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Preview: Adaptive Path

Adaptive Path

Last Build Date: Thu, 08 Sep 2016 19:58:01 +0000


Designing the welcome experience for GLIDE services

Thu, 08 Sep 2016 19:09:05 +0000

Written by Helen Kim Finding your way in a new place for the first time can be intimidating and confusing for anyone.  But finding your way in a crowd, through a building with minimal signage, narrow, winding corridors, and rooms that are used for multiple purposes at different times, can be especially disorienting; this is […]

Non-profit business design: the human side has to come first  

Tue, 06 Sep 2016 15:42:46 +0000

Non-profits are in a really stomping mad, unfair place. Our nonprofit partner, Homebridge, has a design problem that is terribly, incredibly unfair: monetizing what they do to support the parts of their mission that will never be profitable. For years, they’ve tackled providing home care for some of the most in-need senior citizens in the […]

Designing for Bright Spots

Thu, 25 Aug 2016 19:00:21 +0000

The Magic of Family House For this year’s BarnRaise, Sept 9-11, The Capital ONE Design team is partnering with Family House (FH), a local nonprofit that provides free, temporary housing for families with children undergoing cancer and other treatment at the UCSF Benioff Children’s Hospital. The first time our team visited Family House, we were […]

Want to Design for Impact?

Thu, 18 Aug 2016 21:35:30 +0000

Looking to make an impact in the San Francisco community but only have a weekend to spare? Look no further, BarnRaise is just around the corner. Whether you consider yourself a creative, a maker, an ideas person, or are just plain curious, this is the opportunity to work with a local San Francisco community organization, […]

Raising the Community Roof

Tue, 16 Aug 2016 20:43:49 +0000

When I think about my decision to pursue design as a career, an intrinsic desire to change the world for the better was at the core of that. It still is. I like to think that this is what makes a lot of designers tick: our incessant drive to make a difference and leave the […]

How Autism can Influence Design: In conversation with Steve Silberman

Wed, 03 Aug 2016 18:05:42 +0000

Steve Silberman’s book, NeuroTribes: The Legacy of Autism and How to Think Smarter About People Who Think Differently, won Britain’s prestigious Samuel Johnson Prize for non-fiction writing last year. The book, a sweeping history of autism in both science and society, contains some powerful implications about designing for human cognition and what “normal” really means. […]

Designing for Better Sex: In Conversation with Cindy Gallop Pt. 2

Wed, 27 Jul 2016 16:58:13 +0000

Cindy Gallop is a prominent, provocative leader in the advertising industry in addition to being the visionary behind sextech startup MakeLoveNotPorn. Allison Huang, our Design intern, and I talked to Cindy. In Part 1 of our conversation, she talks about why innovations in sextech are so important, why women have so much to offer this industry, […]

Designing for Better Sex: In conversation with Cindy Gallop Pt. 1

Wed, 20 Jul 2016 02:41:51 +0000

Cindy Gallop is a bold, provocative leader and speaker in the advertising industry as well as an entrepreneur whose goal is to bring us closer together in the real world. MakeLoveNotPorn, Cindy’s sextech startup, works to redefine how a digitally-minded generation thinks about sexuality by balancing the myths of hardcore Internet pornography with the real […]

Alan Cooper: Letting Light into the Forest

Thu, 14 Jul 2016 17:38:22 +0000

Alan Cooper is, in his words, “a Silicon Valley trailblazer.” As the founder of Cooper, an interaction design consultancy, he is renowned for his work with personas and his firm’s rigorous design methodology. He’s also a newly-minted country boy, having moved five short years ago to a former dairy farm north of the city. He […]

Designing outside your comfort zone

Tue, 31 May 2016 17:21:01 +0000

“Trust the process!” That’s what we tell ourselves because as designers we often rely on tried and tested tools, methods and standards to help us arrive at a solution that should work. There is good reason why we learned these things in design school –they help us work efficiently, they minimize risk and they help […]