Last Build Date: Fri, 28 Apr 2017 17:16:44 +0000
Fri, 28 Apr 2017 17:02:43 +0000Following the success of our previous Easter trivia quiz, we decided to mix it up again this Friday with another quiz - this time testing how well you've been paying attention to the content we've been publishing on Search Engine Watch this week.
Thu, 27 Apr 2017 13:01:11 +0000Recently, we took a nostalgic, infographic-based look back at the history of Google search results pages. In our follow-up infographic, we look into a future where context will define the form and content of the search results pages we see.
Wed, 26 Apr 2017 13:06:43 +0000Indexation bloat is when a website has pages within a search engine “index” and can cause issues if not monitored and policed properly. It is an extremely common SEO problem and affects websites of all sizes. So how can you identify and fix it?
Tue, 25 Apr 2017 12:45:07 +0000Google has increased the number of Actions available via Home, and third parties are encouraged to get involved and develop novel uses for Google’s voice-enabled assistant. As such, it seems timely to showcase some innovative uses of Actions, and also look at how marketers can start to profit from this largely untapped opportunity.
Mon, 24 Apr 2017 12:47:11 +0000Over the past few years, we have seen the transformative impact of mobile on search and consumer behavior, including the shift towards the mobile-first algorithm. Voice search is the next major trend that brands will need to focus on to ensure they remain competitive.
Fri, 21 Apr 2017 13:43:49 +0000This week, Google's new "suggested clip" feature in search results shows how far its ability to search within videos has improved, and a new menu of Partner-only Features on Google's Developer Blog hints at some exciting things to come.
Thu, 20 Apr 2017 14:43:46 +0000Through AdWords, Google has given advertisers a lot of control over when and how their ads are shown, but until recently, it wasn't possible to target users based on demographic. Here's how to use Google's new demographic targeting for search ads.
Thu, 20 Apr 2017 12:55:28 +0000Google has just re-designed, revamped and re-launched its Earth product. What's new, what's improved, and how can marketers take advantage of the storytelling opportunities it presents?
Wed, 19 Apr 2017 14:30:57 +0000If you are an enthusiast who is setting up a website or a new blog using WordPress as your CMS, it is highly recommended to set up Google Analytics. This guide will show you exactly how.
Tue, 18 Apr 2017 12:31:59 +0000A recent survey carried out by Schema App, a provider of tools to help with implementing Schema markup, has shed some light on the question of why adoption of Schema.org is so low among marketers despite its considerable benefits.