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Last Build Date: Thu, 21 Sep 2017 14:20:11 +0000

 



#134: Don Boyer, Brett Labit & Mitchell Levy on Becoming Successful Inside and Outside

Thu, 21 Sep 2017 07:04:02 +0000

In this episode, Mitchell Levy (@HappyAbout), the AHA Guy at AHAthat, and Brett Labit (@BrettLabitsr), Chief Empowerment Officer of WEVO Global (http://www.wevoglobal.com), exchange insights with #ThoughtLeader Don Boyer, who is a filmmaker, motivational speaker, author of the bestselling book series, “The Power of Mentorship,” and founder of Carnegie Principle (https://www.carnegieprinciple.com). This TLL episode focuses on... Continue Reading →

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Media Files:
http://traffic.libsyn.com/fir/FIRThoughtLeaderMM-134.mp3




119 : AMAZON INDIA TAKING OVER VILLAGE SHOPPING IN INDIA

Wed, 20 Sep 2017 07:52:20 +0000

This week Kavita Singh and Suresh discussed the recent article from Economic Times:
How Amazon is going deeper into the hinterland with a gambit of unique offline-online blend
Amazon is in the news again with its project Udaan. An initiative that Amazon rolled out to expand its reach in Rural and semi rural areas by partnering with offline partners. Started in May 2015. We discussed the What, Why, How, Who and partners for the Project Udaan
The 119th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy

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Media Files:
http://traffic.libsyn.com/fir/119_Digital_India_119___Amazon_India_taking_over_Village_Shopping_in_India.mp3




Episode #21 – Your change management playbook – with DuPont’s Mark Dollins

Tue, 19 Sep 2017 01:59:49 +0000

If y(image) ou work in employee communications, chances are you’re experiencing and communicating change in your organization. Want a master playbook on change management – in less than 30 minutes of your time? Well, here it is.

This month, we are delighted to welcome Mark Dollins, our former boss and now head of Executive and Global Employee Communications for DuPont, where among other duties he is tasked with driving change management communications for the enterprise. This year his team earned IABC Gold Quills and a PRSA Silver Anvil award for change management, employee engagement and employee communications.
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Media Files:
https://traffic.libsyn.com/fir/EE_Voice_episode_21.mp3




For Immediate Release #105: Center Stage for Credible Sources

Mon, 18 Sep 2017 11:00:17 +0000

Neville and Shel got together for the September edition of The Hobson & Holtz Report to talk about the self-inflicted downfall of the UK PR agency, Bell Pottinger (and kudos to the PRCA for putting teeth in its ethics code); how various fields will be affected by speech recognition (including PR and communications); itch Joel's plea to the advertising industry to not mess up ads for voice; the proliferation of fake scientific journals (and what it means for the PR industry); Pew research that identifies five "types" of people who search for facts and information, with implications for content marketing; and the killing of British English by Americanisms (and whether it matters). In his Tech Report, Dan York explains why "Gutenberg," the WordPress editor, may take longer than expected to appear. Dan also talks about the launch of the new Internet Society website.
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Media Files:
https://traffic.libsyn.com/fir/forimmed-105.mp3




PASSPORT TRAVEL MARKETING & PR #010: WORKING WITH DESTINATIONS

Sun, 17 Sep 2017 17:00:10 +0000

Interview of Andy Levine from DCI about Working with Destinations. Andy Levine has been with DCI (Development Counsellors International) since 1991. He is the son of founder Ted Levine, who started the company in 1960, and was thus introduced to the world of economic development and travel marketing pretty much at birth. He enjoys exploring... Continue Reading →

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Media Files:
http://traffic.libsyn.com/fir/010Passport_-_Andy_Levine.mp3




FIR B2B #81: Getting real about social media’s value

Fri, 15 Sep 2017 14:48:24 +0000

Use and abuses of analytic tools, whether CEOs should have their own social media accounts and understanding the real value of social media to your business.
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Media Files:
http://traffic.libsyn.com/fir/Fir-B2B_81.mp3




FIR Interview: Phil Gomes on Blockchain and the Marketing Value of Digital Permanence

Thu, 14 Sep 2017 18:27:06 +0000

In this FIR Interview, host Shel Holtz talks with Edelman's Phil Gomes, senior vice president of U.S. B2B Digital, about his new blockchain white paper, published by the American Association of Advertising Agencies. that makes the case for marketers and communicators to add blockchain technology to the list of technologies they must understand. some of the startups whose work could change communication processes and content, as well as other dimensions of blockchain that will soon be part of communication workflows.
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The post FIR Interview: Phil Gomes on Blockchain and the Marketing Value of Digital Permanence appeared first on FIR Podcast Network.


Media Files:
https://traffic.libsyn.com/fir/fir-gomes-bcwp.mp3




FIR Interview: Jen McClure on the State of Employee Advocacy

Wed, 13 Sep 2017 19:31:51 +0000

In this FIR Interview, host Shel Holtz talks with Jen McClure about JEM Consulting's "State of Employee Advocacy" survey, including the connection between employee advocacy and social selling, whether employees who participate in an employee advocacy should have their involvement reflected in their performance evaluations, the role of advocacy amplification apps (and whether they can constitute an entire advocacy program), and some of the challenges of maintaining enthusiasm among ambassadors once a program is up and running.
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Media Files:
https://traffic.libsyn.com/fir/fir-mcclure-advocacy.mp3




118 : WHATSAPP FOR BUSINESS IN INDIA – A GAME CHANGER ?

Wed, 13 Sep 2017 04:11:17 +0000

WHATSAPP FOR BUSINESS :

  • Biggest development of 2017
  • Released by Techcruch Article
  • Reported in India by Factordaily
  • 200 million active users in India

The 118th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy
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Media Files:
http://traffic.libsyn.com/fir/118_Digital_India_118___Whatsapp_for_business_in_India_-_A_game_changer_.mp3




Young PR Pros introduces episode 123: The short week - productivity in less time

Wed, 13 Sep 2017 03:32:03 +0000

Companies and countries across the world are starting to implement the four-day workweek. We may not all get the great fortune of a long weekend every week. For those of us stuck in the five-day workweek, here are tips for turning your week into a short week, leaving you a whole extra day to tackle bigger things and get ahead.
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The post Episode 123: The short week – productivity in less time appeared first on FIR Podcast Network.


Media Files:
http://traffic.libsyn.com/fir/YPPEP123.mp3