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Preview: Fighters always fight

Fighters always fight

Updated: 2018-04-12T02:18:40.412-07:00


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SatyavMev Jayate



A TV program to look forward to on a GEC channel in India.

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The timing is perfect to get the entire family to watch the program (as this was the time - Mahabharata was telecast on DD).

The title song is catchy and enjoyable. 

Enjoy the song!!

Conversation between two business tycoon


A recent conversation between Bubroto Toy and Bijay Ballya

Bijay Ballya - Bubbu, come become a part of Indian F1 team.

Buboroto Toy - U dawg!! What Indian F1 team, stop bullshitting me, it is based out of UK and you call it an Indian

Bijay Ballya - Ha ha ha ha..that is my gimmick. U want in?? We can make lots of money from it but  u need to invest in it.

Buboroto Toy - Hmm...okie dokie..chal u r my yeh le 100 million...jaaa aish kar

Bijay Ballya - Tu sacha dost hai yaar!! Yeh dost hum nahi todenge!!

A few months later, more recently, a conversation between the 2 friends overheard..

Bijay Ballya -  Dost, dekh tere liye, apni team ka naam bhi change kardiya.."Hindustan Ki force Bahar- aa" (toasting with Kingfisher blue)

Buboroto Toy - Waah kya naam diya hai..acha tell me..teri is it going? (taking a sip of the beer)

Bijay Ballya - Fatti padi hai!! No money to pay money to buy money to pay AAI and the govt authorities...samajh nahi aaraha..kya karoon!! (gulping down a big sip of Kingfisher beer).. 

Sms beeped on Bijay's phone..

Bijay Ballya - yeh lo, i have transferred 20 million into the F1 team...(high fives Buboroto)...

Bijay Ballya - Acha dost, airlines chalane ke liye paise de naa!!

Buboroto Toy - Acha de doonga...but you will have to rename the airlines!! Are you ready for that..

Bijay Ballya - Ok..i will do it....

Buboroto Toy  - "Kingfisher ko udane ka Sahara" ...

PS - This is totally fictional...

Era of convenience foods


The era of convenience foods has arrived in urban India.

The latest entrants in this segment have been unleashed by Nestle - Milkmaid creations and Maggi Juicy specialz. 

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Maggi Juicy Specialz - Ready to eat Indian dishes which take 5 minutes to cook. Targeted at the urban nuclear upper middle class households; especially ones with working women who don't have the time to cook diner in the evening after a long and tiring day at work or at bachelors living independently who can  afford a microwave but are largely inept in the art of cooking.

Milkmaid Creations - Easy and fast to cook range of Indian desserts, from Besan laddoo to Eggless cakes!! Who has the time to make laddoos, kheer or cakes at home anymore!! This is a dream come true for the urban nuclear upper middle class households, where even on a weekend if you were to make a dessert it would seem like a herculean task. Although, they are priced at a premium, i believe it would be worth it as it making a good dessert on your own gives an amazing sense of achievement to the chef!! So bang on Nestle with this one!!

The new Lays Baked


In today’s fast paced world, especially in India, people don’t eat healthy, because healthy food takes time to make and time is at a premium, so instead they gorge on whatever junk food is available to them.  With consumption of junk food reaching new heights perhaps even higher than Burj Dubai (the tallest building in the world),  the obese population has risen manifold, at a pace faster than the pace at which we grow our population, leading to a lot of lifestyle diseases such as Diabetes etc.So to ensure that the food and beverage companies don’t get slapped with sanctions for producing unhealthy and unethical profit making products they are now turning to adding some “healthy” junk” foods in their portfolio.Lays Baked is Pepisco’s latest endevaour to enter into the “healthy” potato chips space. Apparently these chips are not fried like regular Lays chips but instead they are baked. According to Pepsico, Lays Baked chips have 50% less fat than regular Lays. This is the discriminator that Pepsico is using to sell the new chips to the urban audiences which live on chips as if it was a main course meal like dal roti/rice. So if you want to eat chips, eat the healthier version, is what seems to be their mantra.Priced at Rs 15 per packet, the chips are an expensive proposition. Pepsico’s thought would be that, if it is healthy it should be expensive than the regular one. Why price it at the same cost as the existing Lays range?  I am sure their market research would have shown that there is a niche segment willing to pay a premium to eat “healthy chips” but also I am a believer that market research done by “independent” agencies is biased towards showing the results that the company wants to see. If it wasn’t then the research agency wouldn’t get paid or would rarely get another research task to carry out.Coming back to Lays Baked, a question the public should ask Pepsico – why should one pay Rs 15 for 10 chips in packet (all the chips may not even be complete, some would be broken too). Does it make economic sense to eat “healthy” junk food which is so atrociously expensive?  Secondly, their availability in the market sucks big time! It is available only in select outlets across cities, whereas regular Lays are available at even a panwala. Lastly, why stop at 50% fat free? Why not make them completely fat free if you are promoting “healthy” foods? Does Pepsico indulge in similar half measures in US or European countries? Guess not, after all the FDA is pretty powerful consumer advocate in the developed world.So Pepsico, if you are going down the lane of “healthy” foods, go the whole hog and delight us![...]

Agneepath - The movie of strong villian and a weak hero


I saw agneepath (the new version) last week and i was left confused as to what the movie was suppose to achieve.

The new agneepath at the end leaves u wanting for seems incomplete as a story..maybe that is the best a new director could get out of the script..had the other Karan (Johar) directed it..the media and the critics would have latched on to these points from a decade old director..however being a newbie..the new Karan (Malhotra)..gets away from these gaps..

Agneepath being a remake..had to live upto its original version starring the Big B as Vijay Deenanath Chauhan and Danny as Kaancha and trust me both of them did a brilliant job in their respective roles..The dialogue "Poora naam".."Vijay Deenanath Chauhan" still live on today on the lips of the new generation.

However, the new Agneepath doesnt really live upto the magnum opus that the original was because

a) the character of Vijay Chauhan, never really uses his heritage (father's name) to his advantage in the movie. This is what made the movie..stand out..and yes dialogue's do stand they did 20 years ago (yash johar knew that)

b) Hrithik as an actor does a good job but then he is shown as a weak hero..who wants to see a weak hero in an action movie...the hero has to be as strong as the villian..90% of the time..Hrithik is shown sulking in his past..being beaten up unnecessarily on Mandwa... a good hero should have a good strategy when he walks upto the villians home!! This was totally missing..

c) the stupidly shot climax!! what was that all about..kaancha stabs hrithik numerous times..and then when hrithik gains energy near the banyan tree..all the stab wound disappear and a 6 pack torso magically appears!! For a seemed like a Kollywood or Tollywood movie!! (both Karan's please take note of this flaw)

d) What is the role of Priyanka Chopra? This will remain a question to me always...2 more item numbers would have been better...

e) Rishi Kapoor as Rauf Lala started off amazingly well in the first half but looses fizz in the second half..were the writers hell bent on killing him off in the second half??

f) The movie desperately misses Mithun..there had to be a side kick to Hrithik to make up for the screen space that Amitabh occupied..if a side hero was required 20 years ago for this movie..then it was desperately needed in this one....the lack of wise ass side hero made the 3hr movie too long and too dull at various points...

The only saving grace for the movie was Sanjay Dutt..the humungous bad man..the devil who shants shlokas...he is the charm of the movie..this is what evil men should look like if they have to rule over an control...NO MERCY!! Hrithik actually looks like a rat in front of a lion when they stand face to face in the movie (and that is the biggest flaw).

The reason this movie would do well financially is primarily because there has been nothing good to watch in theatres from Bollywood for the past few weeks..and the name Agneepath would drive audiences to the theatres to watch a remake.

So if you want to it for the characterization of Kaancha and not Vijay Deenanath Chauhan.

Happy new year 2012!!


Hi all,

Wish you all a very happy, prosperous and healthy new year 2012.

May god bless you all.


The silent national anthem


This is the most amazing video of the Indian National Anthem.

It really touches your heart to the core.

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Well done to Reliance Big Cinemas on doing atleast one good thing

City of Lakes - Udaipur


Was recently travelling through Udaipur (Rajasthan) on a business trip and was amazed to see the greenery in the city...

Udaipur is the city of lakes in rajasthan...the big ones such as lake pichola and fatehsagar lake are the big lakes in the city..

Even though it is a small city, it is always bustling with life and energy..

Here is a few pic of the lake from the hotel i stayed at (it is the highest pt of Udaipur)


where have all the bloggers gone?


It seems like a long time since i have blogged..maybe 2 months or so...but then most of my posts havent really been blogs or anything..but just posts on good ads or songs...

When i try to visit the blogs on my blogroll, i see that most of the blogs dont exist anymore or from open blogs they have become "invite only" personal that the natural progression to the blog? i don't know because mine is still a blog open to all to read :D (just that off-late there isnt much to read)

anyhow if any of the old bloggers i have known are still around, please do leave a comment..

looking forward to blogging once again...and more often :)


Farhan Akhtar and Prachi Desai in Pureit Marvella RO ad


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Prayers for Mumbai


Prayers for Mumbai!!

May God Bless Mumbai...

Why don’t airlines fly full capacity in business/first class?


It is surprising to see how airlines in India are comfortable flying with empty business and first class seats? I am in BOM-JAIPUR AI flight and there are only 2 first class seats occupied out of 10 odd seats. Does it make sense to fly with empty business class? I think it is a lost opportunity to make revenue. Some thoughts on how things can turn around for an airline if they relinquish this practice First – Positive WOM (for those who don’t understand WOM – it means Word of Mouth) In today’s internet era where everyone gets to know about everything on the click of a button, can WOM be ignored? WOM today plays a huge role in helping consumers buy what they are looking for. Consumers today go search for the smallest of items on the internet and if the item searched for has positive WOM on it, it can turn the tables in favor of the item and vice versa. To en-cash on this trend, most companies have set up Facebook pages/Twitter handles etc. But is having that tool enough? How do you use it for business gains? Most people today are there on FB/Twitter/Google+ . Now if lets say an airline was to surprise a passenger by bumping them off to first class free of cost, it would bring smiles to the consumer as it would delight the passenger. Most of the passengers today are killing time on social networking till the time flight takes off and imagine a FB/Twitter/Google+ update saying “thanks to xyz airline for free first class upgrade”. Now this would go to 100, 200, 500 people considering the contacts in the passengers profile but more importantly, the positive WOM for the airline has spread to hundreds of people by just one single gesture. Maybe this crowd of people would consider this particular airline next time they fly as they would see an opportunity to get a first class upgrade incase of availability. So if you see this is benefit to the airline and the passenger also. Secondly – Revenue Generation In today’s inflationary times most passengers are highly price conscious and would like to go with the cheapest airline unless they are millionaires or billionaires ( to them flying in economy class wont be worthy of their status and in their own right it would be correct too). So if you are bumping of a few passengers from existing economy class to first/business class, you are opening up the chance of selling out the freed up economy class seats to new passengers who may have otherwise choose to fly some other airlines. For e.g. if you have 6 seats empty in first class and you bump off 6 economy class passengers to the first class then you have 6 more seats left to offer to passengers who are at the airport and want to fly. If priced competitively the passengers would choose to fly with the airline which offers the best competitive price. The perceived negative is – offering the first class seat to a passenger in need at the airport. Honestly, this seems to be far fetched hope because for someone who wants to travel first class, he or she would plan his/her travel well in advance. Alternatively, an airline knows a few hours before departure the number of empty seats in first/business class. Be proactive, and suggest the economy class passengers pay a nominal charge and upgrade themselves to business/first class. For e.g. if someone has paid 3500 for an economy class ticket, offer him/her a business class upgrade at lets say Rs 500 extra. The passenger wouldn’t mind paying that much amount for such an upgrade. He/She would be delighted. In turn the airline would make Rs 500 per first class upgrade + the amount they are able to sell of the newly empty economy class ticket. Win Win situation for all!! What I am talking about is [...]

Unravelling the Corporate Divide & Rule Policy


There are all types of people in an organization.

Each one of them is trying to give their best in their own capacity.

Some of them have been high achievers in the past.

In a team there are high performers+normal performers+under performers. Each one knows who the other is but then they dont discriminate against anyone. Do you know why? Because they are a team. A team is a cohesive unit, it strives to achieve and deliver the results together as a unit.

And then someone sitting faraway in fantasy land decides that the high performers should be recognized, they should be made to stand out. So along comes a new sub organizational group for them and call them Club Peak. Now let us give them a new tie, new socks, new shirt collars so that they are proud to be a part of Club Peak.

Little do they realize that in the meantime, they have ended up creating a "Club Bleak" (normal performers+under performers). These guys who would have otherwise strive harder to deliver better would now be thinking that their future is now "BLEAK".

Although Club Peak is a noble thought it needs to be done in a way that it doesnt create Club Bleak.

PS - These are my personal views and not representative of any organization.

Redefining music in bollywood


Awesome songs - Unconventional but entertaining..check them out

Nakkadwale Disco Udharwaley Khisko

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Switty Switty

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and the best one..Bhaag DK bose DK bhaag

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Nice ad


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The first drop of rains in Mumbai this monsoon

And the "ever consistent prediction" of MET dept works again. On Monday they said that monsoon had arrived 5 days earlier in Mumbai and since Monday it hasnt rained in Mumbai :D :D

the reality of growth


As an organization grows in size, business , turnover & people it should become a balance of consumer, customer and employee centric whilst maintaining its ambition to grow.

There is an organization with a business which has grown faster than the category growth rate, with a growth rate as high as double at which the category has grown over the years thus making it a very successful business in the eyes of the organization. However the balance seems to be shifting, not all is well.

This business started as a people centric business - for the people and by the people in its truest sense. Everyone seemed to have a mission and objective in life - to make a difference to the life of the common man and his family (with certain business objectiveswithout which it cant survive).

However the ambition to grow faster than the category has now led the business into a situation where the business ambitions have higher importance than the people who have helped this business grow to this level.

However over the years and more so off late the people centric nature of the business seem to be a superficial attempt to make the employees believe that yes we are concerned about you!! Attrition rates are at an all time high with attrition being reported across all levels from the lowest to almost the highest level of people. From a business which was a small knit cohesive unit with teams that supported each other, today it is a business where all the employees are working with their one hand covering their royal backside.

Certainly doesnt look like a very enthusiastic place to work right now !!



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Awesome ad....

an old memory


A memory of the Mumbai Central railway station - a few yrs ago..about 8 years i guess...

I was going home after the 1st semester break during engineering. I had come down to Mumbai from Pune to board the Punjab mail to my home in Delhi. I reached Mumbai with my friend from engg and went to my school friends place in Mumbai.

Met him after more than an year but it was still like old times. Had good fun at his place and it was good to see the friendship continue.

He came to drop us at Mumbai central from where we had to board the train and he too wanted to jump onto it..he too wanted to go to Delhi after all someone very important to him lived there..he was as desperate as anyone could board that train with me..but then he knew he couldnt at that point of time...and all i could do was tell him.."dude...dont worry..everythings gonna be ok..just hang in and have faith"...

its been 8 years since has been good to him..and everythings good...and i am happy for him..and for the fact that we still are friends...



Nothing describes Delhi better than these words by Ghalib

asked my soul "What is Delhi"


my soul replied "The world is the body, Delhi its life"

Incredible India


Incredible India

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Kingfisher - the king of good times


" many beers will you have"?? I asked my friend Nitin...

"2 cans for me"...Nitin replied...

"Give me 4 cans..Kingfisher strong".. i said to the shopkeeper..we had bought the snacks to eat along..Nitin grabbed a few smokes..and we headed to our abode...the balcony outside the bedroom in my apartment...

I arranged two chairs in the balcony.. Nitin got the smokes and lighter..i placed the beer cans on the window shelf and we sat down..there was a slight breeze about...

"The weather is nice today" said Nitin lighting up his smoke..."Gimme a can dude"..he said..

I handed him a can and took one for myself..we opened the cans and toasted to our friendship..the beer wasnt chilled as it was in the open for sometime..but then who cared..

"Do you remember the Ranikhet trip"..Nitin said...and i said.."yeah......."

and the night went on and we just talked about the good old school days...

This was our routine..on the Friday/Sat night that Nitin came to my town from Mumbai..we would have our diner..then go the booze shop..get our beer..Nitin would get his smokes and then we would head back to the flat..go to the balcony..arrange two chairs...sit our cans of beer our feet on the railing...look at the greenery engulfing the balcony and chat about our school days...

Cheers guys!!

Lazy Sunday!!


It's a lazy Sunday today..

I am reading Johnny gone down and listening to Nachna Onda Nei (simply love this song)

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howz your sunday coming along?

PM And The Speech-Writer - TOI


PM And The Speech-Writer…Surely freedom’s not just another word on Independence Day? Chetan Bhagat On August 14, 2010, inside a quiet, leafy, guarded bungalow on Race Course Road, a stressed old man shifted uncomfortably on his sofa. A young man next to him offered solace. “You’ll be fine. You’ve done it before. It’s only the Independence Day,” the young man said as he stacked sheets of paper. “Do i have to give a speech?” the old man said, “I hate to talk.” “But you are the prime minister,” the young man said, “And i am here, your speech-writer. Why worry?” The PM remained uncomfortable. He looked at his phone. No calls or messages from high command. Without direction, life was extra hard. The writer continued, “It’s mostly school kids who attend. There is no Q&A at the end. Unfurl the flag, stand for the national anthem, take the gun salute, read the speech – it is standard stuff.” “Everyone gets a holiday on Independence Day,” the PM said, “why can’t i?” The speech-writer was speechless. He changed the topic. “Should we talk about the content?” the writer said, “what do you want to focus on?” “I don’t know. What do you suggest?” the PM said. “Is there anything worth talking about?” The speech-writer paused to look at the PM in disbelief before he spoke again: “So much has happened. Just in the past months.” “Like what?” the PM said. “Like the Bhopal verdict – no real punishment.” “Yes, but i don’t have to talk about that,” the PM said, “that story has died.” “Along with the thousands,” the writer mumbled. “What?” the PM said. “Nothing. How about the crazy inflation? People are truly sick of it,” the writer said. “Really?” the PM said. “Really what? That there is inflation or people are sick of it?” the writer said. “Both i guess. I never buy anything. People do it for me. And i can’t talk about inflation. It’s too sensitive an issue.” “But it affects your people,” the writer said. “Next,” the PM said. “Corruption? Look at the Commonwealth Games – full of murkiness. Why don’t you resolve to bring the criminals to book.” “Criminals who?” the PM said. “The politicians and officials who did it,” the writer said. “But they are important people,” the PM said. “They’ve broken the law. Isn’t the law the same for everyone?” the writer said. “It is?” the PM said. The writer could only raise his eyebrows in response. “It can’t be the same law. Have you ever seen any high-profile official in jail for corruption?” the PM said. “Any?” The writer shook his head. “I don’t like to make false promises,” the PM said. “Of course,” the writer said and cleared his throat, “how about Kashmir? Violence has flared up there. Or maybe we can combine it with the Naxalite disturbance and talk about internal strife?” “Talk what?” the PM said, “why do people like to talk? Why?” “Talk to show you care,” the writer said, “and talk about solving the issues, of course.” “Is that my job?” the PM said. “You are the prime minister. The most powerful person in the country. You can make things happen,” the writer said. “Stop making fun of me,” the PM said, “other topics?” “India-Pakistan relations,” the writer said. “I[...]