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The Chronicle of Bright Ideas



Last Build Date: Tue, 21 Nov 2017 16:08:19 +0000

 



Confident Carolers Sing Spirited Songs of Holiday Savings

Tue, 21 Nov 2017 16:05:08 +0000

A recent SunTrust survey indicated that 43 percent of Americans feel pressured to overspend during the holidays, suggesting that financial anxiety is taking its toll on many Americans. SunTrust has an answer in its onUp Challenge, a free, gamified program from SunTrust that helps players make real progress toward financial goals – especially during the […]

The post Confident Carolers Sing Spirited Songs of Holiday Savings appeared first on Adpulp.




Don’t Let Your Mobile Plan Rule Your Life

Tue, 21 Nov 2017 00:00:41 +0000

What happens when a person runs out of data? It depends on the person, but a person who is highly dependent on their phone could possibly freak the hell out. That’s the scenario that Mobile Viking lays out. See how the mobile carrier points to the bad things that can happen when you run out […]

The post Don’t Let Your Mobile Plan Rule Your Life appeared first on Adpulp.




Diversity Isn’t A Board Game; Drop Your Excuses At the Door

Mon, 20 Nov 2017 21:51:23 +0000

How many people of color do you work with? How many people of color are on your company’s executive team? Meanwhile, African Americans are showing up and spending $1.3 trillion dollars this year. This, despite the fact that only a fraction ($2.24 billion) of the $75 billion invested in television, magazine, internet, and radio advertising […]

The post Diversity Isn’t A Board Game; Drop Your Excuses At the Door appeared first on Adpulp.




Dear Bad Men of Advertising, Your Reign Is Over

Sat, 18 Nov 2017 16:11:31 +0000

Cindy Gallop takes names and zero shit. For the sexual harassers in the ad industry, you best run and hide. For everyone else, here’s compelling documentation about just how degrading it is to be objectified at work, and then asked to objectify women in ads. “The biggest issue facing our industry today is not diversity,” […]

The post Dear Bad Men of Advertising, Your Reign Is Over appeared first on Adpulp.




Shopping Can Be A Pleasurable Experience at Westfield Malls

Wed, 15 Nov 2017 20:51:54 +0000

It’s mid-November. Here come the holiday ads. Westfield Malls, in partnership with LA-based creative agency, Pitch, rolled these “shorts” out today: This new campaign supports Westfield’s recent evolution to its “New New Mall” platform, taking it from a collection of stores to a place where all shoppers’ needs can be met. Sounds enticing, if not […]

The post Shopping Can Be A Pleasurable Experience at Westfield Malls appeared first on Adpulp.




A Seminal Moment for Alabama

Wed, 15 Nov 2017 02:30:04 +0000

Doug Jones is the Democrat in the race for the vacant Senate seat in Alabama. His opponent is accused by five different women of sexual predation and isn’t worth mentioning by name. Jones, on the other hand, is a civil servant who famously convicted the bombers of the 16th Street Baptist Church massacre. Four little […]

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Dale Jr., This Bud’s For You

Tue, 14 Nov 2017 20:10:31 +0000

Budweiser is raising a cold one to one the most popular drivers in NASCAR history, Dale Earnhardt Jr., with a new tribute video. The video showcases Dale Jr.’s famed Bud car for one last ride down memory lane, just in time for the legendary driver’s final race at Homestead-Miami Speedway on Sunday. Budweiser was the […]

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#NSFW Self-Promo Video Morphs Into Hot Shit Agency Recruitment Vid

Tue, 14 Nov 2017 01:14:51 +0000

No one tells it like it is today. If someone dares to do so, they’re at risk of being cast out by the meek and mild masses. Toronto-based independent Zulu Alpha Kilo could give a shit. The agency is looking to fill 14 new positions and they want all the prima fucking donnas ad school […]

The post #NSFW Self-Promo Video Morphs Into Hot Shit Agency Recruitment Vid appeared first on Adpulp.




Off Madison: Blogging Is The New Busking

Mon, 13 Nov 2017 00:43:14 +0000

OFF MADISON—Blogging is the new busking. Talented writers are presently posted up outside the official news edifice where they’re busy bringing their readers a sharper, more personal point of view on a particular topic of interest. In a recent survey, bloggers said it now takes three hours and twenty minutes, on average, to create a […]

The post Off Madison: Blogging Is The New Busking appeared first on Adpulp.




Smarten Up; Facebook and Your Mobile Phone Make You Dumb

Sat, 11 Nov 2017 16:34:49 +0000

Sean Parker, Facebook’s first President, gave an interesting talk recently, where he reveals the thinking behind the machine. The problem the Facebookers sought to solve: How do we consume as much of your time and conscious attention as possible? The “solution” they ended up inventing: “It’s a social-validation feedback loop … exactly the kind of […]

The post Smarten Up; Facebook and Your Mobile Phone Make You Dumb appeared first on Adpulp.