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Preview: Small Business Marketing Blog from Duct Tape Marketing

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Last Build Date: Wed, 28 Sep 2016 11:01:34 +0000

Copyright: © John Jantsch. All rights reserved.
 



How to Think About Hustle

Wed, 28 Sep 2016 11:01:34 +0000

How to Think About Hustle written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Neil Patel The word Hustle sometimes gets a bad wrap. In days of old, it conjured up thoughts of Getting Hustled as in a scam. Even today its meaning can get lost in a work all day and…


Media Files:
http://feedproxy.google.com/~r/ducttapemarketing/nRUD/~5/Fz2Igah90tI/John_Interviews_Neil_Patel.mp3




How to Tell Google What Your Content Means

Tue, 27 Sep 2016 20:01:48 +0000

How to Tell Google What Your Content Means written by John Jantsch read more at Duct Tape Marketing

Search engines love content. That’s what they eat all day long, and they use HTML code to figure out what all those web pages say. The problem is that sometimes they don’t know what you mean by what you say.…




Weekend Favs September 24

Sat, 24 Sep 2016 13:00:28 +0000

Weekend Favs September 24 written by John Jantsch read more at Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting.…




How to Create a Compelling Six-Second Brand Story?

Fri, 23 Sep 2016 14:00:36 +0000

How to Create a Compelling Six-Second Brand Story? written by Guest Post read more at Duct Tape Marketing

With the proliferation of media and the rapid adoption of digital channels, consumers are bombarded with thousands of brand messages and stories every day. In fact, marketing experts estimate that, on average, people are exposed to over 5,000 advertisements each…




YOU Are the Message: 4 Ways Branding Impacts Your Bottom Line

Thu, 22 Sep 2016 14:00:15 +0000

YOU Are the Message: 4 Ways Branding Impacts Your Bottom Line written by Guest Post read more at Duct Tape Marketing

Branding. You’re either one of the few businesses doing it right, or you revere it as some mythical marketing tactic that you’ve never quite been able to master. If you fall into the latter category, it’s time to stop procrastinating…




The Science of Pre-Suasion

Wed, 21 Sep 2016 13:53:59 +0000

The Science of Pre-Suasion written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Robert Cialdini Like so many others in marketing, one of the first books I read was Influence. Today this is required reading for anyone trying to persuade through writing, messaging, speaking – pretty much any form of communication.…


Media Files:
http://feedproxy.google.com/~r/ducttapemarketing/nRUD/~5/B3gSwHC1hDU/John_Interviews_Robert_Cialdini.m4a




Weekend Favs September 17

Sat, 17 Sep 2016 13:00:35 +0000

Weekend Favs September 17 written by John Jantsch read more at Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting.…




Blogging Your Way To a More Powerful Brand

Fri, 16 Sep 2016 14:00:58 +0000

Blogging Your Way To a More Powerful Brand written by Guest Post read more at Duct Tape Marketing

The best thing about a blog is that just having one is a step towards creating a more powerful, recognizable brand.Many businesses use content marketing through blogging a major part of their strategy, so you are already ahead of the…




My Latest Book – SEO for Growth

Thu, 15 Sep 2016 14:19:16 +0000

My Latest Book – SEO for Growth written by John Jantsch read more at Duct Tape Marketing

Today I am thrilled to announce the release of my fifth book! Yep, kind of stealthy with this one, but I believe it’s an extremely important and timely topic. The title of the book is SEO for Growth – The…




6 Case Studies That Show How and Why to Focus on Building Consumer Trust

Thu, 15 Sep 2016 14:00:00 +0000

6 Case Studies That Show How and Why to Focus on Building Consumer Trust written by Guest Post read more at Duct Tape Marketing

If you’re tired of trying to crank out endless marketing initiatives and manage the high costs of advertising in hopes of generating returns, you’re not alone. Marketers everywhere are struggling to keep up engagement with their audience. But perhaps paid…