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Preview: Six Pixels of Separation - Marketing and Communications Insights - By Mitch Joel at Twist Image

Six Pixels of Separation - Marketing and Communications Insights - By Mitch Joel at Mirum



Six Pixels of Separation - The Mirum Blog is marketing and communications insights from the edge. Mitch Joel will unravel the complex world of digital marketing and social media with the perspective of a digital marketing agency. The Six Pixels Of Separat



Last Build Date: Mon, 21 Aug 2017 05:46:16 PDT

 



Plandids Are The New Selfie, Apple's Billion Dollar Content Play And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Mon, 21 Aug 2017 05:46:16 PDT

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio, if you're interested in hearing more of me blathering away about what's going on in the digital world. I'm really excited about this opportunity, because this is the radio station that I grew up on listening to, and it really is a fun treat to be invited to the Mornings Rock with Terry DiMonte morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed:  Are "plandids" the latest Instagram/photo craze? A plandid is a "planned candids." The idea is to make something look candid, when it's really planned. No, we're not talking about setting up a shot and choosing the best one. We are talking about pictures, where it looks like a celeb, influencer or fashionista is just casually looking down, while walking or gazing off into the distance. Some are calling it the a "newer/hotter version of the selfie." What makes a plandid work? "A good plandid should make it seem like you had no idea a photo was about to be taken -- even though you probably posed for countless takes." What have we become?  Apple made a big announcement last week. They have set aside about $1 billion to buy and produce original content over the next year. Is this about Hollywood, Netflix, YouTube or something else? They've already started with the reality TV app-winning show, Planet of the Apps and Carpool Karaoke - both of which have received lukewarm critical response. But, with a war chest like that...  Disruption is a major theme. Always. Amazon made what seemed like a crazy announcement last week: Instant Pickups in the U.S. These are specific pick up points, where customers can pick up their items immediately after ordering them. Delivery has gone from a few days, to same day to a few hours to now. This will - if done well - disrupt online and bricks and mortar retail in a big way as Amazon looks for ways into the impulse buy side of things.      App of the week: Huddle. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/338819634&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Tags: advertising agency amazon app of the week apple brand business blog carpool karaoke chom fm content ctrl alt delete ctrl alt delete with mitch joel digital marketing digital marketing agency digital marketing blog digital media facebook fashionista google guest contributor hollywood huddle huddle app i heart radio influencer influencer marketing instagram j walter thompson jwt marketing marketing agency marketing blog mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel montreal radio morning show mornings rock with terry dimonte netflix original content photo plandid planet of the apps radio segment radio station selfie six pixels of separation social media technology terry dimonte twitter wpp youtube    chom 977 fm [...]



Avinash Kaushik On Machine Learning And Artificial Intelligence For Marketing - This Week's Six Pixels Of Separation Podcast

Sun, 20 Aug 2017 04:44:18 PDT

Episode #580 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/338674346&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> He's back! Google's Digital Marketing Evangelist, bestselling author (Web Analytics - An Hour A Day and Web Analytics 2.0), powerful writer (Occam's Razor), friend and marketing big brain, Avinash Kaushik. His monthly posts may as well be business books, and his insights into what should really count today for marketing is refreshing. He's got an attitude, he is full of passion, and he has some ideas about what we all need to be thinking about in this day and age. More recently, Avinash also lauched his own, personal, e-newsletter titled, The Marketing-Analytics Intersect (you best sign up for it), and we're back to discuss why he is spending so much time thinking about and working on machine learning, artificial intelligence... and how marketing is going to change dramatically (along with everything else) once business leaders really get on board with it. Enjoy the conversation...  You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #580. Tags: advertising advertising podcast ai artificial intelligence audio avinash kaushik beneficial ai conference blog blogging brand branding business blog business book business leader business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog digital marketing evangelist facebook google itunes j walter thompson james damore jwt larry page leadership podcast machine learning management podcast marketing marketing analytics intersect marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast ml occams razor social media the guardian twitter web analytics web analytics 20 web analytics an hour a day wpp [...]



Six Links Worthy Of Your Attention #373

Thu, 17 Aug 2017 15:47:42 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  SWANH. "Star Wars Episode IV. As an infographic. 22 Illustrator. 157 pictures. 123 meters. 1024 x 465152 pixels. Because, why not? This is now on display at the Barbican." (Alistair for Hugh). Droptree - "HD Delivery" - Vimeo. "This gives Leningrad (which I shared a few months back) a run for its money. Droptree Productions, a film company, spent two years filming a music video for a song of theirs, entirely on their clients' sets, in between takes. It's amazing. ROBOT THROUGH THE FRAME." (Alistair for Mitch). Facebook's AI accidentally created its own language - The Next Web. "Title is a bit misleading, but... may we all live in interesting times." (Hugh for Alistair). My Advice To Anyone Starting A Business Is To Remember That Someday I Will Crush You - The Onion. "Ah, The Onion. Here's a pitch perfect advice article, from Jeff Bezos to all start-up founders." (Hugh for Mitch).   Growing Up with Alexa - MIT Technology Review. "We all worry about our kids and technology. Let's face it, we're all spending a lot of time with these screens and the vast majority of our population (both children and adults alike) are completely lacking in digital literacy. Many people argue about whether young people should have screens or not, but that's not the entire story. What about the content on that screen? What about those being able to mentor and help them with this content? It's not so simple. Now, we're entering into a new arena: voice as navigation. No more clicking, mouses or typing. We will use our voice. So, what now? Are we all ok with kids bossing around their technology and expecting it to give them exactly what they want? Do we realize that their tone with technology may become the main way that they communicate with other humans as well? So, will kids just be bossing us all around, the same way that they will boss their iPad around? Sounds about right. Sadly." (Mitch for Alistair). Not even remotely possible - TechCrunch. "Here's a really interesting piece from my friend, Jon Evans, about how much more productive remote teams can be than the usual office fare. I'm not so sure, but this article provides some real insight. Maybe I'm an old-timer, but I like coming into an office, being around people with a shared goal and hearing things. It works for me. It inspires me. I'm not so sure I could be as productive rolling out of bed and working solo from a home office or cafe. Different strokes for different folks, I'd gather. Jon also points out how communication is everything and, maybe as the technology gets better, he's right about the end-state - a world where we all work from wherever. What do you think?" (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. src="https://player.vimeo.com/video/223494758?color=ffffff&badge=0" width="640" height="360" frameborder="0"> Droptree - "HD Delivery" (OFFICIAL MUSIC VIDEO) from DROPTREE PRODUCTIONS on Vimeo. Tags: advertising agency ai alexa alistair croll amazon amazon alexa artificial intelligence barbican bit current bit north book a futurists manifesto brand business blog complete web monitoring digital marketing digital marketing agency digital marketing blog drop [...]



How Do You Get Paid To Speak?

Fri, 18 Aug 2017 04:39:09 PDT

It's a question I get asked multiple times a week: How do you get paid to speak? It's like anything else. The journey is not linear (for those familiar with my second business book, CTRL ALT Delete, it's a very squiggly journey). Over the years, being paid to speak has become a significant platform for the Mirum brand... and for my personal brand. It's actually a part of my work that I treasure. I enjoy coming up with stories, concepts and ideas around the intersection of brands, consumers and technology... and I thoroughly enjoy empowering brand leaders to think differently about what they can do to grow their business. So, what is the real story behind becoming a professional speaker? I recently spent about 45 minutes telling my story and providing tactical advice to those who would like speak (or increase their speaking) on The Speaker Lab Podcast with host (and friend), Grant Baldwin. Here's how Grant describes our episode: "Ever wonder how some people can charge a $20K public speaking fee, but others struggle to make ends meet? There are a few key elements that make this possible and today, on episode 144 of The Speaker Lab podcast, Mitch Joel, an international speaker, author, and President walks us through the process of how to position yourself as a highly sought after speaker that can charge $10K, $20K or more. Mitch shares a story of how he spoke in front of 6,000 people and shared the stage with Dr. Phil on his first ever speaking engagement. Today, Mitch works with companies like Wal-Mart, Google, and Starbucks and he breaks it all down for you on the podcast." Here's what else you will learn: How to develop your "content center of excellence" and why you need it. Examples of great speakers who have gone from $5K to $50K in speaking fees. What is an SME and how can you be one? 3 "must-haves" if you want to be considered someone with a "significant platform." How to know if you're killing it on stage or not. Why being memorable is better than funny. How social media plays a role in how much you can charge. What is the Louis CK model of public speaking? How to identify yourself as 1 of 3 types of speakers. And, there's a lot more. So, if you're interested in understanding how public speaking can drive business, become a new business engine of growth and establish your brand, please do take a listen here: The Speaker Lab - How to Charge a $20K Public Speaking Fee With Mitch Joel. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/338343737&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Tags: advertising agency brand brand leader brand platform business blog business book business development consumer content marketing ctrl alt delete digital marketing digital marketing agency digital marketing blog dr phil google grant baldwin j walter thompson jwt louis ck marketing marketing agency marketing blog mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel paid speaking personal brand podcast professional speaker public speaking six pixels of separation sme speak speaking squiggly starbucks subject matter expert technology the speaker lab the speaker lab podcast walmart  wpp [...]



Vulfpeck's Joe Dart On This Month's Groove - The No Treble Podcast

Thu, 17 Aug 2017 12:35:11 PDT

Joe Dart from Vulfpeck is this month's conversation on Groove - The No Treble Podcast. You can listen the new episode right here: Groove - The No Treble Podcast - Episode #32 - Joe Dart. Who is Joe Dart? Let's just call it a "mutual admiration society." Vulfpeck bassist, Joe Dart, has always been very kind to the No Treble community. And all of us - here at No Treble - can't get enough of his funky grooves that often dominate and lead the band's music. In short: we're huge fans of how this University of Michigan project has become such a dominant force on the music scene. What's most interesting is how "in the shadows" Dart's life has been. When did he start? Who influences him? Why the electric bass? As much as YouTube videos have driven Vulfpeck's popularity, it's hard to find anything deep on Dart. There's not much of a digital legacy there. It's time for his story to shine through. Enjoy the conversation... Listen in: Groove - The No Treble Podcast - Episode #32 - Joe Dart. src="https://bandcamp.com/EmbeddedPlayer/track=2096319384/size=large/bgcol=ffffff/linkcol=0687f5/tracklist=false/artwork=small/transparent=true/" style="border: 0; width: 100%; height: 120px;">Groove - Episode #32: Joe Dart by No Treble What is Groove - The No Treble Podcast? This is an ambitious effort. This will be a fascinating conversation. Our goal at Groove is to build the largest oral history of bass players. Why Groove? Most of the content about the bass revolves around gear, playing techniques, and more technical chatter. For us, bassists are creative artists with stories to tell. They are a force to be reckon with. These are the stories and conversation that we will capture. To create this oral history of why these artists chose the bass, what their creative lives are like, and where inspiration can be found. Tags: bass bass player bass player podcast bass podcast bassist digital marketing electric bass electric bass podcast funk groove groove no treble groove no treble podcast groove podcast joe dart mitch joel mitchjoel music podcast musician no treble no treble podcast six pixels of separation university of michigan vulfpeck youtube   [...]



Diversity In Silicon Valley, Facebook Goes After TV And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Mon, 14 Aug 2017 05:39:20 PDT

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio, if you're interested in hearing more of me blathering away about what's going on in the digital world. I'm really excited about this opportunity, because this is the radio station that I grew up on listening to, and it really is a fun treat to be invited to the Mornings Rock with Terry DiMonte morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed:  Facebook launched Watch, and many see this as their direct assault on TV and YouTube advertising budgets. This could be Facebook's big video platform. With 2 billion people on the social network, Facebook is soft-launching a "Watch" tab on Facebook in the US to better organize and engage users with video content. If Facebook can organize videos, bring in original content (which it will be doing) and give users a lot of interesting functionality (think about seeing funny videos organized by how your friends think, etc...), this could be something truly transformative.         Are you ready for back to school? I read an article titled, Students Came Up With This Genius Way To Take Notes & It'll Change College Forever, on PizzaBottle about how students are crowdsourcing class notes using Google Docs. It's a brilliant way to work as a team... or is it cheating?  You would think that Silicon Valley is the one place where diversity thrives. Now, Google is under the microscope. Last Friday, a 3300-word memo penned by Google engineer James Damore went viral among employees. The document speaks to gender stereotypes about women in the workplace. Damore was fired by Google last Monday, but that only made the situation more tense. Google (and many other Silicon Valley companies) are now (once again) grappling with the ongoing debate over the limits of free speech and equality. Uber (and others) have similar issues (still, mostly unresolved), and there has been countless exposes recently about the true struggle of women in tech. Sadly.        App of the week: Placer.    width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/337817116&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Tags: advertising agency amazon app of the week apple brand business blog chom fm ctrl alt delete ctrl alt delete with mitch joel digital marketing digital marketing agency digital marketing blog digital media facebook facebook watch google google docs guest contributor i heart radio j walter thompson james damore jwt marketing marketing agency marketing blog mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel montreal radio morning show mornings rock with terry dimonte pizzabottle placer radio segment radio station six pixels of separation social media technology terry dimonte twitter uber wpp youtube  chom 977 fm [...]



Robert Wynne Says Social Media Is Worthless - This Week's Six Pixels Of Separation Podcast

Mon, 14 Aug 2017 05:21:51 PDT

Episode #579 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/337815750&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Traditional media is still king. Social media is worthless. Public relations is much better than advertising. This were only three of the crazy statements that arrived in my inbox about Robert Wynne and his book, Straight Talk About Public Relations. The irony of his asking to be on my podcast was not lost on me. In fact, I responded to his request with this: "Why would Robert want to be on my podcast if social media is useless?" So, here we are. A heated debate about marketing, advertising, public relations, social media and what gets attention and generates sales for brands. Robert is the president and founder of Wynne Communications. He is also a contributor to Forbes, where he writes a column on public relations. We got at it in this episode. Enjoy the conversation... You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #579. Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook forbes google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast pr public relations robert wynne social media straight talk about public relations twitter wpp wynne communications [...]



Six Links Worthy Of Your Attention #372

Tue, 25 Jul 2017 12:35:56 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  Energy - Ramez Naam -  Exponential Finance - Singularity University Summits. "Ramez Naan is one of my favorite science fiction writers (and a crazy good speaker.) A former Microsoft engineer, he spends a lot of time thinking about the future, but basing those speculations on the present. Here's a talk he gave about what abundant energy could do to human society." (Alistair for Hugh). Predatory Journals Hit By 'Star Wars' Sting - Discover. "Scientific journals are big business, with many important-sounding publications charging researchers to publish. This means little scrutiny on submissions, as one skeptic proved when he submitted a paper on the Midi-chordians from Star Wars. Fake news takes many forms, and often it's the underlying economic incentives that are to blame." (Alistair for Mitch). Globalisation: the rise and fall of an idea that swept the world - The Guardian. "Is globalization coming apart at the seams?" (Hugh for Alistair). Dear tech dudes, stop being so dumb about women - TechCrunch. "There's been a lot of talk lately about the toxic environment for women in tech. Some people don't seem to understand the nature of the problems." (Hugh for Mitch).  Turn Off Your Push Notifications. All Of Them - Wired. "I have become (somewhat) known for saying: 'you have to control technology and not let technology control you.' In a more simplistic way, when I see smartphones ringing, beeping, chiming and notifying, I will (half-jokingly) tell the person: 'you know, it doesn't have to do that.' Devices are created to make us addicted. It's working. It's not a good thing. Here's a Wired piece that's written by a man after my own heart. Do it. Mute them all!" (Mitch for Alistair). So you've decided to write: will you tell the truth? - LitHub. "A great little piece of writing on the power of writing. I'm sure your initial instinct is to say, 'of course, I will tell the truth!' I'm sure there are many (respected) writers who embellish, make a story their own and, in turn, it's not so much the truth as it is 'a truth'. It can be a slippery slope." (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. width="560" height="315" src="https://www.youtube.com/embed/OCeC4a_p1-Y" frameborder="0" allowfullscreen> Tags: advertising agency alistair croll bit current bit north book a futurists manifesto brand business blog complete web monitoring digital marketing digital marketing agency digital marketing blog discover facebook gigom harvard business school hugh mcguire human 20 iambic j walter thompson jwt lean analytics librivox link bait link exchange link sharing lithub managing bandwidth marketing marketing agency marketing blog mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel pandemonio press books ramez naam resolveto singularity university six pixels of separati[...]



Defining Innovation With Tiffani Bova - This Week's Six Pixels Of Separation Podcast

Tue, 08 Aug 2017 01:49:47 PDT

Episode #578 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/336964410&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Everyone talks about innovation, and how real success comes from the brands that do innovate. But innovation is like Jello. It's hard to define, and it is even harder for most brands to wrap their hands around. Tiffani Bova is here to help. Tiffani is the Global Customer Growth and Innovation Evangelist for Salesforce, and is focused on helping companies reimagine how they can not only grow bigger, but grow better with innovative business models and technology. She is an influential leader and keynote speaker. She is recognized as a strong influence in the IT industry focused on teaching the most powerful competitive advantage for any business today - how to create a high growth culture which is able to maintain performance while pushing to adapt to the new realities of the market. Prior to working with Salesforce she was a VP, Distinguished Analyst and Research Fellow at Gartner. Bova has also lived in the fast lane of high tech, leading sales organizations. Struggling with innovation? Start here. Enjoy the conversation...  You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #578. Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook gartner google innovation itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast salesforce social media tiffani bova twitter wpp   [...]



Six Links Worthy Of Your Attention #371

Tue, 25 Jul 2017 12:13:55 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  Is it unethical for me to not tell my employer I've automated my job? - The Workplace. "You're paid to do a job. The more efficient and accurate you are at that job, the better you're doing it. And if you automate it so it's completely efficient and 100% accurate, you did the best job possible. So should you tell your employer? This is a very real, and likely prescient, question for many industries. It's one that deserves a lot of attention, and for which there's no easy answer; does the organization owe an annuity to the employee who, in effect, did their job perfectly?" (Alistair for Hugh). What The Enron Emails Says About Us - The New Yorker. "When regulators dug into, and shut down, Enron, they took an unprecedented step: They released all of the company's emails for public analysis. This is perhaps the biggest public corpus of organizational communications ever released. It tells a tale of corruption, sure, but also of humanity: Divorced fathers beseeching lawyer friends for help; people talking about expense report shenanigans overseas. Since that time, data scientists and analysts have been teasing the data apart with algorithms, generating some surprising conclusions." (Alistair for Mitch). Final Fantasy - The Point. "Read about the writers laying the intellectual underpinnings of the alt-right, and their opposition to our current ear, the 'Dark Enlightenment'." (Hugh for Alistair).  People have an irrational need to complete "sets" of things - Quartz. "Mitch, arch-marketer that he is, probably knows this: people who have five things will almost always buy a sixth, if there are six slots in the box. Find out why." (Hugh for Mitch). A computer was asked to predict which start-ups would be successful. The results were astonishing - World Economic Forum. "It seems like we're going to dance around the theories of automation and replacement of human beings by machines until... well... it's too late. Who handles your money? Which bank? Which financial advisor? How are they performing? Why not just pump your info into an artificial intelligence and see how it rides? It makes sense that computers can do this better than humans, at this point. I'm left wondering, if we all can do this, how are we going to keep score? We should all wind up with the same access and the same results from systems like this... right?" (Mitch for Alistair). Amazon's New Customer - Stratechery. "What is Amazon really up to? Many pundits armchair quarterback on this all day. Grokking Amazon is a thing. Still, this is a pretty fascinating look at a company that used to sell books online. No more." (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. Tags: advertising agency alistair croll amazon bit current bit north book a futurists manifesto brand business blog complete web monitoring digital marketing digital marketing agency digital marketing blog enron facebook gigom harvard business school hugh mcguire human 20 iambic j walter thompson [...]



The Employee Experience Advantage With Jacob Morgan - This Week's Six Pixels Of Separation Podcast

Wed, 02 Aug 2017 02:32:00 PDT

Episode #577 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. There is no future of work if all brands don't truly understand how to win the war for talent and what employees want (and expect). It's no longer just about the job, but their workspaces, the tools they will have access to, and how it will, ultimately, help them advance on their professional route. Jacob Morgan was tired of bad jobs and worse bosses, so he set off on his own to learn, research and share how work is evolving. Now, he's become one of the world's leading authorities on the future of work with his company, The Future Organization, employee experience and how it is all changing. His latest book is called, The Employee Experience Advantage, and it comes hot on the heels of his two other bestselling business books, The Future of Work and The Collaborative Organization. It's a pleasure to welcome him back to the show. Enjoy the conversation... You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #577. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/335798965&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jacob morgan jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast social media the collaborative organization the employee experience advantage the future of work the future organization twitter wpp [...]



Six Links Worthy Of Your Attention #370

Tue, 25 Jul 2017 12:10:27 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  These Coloradans say Earth is flat. And gravity's a hoax. Now, they're being persecuted - The Denver Post. "I've got two contrasting links this week -- one that shows we're very, very stupid; and one that shows we're very, very smart. Let's start with dumb. I totally understand people who don't believe hard science at face value. It can be tough to wrap your brain around quantum foam or string theory when it comes from mathematicians reaching for analogies. But a flat earth? That's personally observable. Go for a walk. Watch a ship coming across the horizon. Or take an airplane. And yet, there are groups saying they're being persecuted for holding onto provably false theories. Draw your own conclusions." (Alistair for Hugh). An Ancient Device Too Advanced to Be Real Gives Up Its Secrets at Last - Big Think. "I've written about the Antikythera mechanism before. It's a mysterious piece of machinery that was found on a shipwreck, and it features technology that was a thousand years ahead of its time. It proves that the ancient Greeks had tremendously advanced engineering and knowledge of math and astronomy, but that knowledge was lost when the Romans and the church destroyed it all (along with things like the library of Alexandria). Well, computer imaging and better tech has now figured out how it worked -- and it's cooler than we already thought. Also, this is why we can't have nice things." (Alistair for Mitch). The Metaphysics of the Hangover - The Hedgehog Review. "I don't drink enough to suffer hangovers the way I did in my youth, though sometimes, very rarely, I still tipple a touch too much, and my aging body is not a happy one. But perhaps there is more to the maligned hangover than just an excess of booze." (Hugh for Alistair). How the IKEA catalogue cracked what "domestic bliss" means in different cultures - Quartz. "I'm fascinated by IKEA, and it's overwhelming influence on the aesthetics of our living spaces. This article takes a look at how IKEA shifts its focus in different countries, to account for cultural differences & signals." (Hugh for Mitch). Why Microsoft stock is at an all-time, 31-year high - Recode. "How is Microsoft doing? It's easy to assume that things are not as glorious as they once were. Let's be honest when we talk about the big tech brands (aka FAANG - Facebook, Apple, Amazon, Google and Netflix), you will notice that Microsoft is often not a part of the conversation anymore. Too bad. Things are going just fine, thank you very much." (Mitch for Alistair). The ages of distraction - Aeon. "Kids today. Actually... it appears that we have been this way since, oh, about 1710. So, while we can blame technology, smartphones and video games for many of our addictive woes, perhaps we've always been a society that is constantly being distracted by bright and shiny objects. Hey! Look! A squirrel!...." (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. Tags: advertising agency aeon alistair croll amazon antikythera mechanism apple [...]



Toto's Shem Von Schroeck On This Month's Groove - The No Treble Podcast

Tue, 25 Jul 2017 05:23:25 PDT

Shem Von Schroeck from Toto is this month's conversation on Groove - The No Treble Podcast. You can listen the new episode right here: Groove - The No Treble Podcast - Episode #31 - Shem Von Schroeck. Who is Shem Von Schroeck? Most people know Shem Von Schroeck as the longtime bass player in Kenny Loggins' band. At the beginning of this summer, Shem got word that he landed the coveted bass gig in Toto. The prolific and proficient bass player has also worked with everyone from Don Felder of The Eagles to Christopher Cross. He's been playing since the age of three as a part of a highly musical family and is a multi-instrumentalist along with having incredible vocal capabilities. And, that's not hyperbole. Shem is also a professional opera singer and is a regular tenor soloist with the Atlanta Symphony Orchestra, The Cleveland Orchestra, Houston Symphony, The Philly Pops, and the Jacksonville Symphony. He has released his own solo music (Son Of Arthur) and is also known for playing in Ambrosia. We had a chance to spend some time with Shem right after his soundcheck in Montreal before Toto crushed it on stage. Enjoy the conversation... Listen in: Groove - Episode #31: Shem Von Schroeck. src="https://bandcamp.com/EmbeddedPlayer/track=1414104034/size=large/bgcol=ffffff/linkcol=0687f5/tracklist=false/artwork=small/transparent=true/" style="border: 0; width: 100%; height: 120px;"><a href="http://notreble.bandcamp.com/track/groove-episode-31-shem-von-schroeck" data-mce-href="http://notreble.bandcamp.com/track/groove-episode-31-shem-von-schroeck">Groove - Episode #31: Shem Von Schroeck by No Treble</a> What is Groove - The No Treble Podcast? This is an ambitious effort. This will be a fascinating conversation. Our goal at Groove is to build the largest oral history of bass players. Why Groove? Most of the content about the bass revolves around gear, playing techniques, and more technical chatter. For us, bassists are creative artists with stories to tell. They are a force to be reckon with. These are the stories and conversation that we will capture. To create this oral history of why these artists chose the bass, what their creative lives are like, and where inspiration can be found. Tags: ambrosia atlanta symphony orchestra bass bass player bass player podcast bass podcast bassist christopher cross creativity digital marketing don felder groove groove no treble groove no treble podcast groove podcast houston symphony instrumentalist jacksonville symphony kenny loggins mitch joel mitchjoel music music podcast musical family musician no treble opera opera singer podcast shem von schroeck six pixels of separation solo artist solo music son of arthur the cleveland orchestra the eagles the philly pops toto     [...]



Real Artists Don't Starve With Jeff Goins - This Week's Six Pixels Of Separation Podcast

Mon, 24 Jul 2017 07:50:05 PDT

Episode #576 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. If you are responsible for being creative (and, who isn't these days), there are few that are more inspiring than Jeff Goins. He believes that we all have a creative gift worth sharing with the world. And that is our art (and yes, work is art too!). So, whether you are grappling with a business idea, are thinking about writing a book, or there's a project you want to create, Jeff has amazing insights into how to get that work out and into the world. Plus, if you're more of a traditional artists, he believes that you don't have to starve to do it. His latest book is called, Real Artists Don't Starve. He's written other books as well (The Art Of Work, You Are A Writer, Wrecked and The In-Between). He's not just a bestselling author (writing is his passion), but he's a professional speaker and offers online courses (Tribe Writers) for those who want to follow his career path. Looking for a kick in the creative cranium? Enjoy the conversation...   You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #576. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/334577567&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jeff goins jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast real artists dont starve social media the art of work the in between tribe writers twitter wpp wrecked you are a writer [...]



Six Links Worthy Of Your Attention #369

Fri, 21 Jul 2017 11:52:20 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  All of my Issues With the "Goodnight Moon" Bedroom - The Ugly Volvo. "It turns out that I am not the only one with issues about this." (Alistair for Hugh). Cooking Lessons - The California Sunday Magazine. "Doing the right thing is hard and chewy. I found this story riveting; a celebrity chef tries to make a fast food joint that isn't bad for you, in Watts, home of the Crips. Like Jaimie Oliver fixing school lunches, but full of North America's social and racial issues." (Alistair for Mitch). From Cells To Cities - Waking Up With Sam Harris. "Fascinating interview with Geoffrey West, the theoretical physicist, who turned his attentions to biology, and developed mathematical models for how organisms scale, why they stop growing, and how/why they die. Interestingly, much of his work applies to cities as well as beings. One particularly mind-bending section focuses on why cities continue growing and don't die. The answer, according to West, is that cities grow to the point where they would die, but then humans develop a transformative innovation (think: plumbing/sewage systems; electricity; the Internet) that allows the system to to get bigger without failing. But, projecting out, West calculates that at a certain point, humanity will need to come up with such innovative revolutions not once a century or once a decade, but once every year, in order to avoid total collapse. Are you ready?" (Hugh for Alistair). A Minor History Of / Miniature Writing - Cabinet Magazine. "Tiny books, tiny writing... we've been doing it since at least 2060 BCE, and it's still pretty cool." (Hugh for Mitch). How Twitter Fuels Anxiety - The Atlantic. "It's easy to look around and be anxious about the world. It's easy to do that without social media. Now, add that into the mix. It's not that Twitter fuels anxiety (we've seen countless articles like this). It's about the digital pile-on where everyone has an opinion. If it's an issue that is personal, we have a bigger paradox going on here. We can connect to those who are like us, get help and build great connections and communities beyond our personal geography. Still, that could make things worse..." (Mitch for Alistair). Here (with 2 Years of Exhausting Photographic Detail) Is How To Write A Book - Ryan Holiday - Medium. "My buddy, Ryan Holiday, just published his latest book, Perennial Seller (you can hear us talk about it right here: Ryan Holiday Wants Brands To Be Perennial - This Week's Six Pixels Of Separation Podcast). Like any smart author (and, he's one of the smartest), he is promoting the book by pushing out a lot of compelling content in compelling places. This is an exhaustive read about what it takes to create and write a great book (from his perspective). It's loaded with genius and great thinking. It's going to take you about forty minutes to read this, and it could well have been a book, in its own right. If you know someone who wants to write a book, send them this link as well." (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in t[...]



Ryan Holiday Wants Brands To Be Perennial - This Week's Six Pixels Of Separation Podcast

Mon, 17 Jul 2017 05:39:46 PDT

Episode #575 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. He has quickly become one of the most interesting people that I know. Ryan Holiday is a strategist and writer. To me he is really becoming one of the best writers on the state of business and growth that there is. He seems to lead two lives. In one life, he's an astute marketer that has released bestselling books like Trust Me, I'm Lying and Growth Hacker Marketing. In another life (that he seems to running at the same time) he's taking ancient stoic philosophy and making it cool again with his wildly successful bestselling books, Ego Is The Enemy, The Obstacle Is The Way and The Daily Stoic. His book, The Obstacle Is The Way, has been translated into seventeen languages and has a cult following among NFL coaches, world-class athletes, TV personalities, political leaders, and others around the world. Now, he's back with a fascinating new book called, Perennial Seller - The Art of Making And Marketing Work That Lasts. I jumped at the opportunity to discuss this thinking in a world of Snaps, 140 characters, always-on marketing and more. Enjoy the conversation... You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #575. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/333555749&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog ego is the enemy facebook google growth hacker marketing itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast nfl perennial seller ryan holiday social media the daily stoic the obstacle is the way trust me im lying twitter wpp [...]



Six Links Worthy Of Your Attention #368

Fri, 14 Jul 2017 14:13:28 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  Nihilist Startup Haikus - McSweeney's Internet Tendency. "I'm going to wax poetic this week, because I had a couple of videos that, on rewatching, were way too dark. So, let's start with these short pieces on startup life, which should resonate pretty well. My favorite?SOW. ROI by EOD. OK LOL." (Alistair for Hugh). Ancient wisdom from the neural network - Lewis And Quark. "Seems like you can use machine learning to generate new ideas pretty easily these days. While many of the aphorisms this coding experiment generated were nonsense ('A fox smells it better than a fool's for a day'), a human editor could easily use this raw material to create new things that seemed genuinely original ('A good anvil does not make the most noise.') Putting to rest, perhaps, the question of creativity: The future is algorithm-augmented humans." (Alistair for Mitch). Umbrella-sharing startup loses nearly all of its 300,000 umbrellas in a matter of weeks - Shanghaiist. "How will you protect yourself from all the tech bubbles falling from the sky if your local uber-for-umbrellas stand has no umbrellas left because they've all been stolen?" (Hugh for Alistair). 2 Chickens Break Up Rabbit Fight - YouTube. "Maybe we just need to put the chickens in charge." (Hugh for Mitch). AI And 'Enormous Data' Could Make Tech Giants Harder To Topple - Wired. "More data means more performance. We are quickly leaving the world of 'big data' as we enter into the world of 'enormous data'. Now, if you follow this trail, and believe that data is the new oil (it's not just a turn of a phrase... think about it... it's true), we now have companies with 'enormous data'. So much so that it's going to be ever-harder to regulate, topple or understand the competitive landscape. Oh... this is one article that will boil your noodle." (Mitch for Alistair). How to Create a Perennial Bestseller - The Tim Ferriss Blog. "This is an epic guest post on Tim Ferriss' blog by my buddy, Ryan Holiday. Ryan is known as one of the people who is modernizing stoicism, and has many best sellers under his belt. His upcoming book, Perennial Seller, is coming out soon. Here's a massive and hugely insightful read about how to write a book that matters... and sells. This is his behind the scenes thinking and it's glorious." (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. width="560" height="315" src="https://www.youtube.com/embed/yEd6TnP6fBI" frameborder="0" allowfullscreen> Tags: advertising agency alistair croll big data bit current bit north book a futurists manifesto brand business blog complete web monitoring digital marketing digital marketing agency digital marketing blog enormous data facebook gigom harvard business school hugh mcguire human 20 iambic j walter thompson jwt le[...]



The Power Of Curiosity And Hunches With Bernadette Jiwa - This Week's Six Pixels Of Separation Podcast

Sun, 09 Jul 2017 09:56:00 PDT

Episode #574 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. When Seth Godin recommends a guest for your show, one should listen. In the decade-plus that Six Pixels of Separation has been running, Seth has never recommended a guest until now (and I am so grateful and thankful that he did!). I've been a fan and follower of Bernadette Jiwa for some time now. Most recently, Bernadette published her newest book, Hunch - Turn Your Everyday Insights Into The Next Big Thing. She is also the author of five other bestselling books (Meaningful, Marketing - A Love Story, Fortune Cookie Principle, Difference, and Make Your Idea Matter). Mostly, she helps companies design, build and grow a brand through the development of a true, powerful and meaningful story. She believes that the smallest insights (not always the data) is where the brand breakthrough resides. With that, intuition is more valuable than ever, but how do you nurture and cultivate that? Enjoy the conversation... You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #574. width="100%" height="166" scrolling="no" frameborder="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/332379880&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false"> Tags: advertising advertising podcast audio bernadette jiwa blog blogging brand branding business blog business book business podcast business thinker david usher difference digital marketing digital marketing agency digital marketing blog facebook fortune cookie principle google hunch itunes j walter thompson jwt leadership podcast make your idea matter management podcast marketing marketing a love story marketing blog marketing podcast meaningful mirum mirum agency mirum agency blog mirum blog mirum podcast seth godin social media twitter wpp [...]



Six Links Worthy Of Your Attention #367

Fri, 07 Jul 2017 05:49:48 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  Mobile Fact Sheet - Pew Research Center. "I love Pew's studies -- nonpartisan, interesting, and full of the kind of data that reveals just how much we're moving towards machine-in-the-loop humanity. But what's most glaring about this data is the digital divide, which splits smartphone owners by age, education, and more. If we're going to use tech to make a better society for everyone, we have some work to do." (Alistair for Hugh). When Soviet Gearheads Built The Sportscars They Couldn't Buy - Jalopnik. "If you want some power cars and can't buy things from the other side of the Iron Curtain, what are you gonna do? Well, they made six. But the audacity of building a sports car -- with a 30HP engine, no less! -- is awesome." (Alistair for Mitch).  In World's Best-Run Economy, House Prices Keep Falling - Because That's What House Prices Are Supposed To Do - Forbes. "Germany's approach to economics is so antithetical to the pure free-market fundamentalism that drives pretty much the rest of the western world. Their workers are among the highest paid, get oodles of vacation, good state supported health services and higher ed. And, it's German government policy to make sure that housing is inexpensive, ridiculously so compared with other Western countries. And yet, Germany is an economic powerhouse." (Hugh for Alistair). Meatballs - An Oral History - Vanity Fair. "What better time than July to revisit the most revolutionary work of Canadian cinematic brilliance of all time: Meatballs." (Hugh for Mitch). The meaning of life in a world without work - The Guardian. "Not that anyone needs to read another article about the future hopelessness of our species, as computers replace everything that we do, but here you go... I'm not sure how comfortable I might be, if we're going to be called 'the useless class' as the vast majority of 'work' will entail monitoring technology, much in the same way that Homer Simpson watches over the nuclear plant." (Mitch for Alistair). The Jeff Bezos Empire in One Giant Chart - Visual Capitalist. "Jeff Bezos is inching closer to toppling Bill Gates as the world's number one billionaire. It could have already happened why the time you read this. If you think that he made his fortune by selling books online, you would be sadly mistaken. He's an insane look at what Amazon's visionary has done to change the global economy. If you can read between the lines and imagine how these pieces might connect, it gets even more interesting..." (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. Tags: advertising agency alistair croll amazon bill gates bit current bit north book a futurists manifesto brand business blog complete web monitoring digital marketing digital marketing agency digital marketing blog f[...]



More Than 25% Of The World's Population Is On Facebook And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Tue, 04 Jul 2017 06:08:21 PDT

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio, if you're interested in hearing more of me blathering away about what's going on in the digital world. I'm really excited about this opportunity, because this is the radio station that I grew up on listening to, and it really is a fun treat to be invited to the Mornings Rock with Terry DiMonte morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed:  Facebook has done what many thought was impossible. Last week, Mark Zuckerberg announced that Facebook now has two billion monthly users. To put that into context, more than 25 percent of the entire world's population uses Facebook every month. The road to three billion is a much harder climb (we have to connect many parts of the world that fall into the digital "have-nots"). Seems like he is up for this challenge.  As Facebook races past two billion users, Google gets slapped with a $2+ billion fine over search results. The European Union is known to be tough on antitrust issues, so what was Google's mis-step on this one? The thing is this: if Google has to change how it works to appease the EU, it would mean that Amazon, Facebook and many others would also have to follow suit. It's very complex. Netflix just released something super-interesting. Choose your own adventure TV. Right now, you can check out Dreamworks Animation's Puss in Book: Trapped in an Epic Tale. The series has decision points that begin to pop up throughout the story, making the viewer choose between two options and ultimately changing the outcome. Right now, Netflix is focused on children's titles (next up will be Buddy Thunderstruck: The Maybe Pile in mid July), but Netflix is set on changing how we watch. First binge watching now choose your own adventure!  src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/331377458&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false" width="100%" height="166" scrolling="no" frameborder="no"> Tags: advertising agency amazon app of the week apple binge watching brand buddy thunderstruck business blog chom fm ctrl alt delete ctrl alt delete with mitch joel digital marketing digital marketing agency digital marketing blog digital media dreamworks dreamworks animation facebook google guest contributor i heart radio j walter thompson jwt mark zuckerberg marketing marketing agency marketing blog mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel montreal radio morning show mornings rock with terry dimonte netflix puss in boots radio segment radio station six pixels of separation social media technology terry dimonte twitter wpp  chom 977 fm [...]



The Realities Of Finding Your Passion With Corey Poirier - This Week's Six Pixels Of Separation Podcast

Sun, 02 Jul 2017 04:49:51 PDT

Episode #573 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. I'm not sure that I have ever met someone who has had as many conversations and interviews as I have. I'm not sure that I have ever met someone who has had this many conversations with successful work individuals to figure out what makes them tick. This is the primary project that Corey Poirier is working on. His show, Conversations With Passion! and The Passion Cure features insights from the some of the world's most renown and sought after thinkers and doers. Over 3500 conversations later, and Corey's goal is to help entrepreneurs, business leaders, small business owners improve their life and/or business. He believes that finding your passion is the key (I am somewhat skeptical that passion is the answer). Corey is also a professional speaker and author. Enjoy the conversation... You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #573. Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker conversations with passion corey poirier david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast social media the passion cure twitter wpp [...]



Six Links Worthy Of Your Attention #366

Fri, 30 Jun 2017 05:51:13 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  How to Make $80,000 Per Month on the Apple App Store - Johnny Lin - Medium. "Nigerian spammers intentionally put words like ' Nigeria' in their scam emails, hoping to scare off all but the most gullible, because that way when someone replies they're very likely to send money to a scammer. Well, that mentality seems to have leaked into the App Store lately, and this explanation of predatory app developers is as disheartening as Mitch's link is feel-good." (Alistair for Hugh). De Blauwe Tas - Ikea - YouTube. "Don't mind me; there's just something in my eye." (Alistair for Mitch). Stupendous intelligence of honey badgers - The Times Literary Supplement. "I choose this article for its title alone. It's nasty!" (Hugh for Alistair). Prog Rock - The Music Genre That Won't Die - Longreads. "Hair + Jazz + Metal = Prog Rock. Listen up!" (Hugh for Mitch). A New Kind of Tech Job Emphasizes Skills, Not a College Degree - The New York Times. "I did one semester of college and dropped out. I was busy publishing music magazines, and I felt like I was better at the media business than I was at school. I've become, somewhat, known for saying that I never let school get in the way of my education. I probably lifted that line from somebody (and, if that someone is reading this, I apologize). Still, there is a shift afoot. What if that degree is valued less and less for better and more impressive vocations? How does that dent our world (once again)?" (Mitch for Alistair). Nowhere Mag - New Republic. "Monocle - the magazine - is a thing of beauty. Do you read it or just put it on a coffee table. The answer is not so obvious. This is a great profile on the magazine's founder, but it's a better read if you're interested in how to build and deliver on a brand promise. Fascinating." (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. width="560" height="315" src="https://www.youtube.com/embed/_PmNXqt15hk" frameborder="0" allowfullscreen> Tags: advertising agency alistair croll app app developer apple apple app apple app store bit current bit north book a futurists manifesto brand business blog complete web monitoring de blauw tas digital marketing digital marketing agency digital marketing blog education facebook gigom harvard business school heavy metal hugh mcguire human 20 iambic ikea j walter thompson jazz jwt lean analytics librivox link bait link exchange link sharing longreads managing bandwidth marketing marketing agency marketing blog media media business [...]



Becoming Facebook With Mike Hoefflinger - This Week's Six Pixels Of Separation Podcast

Wed, 28 Jun 2017 11:55:12 PDT

Episode #572 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. He was in the trenches when Facebook was really growing and figuring itself out. After working directly for Andy Grove at Intel and as general manager of the Intel Inside program, Mike Hoefflinger moved to Facebook to serve as Head of Global Business Marketing working with Sheryl Sandberg. During his nearly seven years there, the teams he built helped dramatically grow the advertising business during Facebook's unprecedented rise to global influence. Now, he is the executive-in-residence at XSeed Capital and the author of the bestselling business book, Becoming Facebook. How did Facebook disrupt the world, and what challenges helped it to define itself as a brand? Nobody knows the inside story on this massive company like Mike. Enjoy the conversation... You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #572. Tags: advertising advertising podcast andy grove audio becoming facebook blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook google intel intel inside itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mike hoefflinger mirum mirum agency mirum agency blog mirum blog mirum podcast sheryl sandberg social media twitter wpp xseed capital [...]



Six Links Worthy Of Your Attention #365

Thu, 22 Jun 2017 07:31:07 PDT

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire (PressBooks, LibriVox, iambik and co-author of Book: A Futurist's Manifesto) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". Check out these six links that we're recommending to one another:  Not even wrong - ways to dismiss technology - Benedict Evans. "Benedict Evans is fast becoming one of my favorite writers and thinkers. He starts with a quote by Pauli, who, asked to review a paper of doubtable merit, opined, 'it's not even wrong.' By which he meant it lacks testability and provability entirely. He uses the quote in the context of predicting what will be a successful product in the future, applying two tests: Is there a roadmap to greatness and whether you're looking at the application that this technology is proposed to provide, and not the actual capability that has been created. I've been spending a lot of time thinking and working on discontinuous innovation, and Evans has added good stuff to the conversation here." (Alistair for Hugh). If Google Teaches an AI to Draw, Will That Help It Think? - The Atlantic. "Alexis Madrigal is one of my favorite tech writers; he doesn't jump into the fray early, but often waits until the real story unfolds. So, this is his first real dive into the realm of AI. And it comes with a familiar face: Douglas Eck, one of the subjects of his interview, spent time in Montreal and helped design the machine learning algorithms at Coradiant, a company I helped found, which pinpointed where problems were happening. This was back in 2007; if only I'd known to call it AI at the time." (Alistair for Mitch). The Origin of HyperCard in the Breakdown of the Bicycle for the Mind - Justin Falcone - CSS Conference Australia - YouTube. "A postmodern sort of thing: a 2016 presentation on 'hypermedia' from the perspective of 1990. Or vice versa?" (Hugh for Alistair). These Cities Are Replacing The Worst Kind Of Infrastructure With The Best - Fast Company - Co. Design. "What if we designed cities for people, not cars. Imagine if that were happening in... Dallas?" (Hugh for Mitch). Why Your Brain Hates Other People - Nautilus. "I consider my self a fairly open, honest, empathetic and caring human being. It bothers me (always) how quick I am to judge other people. I don't necessarily 'hate' other people, but my mind does try to decipher what makes us different over what might bring us closer together first. Is this who I really am? Apparently, it's not a nurture thing?..." (Mitch for Alistair). When pop stars have Instagram, they no longer need record labels - Quartz. "This is a compelling but not sustainable look at the music industry. And, in return, a smart read for any brand trying to create something that connects with an audience that is sustainable. How will brands build relationships with consumers? There's just too much going on now, and the duopoly of Google and Facebook continues to grow. I'm dying to see how this will all pan out!" (Mitch for Hugh). Feel free to share these links and add your picks on Twitter, Facebook, in the comment[...]



Amazon Goes For Whole Foods (Not Slack), Netflix Kills Cable TV And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Mon, 19 Jun 2017 07:10:26 PDT

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio, if you're interested in hearing more of me blathering away about what's going on in the digital world. I'm really excited about this opportunity, because this is the radio station that I grew up on listening to, and it really is a fun treat to be invited to the Mornings Rock with Terry DiMonte morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed:  Late last week, there was buzzing that Amazon was about to buy Slack. Then, suddenly, it was announced that Amazon bought Whole Foods for close to $14 billion dollars. Why did the masters of online retail buy a brick and mortar organic food retail chain?  How about this for a staggering glimpse into how the media landscape has changed: last week it was confirmed that more people now subscribe to Netflix than cable TV in the US. This can (and will) have a dramatic impact on everything from how content is created to advertising.  App of the week: Meal Connect. src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/328824576&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false" width="100%" height="166" scrolling="no" frameborder="no"> Tags: advertising agency amazon app of the week apple brand business blog chom fm ctrl alt delete ctrl alt delete with mitch joel digital marketing digital marketing agency digital marketing blog digital media facebook google guest contributor i heart radio j walter thompson jwt marketing marketing agency marketing blog meal connect mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel montreal radio morning show mornings rock with terry dimonte netflix radio segment radio station six pixels of separation slack social media technology terry dimonte twitter whole foods wpp  chom 977 fm [...]