ProBlogger. Firstly, there was one group of bloggers who wanted to hire someone to work for them. Either as a writer, an editor or in some other aspect of their business and these people would email me and go, do you know anyone who’s suitable for this type of job? The second type of email were from people looking for work. People saying I want a part time job, I’m building my blog, I need to pick up some other work. Do you know anyone wanting to hire someone like me? I realized I was good at playing the matchmaker and I used to try and match people up and look through the emails I was getting from people wanting to hire and try and match them up with a people looking to be hired but it was a bit of a clunky process. I decided it would be a lot easier if I just created a place where people could meet one another. I started the ProBlogger Job Board. This is a place where people looking to hire bloggers could advertise their jobs and people looking for work could apply for those jobs. It started in 2006, I can’t remember exactly when in the year but it started very slowly. I remember going to a few of my friend’s and saying, hey, do you want to advertise for free on it? Just to get some jobs out there and I think it launched with five or six different jobs. Every few days someone els[...]


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Community Discussion: Analysis of Your Most Popular Post

Sun, 19 Mar 2017 13:00:19 +0000

So here at ProBlogger we love to look at what has been successful and what hasn’t in terms of content, and learn from it. There is always something to be taken away from each experience, and it’s important to know the difference. There have been times when something unexpected has ...more

The post Community Discussion: Analysis of Your Most Popular Post appeared first on ProBlogger.




Reading Roundup: What’s New in Blogging Lately?

Fri, 17 Mar 2017 13:00:13 +0000

Ok so after reading these articles this week, I’ve prioritised my tasks: double my podcast downloads, and revisit Pinterest. What’s yours? The Most Annoying Things Brands Do on Social Media | Marketing Profs Are you annoying people by being overly salesy? What about using too much jargon? A couple of ...more

The post Reading Roundup: What’s New in Blogging Lately? appeared first on ProBlogger.




Irresistible Reading: Psychology’s 6-Tip Guide to Great Writing

Wed, 15 Mar 2017 13:00:00 +0000

There is plenty of great advice around for creating compelling blog content. We read it, but knowing something and doing it are two different things. The missing link is often understanding the why. Why is great writing irresistible to your reader? And how to you do more of it? Here’s ...more

The post Irresistible Reading: Psychology’s 6-Tip Guide to Great Writing appeared first on ProBlogger.




3 Tips for a Productive Approach to Email

Tue, 14 Mar 2017 13:00:44 +0000

Back in 2006 Merlin Mann created a series of posts on the 43 Folders blog called Inbox Zero. I am sure most of you have heard this term, but from chatting with bloggers at conferences and meet ups, most bloggers have misinterpreted the key philosophy behind Inbox Zero. Contrary to popular ...more

The post 3 Tips for a Productive Approach to Email appeared first on ProBlogger.




6 Brands That Nailed Their Product Launches (And What You Can Learn From Them)

Mon, 13 Mar 2017 13:00:57 +0000

This is a guest contribution from Shane Barker. Planning to expand your reach and grow your readership? As a blogger, you regularly produce valuable content that your audience loves. But what if you could provide your readers with something beyond your blog posts and eBooks? For instance, you could share ...more

The post 6 Brands That Nailed Their Product Launches (And What You Can Learn From Them) appeared first on ProBlogger.




184: 2 Blog Monetization Strategies that Have Increased My Blogs Earnings by over 40%

Mon, 13 Mar 2017 08:00:27 GMT

Strategies to Increase Your Blog Earnings In today’s lesson, I want to talk about two things I’ve been doing on my main blog to increase the profitability of the blog – both have been working really well! I’m going to talk about 3 income streams in particular – AdSense Ad network (although this will be relevant to other networks too), Affiliate promotions and selling our own products. So if you want to increase the profitability of your blog – this show is for you. Further Resources on 2 Blog Monetization Strategies that Have Increased My Blogs Earnings by over 40% AdSense New Ad Placement Guidelines Facebook Group UPDATE: it’s been a couple of weeks since I made some of the changes mentioned in this episode and we’ve now completed some of the extra AdSense tweaks to ads shown to those on desktops. The results have been better than expected. While I talk in this episode about 40-50% increases in earnings my AdSense earnings are over 100% higher than last month. In fact here’s a graph of my weekly AdSense earnings over the last 12 months. You can see there’s natural variation week to week but since making the changes we’ve seen two great weeks of increased earnings. Full Transcript Expand to view full transcript Compress to smaller transcript view Hi there! It’s Darren from ProBlogger here. Welcome to episode 184 of the Problogger Podcast. My name is Darren Rowse and I’m the blogger behind problogger.com, which is a blog, a podcast, an event, a job board, a series of ebooks and numerous other things all designed to help you as a blogger to start a blog, to create great content that’s going to change the world in some way and make your audience’s lives better and build that audience to the point where you are able to make a profit from your blog. You can learn more about ProBlogger over at Problogger.com. In today’s lesson, I want to get a little bit personal. I want to talk about some other things I’ve been doing over the last month or so to increase my blog’s income. To increase the profitability, particularly of my main blog, Digital Photography School. In particular, I want to share with you two different strategies that I’ve been working on with my team there that have worked well. I am actually going to talk a little bit about three different income streams. One of them is AdSense, the Google’s Advertising Network. Although what I’ll share will probably be relevant for other advertising networks too. I want to talk a little bit about affiliate promotions and also selling our own products. If you monetize your blog in any of those ways, today’s episode will be relevant for you. “What are you doing on your blog this year that you’ve never done before?” That was the question that I asked in the ProBlogger podcast listener’s group on Facebook this week. The responses that you, as a community, shared with me were fascinating. The reason I asked that question is that I’ve become more and more convinced lately that many of us as bloggers fall into patterns and habits as bloggers that can limit what we achieve. One of the things I strongly believe and I’ve always believed this but I need to relearn it again recently, is that if we want success with our blogs, we need to be willing to do new things, to experiment. If we want to increase traffic on our blogs, we need to promote our blogs in new ways. We need to let that evolve. If we want to build income on our blogs, we need to constantly be trying new things in that area too. You’ve probably heard the definition of insanity that often gets attributed to Albert Einstein. He was said to have said the definition of insanity is, “Doing the [...]


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Reading Roundup: What’s New in Blogging Lately?

Fri, 10 Mar 2017 13:00:49 +0000

I don’t mean to scare you this week about trolls and dropping off the face of Google, but it can happen – and forewarned is forearmed, as they say. I’ve got some good news sprinkled in, just in case ;-) Why I’m leaving Snapchat and so are all your friends ...more

The post Reading Roundup: What’s New in Blogging Lately? appeared first on ProBlogger.




Ten Simple Ways to Improve Any Blog Post in Minutes

Wed, 08 Mar 2017 13:00:57 +0000

Are your blog posts as good as you want them to be? Perhaps you don’t seem to get many comments or shares. Or maybe your recent posts are great, but you feel like your older ones are lacking something. You don’t need to rewrite each post from scratch to improve ...more

The post Ten Simple Ways to Improve Any Blog Post in Minutes appeared first on ProBlogger.




From Miserable Telemarketer to Successful Entrepreneur: How Starting a Blog Changed My Life

Tue, 07 Mar 2017 13:00:48 +0000

  This is a guest contribution from Joen Rude Falsner. Most of us have been there: we’ve all had this job where the financial compensation was the absolute single motivation to even show up. Luckily for most people this, usually, low-compensated, uninspiring and numbingly boring job is characterized by being temporary. Something we do ...more

The post From Miserable Telemarketer to Successful Entrepreneur: How Starting a Blog Changed My Life appeared first on ProBlogger.




7 Blogging Mistakes to Avoid in 2017

Mon, 06 Mar 2017 13:00:34 +0000

Everybody makes mistakes. This is something that can’t be avoided all of the time. In fact, some of those errors can turn into some of your greatest learning experiences. However, one of the best ways to save time and money in your blogging is to learn from the mistakes of ...more

The post 7 Blogging Mistakes to Avoid in 2017 appeared first on ProBlogger.




183: 9 Types of Questions to Ask On Your FaceBook Page to Get More Comments

Mon, 06 Mar 2017 08:00:49 GMT

The 9 Questions You Can Ask to Increase FaceBook Engagement In today’s lesson, I want to give you some really practical things that you can do to increase engagement – particularly to get people to comment – on your Facebook page and if you have them – groups. Most bloggers spend a lot of time on Facebook and it’s for good reason. The amount of potential readers for our blogs who are on Facebook on a daily basis is staggering. It’s where people are online and so it makes sense to have a presence there. However using Facebook to grow your audience is getting increasingly tough – particularly if you want to do it organically and don’t have a budget to advertise. I won’t go into the reasons for this in this podcast but will say that one way to increase the effectiveness of what you do on Facebook is to put concerted effort into increasing engagement with those who already follow you there. Facebook has an algorithm with many factors that determine how widely they’ll show your updates – and one of them is how many people are engaging with your posts. If FB sees you’re getting lots of likes, shares and comments on your posts – they’re seeing what you’re doing as worth showing to others. So if you want to increase the effectiveness of your FB strategy – this show is for you. Listen to this episode in the player above or here on iTunes. Further Resources on 9 Types of Questions to Ask On Your FaceBook Page to Get More Comments School Mum Facebook Page Example of where I asked a question in a link post Full Transcript Expand to view full transcript Compress to smaller transcript view Hello there and welcome to Episode 183 of the ProBlogger podcast. My name is Darren Rowse and I’m the blogger behind problogger.com; a blog, podcast, event, job board, and a series of ebooks all designed to help you start the most amazing blog, to grow your audience, to create content that changes that audience’s life in some way, and hopefully to make a little bit of money from your blog along the way or a lot, hopefully. You can learn more about ProBlogger over at problogger.com. In today’s lesson, I want to give you some really practical things that you can do to increase the engagement, particularly to get more people to comment upon your Facebook page. If you have them, your Facebook groups, and other types of social media as well. Most bloggers do spend a lot of time on Facebook and that’s for a good reason, it’s not because we’re all distracted and sit there looking at cat memes all day, some of us probably do that too. The main reason I think bloggers tend to be attracted to Facebook, particularly with their blogging, is the amount of potential readers for our blog who are there at any one time on a daily basis. If you look at the stats of how many people are using Facebook, it is quite staggering. It’s where a lot of people are spending a lot of time. It makes sense for us who want to reach those types of people to have a presence in this platform. The problem is using Facebook to grow your audience is getting increasingly tough. If you’ve been blogging for two, or three, or four years, you probably have seen the changes that have happened over that time, particularly if you want to grow your audience on Facebook organically and you don’t have the budget to advertise. You can certainly reach a lot of people if you’ve got money to spend, but if you want to do it organically, it can be tough. It’s not impossible though. One of the reasons that it’s not impossible is that[...]


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Reading Roundup: What’s New in Blogging Lately?

Fri, 03 Mar 2017 13:00:14 +0000

This week we’re talking about changing up routines and slashing things out of our lives if we want to be successful. Also Facebook maybe making our lives easier, taking quizzes, and what to do when you wanna chuck it all in… I’M MOTIVATED! Let’s do this. 13 Things You Should ...more

The post Reading Roundup: What’s New in Blogging Lately? appeared first on ProBlogger.




6 Highly Effective Ways to Collect Leads Via Your Blog

Wed, 01 Mar 2017 13:00:07 +0000

This is a guest contribution from Larry Alton. In the early days of blogging, there were lots of small niche blogs that resembled online journals or diaries. They were nothing more than virtual spaces for storing thoughts, beliefs, and memories. However, as the internet evolved, so did blogging. Hobby bloggers ...more

The post 6 Highly Effective Ways to Collect Leads Via Your Blog appeared first on ProBlogger.




The 3 Biggest Mistakes I Made Starting My Online Business

Tue, 28 Feb 2017 13:00:51 +0000

Setting out by yourself to start a business can be an exciting and also scary time. Whatever your reason for needing to go solo and make it on your own, what follows is usually a messy experiment of failures and successes than eventually (hopefully) becomes a business you can be ...more

The post The 3 Biggest Mistakes I Made Starting My Online Business appeared first on ProBlogger.




Why Your Blog Needs SEO

Tue, 28 Feb 2017 01:42:39 +0000

In the second part of our three-part series on the What, How and Why of SEO and how it relates to your blog, we’ll be exploring why your blog needs SEO (you can find the first post SEO For Bloggers: A Basic Explanation here). The reasons for writing a blog ...more

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182: How to Use MindMaps in your Blogging

Mon, 27 Feb 2017 08:00:02 GMT

How to Create MindMaps for your Blogging In today’s lesson, I want to talk about one of my favorite techniques in business for organising my thoughts, helping me to review, plan and organise my business and to think creatively and generate loads of ideas. Today’s episode is about Mind Mapping. I want to talk about what mind maps are but more importantly I want to suggest a variety of different ways that you can use them in your blogging. I create mind maps almost every day in my business – they help me in my content creation, how I promote my blog and grow traffic, how I monetize my blog, in my design and much more. In fact – I designed outlined this whole podcast in a mindmap which I’ll show you in today’s show notes. I’ve got at least 19 ways you can use mindmaps and am going to share with you the mind mapping tool that I use (and suggest some others to check out too). Here’s the mindmap of today’s show (click to enlarge):   Here’s a mindmap I used as an illustration in a blog post on making money blogging. It was used on this post – https://problogger.com/make-money-blogging/ Here’s a Keynote-Your Future mindmap: Here’s a mindmap I made on finding blog readers: Further Resources on How to Use MindMaps in your Blogging How to Discover Hundreds of Post Ideas for your blog with Mind Mapping Problogger Podcast Listeners Facebook Group MindNode MindManager SimpleMind Cmap Coggle    NovaMind MindMeister xMind Mindomo MindMaple Full Transcript Expand to view full transcript Compress to smaller transcript view Welcome to episode 182 of the ProBlogger Podcast! My name is Darren Rowse and I’m the blogger behind problogger.com, a blog, podcast, event, job board and a series of ebooks and real life books as well, all designed to help you as a blogger to start an amazing blog to create some content that’s going to change the world and make your reader’s lives better in some way. Hopefully, it’s going to help you to make a little bit of money from your blog as well. We do have a growing number of our audience on the way to full time blogging but the vast majority of our audience are adding an extra income stream into their lives. If you would like to do that, you can learn more over at problogger.com. In today’s lesson, I want to talk about one of my favorite techniques in business for organizing my thoughts to helping me do reviews of my business, to plan my business and to organize my business as well as to think creatively and generate loads of ideas. In today’s episode, I want to talk about Mind Mapping. It’s a tool that I’ve used ever since I was a kid. I used to do it on a blackboard at school but today there are some amazing tools that help us to do it. I want to talk about how you can use mind maps in a variety of different aspects of your business. You can use Mind Maps in the creation of content, in the planning of that content but also the outlining of that content, in the planning in the way that you’re going to grow traffic to your blog and how you monetize your blog, how you design your blog in many other ways. In fact, right now, I am looking at a mind map. I designed this episode in the mind ap. I’m going to show you that Mind Map in today’s show notes. I’ll tell you where to find that in a moment. In fact today, what I’ve got or you is 19 different ways that you can use mind maps. I would probably come up with a 20t[...]


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Reading Roundup: What’s New in Blogging Lately?

Fri, 24 Feb 2017 13:00:00 +0000

This week’s posts made me want to live in an RV and perennially chase the warmer weather while reading more novels and finding creative ways to stay well-clear of writer’s block. Quite a good week, if I’m being honest! I think it’s probably because it’s grey and drizzly here (autumn ...more

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Tips for Pitching to Potential Podcast Guests

Wed, 22 Feb 2017 13:00:00 +0000

This is a guest contribution from Karly Nimmo. As a podcaster, I’m inundated with requests and pitches from people who are looking for some free PR. As a podcaster, I’m totally down with receiving these requests and pitches.  I love to hear from people who have something of value to ...more

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7 Essential Negotiation Skills for Bloggers and Marketers

Tue, 21 Feb 2017 13:00:00 +0000

Simply muttering the word “negotiation” can strike fear into many bloggers and marketers. Negotiation may even evoke as much fear, anxiety, and stress as public speaking. “Fear in negotiations arises in a variety of circumstances,” the authors of Emotions in Negotiation explain. “If we face an aggressive opponent, if we bargain ...more

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How Videos Can Transform Your Content Marketing Strategy

Mon, 20 Feb 2017 13:00:00 +0000

This is a guest contribution from Nathalie Cohen-Sheffer. From do-it-yourself tutorials to adorable animal clips, videos are a big part of our life – and business owners as well as bloggers are taking notice. Here are seven reasons why everyone needs to incorporate video into their marketing strategy, and the sooner ...more

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