Published: Mon, 14 Jan 2008 10:55:02 -0600
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Mon, 14 Jan 2008 10:55:02 -0600Dynamically created web pages often cause problems with search engines. If your web pages are dynamically created, it's likely that many search engines have difficulty to index them. Google has a new way to deal with these pages.
Mon, 14 Jan 2008 10:55:02 -0600Webmasters in online forums have discovered a new Google filter that Google uses to downrank web sites in its result pages. Has this filter been applied to your web site? How can you avoid that Google applies that filter to your site?
Mon, 14 Jan 2008 10:55:02 -0600Google's Sandbox and Google's TrustRank are often discussed in webmaster forums. How do these factors influence your web site rankings on Google and what can you do to get out of the sandbox or to get a high TrustRank?
Mon, 14 Jan 2008 10:55:02 -0600Click distance is another factor that shows how important it is that search engines can find and parse your web pages quickly and easily. Read this article to learn more about click distance and its influence on your search engine rankings.
Mon, 14 Jan 2008 10:55:02 -0600Google has updated the PageRank display in its toolbar again. How does this change affect your web site and your rankings on Google?
Mon, 14 Jan 2008 10:55:02 -0600Is your web site still not listed on search engines although you submitted it weeks ago? There are several reasons why search engines might ignore your web pages.
Mon, 14 Jan 2008 10:55:02 -0600Google uses two indexes for its search results. The normal index and the supplemental results index. This article explains how to find out how many of your pages are listed in Google's supplemental results.
Mon, 14 Jan 2008 10:55:02 -0600Google recently started to include a set of links below some results to pages within the site. These new additional links are called Sitelinks. Read this article to learn how these links might affect your web site.
Mon, 14 Jan 2008 10:55:02 -0600Webmasters are always looking for ways to get inbound links from authority web sites. For improving search engine rankings, an incoming link from an authority site is worth more than an incoming link from an average site.
Mon, 14 Jan 2008 10:55:02 -0600Google's Matt Cutts has released a number of videos in which he talks about the way Google works. What can you learn from these videos?
Mon, 14 Jan 2008 10:55:02 -0600Many webmasters focus on getting more traffic to their web sites. While getting visitors is very important, there is one thing that is more important than getting as many visitors as possible. Read on to learn what it is.
Mon, 14 Jan 2008 10:55:02 -0600Earlier this month, AOL released sensitive search data detailing 20 million searches preformed by 658,000 subscribers.While the AOL data obviously raises privacy concerns, it can contain useful information for search engine marketers.
Mon, 14 Jan 2008 10:55:02 -0600Do you know which search terms people use on search engines to find your web site? Do you know which search engines send you the most visitors? Do you know how many of these visitors purchase something on your web site? You can get the answer to these questions quickly and easily.
Mon, 14 Jan 2008 10:55:02 -0600Google and MSN will often use the text that the ODP uses to describe your web site in their own search results. Unfortunately, the descriptions in the Open Directory Project are often outdated and they don't reflect the current status of a web site.
Mon, 14 Jan 2008 10:55:02 -0600The contents of a web page are important for the search engine rankings of a web page. Inbound links are even more important if you want to get high rankings on Google, Yahoo and MSN.
Mon, 14 Jan 2008 10:55:02 -0600The search marketing company Fortune Interactive conducted a study in which they wanted to find out what factors influence web site rankings on the three major search engines. Read on to get the results.
Mon, 14 Jan 2008 10:55:02 -0600Internet directories have become very popular because they are an easy way to get inbound links to your web site. There's an easy way to submit your web site quickly to as many Internet directories as possible.
Mon, 14 Jan 2008 10:55:02 -0600While most webmasters are aware that incoming links are important to the success of a web site, many site owners don't know that outgoing links also have an impact on their web sites. Learn how outgoing links influence search engines and web site visitors.
Mon, 14 Jan 2008 10:55:02 -0600Flash movies are a great way to add multimedia elements to a web site. Unfortunately, Flash cannot be indexed by most search engines. For that reason, it is very difficult to get high search engine rankings for Flash sites. This article explains how to get top rankings on Google with Flash sites.
Mon, 14 Jan 2008 10:55:02 -0600A web page with 50 inbound links can have better rankings than a web page with 500 inbound links. If other pages rank higher than your web pages, then you have to analyze the linking structure of these pages.
Mon, 14 Jan 2008 10:55:02 -0600This new SEO software tool offers everything you need for web page optimization and inbound link optimization.
Mon, 14 Jan 2008 10:55:02 -0600Most businesses have realized that search engine optimization (SEO) is important if you want to succeed on the Internet. If you miss the mark, search engine optimization can cost a lot of time and money without getting results. If you do it right, SEO will improve your business.
Mon, 14 Jan 2008 10:55:02 -0600Google is using a new bot for their AdWords advertising system that automatically spiders and analyzes the content of advertising landing pages. What does this mean to your organic search engine rankings? What does this mean to your PPC ads and your organic search engine rankings?
Mon, 14 Jan 2008 10:55:02 -0600There's a lot of speculation about the information that Google has about domain names. What does Google know about your domain name and what do they not know?
Mon, 14 Jan 2008 10:55:02 -0600Many webmasters are still obsessed with the green PageRank bar in Google's toolbar. Matt Cutts is a Google engineer who knows exactly how the Google ranking algorithm works. He confirmed that PageRank is not the only important factor for Google.
Mon, 14 Jan 2008 10:55:02 -0600The effect of co-citation is often overlooked by search engine optimizers. The other web sites to which your link partners link can influence your search engine rankings. Read on to learn more about this important topic.
Mon, 14 Jan 2008 10:55:02 -0600Yahoo has file a new patent with the name "Link based spam detection". It's another attempt from Yahoo to improve the relevancy of their search results by detecting links from link farms and other shady link sources. Read on to find out how this affects your web site.
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Mon, 14 Jan 2008 10:55:02 -0600Google has extended the penalty notification experiment that was started last year. Google's Webspam team now works with the Google Sitemaps team to alert some (but not all) site owners of penalties for their site.
Mon, 14 Jan 2008 10:55:02 -0600Google's Matt Cutts revealed interesting information about Mediabot and how it could influence your Google rankings. If you do it wrong, your web site can get it trouble on Google.
Mon, 14 Jan 2008 10:55:02 -0600Are your search engine rankings still yours? Other people might hijack your search engine rankings and they might steal your web site visitors. The worst thing is that you might not even notice it. This article explains how you can protect your web site.
Mon, 14 Jan 2008 10:55:02 -0600Google has recently acquired an advanced text search algorithm that has been invented by University of New South Wales PhD student Ori Allon. Will this change the way Google ranks web sites?
Mon, 14 Jan 2008 10:55:02 -0600Every few months, webmaster forums discuss if search engines penalize duplicate content. Can duplicate content affect your search engine rankings? What can you do about that?
Mon, 14 Jan 2008 10:55:02 -0600There's a new trick that some webmasters use to get high rankings on Google. Just like the trick we mentioned in a previous issue of our newsletter, this new technique exploits security holes of other web sites.
Mon, 14 Jan 2008 10:55:02 -0600Hiding content and links in CSS code that is not visible to human web surfers has become popular among webmasters who want to trick search engines. Should use use this for your web site?
Mon, 14 Jan 2008 10:55:02 -0600Google's latest update Big Daddy continues to cause problems for some webmasters. Many webmasters have reported that all of their web pages except for their index page have been moved to Google's supplemental index. What can you do to solve this problem?
Mon, 14 Jan 2008 10:55:02 -0600At the recent Wharton Technology Conference in Philadelphia representatives from Google, Yahoo and MSN Search discussed the future of search technologies. The big search engine companies have different ideas on how search engines will change over the next few years.
Mon, 14 Jan 2008 10:55:02 -0600Some webmasters face the problem that their good web site rankings have been dropped or that their web pages have not been listed at all. If your web site rankings have been dropped, you can do the following to get your web site back to the result list.
Mon, 14 Jan 2008 10:55:02 -0600There are many rumors about the best way to get listed on Google. Every now and then, a new secret trick pop ups that promises that your web site will get top Google rankings quickly and easily. What can Google's hypertext matching analysis help you to get better rankings?
Mon, 14 Jan 2008 10:55:02 -0600Having high rankings on search engines is pointless if these rankings don't convert to sales. It's better to have high rankings for 10 keywords that convert to sales than high rankings for 100 keywords that only bring you visitors. For that reason, it is important to find the keywords that work best for your business. By focusing on these keywords, you can greatly increase your revenue.
Mon, 14 Jan 2008 10:55:02 -0600The Stanford University compiled a list of 10 guidelines for building the credibility of a web site. These guidelines are based on three years of research and on several studies about that topic. What does this mean to your site?
Mon, 14 Jan 2008 10:55:02 -0600Google has announced a major update that will affect the ranking of web pages in Google's index. In contrast to the usual algorithm updates, this update will be much bigger because it changes the way Google works behind the scenes.
Mon, 14 Jan 2008 10:55:02 -0600Online press releases have become a popular because some webmasters think that they can increase the search engine rankings of their web sites with them. Do online press releases really help your search engine rankings? How can you benefit from these services?
Mon, 14 Jan 2008 10:55:02 -0600A new study that was recently published in the journal "Behaviour and Information Technology" shows how important it is to make a good first impression with your web site.
Mon, 14 Jan 2008 10:55:02 -0600Google recently released an official explanation of how they rank results their newsletter for Librarians. In this document, Google engineer Matt Cutts explains how Google decides what result goes at the top of the list. Here are the most important facts from the document.
Mon, 14 Jan 2008 10:55:02 -0600Within the SEO realm, there are a number of high-profile "reciprocal link short sellers". Many of the most vocal have been doing it for several years, using their "expert" status and industry influence to disparage the practice of reciprocal linking, calling it ineffective, immoral, and worse.
Mon, 14 Jan 2008 10:55:02 -0600Holiday shoppers in the United States had spent $25 billion online during one week ending 16 December and electronics and clothing items were their favourites. This represents a 25 per cent increase over the same period in 2004.
Mon, 14 Jan 2008 10:55:02 -0600We published a number of articles that help you to get your web site to the top of Google's search results in 2005. Our 2005 archive is full of tips and tricks that help you to get better search engine rankings.
Mon, 14 Jan 2008 10:55:02 -0600Google has incorporated a new factor to its Quality Score. If you're advertising on Google AdWords, this new factor might influence the position of your ads and the minimum price you have to pay for your bids. What do you have to do to make the best out of the situation?
Mon, 14 Jan 2008 10:55:02 -0600Google's founders are not satisfied with the quality of Google's search results. This article explains why this is so and what you can do to survive future ranking algorithm updates on Google.
Mon, 14 Jan 2008 10:55:02 -0600Cloaking obviously works. Should you use it for your website and what should you do to get high rankings on Google, Yahoo and other important search engines?
Mon, 14 Jan 2008 10:55:02 -0600Last week, Google added new features to its Sitemaps service. After verifying that you are really the webmaster of a site, you can access some statistics about the information Google has about your site. This kind of information can help you to spot possible reasons when Google doesn't index your site.
Mon, 14 Jan 2008 10:55:02 -0600Yesterday, Google released a new web tracking service with the name Google Analytics. Google claims that the service is free. Is Google Analytics worth its real price?
Mon, 14 Jan 2008 10:55:02 -0600You no longer need to rely on a single ping site or web-based ping service to submit your blogs. You can now ping your blogs directly from your very own PC. Whether you only have 1 blog or 100 blogs, you can now ping them all with one click. - Download a free trial copy now!
Mon, 14 Jan 2008 10:55:02 -0600Google's ranking algorithm update Jagger has rearranged the result pages on Google. How can you benefit from Google's new ranking algorithm?
Mon, 14 Jan 2008 10:55:02 -0600Google's upcoming service Google Base (see news below) shows a clear trend: search engines try to make their search results and ads as targeted as possible. What can you do to benefit from this trend?
Mon, 14 Jan 2008 10:55:02 -0600Google is currently updating its ranking algorithm. What can you do to benefit from the new ranking algorithm?
Mon, 14 Jan 2008 10:55:02 -0600Much has happened to search engine optimization in the last years. It has become much more difficult to get high rankings for a website. However, it's still possible to get your website at the top of the list if you do the right things.
Mon, 14 Jan 2008 10:55:02 -0600Last week, Google Inc. CEO Eric Schmidt and Sun Microsystems CEO Scott McNealy announced a distribution partnership.Google also filed a new patent. What does this mean for search?
Mon, 14 Jan 2008 10:55:02 -0600A recently conducted study examined the links users followed on the search engine results page. What does this mean to you and how can you benefit from it?
Mon, 14 Jan 2008 10:55:02 -0600Some webmasters have discovered a new trick to get inbound links from authority websites. At the moment, it seems to be possible to improve your Google rankings with that trick.
Mon, 14 Jan 2008 10:55:02 -0600Being one of the main software engineers on Google, Matt Cutts knows best about Google indexing and quality control issues. Find out what he thinks about buying links.
Mon, 14 Jan 2008 10:55:02 -0600There's a new theory that Google might also consider the grammar and spelling mistakes on your web pages. What does this mean to your website?
Mon, 14 Jan 2008 10:55:02 -0600We have received more than 293 suggestions for an open SEO analysis. This week, we're taking a closer look at one of the suggested pages.
Mon, 14 Jan 2008 10:55:02 -0600On a recent search engine conference, Tim Mayer from Yahoo, Matt Cutts from Google and Kaushal Kurapti from Ask Jeeves revealed information on how these three search engines analyze links to determine the ranking of web pages in a public discussion.
Mon, 14 Jan 2008 10:55:02 -0600Some webmasters also use the Keyword Effectiveness Index (KEI) to determine the value of their keywords. Does it really make sense to choose keywords that way and is KEI something you should use for your keywords?
Mon, 14 Jan 2008 10:55:02 -0600Although many articles have been written about finding the best keywords for SEO, many webmasters still target the wrong keywords. Choosing the right keywords is a crucial step in every search engine optimization campaign.
Mon, 14 Jan 2008 10:55:02 -0600Which search engines are the most important for search engine optimization (SEO). New research numbers can give you the answer.
Mon, 14 Jan 2008 10:55:02 -0600Many webmasters are unsure if too many links can hurt their website rankings. Others think that links to a brand-new site might be a spam indicator. How many links are good for a website? Should you wait before getting links to your site?
Mon, 14 Jan 2008 10:55:02 -0600Has your website been dropped from Google and you don't know why? There are a number of factors that can get your website banned on Google. In this article, we'll tell you why your website can be banned from Google and what you can do to get listed on Google.
Mon, 14 Jan 2008 10:55:02 -0600MSN Search and other major search engines have recently changes their algorithms. What do you have to do now to get high rankings?
Mon, 14 Jan 2008 10:55:02 -0600The Open Directory Project (ODP or DMOZ.org) has recently received a lot of negative press. Is the ODP still as important as it was?
Mon, 14 Jan 2008 10:55:02 -0600Many webmasters are unsure what they have to do to keep their websites at the top of the list. There are two factors that influence the rankings of your web pages. What is the perfect balance between them?
Mon, 14 Jan 2008 10:55:02 -0600Google pays people from all over the world $10 - $20 per hour to check Google search results every day. What does this mean to your website?
Mon, 14 Jan 2008 10:55:02 -0600Last week, Google released its new Google Sitemaps service. Despite the name, Google Sitemaps is not a tool that creates sitemaps for your website. Google Sitemaps is another way to submit your web pages to Google. How can your website benefit from this service?
Mon, 14 Jan 2008 10:55:02 -0600As you might have noticed, Google wasn't displaying the PageRank information from 27 May to 30 May. The PageRank bar in the Google toolbar was grayed out for every web page. Many webmasters speculated that Google might have discontinued the PageRank information. Is the green PageRank bar really that important?
Mon, 14 Jan 2008 10:55:02 -0600Much has been said about Google collecting personal information from web surfers. What exactly does Google know about you if you use their services? In this article, we present a list of things that Google knows about you.
Mon, 14 Jan 2008 10:55:02 -0600Poorly configured firewalls can block search engine spiders. If you use the wrong configuration, Google, Yahoo, MSN Search and others might not index your website.
Mon, 14 Jan 2008 10:55:02 -0600We summarize the most important parts of the patent specification in this issue so that you have a quick overview about how Google might rank your website according to this patent.
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Mon, 14 Jan 2008 10:55:02 -0600Last week, we informed you that Google tracks user behavior to determine the ranking of websites. Find out how Google tracks user behavior in this article.
Mon, 14 Jan 2008 10:55:02 -0600Google has recently filed a patent that details many points that Google uses to rank web pages. This article series discusses Google ranking secrets that have been revealed in that report. This time: how search results and user data can affect your rankings.
Mon, 14 Jan 2008 10:55:02 -0600A new software program helps webmasters to get high rankings on major search engines.
Mon, 14 Jan 2008 10:55:02 -0600Google has recently filed a patent that details many points that Google uses to rank web pages. This article series discusses Google ranking secrets that have been revealed in that report. This time: how links to your website and their changes can affect your rankings.
Mon, 14 Jan 2008 10:55:02 -0600Google has recently filed a patent that details many points that Google uses to rank web pages. This article series discusses Google ranking secrets that have been revealed in that report. This time: how your domain name can affect your rankings.
Mon, 14 Jan 2008 10:55:02 -0600Google has recently filed a patent that details many points that Google uses to rank web pages. This article series discusses Google ranking secrets that have been revealed in that report.
Mon, 14 Jan 2008 10:55:02 -0600Some webmasters have observed significant ranking changes in Google's search engine result pages. It seems that Google has tweaked its algorithm again or that it is still fine-tuning the way it ranks web pages for its next algorithm update.
Mon, 14 Jan 2008 10:55:02 -0600If your website is not listed in Google although Googlebot regularly visits your website, this article can help you.
Mon, 14 Jan 2008 10:55:02 -0600When you choose a web hosting company, you don't expect that they are going to change your web pages. You also don't expect that they change your web pages for their own benefit. Unfortunately, that's exactly what some web hosts seem to do.
Mon, 14 Jan 2008 10:55:02 -0600A recent study revealed that a minority of searchers exclusively use only one of the top three search engines Google, Yahoo and MSN Search. What does this mean to your site?
Mon, 14 Jan 2008 10:55:02 -0600You can lose a lot of money with pay per click ads if you don't do it right. This article explains how to succeed with pay per click ads.
Mon, 14 Jan 2008 10:55:02 -0600If your website has good rankings on Yahoo, MSN and other search engines but not on Google, it's likely that your website has been put into Google's sandbox. What can you do to get out of it ?
Mon, 14 Jan 2008 10:55:02 -0600Latent semantic indexing (LSI) seems to be important in Google's new ranking algorithm. This article tells you how to deal with this.
Mon, 14 Jan 2008 10:55:02 -0600Rumor has it that reciprocal links are not as effective as one way links. Some people in online discussion forums claim that one way links from a website to another site work far better than reciprocal links. Is this true and what do you have to do about this?
Mon, 14 Jan 2008 10:55:02 -0600Thumbshots are thumbnail screenshots of web pages that allow you to visualize websites before web surfers click on the link. If you use thumbshots on your link pages, web surfers know what they get before they click on a link.
Mon, 14 Jan 2008 10:55:02 -0600Yahoo and MSN have made significant gains against Google. They can send a considerable amount of targeted visitors to your website. This article helps you to benefit from this search engines trend.
Mon, 14 Jan 2008 10:55:02 -0600Click fraud is becoming a major problem for online advertisers. If you advertise your website on pay per click search engines such as Overture or Google AdWords, chances are that you pay way too much for your clicks.
Mon, 14 Jan 2008 10:55:02 -0600Interviews with the people behind the scenes give great insight in how things work. The following interviews reveal interesting things about how Google works.
Mon, 14 Jan 2008 10:55:02 -0600Some webmasters wonder whether they should use .htm or .html as the file extension for their web pages. Which file ending is better for search engine optimization purposes?