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Best Beginnings





 



Evergreen Life survey results suggest child sickness costs UK parents more than £1.3bn a year

Tue, 24 Apr 2018 17:04:27 GMT

Shift in social attitudes to family time More working fathers report taking time off to look after sick children than their female counterparts, according to a recent survey by health app Evergreen Life. The figures from Evergreen Life suggest a shift in social attitudes towards childcare, as well as flexible working, as mothers have historically been considered the primary childcare providers. Of those surveyed, the percentage of men taking time off work was higher consistently across four of six categories (1-5 days, 6-10 days, 11-15 days, and 16-20 days). The unexpected figures point to changing attitudes by both employers and employees to the work/life balance and the perceived role of fathers within childcare. As flexible working becomes more prevalent and the working roles of men and women evolve, fathers find themselves with better opportunities to share childcare duties. Unexpected figures point to changing attitudes by both employers and employees t...



Best Beginnings supporting #shoutieselfie Campaign by Mummy Links

Fri, 20 Apr 2018 15:15:22 GMT

Are you ready to #shoutieselfie? A few months ago we met Emily, founder of MummyLinks. Her aim is to help mums to beat loneliness as she was unfortunately enough to struggle with Post-Natal Depression after the birth of her son. We now know that loneliness can be a precursor to various maternal mental health illnesses, so what she is doing is of great interest to us at Best Beginnings. We come across many mums who struggle with mental health issues – Post Natal Depression, Anxiety, OCD, PTSD. So we are proud to be supporting Emily in her upcoming campaign. In a few weeks time it will be the second Maternal Mental Health Awareness week, and as she did last year, Emily will be launching her #ShoutieSelfie campaign. It’s to raise awareness of PND and other maternal mental health issues, and to reduce that stigma that still surrounds it. It’s such a shame that there is still such a stigma, as statistics now suggest that 1 in 3 mums struggle with their mental health aft...



Concerning new figures show startling inqualities

Thu, 19 Apr 2018 12:23:56 GMT

BB_Campaign_Leaflet.pdf



Baby Buddy app user feedback

Wed, 18 Apr 2018 16:04:14 GMT

The sun has finally come out in London reflecting the mood in Best Beginnings offices today as we read through the feedback we’ve recently received from Baby Buddy app users.  Thank you to all the Baby Buddy Champions across the UK who promote the app as part of their local provision. Thanks also to our endorsing bodies for supporting our quality assurance framework so that parents across the country have Baby Buddy in their transition to parenthood. -Shabira Papain, deputy CEO of Best Beginnings “Hi, First of all THANK YOU SO MUCH for the wonderful job that you did on Baby buddy app, it was really helpful at all levels! Taught me a lot, gave me examples and experiences of others mums, and above all gave me the confidence to carry on this wonderful journey of being a mum. Do you believe that using the app was a daily routine for me like having a shower or brushing my teeth? I’m feeling melancholy for just to know that I’m not having it anymor...



Join Best Beginnings Cheer Squad

Fri, 20 Apr 2018 11:33:11 GMT

Our Cheer Squad Join our team of supporters to cheer our #TeamBB runners at this year's Virgin Money London Marathon on the Sunday 22nd April 2018. We will guarantee you'll have brilliant fun for a great cause! #Team BB runners having been training tirelessly to raise money to help Best Beginnings support the mental health and well-being of families across the UK. This year we celebrate our second year as a charity partner in the Heads Together Campaign led by The Duke and Duchess of Cambridge and Prince Harry. Click here to see all our runners for the London Marathon 2018. How to get there We’ll set up camp on Mile 25, near Cleopatra’s needle, a mile before the end to help our runners with that last push to the finish line. It’s a top location, with great views across the Thames for photos. We’ll be parked near to our friends at Heads Together too, so you can expect a great atmosphere. Plus, as we’ll be near the end, it’s a short...



Editorial Board meeting at the House of Lords

Fri, 23 Mar 2018 13:31:48 GMT

Pre-tea discussions Tea at the House of Lords is a treat any day of the week and to spend it in the company of our gracious host, Lord Turnberg and the brilliant representatives from all of Baby Buddy’s endorsing organisations but one (RCM, RCOG, CPHVA; RCPCH, RCSLT, RCPSYCH,  as well as UNICEF and PHE) was a double treat. Battling traffic, bus delays and a protest in and around Westminster meant we were off to a slightly later start for our pre-tea discussion and update about Baby Buddy – reflecting on Baby Buddy’s evaluated successes as an intervention - offering support and encouraging self-efficacy - and as a communication tool for professionals, for example, when needing to communicate issues with parents that might be sensitive or challenging. Baby Buddy also helps support continuity of care by making it incredibly easy for mothers to keep a record of their progress, concerns and milestones in between appointments and to share with their midwives or healt...



Norwich communities working together on Maternal Mental Health

Tue, 10 Apr 2018 08:53:01 GMT

On Thursday March 15th healthcare professionals, stakeholders in maternity and mental healthcare, and members of the community came together for the Baby Buddy™ event: ‘Norwich Communities working together on Maternal Mental Health’. The keynote speaker of the event was Rt Hon Norman Lamb MP which was unfortunately ill. However, he sent a video message supporting the work that has been done in the Norwich community on maternal mental health. See below: Vimeo Video http://www.vimeo.com/261356771 The event was to celebrate the positive impact that healthcare professionals and locally based community organisations can have on perinatal mental health in Norfolk. As part of the event, Best Beginnings recognised the work of multidisciplinary professionals and community champions in Norfolk using our Baby Buddy™ app as a tool to support parents and parents-to-be. Carly Bond, Head of Operations at Best Beginnings said, “This event is an...



Taking Baby Buddy abroad!

Sun, 18 Mar 2018 21:42:37 GMT

Baby Buddy Forward Since the app’s inception, Best Beginnings has dreamt of taking the Baby Buddy app with its rich, evidence based and accessible public health content, global. Through a grant from Erasmus Plus, a dynamic European partnership between Cyprus University of Technology, Birth Forward, The Berlin Protestant University of Applied Science, Athens University of Applied Science, Cosmoanelixis and Best Beginnings is exploring the transferability and applicability of Baby Buddy in Cyprus. The process of exploring, co-creating and producing the Baby Buddy Cyprus web app is aptly named Baby Buddy Forward. The project team come from the UK, Cyprus, Germany and Greece, all with a shared vision to improve perinatal outcomes and give every child the best start in life. Our vision is to create a Baby Buddy Cyprus web app as a public health intervention that is translated into English, Greek, Turkish, Arabic and Russian and to measure the impact of the intervention on the local...



Annoushka Jewellery supporting Best Beginnings for Mother's Day!

Fri, 09 Mar 2018 09:21:25 GMT

Best Beginnings' trustee, Hillary Russell, introduced us to Annoushka who has generously offered to donate 20% of her sales of 18CT Gold Diamond Alphabet Pendant to Best Beginnings to celebrate Mother's Day! Buy your pendant here: https://www.annoushka.com/uk/shop-the-edit/best-beginnings-alphabet-pendants.html Best Beginnings was set up to tackle child health inequality and envisages a world in which all children in the UK have the best possible start in life. Disadvantaged children are at greater risk of premature death, heart disease, cancer, diabetes, obesity, behavioural disorders and depression; and each week 15 babies die at birth or just before or after.  Our approach is based on the evidence that well-informed and confident parenting are more significant than income or background when it comes to their children’s physical, mental and emotional development and wellbeing. Best Beginnings supports mums and mums-to-be by ...



Andrew Marathon challenge

Sun, 22 Apr 2018 10:23:25 GMT

Best Beginnings was chosen to be part of the ‪#‎HeadsTogether‬ campaign because of the support and information we offer through our projects and resources, including our free Baby Buddy app created to support women to keep mentally and physically healthy during pregnancy and beyond. Vimeo Video http://www.vimeo.com/235557212 Seven out of 10 women will hide or underplay the severity of their perinatal mental health illness and so they will not receive the help and support they need. This can have devastating consequences. Tragically, suicide is the leading cause of death during pregnancy and the year after birth. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all of these women will receive the support they require. We are working to change this by influencing policy, working with and training healthcare professionals and community champions, providing free resources to parents including Baby Buddy, raising awareness ...



An Evening with Sugar Ray Leonard

Tue, 06 Mar 2018 10:19:02 GMT

Best Beginnings is proud to invite you to an incredible gala dinner in honour of boxing legend Sugar Ray Leonard. A man who hardly needs an introduction, Sugar Ray Leonard was a dominating force in professional boxing for over a decade and to this day is widely considered as one of the greatest boxers of all time. Over a 20 year career he amassed a wealth of accolades, winning world titles in five different weight divisions and an Olympic gold medal in 1976. Take this rare chance to join a Q&A with a true living legend. As well as hearing from the man himself, you’ll be treated to a three-course dinner at the Jumeirah Carlton Tower in Knightsbridge, one of London’s premier five star hotels, in a room full of A-Listers from boxing, sport and entertainment. Join us for this unmissable event and meet some of the biggest names in sport. Tickets We have a limited number of Tables for 10 at the special discounted price of £2750.00 (Normally £3250) Best B...



There’ snow way I was gonna miss this

Fri, 09 Mar 2018 11:25:57 GMT

A frosty start to the day  It was a frosty start to the day (Wednesday 28th Feb – yes that Wednesday) but a heart-warming morning in the company of the The Duke and Duchess of Cambridge, Prince Harry and Meghan Markle accompanied by representatives and beneficiaries from some of the incredible organisations whose life changing work The Royal foundation supports. The event was held at the Aviva  head office,  a bitterly cold eight minute walk from Bank Underground station in London. The forum was superbly hosted by Tina Daheley. “By one small act of kindness at a time.”  I was reminded of the film, Evan Almighty when Noah asks God, played by Morgan Freeman, “God, how do we change the world?” and God says, as he fills a bowl of water for a passing dog, “By one small act of kindness at a time.” The Duke of Cambridge talked about the “convening power” of The Royal Foundation, bringing together organis...



Trev's Comrades and London Marathon Odyssey for Best Beginnings

Tue, 24 Apr 2018 10:03:47 GMT

I have always loved running, and in particular the Comrades Marathon has always had a special fascination for me. The Comrades Marathon is a 90km + ultra-marathon through the Valley of a Thousand Hills in South Africa. It was first run in 1921 in honour of fallen comrades in the First World War. It is the oldest, biggest and most famous ultra-marathon in the world. I grew up in a village along the route, and every year I’d watch the thousands of runners stream past, while enjoying the great South African tradition of a braai (similar to a BBQ). One day I vowed to complete this race within the strict 12-hour cut-off, and in 2014 this dream became a reality. This video will give you an idea of how amazing this race is. YouTube Video https://www.youtube.com/watch?v=fz2FtwTJ_eY When a friend of mine sent out the SOS for someone to run for Best Beginnings, I jumped at the opportunity to make a difference in children’s’ lives.  I’m honoured that I can support...



Sheringham Children’s Centre hosts Perinatal Mental Health workshop in Newham

Fri, 09 Mar 2018 17:27:26 GMT

Sheringham Children’s Centre, in Newham, is innovative in its approach to preventative care. The centre is the first organisation in East London to be formally promoting the Baby Buddy app as a means to support mums and mums-to-be in their patch.  Already supporting 5,000 children and their parents in Newham, Sheringham Children's Centre has now integrated Baby Buddy as a tool for parents to access reliable information in the palm of their hand. Workshop on February 16th exploring the best ways to support parents' mental health in Newham Most recently, 20 Children’s Centre practitioners and Health Visitors came together to build on their skills to support good practice around perinatal mental health. The workshop on February 16th was hosted by Best Beginnings and used films from the Out of the Blue series as a framework to explore the best ways to support parents’ mental health in Newham.  Now trained as Baby Buddy Champions, the practition...



Best Beginnings launches Baby Buddy in Hounslow!

Mon, 26 Feb 2018 17:08:55 GMT

We are delighted to announce that Healthcare professionals in Hounslow are now Baby Buddy Professional Champions! Best Beginnings’ Baby Buddy App is now a part of the healthcare pathway in Hounslow and health professionals use the app to support their patients  in order to improve communication, confidence and self-efficacy of parents and soon-to-be parents which ultimately serves to improve maternity experience and health outcomes for both parents and their children. Carly, our Head of Operations, Patricia, xx, and Hazel, our Consultant Facilitator The Embedding process of Professional Baby Buddy Champions is a tailored a 6 week programme to use Baby Buddy to address local concerns. Baby Buddy will now effectively used to enhance the maternity experience and improve outcomes in Hounslow. Hazel, our Consultant Facilitator To mark the launch and to see the app in action, health care professionals, representatives from Hounslow Council, Hounslow Clinical Commis...



Run the 2018 Dixons Carphone Race to the Stones for Best Beginnings

Thu, 19 Apr 2018 16:21:41 GMT

The Race to the Stones is the UK’s premier ultra trail event. Take on the scenic 100km along the 5000 year old Ridgeway; passing Bronze Age hill forts, neolithic burial chambers and Roman river crossings, winding its way to the monolithic standing Sarsens of the Avebury Stone Circle, one of the largest neolithic monuments in Europe. RUN, WALK or TREK the ancient and scenic Ridgeway, Britain oldest path, and help give every child in the UK the best start in life. There are a number of ways to traverse this path of Vikings, Romans and Kings: 100km 2 day Weekender 100km non-stop 50km Day 1 50km Day 2 Dates 14th-15th July 2018 14th-15th July 2018 14th July 2018 15th July 2018 Route Lewknor to Avebury Lewknor to Avebury Lewknor to Basecamp Basecamp to Avebury Distance 100km 100km 50km 50km Duration 2 days 1 day 1 day 1 day Accommodation 1 night camping Not included Optional (Night of 14th July) Optional (Night ...



Ultra Marathon Challenge - 100k for Best Beginnings

Fri, 23 Feb 2018 16:04:07 GMT

Thank you for taking the time to visit my donation page for Best Beginnings. So why I am I running 100k... My Dad sadly took his own life when I was a teenager and I went on to have my own mental health problems in my early 20s, but unlike my Dad, I was very lucky to get the right help. Why should it come down to luck?! When a close friend of mine took her life due to postnatal depression in 2016 I knew I had to do something in her memory but also do my small bit to help reduce the stigma associated with mental health. That is why the preventative work that Best Beginnings are doing to raise awareness, education and supporting families impacted by mental health problems is so important. I will be taking on the challenge of running the Race to The Stones Ultra 100k marathon for the fantastic charity Best Beginnings. Please give whatever you can afford to Best Beginnings to ensure that every kid gets the best possible start in life. If parents are struggling with depressions or othe...



Run the 2018 Virgin Sport British 10K for Best Beginnings

Thu, 15 Mar 2018 11:44:33 GMT

Looking for a challenge? This July take on London with Team Best Beginnings. The British 10K is the ultimate tour of the Capital, join over 10,000 runners to weave your way through London's iconic streets: running along the Embankment, passing by Big Ben, cruising next to Trafalgar Square, and darting past Westminster Abbey. And with music stations at every kilometer, DJs keep you running to the beat.  Date: 15th July 2018 Route Distance: 10km Registration Fee: £44 – Refundable upon raising £150 What's included? Exclusive British 10K t-shirt Best Beginnings Fundraising guide, resources and support British 10K Tote bag filled with goodies Free Race Photos Finisher's Medal Whether you're smashing PBs or enjoying the sights and sounds, this classic course is perfect for all levels, Why run for Best Beginnings? Vimeo Video http://www.vimeo.com/235557212 Seven out of 10 women will hide or underplay the severity...



Best Beginnings' 10th Anniversary Dinner 2018

Fri, 09 Feb 2018 18:23:18 GMT

Book and pay for your table or place/s for Best Beginnings' 10th Anniversary Dinner at the bottom of this page. Read on to find out about this fabulous event that has been organised to propel Best Beginnings into its second decade! Our Anniversary Dinner is organised by our brilliant Dinner Committee which includes Best Beginnings’ Patrons The Duchess of Richmond, The Earl of Listowel and Lord Turnberg and our Ambassadors Andy Serkis, Tamara Eccelstone and Charlie Webster.  The evening will begin at 6.30pm with a Champagne Reception sponsored by Pol Roger followed by a delicious three course dinner in the Great Hall.  We are thrilled that "School of Rock - The Musical" will be our entertainment for the night.  Thirteen superb child actors perform for us live, putting children at the heart of the event. The Great Hall takes 440 people and because of the line-up and calibre of our committee, the Dinner is fast selling out. The tables are being sold on a...



Heads Together Training Day 2018

Wed, 21 Feb 2018 10:45:32 GMT

Last weekend, the Royal Foundation organised a big training day to bring together all of the 2018 Virgin Money London Marathon Runners for the Heads Together Charity Partners. Faisal Abdalla from PMA fitness summarised, after putting our runners through their paces: “We’ve been talking all about training, technique, motivation and most importantly, mental health” Alistair and James posing in their Team Heads Together jerseys. Best Beginnings team members Alistair,  Louise,  Patricia, James and Jeremy all went along for a fun packed day filled with workshops with experts on training, nutrition, fundraising and everything else to set our team up on their way to race day. “Fab day at QE Olympic Park, great tips and so surreal to run on the track!! Now the countdown begins!!!” – Patricia West James and Patricia during Heads Together Marathon Day 2018. “Another Mile is another moment to promote mental hea...



Self-care and well-being when going back to work: Best Beginnings visits Tesco HQ with Baby Dove

Tue, 06 Feb 2018 13:20:59 GMT

On Wednesday 31st January, Best Beginnings teamed up with Baby Dove to share the evidence based resources of the Baby Buddy app with staff at Tesco headquarters in Welwyn Garden City, Hertfordshire. Speaking with over 300 staff members over the course of the day, an afternoon engagement workshop allowed for smaller groups of women to share their experience during pregnancy and the early years, managing their own well-being, and peer support when returning to work. The room was buzzing with conversations about key issues relating to self-care during pregnancy, and the value of a supportive network at home and at work. The workshop allowed for mums-to-be and mums returning to work to explore some of the 300+ films within Baby Buddy that are made with real parents and health care professionals. Thanks to Tesco for inviting us and to Baby Dove for the free samples. 



Baby Buddy Champions Launch in West Sussex

Fri, 09 Mar 2018 11:30:11 GMT

We are pleased to announce that Health Care professionals in West Sussex are now Baby Buddy Professional Champions! Best Beginnings’ Baby Buddy App is now part of "business-as-usual" for health professionals to support their capacity and engagement with parents in order to improve support, communication, confidence and self-efficacy which ultimately serves to improve maternity experience and health outcomes for both parents and their children. The Embedding process of Professional Baby Buddy Champions is tailored a 6 week programme to use Baby Buddy to address local concerns. Baby Buddy will now be effectively enhance the maternity experience and improve outcomes in West Sussex. To mark the launch and to see the app in action, health care professionals, representatives from West Sussex Council and parents alike took part in a ‘Picnic Play Date’ with a Young Parents Group at the Langley Green Children and Family Centre, Crawley, on Monday 29 January. Karen Wheeler, ...



Meet our 2018 Best Beginnings Team for London Marathon!

Wed, 31 Jan 2018 17:09:00 GMT

The Best Beginnings Team for the Virgin Money London Marathon 2018 met for the first time in person at the House of Lords for afternoon tea on 17th January 2018. This was a great opportunity for all members to get to know and motivate one another. It was generously hosted by the Earl of Listowel, a long-time friend and patron of Best Beginnings. After the event, Soumo Gosh, Best Beginnings London Marathon Coordinator, shared his thoughts: “The most inspiring part was having the runners tell us about their reason for choosing to support Best Beginnings. In that short space of time we bonded and really became more of a team and I overheard runners offering each other support and encouragement. It was an absolute privilege to take part in the event, not only for the exclusive setting but also to be at a table with such amazing people. I'm really excited to support them in any way I can all the way to the finish line. And hopefully they'll stay with us long after.” The ...



Running to give every child in the UK the best start in life

Tue, 24 Apr 2018 15:32:33 GMT

I have been involved with Best Beginnings for some time and became a trustee last year. I have seen first hand the great work that Best Beginnings does in reducing inequalities in child health as part of its mission to give every child in the UK the best start. Best Beginnings was chosen to be part of the ‪#‎HeadsTogether‬ campaign because of the support and information it offers through its projects and resources, including the free Baby Buddy app created to support women to keep mentally and physically healthy during pregnancy and beyond. Vimeo Video http://www.vimeo.com/221867085 Seven out of 10 women will hide or underplay the severity of their perinatal mental health illness and so they will not receive the help and support they need. This can have devastating consequences. Tragically, suicide is the leading cause of death during pregnancy and the year after birth. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all ...



Evergreen Life – helping parents take control of their child’s health records

Wed, 17 Jan 2018 10:49:23 GMT

Whether you’re a new parent wanting to keep track of your child’s health, or your child has moved away and needs to register with a local GP, managing your child’s health can be an overwhelming task. Like Baby Buddy, the Evergreen Life app makes overseeing your family’s health a simpler task. Our app allows you to give trusted access to your medical records. By ensuring loved ones have access to the right information at the right time, this can improve decision making, giving you and others more control over your health information. The Cost of Your Child’s Health A 2017 survey carried out by Evergreen Life revealed that managing a child’s health costs parents over £230 per year. This financial stress can be improved by using digital healthcare apps such as Evergreen Life. Evergreen CEO, Stephen Critchlow: “Caring for a sick child needn’t be so much of a burden. Utilising technology, such as apps that monitor health in an o...



Tom's London Marathon for Best Beginnings

Tue, 24 Apr 2018 12:56:38 GMT

Best Beginnings was chosen to be part of the ‪#‎HeadsTogether‬ campaign because of the support and information we offer through our projects and resources, including our free Baby Buddy app created to support women to keep mentally and physically healthy during pregnancy and beyond. Seven out of 10 women will hide or underplay the severity of their perinatal mental health illness and so they will not receive the help and support they need. This can have devastating consequences. Tragically, suicide is the leading cause of death during pregnancy and the year after birth. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all of these women will receive the support they require. We are working to change this by influencing policy, working with and training healthcare professionals and community champions, providing free resources to parents including Baby Buddy, raising awareness and funds and ending the stigma. You can find ou...



National Maternity Review objectives supported by Baby Buddy

Wed, 18 Apr 2018 08:15:58 GMT

Major changes are planned for 2018 in the provision of maternity services in the UK that have emerged out of the National Maternity Review: Better Births chaired by Baroness Julia Cumberlege. This represents a significant opportunity for Best Beginnings, creators of Baby Buddy, a free, multi-award winning app that is highly interactive.  It empowers pregnant women to hold onto their own journey and supports their confidence in making their own health and care choices.  Baby Buddy promotes the health of parents and their baby through pregnancy, birth and into early parenthood. Baby Buddy has so far been embedded in 27 sites across the country. The Embedding Service trains healthcare professionals to become Professional Champions, and encourages use of the app as a central part of local perinatal care practice across multiple disciplines. Embedding Services are now being extended to reach Community Champions: local lay people keen to promote maternal heal...



Louise Bate running to promote mental and physical good health

Tue, 24 Apr 2018 08:50:13 GMT

Hi, I'm Louise, on April 22, 2018, I'll be running the Virgin London Marathon, supporting two amazing charities within the Heads Together Campaign, Best Beginnings and CALM. I would love your support in achieving a lifetime goal, whether that be with your pennies, training buddy or motivational running music choices. Funds raised will be gratefully received and split equally between Best Beginnings and CALM. The Campaign Against Living Miserably CALM, is dedicated to preventing male suicide, the single biggest killer of men under 45 in the UK. They provide immediate support for men in crisis and are striving to change culture and attitudes, so that fewer men get to that point. Within my family and friends, we currently have loved ones suffering with mental health issues and I am running this marathon thinking of them. As they take one day at a time, I will run, one step at a time and hold close in my heart all those that support people with a mental illness, their support is vital but...



Philly Campbell

Fri, 20 Apr 2018 10:13:39 GMT

Hi, I'm Philly and I'm supporting the charity Best Beginnings and would love your support too to help me raise money for this worthy cause. So best I start at the beginning and tell you why... As a mum to 2 girls aged 5 and 7 and a Personal Trainer, I've run 2 Marathons for charity and 2 Marathons recently on a Good For Age place. Last year I had a few injuries so was unsure if I would run or not. My training had suffered and I wasn't focussed until I saw The Duke and Duchess of Cambridge and Prince Harry’s coverage for Mind Over Marathon which was inspiring. Best Beginnings were chosen to be part of the ‪#‎headstogether‬ campaign because of the support and information they offer through projects and resources, particularly about keeping mentally and physically healthy during pregnancy and beyond. After I crossed the finish line and headed straight for a bite to eat I amazingly (maybe it was fate, maybe it was meant to be) bumped into some of the lovely ladies from Best B...






Running to give all children the best start in life!

Tue, 24 Apr 2018 09:54:05 GMT

Best Beginnings was chosen to be part of the ‪#‎HeadsTogether‬ campaign because of the support and information they offer through their projects and resources. This includes their free Baby Buddy app created to support parents to keep mentally and physically healthy during pregnancy and beyond. Seven out of 10 women will hide or underplay the severity of their perinatal mental health illness and so they will not receive the help and support they require. As a health visitor I see this on a day to day basis with the families I work with and the devastating effect this can have on the family. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all of these women will access the support they require. This must change and the stigma attached to mental health must be challenged. I want to change this by supporting Best Beginnings who influence policy, work with and train healthcare professionals and community champions, provide fre...



Let's stop the stigma regarding Mental Health issues

Mon, 19 Feb 2018 16:32:43 GMT

I'm running to support my wife's recovery from depression after child birth. My wife happens to be my biggest inspiration and my most encouraging champion. So it's time to talk about the mental health issues and depression. Best Beginnings was chosen to be part of the ‪#‎HeadsTogether‬ campaign because of the support and information we offer through their projects and resources, including their free Baby Buddy app created to support women to keep mentally and physically healthy during pregnancy and beyond. Seven out of 10 women will hide or underplay the severity of their perinatal mental health illness and so they will not receive the help and support they need. This can have devastating consequences. Tragically, suicide is the leading cause of death during pregnancy and the year after birth. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all of these women will receive the support they require. We are working to chang...



Baby Buddy is having an impact

Mon, 19 Feb 2018 14:42:46 GMT

Baby_Buddy_two_page_impact_document_-_3rd_November_2017.pdf      



2017 Highlights

Thu, 21 Dec 2017 15:08:53 GMT

Best_Beginnings_Highlights_from_Jan-Dec_2017.pdf



Jeremy runs the marathon for Best Beginnings

Tue, 24 Apr 2018 23:59:23 GMT

By chance I bumped into CEO & Founder Alison and the best beginnings team in London and heard all about the great work the charity does for young mothers and families across the country providing vital support and information. Unfortunately, so many mothers suffer from mental health issues during and after pregnancy, but Best Beginnings is there to help along the journey. My family and I were fortunate enough to be invited to the Legends Ball where my brother Maro Itoje was a guest speaker. It was a great occasion and showed how important the work the charity is doing. I’m super excited for the Marathon and can’t wait to raise money for such a good cause. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all of these women will receive the support they require. We are working to change this by influencing policy, working with and training healthcare professionals and community champions, providing free resources to paren...



Virgin Money London Marathon 2018

Fri, 12 Jan 2018 14:42:41 GMT

Best Beginnings was chosen to be part of the ‪#‎HeadsTogether‬ campaign because of the support and information we offer through our projects and resources, including our free Baby Buddy app created to support women to keep mentally and physically healthy during pregnancy and beyond. Seven out of 10 women will hide or underplay the severity of their perinatal mental health illness and so they will not receive the help and support they need. This can have devastating consequences. Tragically, suicide is the leading cause of death during pregnancy and the year after birth. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all of these women will receive the support they require. We are working to change this by influencing policy, working with and training healthcare professionals and community champions, providing free resources to parents including Baby Buddy, raising awareness and funds and endi...



Help give a child in the UK the best start in life

Sat, 21 Apr 2018 23:47:02 GMT

Child health inequalities in the UK Did you know - a baby born in Bradford compared with a baby born in Bath is: 4 times more likely to die in infancy? More likely to be admitted into hospital? More likely to develop diabetes and obesity? Best Beginnings is a national charity that is dedicated to closing this gap for children across the UK.  Evidence shows us that confident and informed parenting an help children's physical, emotional and language development.  It also shows that confidence and knowledge is more significant than parent income or background in supporting their child's development. How can your donation help? With your support, Best Beginnings can continue: Work with local health care professionals and communities to help enhance local care pathways and support parents-to-be and young families through our Embedding Programme. Develop resources and tools that aim to empower parents with knowledge and information.  This includes pioneer...



Baby Buddy for laying the foundations for long term health and well-being

Fri, 08 Dec 2017 12:00:55 GMT

A commissioned review into poverty in the UK found that we need to address poverty in a fundamentally different way (2010). At the time, the evidence overwhelmingly showed that educated and confident early parenting, good maternal mental health, and infant bonding and responsiveness were all key to improving our children’s life chances. The report found that supporting parents from conception and in the early years was more significant than money in the bank when it came to laying the foundations for long term physical and mental wellbeing and social mobility. Early intervention and prevention is also key to reducing the risks of chronic health conditions like obesity, diabetes, heart disease and depression. Fast forward to 2014 and the Baby Buddy app is launched. And now in 2017, Baby Buddy is a multi-award-winning early public health intervention in the form of a fun app that is being downloaded more than 1200 times a week. All its content and functionality have been rigorou...



Creating new oral health content for Baby Buddy

Mon, 04 Dec 2017 18:16:23 GMT

Tooth decay representative of child health inequalities in England Despite tooth decay being largely preventable, in 2015 one quarter of all 5 year olds in England had experienced tooth decay. The prevalence of this decay leading to tooth extractions shows us that the areas with poorer dental health tend to be in the north and in the more deprived local authority areas. Best Beginnings’ vision is for every child in the UK to have the best start in life, and to reduce child health inequalities. That is why we are working to expand the content in Baby Buddy to provide the best information on dental care for children up to their third birthday. Child oral health improvement programme Best Beginnings is now a part of Public Health England’s Child Oral Health Improvement Board (COHIPB), working to ensure every child grows up free from tooth decay. We are tasked with reviewing Baby Buddy’s existing oral health content, working with specialists to create more written and...



Baby Buddy in Solent

Wed, 21 Feb 2018 16:26:11 GMT

For the past months Best Beginnings have been working with Solent NHS Trust, together with local health partners, University Hospitals Southampton NHS Foundation Trust and Portsmouth Hospitals Trust to integrate Baby Buddy into their healthcare pathways to support parents and healthcare professionals in the area. On 6th (Portsmouth) and 13th of November (Southampton) we had a total of 30 multidisciplinary health professionals attending Co-creation and Planning’ workshop. At these workshops, these Baby Buddy Champions spent time getting to know and understand Baby Buddy as a public health intervention in the form of a fun app. They co-created an action plan for incorporating the different functions of Baby Buddy into their day-to-day practice. By Embedding Baby Buddy NHS Solent: Enables professionals to know how to use the app to support their contacts with expectant and new parents Provides a platform for cross-agency working Provides information which can be used within ...



Charity Film Awards Nomination

Thu, 14 Dec 2017 23:58:48 GMT

A short powerful film called: “My Mental Health Matters” has been nominated for a prestigious Charity Film Award. Winning this award will help us shine a spotlight on maternal mental health. New mums talk about feeling low in pregnancy or afterwards, and how they got help. Midwife Sheena and mental health doctor Alain explain how to look after yourself and how important it is to get help if you're not feeling right. This important film is endorsed by RCM and was launched by the Duchess of Cambridge earlier this year.  Vote for My Mental Health Matters to help bring it to the attention of many more families ✅Register Re-click the above link to go back to the film ✅Watch it  ✅Vote for it ✅Share it across your networks Voting closes on the 15th December 2017 so don't delay. 



New Maternity Rights Films Launched!

Fri, 03 Nov 2017 13:48:17 GMT

Maternity rights in the UK If you are working, there are two important types of protection at work. The first is that it's against the law for an employee to lose their job for being pregnant, or to be treated unfavourably or worse than others because of their pregnancy or maternity leave. The second is that an employer has to take steps to protect the health of the mother and their baby while at work. Employers have to assess any risks to the health of pregnant women and new mothers (such as lifting, standing for long periods, or working with chemicals) If there is a risk then the employer has to change the work so that it is safe and  manage those risks. Maternity discrimination in the UK Despite maternity rights being firmly in place in the UK, unfair – and unlawful – treatment of pregnant women and new mothers at work is still too common. Each year 54,000 women lose their jobs as a result of their pregnancy and that 77% of pregnan...



Alison Baum talks to Sky News about the Impact of Heads Together more than a year on

Tue, 24 Oct 2017 09:51:47 GMT

Alison Baum OBE, CEO and Founder of Best Beginnings talks about the impact that Heads Together has had since its launch over a year, as data is published revealing the success of the campaign that has got the nation talking. Alison reflects on the convening power of the The Duke and Duchess of Cambridge and Prince Harry who have set by example. She applauds the investment in technology and talks about Best Beginnings own use of technological innovation to support parent in their crucial transition to parenthood. Vimeo Video http://www.vimeo.com/238178406



Baby Buddy Professional Champions trained in Norwich

Wed, 25 Oct 2017 16:19:03 GMT

Comic Relief funding for multidisciplinary workshops in Norwich As part of our Comic Relief funded work, Best Beginnings is working with Health Care Professionals in the East of England to improve the conversation around perinatal mental health and instruct on using our multi-award winning free Baby Buddy app to improve practice in the maternal care pathway. Baby Buddy Professional Champions In September, Best Beginnings trained 20 Baby Buddy Professional Champions in Norwich. This included Midwives, HVs, Children’s Centre coordinators, Mental Health specialists and other maternity service professionals working in the Norfolk & Norwich University Hospital catchment area. During this Co-creation & Planning workshop, the Baby Buddy Professional Champions explored the ​Baby Buddy app (videos amongst other functionalities), and then collaboratively created a plan of when and how these resources can support and reinforce the work of health professionals with the fam...



Depression - the challenges and the help

Mon, 09 Oct 2017 14:20:38 GMT

World Mental Health Day is happening on 10th October. We are looking to continue these conversations by providing support for parents to have them. We spoke with Rosey, founder of PND and Me. Rosey hosts a weekly, hour long twitter conversation called #PNDHour, that provides a safe space for people to discuss topics related to pre and postnatal illness. Rosey has her own lived experiences with antenatal and postnatal depression and shares her story about what helped her. When and how did you seek help for antenatal and postnatal depression? Although I suffered with depression in my first and second pregnancies, it wasn’t until my third that I finally received professional help. My mental health in my third pregnancy was by far my worst experience; I felt incredibly angry, utterly exhausted and alone. At a routine appointment at my local doctor’s surgery, I met a wonderful midwife who saw beyond my façade and heard the words I wasn’t saying; I was making li...



World Mental Health Day - Changing the Conversation

Tue, 10 Oct 2017 15:16:41 GMT

For World Mental Health Day, we are looking back on the incredible work we have done together with the Heads Together campaign, which is spearheaded by The Duke and Duchess of Cambridge, and Prince Harry, as well as the 7 other official charity partners. When we kicked off on this journey to change the conversation around mental health, we hoped to show how important it is to talk about mental health.  For Best Beginnings, our Out of the Blue film series was launched with the Duchess of Cambridge  to support parent mental health, and thus in turn, bonding, attunement and infant mental health. These were created with health professionals and parents with lived experiences to support parents facing similar challenges. Team Best Beginnings and Heads Together runners took part in the world’s first ever Mental Health Marathon in April this year.  Our team banded together to support Best Beginnings and the mental health of parents and children.  Heads Toge...



Run the 2018 London Marathon for Best Beginnings!

Mon, 18 Dec 2017 16:37:47 GMT

Best Beginnings is building a team for the iconic Virgin Money London Marathon 2018 as one of the Heads Together charity partners, and we would love for YOU to run with us!   Applications for our guaranteed places are now closed. If you already have a Marathon Place through the Ballot and want to join #TeamBestBeginnings click here. For more information about running for Best Beginnings read on. Why run for Best Beginnings? It is a fantastic and much sought after opportunity to join tens of thousands of regular people and the ranks of Paula Radcliffe and the Brownlee brothers in completing the course while helping us raise vital funds so we can continue to provide free resources to support families and health professionals. Best Beginnings was chosen to be part of the ‪#‎HeadsTogether‬ campaign because of the support and information we offer through our projects and resources, including our free Baby Buddy app created to support women to keep mentally and physically...



Being a parent with obsessive compulsive disorder

Wed, 04 Oct 2017 10:52:50 GMT

Obsessive compulsive disorder or OCD is often mentioned, but not necessarily understood.  Pam is a Best Beginnings family member, London Marathon runner and author of the Obsessive Compulsive Mother blog. We spoke with Pam about how her condition influenced her journey to parenthood and how she found support. Pam, you were diagnosed with obsessive compulsive disorder before you had the Munchkin. How did your symptoms change during pregnancy, as well as postnatally? During my pregnancy, my OCD manifested itself with worries of contamination, such as getting sick and passing it on to my baby. I would wash my hand A LOT. Post-birth, these thoughts were aggravated and my condition worsened by the tiredness and stress of birth, as well as a short stay in the neonatal unit. My thought patterns developed postnatally and included worries about harming my baby. What encouraged you to find support for your obsessive compulsive disorder? I noticed the changes in my thoughts during this ...



Highlights from the 2017 Vordere Legends Ball in aid of Best Beginnings and Restart Rugby

Thu, 05 Oct 2017 16:45:38 GMT

Last week week saw the glamorous 2017 Vordere Legends Ball raise awareness around mental health and raise vital funds for Best Beginnings and Restart Rugby.  We were incredibly lucky to be entertained by a star studded lineup including the soulful singer, Faith Tucker, global magic sensation Dynamo and rugby’s living legend, Maro Itoje. We are enormously grateful to our good friend and supporter, Alan Graham, for choosing to support Best Beginnings and Restart Rugby at this year's Vordere Legends Ball and for allowing us to showcase our work and introduce our newest ambassador, Tamara Ecclestone. We are delighted to be able to share with you a short video of highlights and a photo gallery from the evening. Thank you to all of the guests whose attendance and generosity supports our work to give every child in the UK the best start in life.  Vimeo Video http://www.vimeo.com/236288971



The Out of the Blue Project funded by Comic Relief

Thu, 01 Feb 2018 11:38:10 GMT

What we're doing Best Beginnings has been funded by Comic Relief to deliver its maternal mental health project, Out of the Blue, in North West England and East England to raise community leaders' and healthcare professionals' awareness and knowledge around maternal mental health. Why we're doing it Seven out of 10 women will hide or underplay the severity of their perinatal mental health illness and so they will not receive the help and support they need. This can have devastating consequences. Tragically, suicide is the leading cause of death during pregnancy and the year after birth. Two in 10 women will develop a mental health illness during pregnancy and the year after birth. Yet, not all of these women will receive the support they require. Mental health services are not equally distributed across the UK. There is insufficient provision in the North West and the East of England, so this is where we will be working. How we're doing it Best...



World Suicide Prevention Day

Sat, 09 Sep 2017 12:40:49 GMT

In loving memory of Michelle & Peter This World Suicide Prevention Day we are talking to Jon Salmon and John Goodwin who both have personal experiences with suicide. Jon and John met at college with dreams of being successful music artists, and 20 years on, have run in this year’s Virgin London Marathon for Best Beginnings and Heads Together to raise funds and awareness mental health. Why is World Suicide Prevention Day so important to you? Jon Salmon (JS) “We’ve both been affected by suicide. My dad, Peter, taking his life when I was younger in the 90s due to depression. My personal battles with mental health and attempt to take my own life in my early 20s. Then your sister, Michelle, taking her life last year due to postnatal depression.” John Goodwin (JG) "I always associated postnatal depression with first time mums, so when Michelle became depressed after her second child was born I put it down to 'too many things going on' as she was pl...



Strep B Awareness Month

Fri, 07 Jul 2017 13:30:41 GMT

Strep B Awareness month is here Strep B awareness month, spearheaded by the charity Group B Strep Support is upon us. Around 1 in 5 women carry Group Strep B bacteria in their vagina and most of the time it does not cause any harm. However, there is a chance that it can be passed to babies during labour and cause an infection. Strep B infections in babies Strep B infections usually develop on the day of birth. To combat the Strep B bacteria, babies are usually given antibiotics and are looked after in a Special Care Baby Unit or Neonatal Intensive Care Unit. Most babies who are treated quickly for Strep B infections will get better.  What happens if a mum carries Strep B bacteria? If a mum is known to carry Strep B bacteria they will probably be offered antibiotics through a drip during labour to reduce the chance of the baby getting a Strep B infection. If a mum is thought to be at a higher risk of carrying Strep B she may be offered antibiotics even without a diag...



Shereece Foster – Bouncing Back from Injury

Thu, 13 Jul 2017 14:20:22 GMT

Taking part this year in the Virgin Sport British 10K was X Factor finalist and Best Beginnings ambassador, Shereece Foster. Shereece prominently featured in the BBC documentary Mind over Marathon and has openly shared stories about her emotional and psychological challenges upon becoming a mum through free, award-winning Baby Buddy app and Out of the Blue mental health film series. As a member of Team Heads Together and Best Beginnings, Shereece was sadly forced to withdraw from the 2017 London Marathon due to a bad knee injury. This was a very difficult time for her, as she had dedicated huge amounts of time and effort to preparing herself physically and mentally for the huge challenge. "I believe in this charity so much – I just had to be here!" Now recovered from injury, Shereece felt passionate about rising to the challenge and putting the disappointment of the Marathon behind her by taking part in the British 10K. By her side was her partner Cha...



Best Beginnings at the British 10K

Wed, 12 Jul 2017 23:12:00 GMT

On Sunday 9th July 2017, 10 runners represented Best Beginnings at the Virgin Sport Westminster British 10k and raised funds for Best Beginnings’ work to support parents in giving their children the best start in life. The British 10k is considered a ‘mini London Marathon’. It attracts thousands of runners to charge around the closed-off streets of Westminster. It was 26C heat in central London on Sunday, but that didn’t stop the 10 Best Beginnings runners that started and finished the spectacular 10K route. British 10K Street Party Theme Westminster is regularly jammed up with traffic chaos and the hustle-bustle of SW1, but on Sunday things were a little bit different! Virgin Sport’s ‘street party’ theme meant live music and dancing at every kilometre, spectators lining the entire course, and an air of excitement around the capital. Best Beginnings cheerers lined Embankment, spurring runners on to the final 2 kilometres. Following the race...



Embedding Baby Buddy with Leeds Maternity Care

Wed, 25 Oct 2017 16:25:14 GMT

Embedding Baby Buddy in Leeds We are very excited to be working with Leeds Maternity Care to embed Baby Buddy, our multi-award winning free app for parents and parents-to-be, in to their care pathway to support the families they work with. We work with a range of health professionals, including midwives and health visitors with the aim to support their capacity, and engagement with one another and with the parents they support in order to improve communication, confidence and self-efficacy which ultimately serves to improve maternity experience and health outcomes. Embedding Workshops The Embedding Programme involves a series of collaborative workshops, starting with Content and Co-Creation. On the 21st June and 5th of July we had two different groups of health professionals participating in Content and Co-Creation workshops at St. James' University Hospital and Leeds General Infirmary. During these workshops we explored the ​Baby Buddy app (video...



Contact us

Thu, 29 Jun 2017 09:04:27 GMT

We always welcome questions, feedback and enquiries about our work and how we can support you, whether you are a parent-to-be, new parent, or healthcare professional. You can write to us, call us, email us, follow and contact us on social media, or complete the form below.  We look forward to hearing from you! Best Beginnings 11th FloorHannibal HouseElephant & Castle Shopping Centre London SE1 6TEinfo@bestbeginnings.org.ukTel: 020 7443 7895 Fax: 020 7607 7363Charity No: 1120054 Company No: 5866886 @bestbeginnings @babybuddyapp Facebook YouTube  Vimeo  LinkedIn  Best Beginnings Website Site Map Best Beginnings Website Use Terms & Conditions Best Beginnings Website Acceptable Use Policy Best Beginnings Website Privacy Policy Best Beginnings Terms & Conditions of Supply of Products Baby Buddy app Terms of Use Baby Buddy app Privacy Policy



Punjab and Kiran Open Up: From Discovery to Recovery

Fri, 16 Jun 2017 11:06:04 GMT

We spoke with mental health advocates and Best Beginnings supporters, Kiran and Punjab. Together, they share their journey with mental health, from discovery to recovery. Can you describe when your challenges with mental health as a family began? Kiran: We are a normal family (whatever normal is meant to be!). We have 2 daughters; 12 and 4 years old. Punjab and our first child both have Autism. Our battle with mental health started after the birth of our second child in 2013. All we could think about was, “Has our next child got Autism? What would life be like raising two children on the spectrum?” This period of time was full of nothing but anxiety for us both. When our beautiful daughter was born, I started to get terrible anxiety over anything and everything and before l could understand this, it seemed to take over my life. However l did get the support l needed and during my time of recovery, Punjab was my rock and supported me so much in every possible way he ...



Rotarian, Alistair, Reflects On Exercising For Mental Health

Mon, 12 Jun 2017 12:38:55 GMT

Alistair Bates, Rotarian and runner for Teams Best Beginnings and Heads Together, reflects on how exercising has not just helped his physical health, but has also supported his mental wellbeing and given him a sense of control and order in his life.  This is his story: "I was a very late addition to the Best Beginnings' team and I am very grateful to Eve Conway, President of the Rotary Great Britain & Ireland, for putting me forward. I initially was a little unsure about the "WhatsApp" group because it is relatively unfamiliar territory but Dayna (Best Beginnings' Interim Fundraising and Events Manager) gave me a great deal of support, particularly when I got anxious about the amount of fundraising. She provided me with both mental and practical support including setting up alternative opportunities such as attending Rotary conference. She publicised my fundraising video as part of this programme." "I really felt part of the team after visiting the launch of Out of t...



Get involved

Wed, 02 Aug 2017 10:36:27 GMT

Challenge yourself Challenge events are a great way for you to achieve your personal goals whilst supporting families in the UK. From runs and cycles to skydives and swims we’re here to support you Join an event Corporate Partnerships We work with a range of corporate partners who share our vision of reducing health inequalities in the UK More about our partnerships Fundraise for us From bake sales to treks, parties and collections, the only limit on what you can do is in your imagination. Help us give every child in the UK the opportunity for the best start in life How to fundraise Volunteer with us Volunteering your time and skills is a great way to support our mission while learning new skills and gaining experience Volunteer your time and skills Join the Parent Panel We take collaboration seriously. Before our resources become available publically, our ParentsPanel assess, analyse and approve them Find out more ...






Trusts and foundations

Fri, 26 May 2017 15:10:29 GMT

As a partner trust or foundtion you enable us to increase our reach and impact across the UK. Project funding You can choose to support specific projects or areas of work that are close to your heart such as mental health, premature and sick babies, breastfeeding, community work and training healthcare professionals. Core funding You may allow us to use your donation where it's most needed. By donating to our core costs we are able to make strategic developments. We welcome your enquiries to discuss the best fit for your trust or foundation. Please call us on 020 7443 7895 or email elizabeth@bestbeginnings.org.uk Hear from one of our funders



One Year On With Heads Together

Thu, 25 May 2017 10:13:54 GMT

Best Beginnings is honoured to be one of eight Charity Partners of the Heads Together campaign, spearheaded by Their Royal Highnesses, the Duke and Duchess of Cambridge and Prince Harry. After one year of collaboration, we have put our heads together to tackle the stigma around mental health through changing the conversation and raising awareness.  Looking forward, Best Beginnings will be taking part in the British 10k. If you're looking for a challenge, come and run with us! The Mental Health Marathon Father's Day with The Duke of Cambridge  Best Beginnings is so proud to take part in the first ever Mental Health Marathon as an official Charity Partner of Heads Together to change the conversation. Read More YouTube Video https://www.youtube.com/watch?v=b9xAh9aLT_8 Mark Conneelly is part of the Best Beginnings family. He participated in our Small Wonders films, and also raised funds for Team Heads Together and Best Beginnings. Read More YouTube...



Fiona Dry nominated for her work in the custodial system

Mon, 15 May 2017 16:04:28 GMT

Best Beginnings' Fiona nominated for prestigious award Fiona Dry, our North of England Regional Facilitator, is also a Specialist Midwife for the Judicial system in County Durham and Darlington NHS Foundation Trust. We would like to say a huge congratulations to Fiona as she has been nominated for a Special Recognition Award for her ongoing work around designing pathways for maternity care in the custodial system.  We are very proud of you Fiona! 



A Tick For Donna's Bucket List

Fri, 12 May 2017 16:24:08 GMT

Donna Gibbs has been incredible in raising awareness for mental health and she did this by running the London Marathon 2017 for Teams Heads Together and Best Beginnings. "The London Marathon has been on my bucket list for years. Every year I have massive admiration for, and am hugely inspired by those that take on the challenge, and pound the streets of London! My amazing mum, tragically died nearly 10 years ago, and I always said I would run the marathon of her home city, and dedicate the run to her. During her lifetime, my mum suffered from significant mental health issues. My mum never spoke about it as she was too ashamed. I, in turn have also suffered my own mental health problems. The Heads Together campaign and the work of Best Beginnings just ‘made sense’ as the most fitting charity to run for, in dedication of my mum. I am a big believer in the power of exercise, there is the obvious impact on physical well-being, but the less obvious yet huge contribu...



Postpartum Psychosis Affects Both Fathers and Mothers

Fri, 12 May 2017 13:54:30 GMT

James and Deborah Akinyemi are Patient Specialists in Perinatal Mental Health and are parents to two sons and a daughter. They are also volunteers for the local PANDAS group in Grays, Essex. Despite Deborah having no history of mental health illness, following the birth of their third child, Deborah developed postpartum psychosis. As a supporting partner, James also faced his own mental health challenges.  This is his story: “Being a partner to somebody suffering from postpartum psychosis after child birth is the most challenging situation any man can face. Shortly after our third child, my wife suffered from postpartum psychosis. This not only affected her, but me as well. During this period, my line manager noticed that I was very confused at work and that I was talking to myself most of the time that I was alone.  This was a very challenging period for me and I suffered low mood. What keep me going on was that I needed to support my wife and most importantly, my thr...



Tommy's Launches #Always Ask Campaign

Thu, 27 Apr 2017 10:10:12 GMT

Tommy's, the charity which funds research in to miscarriage, launches new campaign #AlwaysAsk The #AlwaysAsk campaign from Tommy's encourages women to trust their instincts and speak up when it comes to health concerns in pregnancy.  YouTube Video https://www.youtube.com/watch?v=9V9GYh0SAyk YouTube Video https://www.youtube.com/watch?v=LwEWoIljBnc Tommy's #AlwaysAsk films were created with women and health professionals and based on lived experience. You can find out more about the #AlwaysAsk Campaign here and follow them on Twitter @Tommys_baby and keep track of the campaign with the hashtag #AlwaysAsk 



Headbands For Heads Together

Fri, 03 Nov 2017 13:23:38 GMT

Heads Together's Mental Health Marathon Sunday 23rd April is Marathon Day 2017. And what a day it will be! This year we will see the first ever mental health marathon. Heads Together, spearheaded by the Duke and Duchess of Cambridge and Prince Harry is the Virgin Money London Charity of the Year. The eight charity partners of Heads Together brings together eight charities, including Best Beginnings, with experience in tackling stigma, raising awareness, and providing vital help for people with mental health challenges. Headbands at the ready With the exciting announcement that all 39,000 marathon runners will be recieving Heads Together headbands we're excited to see them popping up all over! Here are some of the ones we've spotted: London Postboxes Battersea Power Station Madame Tussauds' amazing waxworks In our free mult-award winning Baby Buddy App If you want to add a Heads Together headband to your Baby Buddy simply go to the 'Edit me' section and pick from t...



Let the Mental Health Marathon Begin!

Fri, 21 Apr 2017 12:24:55 GMT

This week is such an exciting week for Best Beginnings with just 3 days to go to the London Marathon 2017! The Heads Together campaign, spearheaded by The Duke and Duchess of Cambridge and Prince Harry, is this year's Virgin Money London Marathon's Charity of the Year. The campaign brings together eight official charity partners, including Best Beginnings, to work with the nation to change the conversation on mental health. Prince Harry meets our Marathon runner Alistair The Best Beginnings Team are at the adrenaline-filled Marathon Expo where Prince Harry, who has opened up about his own mental health, met one of our marathon runners Alistair Bates. Sixty-two year old Rotarian, Alistair, took early retirement following mental health difficulties and found the most positive support came through the help of others and through exercise. You can read his story here. Shereece, Best Beginnings fundraiser and contributor, on 'Mind over Marathon'   Also in Team Best...



Prince Harry meets Best Beginnings' Marathon runner at Expo

Tue, 24 Apr 2018 12:24:22 GMT

Prince Harry attended the openning day of the London Marathon Expo and met Best Beginnings runner Alistair Bates When 62 year old, Alistair Bates crosses the finish line of the 2017 Virgin Money London Marathon on Sunday 23rd April, he knows he will be helping to change the conversation around mental health. Alistair is a supporter of Best Beginnings, one of Heads Together’s eight official charity partners, working to try and end the stigma around mental health. Every single runner will be given a blue Heads Together headband to wear and The Duke and Duchess of Cambridge and Prince Harry will be there on the day to cheer them on. Today Alistair (pictured above, third from left) met Prince Harry at the Marathon Expo: “He spoke to us for about five minutes. When he opened up the other day, he was really opening the door for all of us to do the same. I went into early retirement in 2009, from my career in special education following a breakdown that happened so suddenly,...



#OkToSay

Wed, 19 Apr 2017 19:41:22 GMT

Celebrities are working with the Heads Together campaign to show people it's #OkToSay The films are the latest in a series created by Heads Together, which has also released a new YouGov poll showing that four out of ten (42%) men have had a conversation recently about mental health compared to six out of ten (58%) women. The figures also show that men (29%) are less likely than women (37%) to expect to talk about their mental health in the next six months although men and women find these conversations equally helpful (83%). Lady Gaga and Prince William YouTube Video https://www.youtube.com/watch?v=WXPx_fBJVPU Last year Lady Gaga released an open letter through her Born This Way Foundation revealing that she lives with Post Traumatic Stress Disorder. The Duke was hugely impressed with the openness displayed in the letter and asked Lady Gaga to get involved with the Heads Together campaign. In their FaceTime call they discussed how opening up and having conversations about menta...



Meet the parents talking about mental health

Wed, 19 Apr 2017 16:08:03 GMT

At Best Beginnings we work with real parents to share their stories and help others. Here are some of our parents showing us it's #OkToSay Kiran and Punjab Vimeo Video http://www.vimeo.com/213047834 Kiran’s husband Punjab suffered from depression. Following the birth of their child, Kiran developed post natal depression. Despite Punjabs experience, Kiran was worried about opening up. They share their journey to recovery here. Rachael and Paul Vimeo Video http://www.vimeo.com/213860655 Racheal and Paul discuss the importance of listening and how a partner doesn't have to try to fix things all the time. Jessica and Jon Vimeo Video http://www.vimeo.com/210111452 Jessica's depression resulted in her stepping in front of a train. Later that day, a conversation with her partner Jon started her journey to recovery. Our work with Parents We work to support parents through their pregnancy and the early years. Our projects span mental health, breastfeeding, safer preg...



Run the British 10k

Fri, 07 Jul 2017 11:35:06 GMT

Date: 9th July 2017 Distance: 10k Location: London Run through the streets of London and raise money for Best Beginnings Join Team Best Beginnings, and thousands of others, as we take to the streets of London on the 9th July 2017. The British 10k has to be one of the best foot tours of London, covering Embankment, Whitehall, Regent Street and Trafalgar Square.  Registration Fee: £0 Fundraising Target: £200 Who you will help By raising money for Best Beginnings you'll be helping to give every child in the UK the best start in life. We work across a range of projects and campaigns which cover: safer pregnancy, premature and sick babies, mental health, infant feeding,  Our resources are available through a variety of media including our multi-award winning free Baby Buddy app which is endorsed by the department of health, many Royal Colleges and other organisations.  Alongside our resources which are freely available to parents and ...



In the press

Tue, 17 Oct 2017 14:16:56 GMT

TACKLING MENTAL HEALTH HEAD ON Rotary Magazine 26/07/16 HOW KATE’S WORK WITH CHILDREN’S CHARITY BEST BEGINNINGS IS 'GAME-CHANGING' Hello Magazine 05/05/16 ROTARY RUNNERS RUNNING LONDON MARATHON FOR THE ROYAL FOUNDATION’S HEADS TOGETHER CAMPAIGN Rotary Great Britain and Ireland 20/04/16 Mind Over Marathon is by turns painful and uplifting, but never less than absorbing, episode 1 review The Telegraph 20/04/16 Royal family backing Walthamstow man Jon Salmon's London Marathon run for Heads Together mental health campaign East London and west Essex Guardian 20/04/16 Mum-of two on postnatal depression: I thought I was a useless mother Sunday Express 26/03/16 Duchess Of Cambridge On The ‘Huge Challenge’ Of Motherhood: ‘It Is Full Of Complex Emotions’ Huffington Post UK 24/03/17 Duchess of Cambridge admits she suffers lack of confidence over pressure of being 'perfect parent' Du...



Jessica and Jon's conversation about Mental Health

Wed, 12 Apr 2017 11:58:52 GMT

Jessica and Jon, parent contributors of Best Beginnings' Out of the Blue films, share their story of mental health issues following the birth of their second daughter. At the launch of the Out of the Blue films on 23rd March 2017, two of the parent contributors Jessica and Jon shared their story in the hopes it will empower others to do the same. Vimeo Video http://www.vimeo.com/210111452 We shared our story with Best Beginnings to let families across country know that they are not alone and that they have nothing to feel ashamed or embarrassed about. We are hoping that people watching our story on the Baby Buddy app or on line will encourage them  to open up and talk to someone as soon as possible because bottling things up just makes them worse. Jessica Warne You can watch Jessica's story here Talking about mental health is so important as it raises awareness and reduces the stigma allowing families to feel confident to get help sooner. I’m really impre...



The Duchess of Cambridge and Mother's Day

Tue, 28 Mar 2017 11:52:54 GMT

The Duchess shared her thoughts on Motherhood at Best Beginnings' launch of their Out of the Blue films this week Vimeo Video http://www.vimeo.com/209933201 It is right to talk about motherhood as a wonderful thing but we also need to talk about its stresses and strains, it's okay not to find it easy Today is Mother's Day and a day of celebration. It is also the perfect day to start a conversation about mental health issues which affect one in five women during pregnancy and the year after birth. To find out more about mental health issues in and around pregnancy and to watch the Out of the Blue films, click here.



Out of the Blue Films Launched

Wed, 15 Nov 2017 14:33:59 GMT

Out of the Blue Films Out of the Blue is a series of films, created by Best Beginnings, to help take the country to the Tipping Point where everyone knows that mental health is as important as physical health. In Baby Buddy there are currently 83 Out of the Bue films, in addition to 200+ other films. The Out of the Blue films: 12 short films to help you understand your baby and support bonding, and support your baby's brain development 64 short films to support your mental health in pregnancy and after your baby is born 7 documentary films including an introduction to maternal mental health, a film for fathers and films on OCD and PTSD HRH The Duchess of Cambridge The Out of the Blue launched at The Royal College of Obstetricians and Gynaecologists on the 23rd March 2017.  The release of the films took place following years of collaborative work among parents, health care professionals, Royal Colleges and other health organisations. HRH The Duchess of Cambridge's speech...



Prince Harry and Virgin Money CEO discuss Mental Health

Wed, 10 May 2017 22:44:54 GMT

Marathon Training with Prince Harry  Monday was an exciting day for the Best Beginnings Marathon Runners as they met with Prince Harry. Best Beginnings, as well as Anna Freud National Centre for Children and Families, CALM – The Campaign Against Living Miserably, Contact (a military mental health coalition), Mind, Place2Be, The Mix and YoungMinds have been selected as Charity Partners of the Royal Foundation and the Heads Together Campaign to get people talking about Mental Health. Heads Together, the campaign spearheaded by the Duke and Duchess of Cambridge and Prince Harry aims to start millions of conversations on mental health, to reduce the stigma and normalise mental health. Following the training, Prince Harry spoke powerfully at Virgin Money, a founder of the Marathon Prince Harry spoke about the importance of conversation ‘None of us can get through a mental health difficulties without being willing to have a conversation and being able to admi...



CEO and Founder Awarded OBE

Mon, 20 Feb 2017 10:11:00 GMT

Best Beginnings CEO and Founder Alison Baum has been awarded an OBE for her services to tackling child health inequalities in the New Year honours list. Alison's Story Following the birth of Alison’s two sons, both born with significant health problems, and the death of her uncle Professor David Baum, formerly President of the Royal College of Paediatrics and Child Health, Alison has devoted herself to radically improving the health of young children across the UK. Best Beginnings, which was registered as a charity in 2007, focuses on the ‘window of opportunity’ between pre-conception and a child’s third birthday. Child Health Inequalities in the UK Currently, there are many factors which contribute to making child health a postcode lottery. For example, babies from socially deprived areas and babies of Black and Asian ethnicity are over 50% more likely to be stillborn or die shortly after birth and babies born in Bradford 4 times more likely than babies bor...



Time To Talk with Prince Harry and Heads Together

Thu, 02 Feb 2017 10:25:08 GMT

Time To Talk Day Today is Time to Talk Day and as part of the Heads Together campaign, of which Best Beginnings is a charity partner, Prince Harry will visit the London Ambulance Service. Time To Talk Day is an annual awareness day, now in its fourth year, run by Time to Change, to get the nation talking about mental health. This year’s theme is ‘conversations change lives’. Jon and Steve- How conversation changes lives Jon Salmon, who is running the 2017 Virgin London Marathon as part of the Heads Together Campaign to raise money for Best Beginnings has spoken out about how conversation changed his life. Time To Talk with Prince Harry and the London Ambulance Service Today Prince Harry is visiting the London Ambulance Service, one of many workplaces around the UK committed to promoting mental wellbeing of the workforce and who run a Time to Talk Day event. His Royal Highness is speaking to London Ambulance Service staff who are sharing how the support of thei...



The Duke and Duchess of Cambridge and Prince Harry kick off the next phase of the Heads Together as 2017 Virgin Money London Marathon draws closer

Tue, 24 Jan 2017 13:55:07 GMT

The 2017 Virgin Money London Marathon and Mental Health This year’s Virgin Money London Marathon has chosen to support the Royal Foundation’s Heads Together campaign. Heads Together brings together a team of charities, including Best Beginnings, to change the conversation around  mental health and end stigma. Yesterday, the Royal Highnesses said that the Heads Together Virgin London Marathon runners and others will use this opportunity to get the country talking about mental health. Jon Salmon, a Heads Together Virgin London Marathon runner, spoke alongside his friend Steve Jackson, of the importance of the power of conversation following his personal journey with mental health. Jon explained: "I have been lucky enough to have had a really supportive group of friends since my teens. But you know how blokes are, we were never good at talking about our feelings. It was really only after getting ill myself that I learned about the power of conversation an...



Baby Buddy wins the Guardian Public Service's Digital and Technology Award

Thu, 19 Jan 2017 09:43:07 GMT

Best Beginnings, wins the prestigious Guardian Public Service award for 'Digital and Technology' for Baby Buddy. Baby Buddy provides parents personalised support and a "digital best friend" to support them in their journey to parenthood and for the first six months after their baby is born. A number of factors distinguish Baby Buddy from other parity apps that are available for parents to download which is why the app has now claimed a number awards since it was first launched by Best Beginnings in November 2014. Baby Buddy and all its content has been developed in collaboration with parents, royal colleges, healthcare professionals and other health organisations so all the information is verified best practice. It contains more than 200 short video clips of parents sharing their stories and midwives and doctors offering reassuring information and signposting support including those from Best Beginnings current campaign Our Chance. A parent panel ensures that all the content i...



Memories of Growing Up Supports Best Beginnings

Fri, 25 Nov 2016 13:23:47 GMT

            Founder of Children’s gift company - Memories of Growing Up, Camilla Warren, is supporting Best Beginning’s by donating £1 of each sale of the Tree of Life Talltape and £5 of each Solid Silver and 18ct gold vermeil Bee trinket box to the Charity. Inspired by a passion for storing those special moments, Camilla invented the portable height chart, Talltape. “Talltape was inspired by two friends moving house,” says Camilla. “Their stories made me realise I was not alone. A friend was so upset leaving all those memories on the kitchen wall, another just took the door frame with her!”.    Camilla created the beautiful, hexagonal Solid Silver Bee Trinket box with a similar ethos - as a keepsake for a Child’s first curl or tooth fairy visit.        Now, for every sale of The Tree of Life Talltape, Camilla is kindly donating £1 to support the work of Best Be...



Comic Relief Tech4Good

Fri, 18 Nov 2016 12:42:03 GMT

  Download the infographic as a PDF here. This is a short video we created in support of our application to the Comic Relief Tech4Good Programme: Vimeo Video http://www.vimeo.com/189713544



Baby Buddy turns 2 years old!

Fri, 18 Nov 2016 13:08:57 GMT

Today is the day our Baby Buddy app turns two years old! Since the launch of the app in 2014, we have reached many families across the UK and over 65,000 mums are now using Baby Buddy to support themselves through their pregnancy journey into new motherhood. We couldn't have made such an impact without our phenomenal developers Despark who built the app with us and the health professionals who contribute to making sure our content and information is as supportive and up to date as possible. Even though we are a small charity, we remain committed to ensuring that every child in the UK has the best start in life.  With over 100,000 downloads of Baby Buddy as of our second birthday, we're both thrilled and humbled to have reached such a milestone. We hope you will celebrate this occasion with us and watch our video below showing just how far we've come: Vimeo Video http://www.vimeo.com/192116909



Shaping the Future of Maternity Care

Fri, 04 Nov 2016 16:15:45 GMT

On the 3rd of November 2016, Best Beginnings had the privilege of being a part of the event organised by the Kings Fund which was focused on discussing the National Maternity Review and the future of Maternity care in the United Kingdom. We had the privilege of meeting key figures in the maternity care sector in the UK and engage in highly innovative and stimulating conversations on change around maternal health to bring positive outcomes in the future. Some of the sessions we attended revolved around an overview of the National Maternity Review which gave everyone a national vision to strive for in terms of resource allocation and services, innovative use of patient feedback to improve services and improving choice and making services more personalised. The session that resonated with us the most covered the use of digital technology to improve services which was much related to the work we do with our Baby Buddy App. There were discussions around using electronic notes system ...



#MovementsMatter

Wed, 26 Oct 2016 14:09:40 GMT

Did you know that fetal movements can be felt as early as 18 weeks of pregnancy? Pregnancy support charity Tommy’s has launched their #MovementsMatter campaign that highlights the dangers of reduced fetal movement and the risks of not reporting it to a midwife right away. Best Beginnings, as a charity dedicated to improving healthcare for pregnant women across the UK and as a leading partner in the Our Chance campaign, are proud to support this great initiative to raise awareness and combat challenging stigmas facing pregnant women today. In one of the films created for the Our Chance campaign, mum Maxine talks about her experiences of reduced fetal movement and why trusting your instincts and talking to your midwife is the best thing you can do: Vimeo Video http://www.vimeo.com/188640519 As leaders of the Our Chance campaign, Best Beginnings and Sands have been blessed with the opportunity to hear many heartfelt, emotional stories from mums across the country regar...



Best Beginnings are the winners of the NHS in the North West Excellence in Supply - Support Services Award 2016!

Mon, 24 Oct 2016 16:37:51 GMT

Last week, Fiona and Natalie from the Best Beginnings team attended the NHS in the North West Excellence in Supply Awards 2016 in Blackpool, organised by the NHS North West Procurement Development. This was a great opportunity hear about the fantastic work taking place within the NHS in North West England. We felt very proud to be amongst such passionate and hard working teams contributing to such high quality provision. Innovation (clinical and non-clinical), Small Business and Community Care were just some of the many of awards that were being presented on the night. Best Beginnings attended as finalists for the Support Services Award. Despite incredibly strong competition, we are extremely proud to announce that we were the WINNERS of this category on the night! We won this award for the work we have carried out in both Cheshire West and Chester and Blackpool, embedding Best Beginnings resources, including Baby Buddy app, into local care pathways in partnership with their healthc...



OUR CHANCE to make a difference

Fri, 21 Oct 2016 14:39:12 GMT

The UK also has among the worst rates of maternal death in the developed world.The stillbirth rate in England and Wales is 4.5 per 1000 births. This means that approximately 1 in 200 pregnancies will result in the death of the baby before or during labour (after 24 weeks gestation). Additionally, around 1 in 400 babies (neonates) die before 28 days. Our Chance aims to engage parents, particularly those in higher risk groups, and empower them with the knowledge and confidence they need to have healthier pregnancies By being aware of the symptoms of possible complications, however rare, and knowing what steps can be taken to reduce risks, including lifestyle changes, parents will be able to maximise their chances of healthier outcomes. What is the campaign? At the heart of the campaign are 24 informative, engaging, short (2 to 4 minute) films featuring young mothers and healthcare professionals sharing their stories and experiences and also an intro film explaining what the campaign...



Our Chance Launches!

Wed, 19 Oct 2016 09:43:36 GMT

Today the Health Secretary Jeremy Hunt announced the launch of the Our Chance campaign for safer pregnancy at the Royal College of Obstetricians and Gynaecologists, in London. Best Beginnings is proudly leading the campaign with Sands (the stillbirth and neonatal death charity). The campaign sits alongside an ambitious wider reform package for front line maternity care. Our Chance focuses on the role parents can play, in partnership with healthcare professionals, in maximising their chances of healthy pregnancies and births for themselves and their babies.  Vimeo Video http://www.vimeo.com/187745801 Introduced by presenter and model, Abbey Clancy, Our Chance shines a spotlight on a series of 24 important pregnancy, birth and beyond topics that can impact health outcomes for parents and babies. Each topic is covered by parents and professionals sharing their real-life stories and experiences and can be viewed in the dedicated Our Chance website as well as in the Bab...



Expanding our horizons

Mon, 17 Oct 2016 10:58:30 GMT

Pregnancy and parenting are milestones in our lives. Not small and simple milestones, but it’s a significant milestones. But do we really stop to think what aspects of this period affects our mental and emotional well being? We watch movies, read articles and talk to people around us that paints a picture of how we are supposed to think and feel and most of the time, that picture is a sleeping baby with a very happy and content Mum and Dad. Have we ever really stopped to think how each step in bringing a baby into this world and looking after him or her affects our lives in a practical way? Given below is a list of interesting articles that look at a range of experiences in maternity and how it affects our mental and emotional well being. Breastfeeding Beside you, a breastfeeding initiative in Medway, talks about how breastfeeding is related to positive mental health and wellbeing. You can read the article here. Pregnancy Being pregnant when you are su...



Is it really baby blues?

Mon, 17 Oct 2016 10:43:28 GMT

It's mental health awareness week and it’s time to really know the difference between baby blues and postpartum depression. Having a new baby has always been seen as a new exciting journey for parents. But like every other journey, this too has its ups and downs. The changes and adjustments in your life are diverse and the impact of the physical, emotional and relational changes varies from person to person. What is Postpartum Depression? Postpartum Depression, or Postnatal Depression is the onset of feelings of depression, anxiety after delivery of a new baby. More an 1 in 10 women have been diagnosed with Postpartum Depression in the United Kingdom. Postpartum Depression is also seen in fathers and partners, but it’s not very common. Before we take a closer look at Postpartum Depression, it is important to understand the difference between baby blues and Postpartum Depression. Mainly due to the changes in hormones that takes place in the body, many women tend to...



Join our celebration!

Mon, 10 Oct 2016 11:48:39 GMT

Join us in celebrating by tweeting a selfie with someone who supported you!   Start by opening your Bump/Baby Book: Select today's date and add your entry: Take a new photo or use an existing image: And you're done! Tap "Share entry" at the bottom. Select Twitter, Facebook or email to share your thank you message: We can't wait to see your book entries, remember to use the hashtag #WMHD16! Warmest wishes, Alison Baum CEO Best Beginnings



Keeping an eye - from the London Eye

Tue, 18 Oct 2016 01:01:25 GMT

World Mental Health Day is a call for all of us to recognise that there are times in life when we all face challenges, moments of crisis, dramatic changes and times when we all need emotional support. Sometimes it's just a hug or a thoughtful word, or a listening ear or a cup of tea. It also asks us to recognise that we need to be there for each other and support one another during such times. As a proud partner in the Heads Together campaign, spearheaded by the Royal Foundation of the Duke and Duchess of Cambridge and Prince Harry, we look forward to recognising all those who were #thereforme this World Mental Heath Day 2016. Today is all about Psychological First Aid - how do we respond in such moment? Our free app, Baby Buddy, is fundamentally about supporting parents during a time of  transition to parenthood and beyond: in more than 200 short videos in the app, parents and professionals shares stories that parent users of the app might recognise as similar to their own....



‘Beyond Baby Blue’ is gaining more recognition!

Wed, 05 Oct 2016 10:39:04 GMT

‘Beyond Baby Blue’ was presented at the Faculty of Public Health Film Festival and we are delighted to announce it has been highly commended by their panel of judges! Beyond Baby Blues is part of our Out of the Blue project by Best Beginnings addressing maternal mental health issues.  Barbara Jayson, a Health Visitor working in London and Emma Whittaker a mum who had experienced postnatal anxiety/depression and a former BBC researcher, discussed making a film focused on postnatal depression to raise awareness amongst healthcare professionals, politicians and Commissioners. They approached White Boat TV, the Burdett Trust for Nursing and charity Best Beginnings and the project was born. The ‘Beyond Baby Blue’ team comprising Barbara Jayson, Emma Whittaker, Chris Godwin and David King, won the Journal of Health Visiting 2016 Innovation in Health Visiting Practice award and the 2016 Contribution to Mental Health and Attachment award. They were also fin...



Baby Buddy app launches in Aylesbury!

Mon, 03 Oct 2016 14:52:48 GMT

On Wednesday 21st September 2016, we held a Baby Buddy local launch in Aylesbury in partnership with Aylesbury Vale CCG. This is following a structured embedding programme commissioned by Aylesbury Vale CCG, which involves the creation and delivery of a bespoke embedding plan to promote Baby Buddy app, with input from parents and multi-disciplinary professionals and mothers-to-be and to integrate it into midwifery, health visiting and local authority children’s services. 40 training places were available to healthcare professionals in Aylesbury, with the local launch marking the end of training the beginnings of putting the plan in action! Dr Juliet Sutton, local GP and Aylesbury Vale & Chiltern CCG Children’s Clinical lead opened the event and said: “The Baby Buddy app has been created with mums, midwives and doctors so you can be sure the information – both local and national – is reliable, accurate, and is available 24 hours a day. T...



Best Beginnings goes to Tower Hamlets to engage with the community!

Fri, 23 Sep 2016 15:16:08 GMT

On Wednesday the 21st of September 2016, the team at Best Beginnings organised a community engagement event for the mothers at Tower Hamlets. Getting feedback and insight regarding the Baby Buddy App, maternal mental health, and the potential strategies that a community could take on to give children and parents the best parenting experience were the key focus areas of the day. About 30 mothers and their children joined us in sharing their thoughts, feelings and valuable input. We started the day off with introducing Best Beginnings and the Baby Buddy App to the crowd. Then we went on to watch a few clips on maternal mental health and postpartum depression and discussed them as a group. We learned a lot about the community’s ideas and opinions about maternal mental health and the resources they are aware of having access to. We then moved on to have group activity to get the energy up in the room where we got the babies and toddlers involved as well. Let’s just say that...



SpringBoard major donor programme launched

Thu, 31 Aug 2017 13:51:45 GMT

SpringBoard, the new major donors programme of the national children’s charity Best Beginnings was launched at a star-studded gala dinner in central London on 15 September 2016. Guests included Premier League and former England footballer Peter Crouch and his wife, model and TV presenter Abbey Clancy, who said:  I’m so impressed with Best Beginnings that I’ve become an active supporter. The work they do is so important and so valuable.  The couple joined Olympic sports stars, actors and several members of the aristocracy who all came to hear about how the charity is working to reduce the severe birth inequalities that are a reality in the UK today. For example, a child born in Bradford is four times more likely to die in infancy than a child born in Bath. Jenny Agutter OBE and Dame Pippa Harris, star and producer of the hit television series “Call The Midwife” spoke with actor and director Andy Serkis, who was acting as Master of Ceremonies...



Baby Buddy scoops BIMA Award!

Wed, 21 Sep 2016 15:27:40 GMT

Best Beginnings are delighted to announce that Baby Buddy has won the 2016 BIMA Award for Well-Being and Health with our digital partners Despark. Winners were announced at the BIMA Awards party on 15 September at One Embankment in London; ours was the only category that had to be read out twice, due to the Best Beginnings and Despark team making so much noise! The BIMA Awards have been going since 1985 and are the UK’s longest-running and most prestigious digital awards, so we were thrilled to win our category against strong competition from organisations such as Bupa and Cancer Research UK.   Alex and Katherine attended the awards ceremony with Marta, Rhys and Lauren from Despark, which was a fantastic event, DJ’d by Trevor Nelson and featuring photo booths, a 3D selfie station and a virtual reality game. Best Beginnings’ CEO Alison Baum announced the victory at the House of Lords, during the launch event for our SpringBoard Regular donor programme, which h...



Become a SpringBoard member

Fri, 12 Jan 2018 11:58:36 GMT

We invite you to join our SpringBoard regular donor programme and enable Best Beginnings to equip many more parents across the UK with the knowledge and confidence they need to give their children the best start in life. Across the country poorer families have poorer outcomes and health inequalities are still a dominant feature across communities in the UK. A child born in Bradford is four times more likely to die in infancy than a child born in Bath. But the good news is that it doesn’t have to be like this. By joining the SpringBoard programme you will be helping hundreds of thousands of children reach their potential. Jump on board Since registering as a charity in 2007 Best Beginnings has: created five national resources endorsed by multiple organisations had year on year growth with a current turnover of £1.2 million spent more than 90p in the pound on charitable activity commissioned independent academic evaluations of all our resources presented a...



The ChariTable Bookings Launch

Tue, 20 Sep 2016 10:20:08 GMT

On Thursday, Stephen Bell, interim COO of Best Beginnings, attended the official launch of the philanthropic restaurant reservation platform ChariTable Bookings. The launch was held at the prestigious venue of the Dorchester Hotel on Park Lane London. Lord Fink and David Johnstone opened the launch by giving a presentation on what ChariTable Bookings is and what it hopes to achieve for charities, restaurants and diners. What is ChariTable Bookings? ChariTable Bookings as a company has a social purpose, that aims to change the way individuals and corporates book restaurants forever. This new initiative, which is available on multiple platforms, allows users to give back to charity at absolutely no cost to themselves. They can choose from over 4500 restaurants through the app and website, and for every diner in the party the restaurant will give £1 each to the nominated charity chosen (there are over 7500 to choose from). One of the charities that are available on the ap...