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College Startup

A blog about making money, design, and college by Ben Bleikamp, a student at Ohio State University in Columbus, OH.

Last Build Date: Tue, 18 Dec 2012 14:28:16 +0000 Review – Web Hosting Buzz as an Example of the Knee-Jerk Reaction Web Host

Tue, 18 Dec 2012 14:28:16 +0000

In this post, I highlighted two webhosts I’ve had consistently good experiences with over the last 2-3 years. What I didn’t do is highlight some bad web hosts to avoid. Let me change that. The importance of having a good webhost can’t be overstated for an online business. If your website is not online, then […]

20 Free Tools For Starting An Online Business

Mon, 17 Dec 2012 22:04:47 +0000

My friend sent me a link to his resource 20 Free Resources To Launch A Startup In Your Dorm Room and there I think it’s pretty good so I’m sharing it with the College Startup community. Let me just note that I have personal recommendations based on experience that differ slightly, so let me give […]

The Long Arc

Sat, 24 Nov 2012 11:29:00 +0000

The real opportunity, I think, is in trying to build longer arcs. Now that the cycle of new is eating itself in a race to ever-faster, there’s a bigger chance to make long term change by consistently focusing on what works (and what’s important), not what’s new and merely shiny. – Seth Godin, The decline […]

Lessons We Can Learn From Warren Buffett

Tue, 31 Jul 2012 14:34:03 +0000

Warren Buffett is one of my heroes. A true bootstrapping entrepreneur. If you study the decisions he makes and pay attention to the way he lives his life, you’ll have a great model for starting up a new business. Here’s a good infographic that sums up Buffett’s general investing philosophies: what you should note is […]

Making Money Online Is About Making Recommendations That People Trust

Sat, 28 Jul 2012 20:08:43 +0000

I’ve had the most success making money online with the following algorithm: 1) Give people a few good options that will meet their needs: Narrow down choices in a smart, and useable way 2) Maximize the number of people who visit your website with needs that match your options 3) Encourage the people who find […]

Build A Better Technology

Thu, 26 Jul 2012 10:24:12 +0000

I’m currently working with two companies in the same industry. One company has 200+ employees, is the entrenched leader in pure market share, and I’ve been with them for about 4 years. They are Goliath. The other company is relatively new, has what seems to be about 20 employees, and I’ve been with them for […]

Perhaps The Best Reason To Work For Yourself

Wed, 14 Mar 2012 14:16:22 +0000

When I think back on my life, I never really had a terrible boss. But I always hated having a boss, even a good one. So I can’t imagine what it would be like to have a boss from hell. The good news is that as entrepreneurs our only boss is the market. We just […]

Internet Entrepreneurs Who Made Millions From Their Bedroom

Thu, 08 Mar 2012 15:32:06 +0000

The Internet is an idea incubator. It’s also a place where people can make millions from their bedrooms. Here’s a list of ten internet entrepreneurs who had the right balance of luck, hard work and know-how and became millionaires from the comfort of their own homes. It would be informative to look these people up […]

Top Young Entrepreneurs of 2011

Sat, 31 Dec 2011 16:26:05 +0000

Each year Inc. Magazine releases a list of the top entrepreneurs of the year. For 2011, they announced their top 30 under 30 which you can see here. I’ve always found it encouraging to see other young entrepreneurs become successful. I don’t feel like I’m in competition with other people’s successes. Rather, seeing other people […]

CPQL – The Metric That Matters When Building Authority Websites

Mon, 31 Oct 2011 18:43:28 +0000

My company has recently started measuring CPQL or “cost per quality link” for every new website that we start. If we pay $360 to have content developed, and another $200 to have it marketed (probably through email), and we get ten quality links out of the deal, then our CPQL for that particular project was […]