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Preview: Community Guy - Jake McKee

Jake McKee – The Community Guy





Last Build Date: Thu, 15 Sep 2016 01:04:58 +0000

 



The next step in the Ant’s Eye View journey

Tue, 14 Aug 2012 13:16:46 +0000

One hell of a ride. That’s the only way I can describe the last 6 years. It was about that long ago that I decided it was time for me to leave LEGO and strike out on my own. It was one of the hardest, and one of the best decisions I’ve ever made. LEGO […]

The post The next step in the Ant’s Eye View journey appeared first on Jake McKee - The Community Guy.




The YouTube complaints department

Tue, 03 Jul 2012 16:24:57 +0000

While I’m in the mood for sharing hilarious movies about online commenting, this is pretty awesome.

The post The YouTube complaints department appeared first on Jake McKee - The Community Guy.




The problem with customer driven reviews

Fri, 22 Jun 2012 17:40:26 +0000

This would be hilarious if it wasn’t so sad. How is a customer supposed to use these two reviews to make a purchase decision? How are you thinking about making reviews more useful to your customers? (Click to zoom in)

The post The problem with customer driven reviews appeared first on Jake McKee - The Community Guy.




ze Frank gets it right

Thu, 14 Jun 2012 19:01:58 +0000

Hilarious, and surprisingly spot on look at foolish comments/trolls/online aggression.

The post ze Frank gets it right appeared first on Jake McKee - The Community Guy.




7 ways to support an emotional bond to a product

Thu, 08 Mar 2012 18:52:41 +0000

(This post was originally posted on my photoblog: Look at the world with me) Humans do something really odd; we form emotional bonds with physical objects. The coffee mug we use every morning gives us a sense of comfort as we start our days. That t-shirt from the Pearl Jam concert 20 years ago makes […]

The post 7 ways to support an emotional bond to a product appeared first on Jake McKee - The Community Guy.




A real-life Groupon business story

Wed, 31 Aug 2011 19:27:19 +0000

Our office neighbors, Paloma, recently went through the Groupon experience to promote their spa business. I asked one of the owners, Levi Dugat, to answer a few questions about their experience, and he was nice enough to oblige. How would you rate your Groupon experience overall?  We were perfectly pleased with our experience and honestly […]

The post A real-life Groupon business story appeared first on Jake McKee - The Community Guy.




Cool beta signup model

Sun, 26 Jun 2011 15:21:33 +0000

From turntable.fm: I haven’t seen this method of handling beta signups for new community tools. It’s a great way to both control and drive initial usage.

The post Cool beta signup model appeared first on Jake McKee - The Community Guy.




Trends

Thu, 09 Jun 2011 01:20:04 +0000

I’ve been meaning to share these two presentations for a while. Both are very cool, and both deal with trend prediction. The first is for 2011 and the second for 2010. Take a flip through them. Some interesting predictions about what we’re going to see this year and what we saw (and didn’t) last year. […]

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Buy and sell social media fans with FanAuction

Fri, 01 Apr 2011 16:57:25 +0000

I’m proud to report that Ant’s Eye View has launched a new product that we’re really excited about: FanAuction™. Simply put, FanAuction™ solves two of the biggest problems in social media today: How to quickly acquire new fans to prove social media ROI Eliminating ongoing spend to support fan activity you no longer need Here’s […]

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Chrysler tweet: an issue of process

Wed, 16 Mar 2011 18:42:26 +0000

Over the weekend, I had several people from big brands ask me what I thought about the Chrysler tweet debacle, and whether I thought the right actions were taken. If you haven’t heard, an employee from the agency that ghostwrites the @ChryslerAutos twitter handle accidently posted a tweet to that handle rather than their personal […]

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