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Last Build Date: Thu, 08 Dec 2016 09:44:58 +0000

 



AI-Based, Self-Optimizing Consumer Marketing: Good for marketers, not for politics

Thu, 08 Dec 2016 09:44:58 +0000

The general elections are a lot like an A/B test. But…if life were an AI-driven self-optimizing campaign, everyone would end up happy. (The country as a whole? Not so much.) Maybe I’m overly obsessed with marketing, but I can’t shake the thought that the presidential elections are a lot like an A/B test. This is [...]