2016-12-07T11:03:41ZThe RGB model is so important to graphic design because it is used in computer monitors. Therefore, when designing websites and other on-screen projects, the RGB model is used because the final product is viewed on a computer display.
2016-12-07T11:03:41ZA common decision to be made when starting a graphic design project is whether to charge a flat or an hourly rate. Each method has pros and cons, as well as ways to work towards a fair deal for both you and your client.
2016-12-07T11:03:41ZThe CMYK color model is used in printing. Although computer monitors display color in RGB, final printed pieces will be in CMYK, and so it is important to understand this model and the printing process.
2016-12-07T11:03:41ZWhen creating a proposal for a new graphic design job, one of the most difficult steps is estimating the project cost. It can be helpful to break down the necessary tasks to reach a final estimate.
2016-12-07T11:03:41ZPaul Rand was one of the most famous and influential graphic designers in history. He is best known for his logo design and corporate branding, creating timeless icons such as the IBM and ABC television logos.
2016-12-07T11:03:41ZTexture can refer to the actual surface of a design or to the visual appearance of a design. In the first case, the audience can actually feel the texture, making it unique from the other elements of design. In the second case, texture is implied through the style of design. Rich, layered graphics can create visual texture that mirrors actual texture.
2016-12-07T11:03:41ZSaul Bass was a Bronx- born graphic designer who took his New York style to California and became famous for his work in film and classic logo design. He studied in New York at the Art Students’ League as a teenager and developed a unique style that is both recognizable and memorable.
2016-12-07T11:03:41ZCopyright refers to laws that regulate the use of the work of a creator, such as an artist or author.
2016-12-07T11:03:41ZNavigation is a key element of any website. It’s how the user gets from section to section, and to your content. Aside from creating something unique, there are several options for navigation in site design that are quite common, and for a good reason… they help the user browse your site easily.
2016-12-07T11:03:41ZA list of graphic design tutorials to help with your day-to-day design work. They include Photoshop tutorials, Illustrator tutorials and some how-to guides.
2016-12-07T11:03:41ZThere are many ways to promote a graphic design business, including blogging, word-of-mouth, email newsletters and social networking. Many of these methods are inexpensive or free, and can lead to increased exposure for your business and new clients.
2016-12-07T11:03:41ZWebsite wireframes are simple line drawings that show the placement of elements on a web page. Learn the focus, benefits and elements of a properly constructed website wireframe.
2016-12-07T11:03:41ZDafont is a free font website, offering downloadable freeware, shareware, demo and public domain typefaces for windows and mac.
2016-12-07T11:03:41ZThere are several tools that are essential to graphic design. See how a computer and software, design books, a sketchpad and even other designers can be essential to your design process and business.
2016-12-07T11:03:41ZNavigation is a key component of a website, and here are five rules to follow to help design yours effectively.
2016-12-07T11:03:41ZThe pen tool is perhaps the most powerful tool in Illustrator. It can be used to create countless lines, curves and shapes, and serves as the building block for illustration and design. The tool is used by creating “anchor points,” and then by connecting those points with lines, which can be connected further to create shapes. Use of the pen tool is perfected through practice.
2016-12-07T11:03:41ZSuccessful website layouts depend on many variables including consistent navigation, proper balance, use of space, and clear delivery of content. See examples of successful layouts in a variety of industries.
2016-12-07T11:03:41ZAs a graphic designer, you may often be asked to deliver web-ready images, such as photos for a web site or banner ads. The Photoshop “Save for Web” tool is a simple and easy way to prepare your JPEG files for the web, helping with the trade-off between file size and image quality.
2016-12-07T11:03:41ZLike many graphic design fields, working in advertising takes you far beyond creating designs and page layouts. While a specific job may be to create a print ad for a campaign, this field requires an understanding of marketing, public relations and consumers.
2016-12-07T11:03:41ZMany graphic software programs, such as InDesign and Illustrator, have the option of exporting a design as a PDF, which allows you to create a PDF portfolio. This PDF portfolio can be a custom designed brochure-style piece showcasing your best work, which can be emailed to prospective clients or employers.
2016-12-07T11:03:41ZA retainer is a fee paid for a pre-determined amount of time or work. Most commonly, a percentage of a retainer is paid up-front for a specified number of hours or days of work within a time period.
2016-12-07T11:03:41ZJPG files, also known as JPEG files, are a common file format for digital photos and other digital graphics. When JPG files are saved, they use
2016-12-07T11:03:41ZWhich kind of portfolio should you go with? Wait, there's more than one? Don't worry, we'll explain 'em all and help you decide which is best for you.
2016-12-07T11:03:41ZShapes are at the root of graphic design. They are figures and forms that make up logos, illustrations and countless other elements in all types of designs. Altering the size, form, angles, colors and other characteristics of the shapes in a design can significantly impact its message and success.
2016-12-07T11:03:41ZWhat the Font is a free iPhone application that identifies typefaces from photos. A companion to the MyFonts website with the same title, What the Font is an extremely intuitive and clever app that is a great tool for designers on the go.
2016-12-07T11:03:41ZA step by step guide to designing a website, from research and brainstorming to creating wireframes, developing the website and promoting it.
2016-12-07T11:03:41ZColor is an interesting element of graphic design because it can be applied to any other element, changing it dramatically. It can be used to make an image stand out, to show linked text on a website, and to evoke emotion. Graphic designers should combine their experience with color with an understanding of color theory, including rgb color, cmyk and the hsv color model.
2016-12-07T11:03:41ZColor separation is the process by which original artwork is separated into individual color components for printing.
2016-12-07T11:03:41ZThe grid system in graphic design is a way of organizing content on a page, using any combination of margins, guides, rows and columns. By using the grid system, a consistent design can be achieved through all the pages of a project.