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Where Interactive Advertising Begins

Last Build Date: Thu, 27 Oct 2016 16:39:04 +0000


Using Competitor Data To Dust ‘Em: Insights From Hitwise Whitepaper

Thu, 27 Oct 2016 16:39:04 +0000

Last December Connexity acquired Hitwise, which records behavioral and media consumption patterns from 20 million websites and 500 million web searches. This is integrated with Connexity’s own data that tracks retail purchase behavior from over 100 million shoppers interacting with 175 million products. While in the past companies have been able to track online traffic [...]