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Last Build Date: Mon, 27 Mar 2017 02:22:21 +0000

 



YouTube Lost Major Advertisers Over Content

Mon, 27 Mar 2017 01:57:11 +0000

With over 400 new hours of content uploaded every minute YouTube is struggling to categorize and monetize video without risking offending brands and their publics by placing ads from major brands near content that is perceived as disruptive, offensive, or derogatory. This week over 250 brands pulled or suspended their ads.
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The post YouTube Lost Major Advertisers Over Content appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/fir/YouTubes_Lose_Of_Major_Advertisers-au.mp3




Kahoot: Enhancing Video with Educational Engagement and Gameplay

Wed, 22 Mar 2017 16:57:44 +0000

Gaming and video are two different ways of telling stories. Kahoot is a tool that "drives" learning through gameplay and it can be used to enhance engagement around your company with internal or external stakeholders. Kahoot can help even if you are not making videos. Kahoot can help you creating engaged presentations and drive home key takeaways for your next meeting.
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The post Kahoot: Enhancing Video with Educational Engagement and Gameplay appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/fir/Educational_Engagement_with_Kahoot-for-Youtubular_Conversations-final-au.mp3




The Voice #105: Algonquin College Communications Dynamic Duo

Wed, 22 Mar 2017 14:43:53 +0000

Past president of IABC Ottawa and host Sherrilynne Starkie sits down with Scott Anderson, Director of Marketing, Communications and External Relations and Cheryl Jensen, CEO of Algonquin College in an “Ask Me Anything” segment.
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The post The Voice #105: Algonquin College Communications Dynamic Duo appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/thevoice/The_Voice_Ep_105_Final.mp3




DIGITAL INDIA #094 : CATTLE IN A HOSTEL ! A TALE OF 2 INDIAN VILLAGES !

Tue, 21 Mar 2017 15:22:19 +0000

In todays podcast, we share interesting stories from Business Today 25th Anniversary issue: Toward a Smarter India. Technologies and Innovations that can transform the country.

The 94th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy
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The post DIGITAL INDIA #094 : CATTLE IN A HOSTEL ! A TALE OF 2 INDIAN VILLAGES ! appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/fir/Digital_India_094___Cattle_in_a_Hostel._A_Tale_of_2_Indian_Villages.mp3




Inside PR 468: Catch us if you can

Mon, 20 Mar 2017 13:18:01 +0000

Escape with us. From fake news. From our filter bubble. From annoying videos that play sound as soon as they scroll into view. From Snapchat hype.  Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast.

The post Inside PR 468: Catch us if you can appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/prworks/IPR468.mp3




For Immediate Release #79:

Mon, 20 Mar 2017 10:12:50 +0000

Chip Griffin and Jen Zingsheim Phillips join guest host Dan York for an episode that covered a call for independent audits of advertising metrics; a question of what metrics we need to care about; companies that are pulling ads from Google / YouTube because of their ads running on top of offensive videos; who determines what is offensive? Will Snapchat survive? What is the role of investigative journalism in the media? And what role did the Oxford Comma play in a Maine court case?
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The post FIR #79: Ads, Algorithms, Rants, the Oxford Comma, and… who defines “offensive” content? appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/fir/forimmed-79.mp3




Circle of Fellows #19: Employee Communications

Thu, 16 Mar 2017 18:38:53 +0000

In this month's Circle of Fellows episode, FIR host Shel Holtz joins four of his IABC Fellow colleagues -- Priya Bates, Kellie Garrett, John Clemons, and Sheri Rosen -- to explore the evolving role of employee communications.
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The post Circle of Fellows #19: Employee Communications appeared first on FIR Podcast Network.


Media Files:
https://traffic.libsyn.com/fir/fir-fellows-019.mp3




Episode #16: The Changing Role of the Internal Communicator

Wed, 15 Mar 2017 18:33:53 +0000

Nearly every (image) organization is currently undergoing some type of transformation. But are internal communicators changing as well? In this episode, we discuss the evolving role of internal communicators – and what training and focus areas they should be developing today to serve the company of tomorrow.

We also hear from three experts in the field: Shel Holtz, principal of Holtz Communication + Technology; Jeff Herrington, who runs Jeff Herrington Communications; and Mark Dollins, current head of executive and global internal communication at DuPont. They share their views on how communicators need to evolve and change (and why Jeff thinks all of us deserve a new car!)

Take a listen, and let us know what you think!
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The post Episode #16: The Changing Role of the Internal Communicator appeared first on FIR Podcast Network.


Media Files:
https://traffic.libsyn.com/fir/EE_Voice_episode_16.mp3




International Women’s Day and VR Video | Youtubular Conversations

Wed, 15 Mar 2017 18:06:22 +0000

International Women’s Day (IWD) coverage on YouTube and VR video (e.g., 360 degrees) where both covered this month in the Official YouTube Blog. I found it interesting that IWD and content with lots of video game related programming appearing (editorially) so close to each other. International Women’s Day The IWD post was published on March... Continue Reading →

The post International Women’s Day and VR Video | Youtubular Conversations appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/fir/International_Women_and_VR_Video-au.mp3




FIR on Higher Education 64: Communicating Research via Video

Tue, 14 Mar 2017 21:40:18 +0000

How do you communicate complex ideas via video? If you are a researcher or communicator, perhaps this is a question on your mind. On episode 64 of the FIR on Higher Education podcast, guest Jonathan Ezer offers advice on how to communicate your research via video.
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The post FIR on Higher Education 64: Communicating Research via Video appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/fir/fir-highered64.mp3