Subscribe: No Smoke and Mirrors
Preview: No Smoke and Mirrors

No Smoke and Mirrors

it's about serving your market not selling them, by Mark Allen Roberts

Last Build Date: Sat, 18 Nov 2017 09:34:39 +0000


We moved Blog to improve for youmarkallenroberts

Thu, 16 Dec 2010 23:04:24 +0000

Based on your feedback, with the help of Business Blogging Pros, I now have a new blog at . For those of you who subscribe to my blog via email, please visit and subscribe. (image)

Media Files:

“Leader, You Don’t Have to Go It Alone!”markallenroberts

Fri, 03 Dec 2010 21:55:56 +0000

Market leaders have the emotional intelligence to know what they know as well as what they do not know. They seek help from experts that complement their giftedness and realize faster and much more profitable growth. (image)

Media Files:

Are Your Salespeople Playing “Feature and Benefit BINGO?”markallenroberts

Thu, 02 Dec 2010 03:33:29 +0000

Are your salespeople costing you revenue you should be winning by playing “feature and benefit BINGO?” The only way you would truly know is if you or your VP of sales is traveling and working in the market with your sales team. Feature and benefit BINGO is a game untrained salespeople play far too often. They “show up and then they throw up" all the features and benefits they can think of waiting for your buyer to jump up and yell"…BINGO….I get it….I figured out what problems you can solve for me…" (image)

Media Files:

Are Your Salespeople Afraid of the Dark?…Look For the Signsmarkallenroberts

Mon, 29 Nov 2010 23:02:47 +0000

  If you have been in sales, led salespeople you know what it’s like when a sale “goes dark”. You had a “great meeting” , you listened, and you felt you heard the buyer’s pain, you followed up with a proposal that shares how your product or service solves their pain….and then nothing. A day […](image)

Media Files:

Get Your Sales Team in Shape For Profitable Sales Growthmarkallenroberts

Sat, 13 Nov 2010 20:57:33 +0000

Are your salespeople prepared to win in the market they face today? Are you sure? Market leaders are taking the time to clearly understand their markets, their problems, buyers, and buying process to make purchases. Market losers plan to work harder, doing more of what they have been doing that did not produce results. Losers believe it’s just an “execution problem” a “motivation problem” so they plan to “manage” their sales team’s activities even closer. Market leaders are getting their teams in shape for the market of today. (image)

Media Files:

Two Reasons the CEO Should Not Run Salesmarkallenrobertsoeps

Thu, 07 Oct 2010 18:37:24 +0000

The role of CEO is hard enough, particularly in this shifting and changing economy. Balancing all the spinning plates you face each day is difficult without trying to lead and manage a sales team. The quickest way to insure a sales decline is have your sales team report to the CEO. (image)

Media Files:

Is your Market Strategy one of a “Hawk” or a “Dove”? …markallenroberts

Sat, 11 Sep 2010 22:42:03 +0000

Market leaders understand the importance of working their plan, and they do not focus on “crushing” the competition, but they do passionately serve their markets. (Doves) Market losers focus their energies on “beating”and “crushing” the completion and have little understanding of the problems of their buyers as their entire focus is on their competitor(s). (Hawks)(image)

Media Files:

What does it mean to “ Play life like a champion”markallenrobertsemmitt-hall-of-fame

Fri, 03 Sep 2010 04:19:29 +0000

Emit Smith’s speech was one all business owners setting out to be the dominant market leader in their field can learn from. Below are some key bullet points I gathered from his speech; (image)

Media Files:

As an Entrepreneur are you a “Pit Bull or a “Poodle” take the test…markallenrobertspit-bull1

Wed, 01 Sep 2010 20:38:19 +0000

As I discuss in my EBook: The 50 Ugly Truths about starting your own business …and why you should do it anyway, the way of the entrepreneur is not for the faint of heart. Chances are you clearly see a problem in a market you know, and you set out to solve it with your product or service solution. One characteristic all entrepreneurs possess is the tenacity of a Pit Bull.(image)

Media Files:

Leaders, Help your Team Bust Through Sales Roadblocks by Becoming a “Reductionist”markallenroberts

Mon, 30 Aug 2010 04:23:42 +0000

I don’t care what business you are in or plan to launch there will be unforeseen roadblocks. There is a direct correlation to the effectiveness and thoroughness of your marketing prior to launch and the number of roadblocks your team will face after launch. If you intimately understand your market prior to launch your roadblocks will be few and often easy to overcome. If you launched on brash Hubris and gut…well get ready for a number of roadblocks and possible detours. While your team is plowing ahead, you as the leader can add the most value by becoming a “Reductionist”.(image)

Media Files: