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Latest IPA News articles | by

The IPA is the professional body for advertising, media and marketing communications agencies in the United Kingdom.

Last Build Date: Thu, 14 Dec 2017 01:06:07 Z

Copyright: Copyright 2017

Quantcast and DoubleClick Campaign Manager top IPA Media Owner and Ad:tech Autumn Survey

Tue, 12 Dec 2017 14:53:10 Z

Agencies have named Quantcast as the best media owner, and DoubleClick Campaign Manager as the best Ad:tech supplier, to work with in the IPA’s Autumn Online Media Owner and Ad:tech Supplier surveys.

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New IPA research debunks myths on millennials’ medicine habits

Tue, 12 Dec 2017 00:00:00 Z

18-34-year-olds find medicines more confusing than older people do, they are more dissatisfied with the information they receive about prescription medicines, and are likely to take more than they are prescribed.

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IPA announce stellar line up of judges for 2018 IPA Women of Tomorrow Awards

Tue, 12 Dec 2017 00:00:00 Z

Kate Stanners, Melissa Robertson and Pippa Glucklich are just three of the 14 industry greats who will be judging the IPA and Campaign’s 2018 Women of Tomorrow Awards.

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Five agencies elected into IPA membership

Mon, 11 Dec 2017 00:00:00 Z

Alliance Advertising and Marketing, BETC London, Bountiful Cow, Essence and Hey Human were elected into IPA membership at its quarterly council meeting last week (7 December). This brings the total number of agencies in membership to 322.

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Be a voice not an echo – enter the 2018 Women of Tomorrow Awards

Thu, 30 Nov 2017 00:00:00 Z

Do you consistently go above and beyond the call of duty? Does a colleague or employee? Are you a Woman of Tomorrow?

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Collective UK crowned Best Media Owner at IPA Media Owner and Ad:tech Awards 2017

Tue, 28 Nov 2017 22:30:00 Z

Collective UK took home four of the top prizes, including Best Media Owner, at the IPA Media Owner and Ad:tech Awards (MOA) at Tropicana Beach Club tonight (28th November). The awards reward best practice from online media owners and ad:tech companies.

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What’s your social media personality?

Tue, 28 Nov 2017 00:00:00 Z

Take our fun quiz and download our free #IPASocialWorks guides

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50% off all IPA publications in our Christmas sale

Tue, 28 Nov 2017 00:00:00 Z

To celebrate the festive period we are running a special Christmas sale on all IPA publications, reports and case studies. Just use discount code BF50P for publications when checking out and discount code BF50D for case studies and reports.

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IPA issues response to Government’s draft Media Buying Framework and Call-Off Contract

Fri, 24 Nov 2017 15:46:18 Z

The IPA has sent in detailed and comprehensive comments to the Government in response to their draft Media Buying Framework and Call-Off Contract.

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IPA responds to brand safety concerns regarding YouTube

Fri, 24 Nov 2017 15:03:42 Z

The IPA has issued a response to brand safety concerns regarding YouTube, following a further article in The Times today in which it alleges that campaigns from some of the world’s biggest brands have featured against videos depicting “undressed” or “scantily clad” children.

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Sudler & Hennessey win Pip Award for Young Talent at IPA Best of Health Show 2017

Tue, 21 Nov 2017 00:00:00 Z

Cathy McManus and Sam Cavenagh of Sudler & Hennessey were awarded the Pip Award for Young Talent for their outstanding campaign idea to help young teenagers dealing with anxiety for MeeTwo at the IPA Best of Health Show 2017.

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AMV BBDO’s ‘Blood’ campaign wins top prize at IPA Best of Health Show 2017

Tue, 21 Nov 2017 00:00:00 Z

AMV BBDO took home the Best in Show award for their ‘Blood’ campaign for Libresse/Bodyform at the IPA Best of Health Show 2017.

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IPA appoints David Clasen as new Finance Director

Thu, 16 Nov 2017 11:42:29 Z

The IPA has appointed former Investment Banker and respected adviser David Clasen as its new Finance Director. He will formally join the IPA on 2nd January 2018.

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Innovation needs to move beyond lip service – IPA highlights future trends

Thu, 16 Nov 2017 10:20:55 Z

Fifty-one per cent of individuals don’t believe their company has a strong innovation plan, 57% don’t believe their company has a process to turn ideas into reality, and 87% say they want their own company to be more innovative.

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Last chance to see killer healthcare creative at the IPA Best of Health Show 2017

Wed, 15 Nov 2017 14:18:07 Z

Don’t miss out on your opportunity to see the very best in this year’s healthcare creative - book your place at next week’s Best of Health Show 2017,

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Join the best of the best at the IPA Media Owner and Ad:tech Awards 2017

Wed, 15 Nov 2017 14:14:08 Z

Book your place now at the IPA Media Owner and Ad:tech Awards 2017 at Tropicana Beach Club on Tuesday 28th November.

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IPA provides guidance on monitoring workplace communications

Wed, 15 Nov 2017 14:07:32 Z

The IPA has prepared guidance and practical steps on how agency employers can remain compliant when monitoring workplace communications.

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IPA to offer agency members access to over 70,000 student job seekers

Tue, 14 Nov 2017 00:00:00 Z

The IPA is offering our agencies a unique opportunity to advertise their entry level roles to over 70,000 students and recent graduates, through the pioneering career app Debut.

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Gough Bailey Wright’s Michelle Wright appointed as IPA’s Midlands City Head

Wed, 08 Nov 2017 09:44:30 Z

Gough Bailey Wright Company Director Michelle Wright has been appointed as the new IPA City Head for Birmingham and the Midlands where she will champion the ad industry in the region.

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IPA Excellence Diploma delegates predict the future of brand communications – read their essays now

Tue, 07 Nov 2017 00:00:00 Z

Three exceptional delegates from the 2016-2017 IPA Excellence Diploma, the highest qualification granted by the IPA, have had their inspiring essays on the future of brands and brand communications published in a Campaign magazine supplement.

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