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Preview: Will Pate's Blog

Will Pate



Mobile Strategy



Last Build Date: Mon, 29 Aug 2016 01:53:26 +0000

 



Ambitious Tech: Why I Joined Connected Lab

Tue, 29 Mar 2016 11:01:05 +0000

My Robot, My Friend The first sentence I learned to read was, “Bad command or file name.” There was a moment just before I learned how to read, where my motivation was very high. That was the day computer showed up in our house. When I turned it on, it showed a DOS prompt. There […]



Mobile Strategy Weekly #5

Mon, 22 Feb 2016 18:50:42 +0000

Strategy Your organization’s best bet is to be agile, flexible and nimble. “Nokia and Blackberry were skating to where the puck was going to be, and felt nice and fast and in control, while Apple and Google were melting the ice rink and switching the game to water-skiing” Hindsight on smartphones illustrates how hard it is […]



Mobile Strategy Roundup #4

Wed, 10 Feb 2016 13:38:46 +0000

Strategy If you want to successfully make the transition to being a mobile-first company, aim for a lot of small improvements. Those changes can pay off fast. As they released a half-dozen mobile advertising features in the back half of 2015, growth in Google’s ad business accelerated during the same period. Mobile can also offer new […]



Wattpad Makes Reading and Writing Mobile-First

Mon, 08 Feb 2016 17:59:58 +0000

While most e-reading apps are fairly similar, one stands alone. Wattpad does three things that create a truly mobile-first experience. First, it gives anyone the ability to write inside the app. If you love to read and want to try your hand at writing you can just get started on your smartphone. Second, it serializes […]



Mobile Strategy Roundup #3

Wed, 03 Feb 2016 01:36:40 +0000

Strategy Comparing mobile-first companies head to head illustrates just how hard it can be to get strategy and execution right. The best current example is Facebook vs. Twitter. Both are world-changing mobile-first companies, but their metrics are headed in opposite directions. Twitter is the newspaper of the 21st century, and as soon as I have […]



How Kinetic Commerce is Helping Aldo go Mobile-First

Mon, 01 Feb 2016 05:01:13 +0000

Shoe retailer Aldo is using a new platform called Kinetic Commerce to build a mobile-first in-store experience. Aldo’s mobile app has the features you would expect from a retailer like browsing a catalog of products and creating a wish list. But you can tell they have thought much deeper about the customer journey and where […]



Mobile Strategy Roundup #2

Tue, 26 Jan 2016 05:23:50 +0000

Video Case Study: How LendUp is Making a Mobile-First Credit Card Strategy If you don’t have a mobile-first strategy, it should be your top priority. Davos experts predict Uber-like disruption with winner-take-all dynamics in other industries. Even big players aren’t safe: Accenture’s CEO says digital is the main reason 1/2 of the Fortune 500 have disappeared since […]



LendUp’s Mobile-First Credit Card

Mon, 25 Jan 2016 05:31:54 +0000

Retail banking startup LendUp is building a credit card and app combo that you can tell was designed for a mobile-first customer experience: First, the app makes credit health easy to understand. This makes it easier to make better purchase decisions in real time. Second, the app can deliver a notification any time a purchase […]



Mobile Strategy Newsletter 1

Tue, 19 Jan 2016 13:00:54 +0000

Mobile is now the primary way we search, use social media, manage our money, stay informed, and entertain ourselves. You can still find a few activities where mobile is not primary, but it’s shrinking ground. The smartphone has become a remote control for the world. We won’t even vacation without one. But mobile not about […]



How Lyft is helping GM go mobile-first

Mon, 18 Jan 2016 03:59:34 +0000

Mobile is disrupting the auto industry. For millennials, the car has been replaced by the premium smartphone as their go to status purchase. In urban centers, ride-sharing services like Uber have turned on demand transportation into a practical alternative to ownership. It’s not a difficult decision to make when you’re choosing between buying a depreciating […]