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Comments on: Social Media? #WTF

Content marketing strategy to reach, engage and convert new customers

Last Build Date: Thu, 19 Apr 2018 12:34:07 +0000


By: Michael Brenner

Thu, 23 Feb 2012 21:29:51 +0000

Great point Daniel, we old people have to learn to relate to the youngens. Great advice on focusing on the changing state of digital and impact on their world.

By: Michael Brenner

Thu, 23 Feb 2012 21:29:03 +0000

Thanks Pattie, I hope to refine it a bit with you and Olivia's guidance.

By: Michael Brenner

Thu, 23 Feb 2012 21:28:27 +0000

Thanks Bruce!

By: digital marketing services Melbourne

Thu, 23 Feb 2012 05:58:18 +0000

Social media can be a way for a business to reach out to new consumers and clients. Social networks are useful for communicating with people all over the world in a relatively simple manner. New contacts can be made simply by maintaining a prominent social-media profile.

By: Best of B2B Marketing Zone for February 21, 2012 « Sales and Marketing Jobs

Thu, 23 Feb 2012 00:12:21 +0000

[...] Social Media? #WTF B2B MARKETING INSIDER | TUESDAY, FEBRUARY 21, 2012 [...]

By: Daniel Kuperman

Wed, 22 Feb 2012 18:31:22 +0000

I guess the challenge when it comes to young people (high school students, college students and such) is that they naturally tend to dismiss anything people older than them (read: 5 years older and more) is not cool. Maybe the fact that some think Twitter is for older people is a telling aspect because they may see people at their homes (older siblings, parents) using Twitter themselves and therefore it loses the cool factor. I think that a good focus would be not necessarily on the tools themselves (Twitter, Facebook, etc.) but on the changing aspect of digital communication and the fact that companies now more than ever have increasing capability of listening and engaging their customers. Who knows, a few years from now a new startup will come up with holographic chats that will replace Twitter. The tools come and go, but marketing needs to adapt. Good luck!