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Craig Bailey

Web Strategy by Day, Life Strategy by Night

Last Build Date: Thu, 11 Jan 2018 09:34:41 +0000


Solved: iCloud Music Library couldn’t be enabled error

Thu, 11 Jan 2018 09:34:41 +0000

Got the 'iCloud Music Library couldn't be enabled' error. Check all the other devices linked to your Apple ID. One of your devices may need to Transfer.

Eric Schmidt leadership

Sun, 24 Dec 2017 00:04:27 +0000

Eric Schmidt showed how to lead as a student

Bitcoin mining power consumption malarky

Sat, 23 Dec 2017 23:56:42 +0000

Experts question dire current and future Bitcoin energy use projections, most of which are based on a single source, Digiconomist, whose methodology is suspect

Why we pretend to know things, explained by a cognitive scientist

Mon, 12 Jun 2017 02:45:14 +0000

New research explains why we pretend to know more than we do - and it's kinda worrying.

[Episode 73] Infuriating Signup Offers

Mon, 27 Feb 2017 22:07:02 +0000

Ever responded to a promotion of a free trial only to find out they then ask for your credit card? Infuriating right? In episode 73 of HubShots I highlight a recent experience, plus review some of the new HubSpot features including the new ShutterStock integration – sweet!

HubShots Chat Bot

Sun, 26 Feb 2017 09:06:03 +0000

We released a very simple Facebook chat bot for the HubShots podcast. You can chat with HubShots Bot here. The bot is built in Chatfuel, and thanks to Matt Barby for his post here giving an introduction.

Ross Hudgens on the Skyscraper technique

Sat, 25 Feb 2017 09:11:07 +0000

I always love reading Ross’ posts, and this one is another good example of why. In it Ross explains the difference between what the Skyscraper technique actually is versus what it’s perceived to be: Like the name states: it’s a technique. A valuable technique in any toolkit, but one many can misapply if incorrectly assessed. […]

Google Site Search is shutting down

Fri, 24 Feb 2017 06:19:51 +0000

If you use the paid version of Google Site Search then be aware Google is shutting it down this year. Here’s SEL with the news. You’ll have to find a replacement, one of which is the free Custom Site Search – basically the same as Google Site Search but shows ads. Interestingly if you go […]

Bill Gates and the Magic of Zero

Thu, 23 Feb 2017 09:30:12 +0000

A wonderful read – as usual. The Gates Notes annual letter, with an update on the progress of the Bill and Melinda Gates Foundation. This year they respond to Warren Buffett with an outline of where his donation is working. Bill: We want to end our letter with the most magical number we know. It’s […]

Hobo Link Building

Wed, 22 Feb 2017 09:25:49 +0000

Linking through to Shaun Anderson’s excellent link building post (updated yet again), because… well, it’s worth reading.

Taxing automation

Sun, 19 Feb 2017 20:54:14 +0000

I love how thoughtful Bill Gates is – everything he says is considered and informed. His quick interview (via Quartz) is illuminating. Touted as: ‘The robot that takes your job should pay taxes, says Bill Gates‘ at first glance it may sound extreme. But here’s the logic: Quartz: What do you think of a robot […]

How to Trim the Start of a Song in iTunes

Sun, 19 Feb 2017 03:15:49 +0000

If you want to cut the start of a song in iTunes, follow these steps: 1. In iTunes, right-click on the song 2. Select ‘Get Info’ 3. Choose the ‘Options’ tab 4. Enter a new ‘Start time’, eg 0:15 if you want to cut out the first 15 seconds.

Social infrastructure – phrase of the year 2017

Sat, 18 Feb 2017 02:31:58 +0000

I’m pretty sure the term ‘social infrastructure’ is going to be used to death now, given that Mark Zuckerberg used it at least 14 times in his latest Facebook manifesto. It’s a good post, or at least I think it is – I haven’t actually read it all, since it comes in at almost 6000 […]

IoT and Watson

Fri, 17 Feb 2017 00:43:50 +0000

Think of two key trends and join them together. For example: 1. Artificial Intelligence 2. Internet of Things (IoT) Ta-da: IBM is working with VISA to enable it’s Watson AI technology to make purchases on your behalf. And in particular, by connecting with your devices. Here’s the vision: IBM’s Watson IoT unit is aiming to […]

Machine learning hype

Thu, 16 Feb 2017 03:52:35 +0000

Is machine learning overhyped? Not yet IMO – from a marketing perspective, it’s just getting started. Tomasz Tunguz outlines why it’s possible to get fatigued by the constant references to ML being the next wonder of the world (hint: it’s been providing enormous value for decades already). Useful reading – especially some of the examples […]

20 years

Tue, 14 Feb 2017 20:35:31 +0000

Today is Michele and my 20th Wedding anniversary. Time flies. We won’t be doing anything ‘traditionally’ special to mark the occasion. Instead we’ll just do what we love doing. For example, here’s what we did for our 10th anniversary. Yes, really. I’m a lucky guy.

Russell Conjugation

Tue, 14 Feb 2017 03:16:55 +0000

Quite possibly the most interesting read I’ve had so far this year – a fascinating consideration of internet filter bubbles, trolling and the future of humanity. Keeping one’s attention in this age of web snacking is hard, but this one had me transfixed. Read it if for no other reason than to understand Russell Conjugation: […]

Content repurposing

Sun, 12 Feb 2017 21:26:04 +0000

Episode 71 of HubShots is up – in it we chat about content repurposing, and in particular: three HubSpot tips for identifying content on  your site that is working well an overview of different formats to repurpose to two key ideas for syndicating repurposed content on Plus I have a rant about popups.

The Daily Hub

Sat, 11 Feb 2017 07:11:04 +0000

A big thank you to Samantha Alford for having Ian and me on her wonderful podcast – The Daily Hub. She interviews us on how we got into marketing, what our key pieces of advice for marketing managers are, and some general thoughts on where the industry is going. Listen to it here. Make sure […]

Setting HubSpot Owner on contact records

Fri, 10 Feb 2017 07:07:08 +0000

The HubSpot Owner field on a contact is quite important – with it in place you can trigger workflows, set notifications and include personalised signatures in emails, amongst other things. But what if your database has a ton of contacts without the Owner set. Here’s a few quick ways to get them updated. From the […]


Thu, 09 Feb 2017 07:18:36 +0000

Thanks to Justin Theng for this idea – it’s fun to play with HubSpot’s GrowthBot. Here he/she is being all coy: UPDATE: you can play along on Instagram too: #growthbotwisdom A photo posted by Hubshots (@hubshotspodcast) on Feb 9, 2017 at 9:09pm PST

HubSpot CRM now supports parent-child relationships

Wed, 08 Feb 2017 07:30:54 +0000

This is a biggy, because I know a lot of companies have been asking for this. HubSpot CRM now supports parent-child company relationships. The full announcement is here. Note: a parent can have many children, but a child can only be attached to one parent ie there’s no many-to-many relationships allowed. Also, there’s no data […]

LinkedIn versus Facebook. Again

Mon, 06 Feb 2017 19:32:18 +0000

“Oh, we’re B2B,” someone said. “We don’t think anyone’s looking for our content on Facebook. We only want to use LinkedIn.” Good post from Contently debunking this approach – that somehow continues to persist. And they back it up with data: The incredible amount of time that people spend on Facebook (50 minutes per day) […]

Apple results

Sun, 05 Feb 2017 19:19:54 +0000

Interesting to read all the analysis of Apple’s latest results eg things like this. There’s all kinds of opinions about whether it’s a good result or not, and what the future holds. But ever so occasionally something with real relevance pops up. Like this, from Jeff Johnson: Apple stated that Q1 FY2017 was an all-time […]

HubShots: HubSpot Sales Templates and How NOT to do SEO

Sun, 05 Feb 2017 08:28:19 +0000

Ian and I discuss HubSpot Sales Templates, including their pre-prepared library of templates, some of which I don’t like, others I do. And listen out for the quote of the week – it’s a head scratcher. Listen to it here.

Snap hosting bills

Sun, 05 Feb 2017 08:11:59 +0000

TechCrunch notes from Snap’s filing that Snap are committing to spend $2B with Google over the next 5 years on Cloud Infrastructure. $400M per year isn’t big compared to Google’s other revenues (from ads), but it shows the growth coming. Similar to how Apple’s watch business is tiny compared to the iPhone sales, but is […]

Medium launching subscription plan this quarter

Sat, 04 Feb 2017 07:59:27 +0000

Good news. I think. Via TechCrunch: Medium CEO Ev Williams announced today at Upfront Summit that his company will launch a consumer subscription product, with the first version coming this quarter. Ev called the product “an upgrade to your Medium experience” I can pretty much guarantee I’ll be subscribing. I love Medium and spend time […]

Amazon head count hits 341,000

Fri, 03 Feb 2017 08:01:15 +0000

That’s a lot of people for a ‘technology company’. And the growth rate is staggering – more than 110,000 in the last 12 months. And they plan to add another 100,000 in the next 18 months. Incredible. via GeekWire


Thu, 02 Feb 2017 02:23:43 +0000

Potentially useful tool for analysing the types of questions people are asking about a topic: BloomBerry is an ever expanding database containing millions of real questions from across the web. Questions are then intelligently grouped into topics for easy analysis. But heavily weighted with Quora posts it seems – for example.

Salesforce is doomed. Apparently

Tue, 31 Jan 2017 23:30:00 +0000

This, kids, is why you need to take most opinion pieces on tech blogs – even the respected ones – with a grain of salt. The title – Why Salesforce is the new Blackberry – is a clever title. It certainly got me interested. But then *sigh*, as the post attempted to position Salesforce as […]