Published: Fri, 4 Nov 2016 09:00:00 -0400
Last Build Date: Sat, 24 Sep 2016 18:38:27 -0400
Fri, 4 Nov 2016 09:00:00 -0400While 20% of Americans have listened to a podcast in the past 30 days, the majority of the survey sample -- 55% -- indicated that they are not interested in podcasts. That percentage has steadily decreased over the past three surveys, but it remains a substantial number of potential consumers of this audio platform. Lack of interest was lowest among 18-34 year olds, and greatest among teens and those 55+.
Wed, 2 Nov 2016 09:00:00 -0400How hot is podcasting? Stupid V.C. money hot.
Mon, 31 Oct 2016 09:00:00 -0400We have just seen phenomenal growth in podcasting, says Cristen Conger, host of the podcast Stuff Mom Never Told You. Conger and co-host Caroline Ervin have produced 800 episodes, and the show receives more than 1 million downloads per month. Conger says downloads have tripled since 2014.
Fri, 28 Oct 2016 09:00:00 -0400What — if anything — would you pay to listen to your favorite podcast?
Wed, 26 Oct 2016 09:00:00 -0400Just back from an adventure at Ugandas Bwindi Impenetrable National Park, Dr. Nikhil Advani wanted to share his thoughts on climate change adaptation.
Mon, 24 Oct 2016 09:00:06 -0400ESPN Senior VP Traug Keller says we are experiencing a seismic shift in how consumers take in their audio. What he was talking about is the explosion in podcast listening. And he certainly has the numbers to back it up. ESPN is right in the middle of the action, some would say they are leading the podcasting charge. At a Radio Show panel on Wednesday, Keller said in August ESPN’s 47 shows were downloaded 54 million times, and he expects that number to be over 60 million in September. And that translates to scale, and that’s what advertisers want.
Fri, 21 Oct 2016 09:00:00 -0400In the past few years, podcasts expanding audiences—Edison Research estimates that roughly 57 million Americans download a podcast every month—have turned the platform into an obvious destination for big business. Even Fortune is in on the game.
Wed, 19 Oct 2016 13:11:14 -0400These new guidelines create a new benchmark for measuring podcast downloads that updates those eight-year-old guidlelines to reflect eight years of learning, adapting, and improving the technologies by the early leaders of the podcasting industry.
Mon, 17 Oct 2016 13:07:29 -0400Podcasters get matched with great guests, for free.
Sat, 15 Oct 2016 13:04:34 -0400The podcast industry is contending with a series of advertising hurdles, like a difficulty in measuring how many people are downloading—and then actually listening to—episodes. As a result, most podcast ads are from direct-response marketers that more easily track their investment through promotional codes.
Thu, 13 Oct 2016 13:07:52 -0400We concluded that if you are knowledgeable, passionate and enthusiastic about the subject matter, podcasting can be anyones game. With ambition, drive, and a few hundred dollars you can make your voice heard, and until you try it, you never know who will be interested in listening
Tue, 11 Oct 2016 13:05:16 -0400Acast works with media companies like the Financial Times, BuzzFeed and Vogue, as well as independent creators to host, distribute and monetize podcasts. They have grown the service from 100,000 test listeners to now rake in 45 million unique visitors per month.
Sun, 9 Oct 2016 13:04:24 -0400Podcasting is the digital medium built on the power of conversation. Although undoubtedly with a genesis in the American radio tradition, there are none of the literal bells and whistles of shock-jock morning radio, nor the pressure to deliver impact in 3-minutes-or-less: Listeners are engaging with podcasts for 20, 30, 40 minutes—somtimes longer—at a time. The lack of strong scripting creates a spontaneous flow, which leads listeners to repeat these conversations to their peers, their friends and their families, creating their own versions of the discussion and making new connections.
Fri, 7 Oct 2016 10:37:53 -0400The Internet has made spreading faith significantly easier. In the past, community residents were limited to the churches, temples and houses of worships that were available within driving distances. Coordinating schedules with sermons could be challenging for busy families.
Wed, 5 Oct 2016 10:40:11 -0400Large directory of Podcasting Sites Submit your Podcasts
Mon, 3 Oct 2016 10:39:52 -0400Podcasting is important. It represents a growing consumer appetite for quality, narrowcast, personal media. Podcasting is a bit of a warning sign to mass and mainstream media, as niche content takes hold.
Sat, 1 Oct 2016 10:37:09 -0400The U.S. Constitution safeguards the right to vote for every citizen over eighteen years of age, with few exceptions, ensuring a government of the people, by the people and for the people. Nevertheless, only about half of eligible voters historically vote for their president. Those who do make it to the polls are more educated than unschooled, more white than black, more men than women, more wealthy than poor, and more old than young.
Thu, 29 Sep 2016 10:36:59 -0400There is a company in the U.S. called Panoply. You would probably call them a broadcaster although, technically, narrowcaster might be a more accurate term. Either way, this company may just be what the future of radio looks like.
Tue, 27 Sep 2016 10:36:43 -0400As podcasting has grown, more and more of the media companies that formerly produced either radio or television are adding podcasts to their media offerings.
Sun, 25 Sep 2016 10:36:28 -0400The staggering distribution numbers, through channels like iTunes, YouTube, or podcasting websites, indicate that technology could play a critical role in the upcoming elections. Technology could be the deciding factor in the 2008 US Presidential race, and while distribution has never before been as accessible as it is to today's politicians and political candidates, politicians have far less control over the news and media than their counterparts in previous years.
Sat, 24 Sep 2016 10:36:04 -0400But in 2016, everything about podcasting is going to change. Thanks to a number of rapidly evolving technologies and changes in listener behavior, a lot of the seismic shifts that have swept across other digital media will shake up podcasting, too, making its ads more easily targeted and its shows easier to discover and share.
Thu, 22 Sep 2016 10:35:45 -0400Over the past two years, podcasting has grown dramatically. It all began after the success of the WBEZ podcast Serial, first released in October 2014 as a spin-off of the radio program This American Life.
Tue, 20 Sep 2016 10:35:30 -0400Podcasting has been one of the last corners of digital media that one can consume pretty much anonymously. Not only are publishers unsure about who you are, they have not even known when or if you have listened to their shows. Podcasting stats have been so fuzzy that there’s debate about how to even count downloads. That could all change if the startup Art19 has its way.
Sun, 18 Sep 2016 10:35:15 -0400When Walking Dead producer Gale Anne Hurd was looking around for a new project to bring to television, she did not settle on a hot book—comic or otherwise. Instead, it was a year-old podcast called Lore, created—and produced on the cheap—by Aaron Mahnke.
Fri, 16 Sep 2016 10:34:55 -0400Just as anyone with a keyboard and an opinion can start a blog, anyone with a voice can start a podcast. Ideally it should be a nice voice with something original to say, but that's up to you to work out.
Wed, 14 Sep 2016 10:34:30 -0400AdWeek has the details about the continuing rise in popularity of Podcasting stating 21% of Americans age 12 or older say they have listened to a podcast in the past month, a 17 percent increase in the last year and a 75 percent increase since 2013.
Mon, 12 Sep 2016 09:00:00 -0400The success of podcasts like Serial and Untold is helping to bring a new audience to this medium. But it is innovation in attracting revenue from the listeners that will support the revival of podcasting with firmer foundations.
Fri, 9 Sep 2016 09:00:00 -0400While some of those dollars will likely be new to audio, a big chunk of them will also come from that other platform with well established listener metrics: Radio.
Wed, 7 Sep 2016 09:00:00 -0400I have been consistently producing and editing a podcast for a tad more than eleven years, and like most podcast producers, I listen to more than a few podcasts. In fact, I’m always seeking out podcasts that fit my fickle and changing interests. Maybe my podcast-producing experience has reduced my podcast-listening pleasure because I tend to focus on the quality of the product rather than the content.
Mon, 5 Sep 2016 09:00:13 -0400Today, podcasting has become a major content piece for them, as they’ve expanded on different issue areas, and used the platform to expand their brand with new audiences.
Fri, 2 Sep 2016 09:00:00 -0400Starting a podcast can be daunting, but not if you know how to do so. Here are a few pointers, whether you need equipment suggestions, distribution guidance, or some suggestions on how to build your audience.
Wed, 31 Aug 2016 09:00:00 -0400If I had $100 for every time I heard or read about someone saying that we live in the Golden Age of Podcasting thanks to programs like Serial, I could pay off my student loans. And, as an avid listener of podcasts of all sorts, I can not deny that there is some truth to the assertion that there’s been an upswing in the art of podcasting.
Mon, 29 Aug 2016 09:00:00 -0400Advertisers, take note: Many bloggers are trying out new methods for delivering content. At #BlogHer16 in Los Angeles last week, two platforms were at the forefront of discussion: podcasting and vlogging. Two proponents for each medium came together to battle it out, but in the end, both were deemed the winner.
Fri, 26 Aug 2016 09:47:01 -0400Ready to dip your toe -- er, voice -- into the wonderful world of podcasting? You can do it for next to nothing. Here is how.
Wed, 24 Aug 2016 09:00:00 -0400Headphones can be useful while recording or editing a podcast and the right headphones can be invaluable. No matter if you are guesting on your first podcast or if you are a seasoned podcasting veteran, audio separation between the microphone and the rest of the sounds from your podcast such as co-hosts, incoming Skype calls, Blab discussions, fellow Google Hangouts on Air presenters or a soundboard are key to a clean listenable finished podcast. Monitoring your recording live also prevents many issues later including potential distorted recordings. And of course if you are editing in even a slightly noisy environment the right headphones can make a difference between total aggravation and getting the podcast produced as accurately as possible in a timely and frustration free fashion.
Mon, 22 Aug 2016 09:00:00 -0400Make yourself the public expert. Do not let others define who you are.
Fri, 19 Aug 2016 09:00:00 -0400Podcast platform Art19 has taken a step to address the targeting and measurement problem standing between advertisers and a ripe audience of podcast listeners.
Wed, 17 Aug 2016 09:00:00 -0400USB microphones provide one of the easiest routes to graduate from your computer's onboard mic to something with better sound quality. Many musicians use USB microphones for at-home demoing, and more and more, these devices are being deployed in the world of podcasting. And this usage makes perfect sense: USB microphones take the standalone audio interface out of the equation for a one-and-done solution that takes up less space and is even easier to configure. The result is a plug-and-play setup that brings better, clearer sound to your podcast and eliminates the risk of warding off listeners with inaudible talking and random noises on your latest episode.
Mon, 15 Aug 2016 09:00:57 -0400How podcasting is similar to email marketing
Fri, 12 Aug 2016 09:00:00 -0400One of the most important tools of the trade is a great microphone, and depending on how much you want to invest, the price runs the gamut. But for this roundup, the microphones will be under $200.
Wed, 10 Aug 2016 09:00:58 -0400Recently, marketers have been turning to the re-emerging medium of podcasting to showcase their expertise. Pew Research Center reported that the percentage of Americans that have listened to a podcast in the last month has almost doubled from 9 to 21 percent since 2008. This increased audience creates a massive opportunity for you to position your brand as forward-thinking and ahead of emerging trends.
Mon, 8 Aug 2016 09:00:00 -0400Australian radio trainer and International Consultant Steve Ahern has teamed with journalist and radio presenter Kim Napier to launch Branded Podcasts.
Wed, 3 Aug 2016 09:00:00 -0400NPR CEO Jarl Mohr says it is. The former Top 40 DJ tells the L.A. Times 7.5 million people now listen to NPR’s podcasts each month, and NPR’s listening on terrestrial radio has also been trending up, with an overall gain of 16% for its signature news magazine programs.
Mon, 1 Aug 2016 09:00:00 -0400Mohn, a onetime top 40 disc jockey and former cable executive who took over NPR in 2014, explained why he believes that podcasts can be the gateway to getting younger listeners hooked on the medium their parents grew up with.
Sat, 30 Jul 2016 09:00:00 -04001. Podcasts can be great for brands
Thu, 28 Jul 2016 09:00:00 -0400The podcast medium has been growing at a steady pace for the last few years. You probably have a few that you like to listen to on your daily commute, or while working out or doing household chores. That is one of the reasons podcasts have seen such a steady growth. It is a medium that allows listeners to multi-task while consuming content.
Tue, 26 Jul 2016 09:00:00 -0400Listeners often judge a podcast by its sound quality. No matter the format or topic of your podcast, your listeners are comparing your sound to what they hear on the radio and other podcasts produced by major broadcast outlets. Ironically, your goal is to make your podcast sound so good that no one notices how it sounds. If people notice the sound, there’s probably something wrong with it.
Sun, 24 Jul 2016 09:00:00 -0400• How to know if podcasting is right for you
Fri, 22 Jul 2016 09:00:00 -0400PodWave, a new programmatic service for podcast advertising, hopes to broaden the field by giving more brands the opportunity to dip their toe in the podcast waters without diving in with a full sponsorship. While podcasting is exploding in popularity, only a handful of brands currently dominate its ad inventory.
Wed, 20 Jul 2016 09:00:00 -0400One of the great things about podcasts, aside from a vast and varied selection of great content, is that everything is free for the taking. Whether you’re prone to listening to NPR, breakdowns of your favorite TV shows or even the latest sports happenings, there’s no pay-to-play scheme associated with podcasts. Unfortunately, Amazon now has plans to change that.
Mon, 18 Jul 2016 09:00:00 -0400Web advertisements face ad blockers. The DVR lets viewers bypass television commercials. Now, podcasts must contend with the 15-second skip button.
Sat, 9 Jul 2016 09:00:00 -0400Not only do podcasts offer numerous benefits over text- and video-based content—they are easy to create, convenient to consume, and they can expose new audiences to your brand— but by using an interview-based show format, your podcasts can also be fantastic social selling, networking and sales prospecting tools.
Thu, 7 Jul 2016 09:00:00 -0400On Tuesday, podcast measurement and advertising company Podtrac named NPR the top podcast publisher by size. The companys data measures 90 percent of the top podcasts, with 28 million unique monthly listeners in the U.S. and 38.5 million global listeners. To be included in the rankings, publishers must have at least 30 days worth of data that can be analyzed.
Tue, 5 Jul 2016 09:00:21 -0400Stitcher, the platform that has helped turn millions of people into podcast lovers, has officially traded hands and now has a new owner.
Sat, 2 Jul 2016 09:00:00 -0400A ComScore study focusing on podcasting proved to be good news for podcasters and advertising seeking to reach hard-to-reach audiences. In their study commissioned by Wondery, nearly on in five Americans aged 18-49 report listening to podcasts at least once a month, while nearly one in three men 18-34 do so.
Thu, 30 Jun 2016 09:00:00 -0400It also was not in the slightest bit mainstream: according to Edison Research, in 2006 only 22% of Americans were even familiar with the term podcasting, and only 11% had ever listened to one. Both numbers have slowly but steadily grown over the years (55% have heard of podcasting as of this year, and 36% have listened to one, and there actually isn’t a readily apparent ‘Serial’ bump), aided in large part by the smartphone: by removing the need to sync with iTunes it was much easier to have fresh podcasts at the ready. Still, there remained the challenge of creating compelling content, discovering content worth listening to, retaining listeners and, of course, paying for it all.
Tue, 28 Jun 2016 09:00:00 -0400It is unclear whether the Twitter investment is part of a strategic partnership, but that would make sense: Twitter might view via an integration with SoundCloud as a way to increase growth and engagement, and SoundCloud may look at Twitter as a way to promote its newly launched subscription service, which is crucial to the companys plans.
Sun, 26 Jun 2016 09:00:26 -0400Blogging is popular in India, but podcasts are still at their nascent stages. As a startup, why not mark the first stone in this arena. The idea of podcasts is no less than alchemy to your business expansion. Therefore, here is a list of benefits podcasts are going to bring to your business – and will also add to your success story.
Fri, 24 Jun 2016 09:00:00 -0400Here in the UK the growing cultural buzz around podcasts means now is a good time to explore how they could be monetised. Dax, known for their championing of digital audio, and media agency the7stars, have collaborated on the UKs first piece of independent research designed to explore consumers attitudes to podcasts and what commercial possibilities podcasts offer to marketers.
Wed, 22 Jun 2016 09:00:00 -0400Is podcasting in the middle of a long boom or a short bubble? The future of radio, a medium already being buffeted by streaming music, may be riding on the answer.
Mon, 20 Jun 2016 09:00:00 -0400Hobbyist and professional podcasters alike depend on Microsofts Skype for mustering panels and interviewing guests, even as they curse it under their breath for its occasional lack of stability and call quality. Skype is ubiquitous because it’s widely cross-platform, relatively easy to install and use, and free—but it may be time for Mac podcasters in particular to pursue more options.
Sat, 18 Jun 2016 09:00:00 -0400Remember what you thought of podcasting when it first launched on iTunes? Have you considered it as a medium for either extending your content or aligning your brand?
Thu, 16 Jun 2016 09:00:00 -0400Are there too many podcasts?
Tue, 14 Jun 2016 09:00:00 -0400This months edition of The Pulse marks the 10th anniversary of the podcast.
Sun, 12 Jun 2016 09:00:26 -0400More than a decade after Apple officially started supporting podcasts in iTunes, they are booming in popularity. In that time, however, little about how Apple manages the popular iTunes podcast directory has changed, which has some podcasters concerned. The New York Times reports that complaints include having to woo a single Apple employee in charge of promoting podcasts, not receiving enough listener data, and the difficulty of sharing podcast episodes to social media.
Fri, 10 Jun 2016 09:00:00 -0400A New York Times article is causing a rift in the world of podcasting. And a majority of the points it makes and the podcast producer wants from those interviewed scream careful what you wish for Apple is undoubtedly the gatekeeper of podcasts, but it is an accidental gatekeeper.
Wed, 8 Jun 2016 09:00:00 -0400Chris Krimitsos, founder of entrepreneur-focused networking group Tampa Bay Business Owners, got hooked on podcasting in 2013. So hooked he started the Florida Podcasters Association.
Mon, 6 Jun 2016 09:00:00 -0400Podcasting is important. It represents a growing consumer appetite for quality, narrowcast, personal media. Podcasting is a bit of a warning sign to mass and mainstream media, as niche content takes hold.
Sat, 4 Jun 2016 09:00:00 -0400No doubt podcasts attract some well-known podcast sponsors: Squarespace , MailChimp, LegalZoom and more. But much do they pay for those mentions, and do podcasts fit into the Madison Avenue media measurement known as CPM, or cost per thousand, which measures and sells audiences by the pound.
Thu, 2 Jun 2016 09:00:00 -0400Jacobs Medias new Web study of radio listeners shows a big increase in the importance of podcasting and on-demand programming. Both show impressive gains.
Tue, 31 May 2016 09:00:00 -0400It is a crowded content space out there. Attention spans are limited and people are busy. So, consider this: Podcasting is the only form of content that can be consumed while an individual is doing other activities. Yet they remain underutilized in higher education. Written content, videos and images all have their place and should be strategically deployed, but they do not afford the same flexibility as podcasts, which can be listened to while doing housework, driving or exercising.
Sun, 29 May 2016 09:00:00 -0400As podcasting has grown, more and more of the media companies that formerly produced either radio or television are adding podcasts to their media offerings. One way to find them is using one of the podcatcher apps I have listed above. The other alternative is to download an app that gathers together podcasts from a media company you are interested in.
Fri, 27 May 2016 09:00:00 -0400A few years back, everyone was talking about 3D TV.
Wed, 25 May 2016 09:00:00 -0400The first-ever podcast hit the internet in 2003. Radio Open Source, a show about global politics (and ideas through an American lens) hosted by WBUR Bostons Christopher Lydon, is still going strong.
Mon, 23 May 2016 09:00:00 -0400Today I want to cover the 80/20 rule which was aptly named the Pareto principal. This video was inspired my good friend Max Pepe from Rebelhead Entrepreneurs who covered the topic for entrepreneurs on his video log recently but I want to talk about the 80/20 rule in terms of podcasting.
Fri, 13 May 2016 09:00:00 -0400The choice of medium was significant. Podcasts, series of digital audio files that users can download or stream from MP3 players and computers, were first created in 2001. This was also the year that Apple launched the iPod, the device from which podcasting takes its name. Although it is now, in tech terms, a doughty 15 years old, it has developed only fitfully.
Wed, 11 May 2016 09:00:32 -0400Media consumption habits have changed dramatically over the past decade and it’s no surprise that podcasts are now taking center stage as more people look for more ways to access news, information and entertainment.
Mon, 9 May 2016 09:00:37 -0400When it comes to getting listeners for your podcast, there are 3 words that should form the foundations of your podcast promotion strategy.
Sat, 7 May 2016 09:00:21 -0400UK podcast audiences
Thu, 5 May 2016 09:00:00 -0400Audible, the Amazon-owned company that built its business selling audiobooks, is now officially moving into podcast-like shorts with a beta of Audible Channels.
Tue, 3 May 2016 09:00:00 -0400Before you begin podcasting develop a plan and a format for your show. Determine the focus of your podcast and what types of guests you would like to interview. Time spent planning your show will contribute to its success.
Sun, 1 May 2016 09:00:00 -0400Large list of podcasting directories to submit podcasts to.
Fri, 29 Apr 2016 09:00:51 -0400There is a lot to be said about podcasting from a bloggers perspective. The most obvious is sheer numbers. I can talk for an hour about topics that would take me days to write about. We can include actual audio, guests, and opinion — most importantly there is no need to point out sarcasm or explain a joke. Plagiarism is another factor to consider. I’ve lost count of the amount of articles I have spent hours writing, only to see them on some other website, surrounded by cheesy ads, bearing someone else’s name.
Wed, 27 Apr 2016 09:00:00 -0400There is a podcast for every kind of niche you can imagine, from entrepreneurship to storytelling. However, there is a new wave of popular podcasts that includes marginalized content creators; those who normally find themselves pushed to the margins of media and traditional platforms can now find themselves center stage in this uncharted frontier of content production.
Mon, 25 Apr 2016 09:00:00 -0400And yet, while adults and teens could easily fill their waking hours with audio, kids would struggle to fill a few. The crowded Kids & Family section of iTunes has surprisingly little to offer children, save for a handful of audiobook-like storytelling podcasts, and some programs that spin off major brands (like Sesame Street Podcast, Despicable Me, and Nick Jr.).
Fri, 22 Apr 2016 09:00:00 -0400Since the beginning of time (and the advent of humans), oral storytelling has served a critical role as the sole means of abstracting experiences and emotions in narrative form. Ancient oral storytellers were revered keepers of local knowledge, history, and traditions in their communities.
Thu, 21 Apr 2016 09:00:00 -0400Among the findings, revenues have grown 25% over the past five years, and the average CPM has risen to $20 from $11 in 2010. However, listening to podcasts has shown somewhat slower growth, with the number of listeners up 8% in the last 5 years and the number of listens to shows up 11% in the same period.
Tue, 19 Apr 2016 09:00:00 -0400The use of Information and Communication Technologies (ICTs) communication devices such as the radio, television, landline and cellular phones, computer hardware and software, satellite systems as well as the various services and applications associated with them, is at the heart of human development as it enables people to access information, improve water and sanitation as well as keep in good health.
Sun, 17 Apr 2016 09:00:00 -0400Is podcasting the hot new thing?
Fri, 15 Apr 2016 09:00:00 -0400Podcast networks are not a new idea, nor is competition for innovative producers. Radiotopia, a podcast network from PRX, is always searching for fresh and inventive shows. So is Alex Blumberg’s podcast company, Gimlet, a magnet for former public media veterans looking to get in on the resurgence of the medium.
Wed, 13 Apr 2016 09:00:00 -0400Have you ever wished you could respond to a podcast as easily as you can comment on an online story or reply to a tweet? Anchor is an iOS app designed to allow for these kinds of two-way conversations; it is essentially audio blogging.
Mon, 11 Apr 2016 09:00:00 -0400Consider following these simple podcasting tips to get the most from your podcast and make it stand out from other podcasts in the crowd.
Sat, 9 Apr 2016 09:00:45 -0400
Thu, 7 Apr 2016 09:00:00 -0400If traditional radio held the office of president, streaming would be the vice president, and podcasting would be the speaker of the house. Over the past decade we have started to move from a digital democracy to a more direct democracy. Content was once funneled mostly through film, television, and radio. Today the options are more plentiful, and the audience is exploring them more deeply each day.
Tue, 5 Apr 2016 09:00:00 -0400As worldwide celebrations for the first ever World Speech Day get into swing, there has never been a better time to make your own podcast. So we caught up with Adam Martin, the Content Director of podcasting platform Acast, to find out his top tips on how to make a podcast and ensure it is a success.
Sun, 3 Apr 2016 09:00:00 -0400I spend a lot of time listening to podcasts, but I hardly listen to any of the most popular titles. That's why I decided to listen to an episode from each of the top eight podcasts on iTunes, and see how they compare against each other in a March Madness style bracket.
Wed, 30 Mar 2016 09:00:00 -0500Podcasts are relatively inexpensive to create, as a result, and the quality in published podcasts is extremely diverse. Corporate podcasts can be very polished audio productions while hobbyist experimenting with podcasts may have dogs barking and children's screaming in the background.
Mon, 28 Mar 2016 09:00:00 -0500Podcasting is quickly becoming a buzz word among the techie crowd. So what is podcasting, anyway? Podcasting is online audio content that is delivered via an RSS feed. Many people liken podcasting to radio on demand. However, in reality, podcasting gives far more options in terms of content and programming than radio does. In addition, with Podcasting, listeners can determine the time and the place, meaning they decide what programming they want to receive and when they want to listen to it.
Fri, 25 Mar 2016 09:35:11 -0500Edisons Research upcoming Infinite Dial 2016 study has found, among other things, that the percentage of AMERICANS 12+ who say they have listened to a podcast in the last month is now 21%, up from 17% last year.
Wed, 23 Mar 2016 09:00:00 -0500Similar to blogging, podcasting allows you to build an audience through the content you create.