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Last Build Date: Fri, 28 Apr 2017 14:00:02 +0000

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5 Powerful Use Cases for Social Advocacy & How You Can Get Started

Fri, 28 Apr 2017 14:00:02 +0000

5 Powerful Use Cases for Social Advocacy & How You Can Get Started written by Guest Post read more at Duct Tape Marketing

Over 50 million businesses now have a Facebook page and are actively reaching out to their target audience. As a consequence, the social network has reduced the organic reach of commercial content, to protect its users’ interests. Ogilvy once predicted that organic reach of brand content would someday drop to zero, and brands need to […]




Social Media Automation: What Works and What Doesn’t

Thu, 27 Apr 2017 14:00:17 +0000

Social Media Automation: What Works and What Doesn’t written by Guest Post read more at Duct Tape Marketing

Businesses, or marketers to be more specific, can benefit from social media automation. With billions of people using Facebook, Instagram and other online channels at present, social media automation applications—or what marketers call as “gadgets from above”—can save precious time and money while also enhancing business strategies. By commanding a system to do multiple functions […]




The Guide to Figuring People Out

Wed, 26 Apr 2017 12:33:53 +0000

The Guide to Figuring People Out written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Vanessa Van Edwards Podcast Transcript What if people came with a guide? Well, apparently they do. Understanding human behavior, including body language and posture, is one of the keys to effective communication at every level. My guest for this week’s episode of the Duct Tape Marketing Podcast is Vanessa Van Edwards. She is […]


Media Files:
http://feedproxy.google.com/~r/ducttapemarketing/nRUD/~5/QaQ8CGbwhO8/John_Interviews_Vanessa_Van_Edwards.mp3




Transcript of The Guide to Figuring People Out

Tue, 25 Apr 2017 17:47:54 +0000

Transcript of The Guide to Figuring People Out written by John Jantsch read more at Duct Tape Marketing

Transcript provided by Verbatim Transcription Services Back to Podcast Transcript John Jantsch: [00:00:00] What if there was a guide to figuring people out. Well, apparently there is and you can learn about it when you listen to me interview Vanessa Van Edwards, the author of ‘Captivate-The Science of Succeeding with People’. Check it out. [00:00:16] […]




Driving Your Business with Dashboards

Tue, 25 Apr 2017 12:12:20 +0000

Driving Your Business with Dashboards written by John Jantsch read more at Duct Tape Marketing

Imagine tooling down the highway at a high rate of speed without the aid of a dashboard – you wouldn’t know how fast you are going, how your car is doing, even if you had enough gas to get to where you were going. Just as a dashboard helps power your car – a dashboard […]




Weekend Favs April 22

Sat, 22 Apr 2017 13:00:43 +0000

Weekend Favs April 22 written by John Jantsch read more at Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]




Affordable Tools to Help Maximize Your Social Media Presence

Fri, 21 Apr 2017 14:00:38 +0000

Affordable Tools to Help Maximize Your Social Media Presence written by Guest Post read more at Duct Tape Marketing

Social media has tilted the marketing landscape, with close to 90 percent of marketers believing in the importance of social media marketing—a practice that saw a spending of close to $10 billion in 2015. And as its reach has expanded, heightened importance has been placed on social media management, monitoring, analysis, automation and content creation. […]




5 Myths About Your Clients and Social Media That You Should Forget Right Now

Thu, 20 Apr 2017 14:00:35 +0000

5 Myths About Your Clients and Social Media That You Should Forget Right Now written by Guest Post read more at Duct Tape Marketing

When it comes to social media marketing, any small business can utilize their online presence for lead generation. But, if social media marketing is so easy to leverage, then why do 65% of companies state, according to Hubspot, that lead generation and traffic is one of their top marketing concerns? It’s because many businesses aren’t […]




What Personality and Poker Have to Do with Innovation

Wed, 19 Apr 2017 13:32:59 +0000

What Personality and Poker Have to Do with Innovation written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Stephen Shapiro Podcast Transcript Getting sales and marketing on the same page is an age-old problem for many organizations. While they may actually have objectives that are at odds, there’s also a good chance the people and personalities could be mismatched as well. My guest for this week’s episode of the Duct Tape […]


Media Files:
http://feedproxy.google.com/~r/ducttapemarketing/nRUD/~5/pP5q-UchrCU/John_Interviews_Stephen_Shapiro.mp3




Transcript of What Personality Poker Has to Do with Innovation

Wed, 19 Apr 2017 13:28:14 +0000

Transcript of What Personality Poker Has to Do with Innovation written by John Jantsch read more at Duct Tape Marketing

Transcript provided by Verbatim Transcription Services Back to Podcast Transcript John Jantsch: What do personality and poker have to do with innovation? Well, that’s what we’re going to find out when we talk to Stephen Shapiro on this episode of the Duct Tape Marketing Podcast. Check it out. This episode of the Duct Tape Marketing […]