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Last Build Date: Thu, 27 Jul 2017 00:41:55 +0000

Copyright: Copyright 2017
 



The ’80s Are Back, and They’ve Got ‘Hungry Eyes’ for Your Streaming Options in This Gloriously Weird Ad

Wed, 26 Jul 2017 14:04:47 +0000

In the 1980s, you were lucky if you could afford a VHS player, much less more than a handful of movies to play on it. So it's understandable that a visitor from those days of finite entertainment would be impressed with 2017's wide array of options. Streaming service Stan Australia brings that idea to life...(image)


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Michael B. Jordan Blows Up Cable and Goes Pants-Free in Quirky Ads for DirecTV Now

Tue, 25 Jul 2017 16:30:25 +0000

BBDO is back with another celebrity-fueled campaign for AT&T, this time promoting the DirecTV Now service. And while the "Terms and Conditions" campaign put Mark Wahlberg front and center, this time the spotlight is on actor Michael B. Jordan (Creed, Friday Night Lights, upcoming Marvel release Black Panther, and, of course, The Wire). That seems...(image)


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Does KFC’s New Ad Make Chickens Look Too Charming to Eat?

Tue, 25 Jul 2017 15:18:04 +0000

We all know that the meat we eat used to be a mildly cute barnyard animal, but that's not to say we like being reminded of that fact. That's the message behind some criticisms of KFC's first ad work from agency Mother, which recently won the account in a review that included 15-year incumbent BBH....(image)


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This Privacy App’s Painfully Funny Site Shows the Dangers of Sharing Your Screen at Work

Tue, 25 Jul 2017 13:57:16 +0000

Most app landing pages are pretty utilitarian fare, tersely telling you what the app does and making the download button relatively prominent. Maybe it throws in a glowing review snippet or two. The guys behind Muzzle, though, decided to do things a bit differently. The MacOS app lets you mute notifications while sharing your screen,...(image)


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For National Tequila Day, 3 L.A. Water Fountains Were Upgraded to Dispense Jose Cuervo Silver

Mon, 24 Jul 2017 23:21:46 +0000

The fact that National Tequila Day fell on a Monday this year didn't stop Jose Cuervo from celebrating in style. The brand, via agency CP+B, set up three special water fountains in Los Angeles to dispense silver tequila, but sadly only for today. Tequila fountains were set up at the Hollywood & Highland shopping center,...(image)


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Che Guevara Is Being Used to Sell ‘Revolutionary’ Office Space and Lofts in the U.K.

Mon, 24 Jul 2017 17:56:10 +0000

Marxist revolutionary Che Guevara once said, "We cannot be sure of having something to live for unless we are willing to die for it." And clearly what he had in mind was versatile and contemporary rental space in Bristol. According to a passerby's photo making the rounds on Twitter, a new mixed-use development called The...(image)


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This Wild Apple Ad Shows That, Yes, The Rock Can Do Anything (With Some Help From Siri)

Mon, 24 Jul 2017 15:54:15 +0000

Dwayne "The Rock" Johnson has the kind of can-do spirit that makes it easy to believe he can do anything--fly a plane, take a selfie in space, design a fashion line--and still be on set in time to nail his scene on the first take. At least, that's the plot of Apple's new longform spot,...(image)


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Genesis Shows How to Handle a Devilish Dog and a Snobby Star With a ‘Personal Brand’

Mon, 24 Jul 2017 14:45:04 +0000

Dogs aren't always man's best friend. In German agency Jung von Matt's spot announcing the spinoff of Genesis as a standalone luxury brand (rather than just a Hyundai model), a chauffeur quickly develops an adversarial relationship with the small dog in the back seat. When he picks up a Hollywood client--played by actress and model...(image)


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Cam Newton Was Creative Director on This Campaign for His C1N Shoe by Under Armour

Fri, 21 Jul 2017 19:49:58 +0000

Under Armour is well known for involving its star endorsers in the development of its products and marketing. Now, the performance sports apparel brand has taken the approach to a new level, with Cam Newton serving as creative director on the campaign for his C1N shoe, including a digital film from his production company, Iconic...(image)


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Fruit of the Loom’s New Ads for Breathable Underwear Revel in the Product’s Awkwardness

Fri, 21 Jul 2017 14:35:29 +0000

The first rule of breathable underwear is, you don't talk about breathable underwear. The creative team on Fruit of the Loom at CP+B found this out pretty quickly while working on a new assignment for just that product. It was awkward to talk about around the CP+B offices--a circumstance that led fairly directly to the...(image)


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How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

Fri, 21 Jul 2017 12:53:03 +0000

While outdoor advertising is often phenomenal, it's frequently a blight on the landscape and hasn't earned its right to block out nature or the cityscapes it obscures. In Cleveland, though, some out-of-home ads have popped up this summer that are undeniably intriguing. In fact, they're meant to start a conversation partly about the medium itself....(image)


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McDonald’s Apparel Is Here, So Make Room in Your Closet Next to Your KFC and Pizza Hut Swag

Thu, 20 Jul 2017 17:56:33 +0000

Joining brands like Pizza Hut and KFC, McDonald's is unveiling its own line of apparel and goods: The McDelivery Collection, in celebration of Global Delivery Day on July 26. The collection is available via the UberEATS app in select countries. And while it's a limited-edition set, don't expect to find anything as vainglorious as a...(image)


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Kids on Bikes Outride ADHD in This Cinematic, High-Energy Ad From Goodby Silverstein

Thu, 20 Jul 2017 17:15:28 +0000

Kids seeking to break the frustrating cycle of attention-deficit/hyperactivity disorder take to the streets on their bikes in this fast-moving ad from the Specialized Foundation, an offshoot of Specialized Bicycle Components that touts cycling's positive effects on health and well-being. Research shows that biking, and other forms of exercise, can help ADHD students find focus...(image)


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All Your Favorite Englishmen and Women Pop Up in British Airways’ New Flight Safety Video

Thu, 20 Jul 2017 14:24:22 +0000

The bad news is that British Airways' new pre-flight safety video from BBH London is six minutes long. The good news is that it's funny and full of celebrities. To raise funds for its global charity partnership with Comic Relief, British Airways--in keeping with a number of airlines in recent years--has turned its standard airplane...(image)


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GoldieBlox’s Foot-Tapping New Ad Is a Shout-out to the Many Female Icons of the Past Year

Thu, 20 Jul 2017 13:47:08 +0000

It's become a tradition for engineering toy brand GoldieBlox to release an ad that celebrates women who've made a mark over the course of the year. Now, 2017 is far from over, but the brand's new "Fast Forward Girls" ad is a bright and galvanizing shout-out to those who've made waves in just the past...(image)


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Why BBDO Rolled Out a Food Truck in NYC That Served Poisonous Meals

Thu, 20 Jul 2017 13:09:36 +0000

If a chef offered you a dish that included "paralyzing toxins" that "could suffocate you," you probably wouldn't eat it. But that's the sort of choice people suffering from food allergies endure every day. A new campaign from nonprofit End Allergies Together (or E.A.T.) and BBDO New York seeks to raise awareness of food allergies--and...(image)


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Under Armour Tells Its Women Athletes’ Stories Through Poetry in Artful New Ads

Thu, 20 Jul 2017 11:53:36 +0000

Misty Copeland. Natasha Hastings. Jessie Graff. Alison D?sir. Zoe Zhang. They're all athletes. Not female athletes--just athletes. That's a key distinction Under Armour is trying to make in its latest marketing campaign, "Unlike Any," for its women's division. Last August, during the Olympics in Rio, the Under Armour team notices something unsettling. "Every time a...(image)


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Lyft Colorfully Took Over a Los Angeles Car Wash to Thank Its Drivers With $1 Washes

Wed, 19 Jul 2017 20:04:27 +0000

We're a sucker for big, fun out-of-home design projects, and this colorful Lyft stunt from Wieden + Kennedy New York certainly fits the bill. This weekend, the agency took over the La Cienega car wash in Los Angeles and gave it a makeover in the brand's colors--lots and lots of pink. Everything has been redesigned,...(image)


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Honda, W+K Take a Drive Through the Creative Process of Filmmaking in Lush New Ad

Wed, 19 Jul 2017 17:06:41 +0000

How does a Big Idea become a feature film? A new spot from Honda and Wieden+Kennedy London sets out to answer that question by quite literally illustrating the creative process of making a movie. It's an ad for four different cars that doubles as a glimpse behind the scenes at the work of the "Dream...(image)


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Life’s a Crazy Carousel in This Gorgeous, Tuneful Spot for Nestlé Chocolate

Wed, 19 Jul 2017 16:22:29 +0000

Some people take a roundabout approach to life, but this is ridiculous. A young office worker's grueling grind occurs entirely aboard a fantastical carousel in this musical, magical ad for Nestl? chocolate. Her ride is no ordinary amusement-park attraction. Rather, it's three stories high and consists of roomy compartments containing her apartment, her workplace, a...(image)


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A New Baby Upends an Older Sister’s Life in McDonald’s Latest Heartwarming Ad

Wed, 19 Jul 2017 12:29:18 +0000

Remember when you were a kid and the most world-ending of matters could be solved with a Happy Meal? We do. (And we've got all the figurines, lost somewhere in the storage unit that houses our dusty childhood, to prove it.) In McDonald's new ad, "The Door," TBWA\Paris explores this idea in a context that...(image)


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This New ‘It Can Wait’ PSA Is Comically Slapstick, Until It Turns Deadly Serious

Wed, 19 Jul 2017 10:33:43 +0000

The ongoing "It Can Wait" campaign highlights the dangers of texting and driving, and the various executions have been notably and appropriately well-known for being shocking and heart-wrenching. But the latest spot, from FCB Cape Town, starts unexpectedly and comically. It begins with a montage of amusing and fairly benign clips of gaffes made while...(image)


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A Look Back at the Audacious Air Force One Graffiti Stunt That Put Droga5 on the Map

Tue, 18 Jul 2017 17:27:14 +0000

David Droga was recently lionized, almost literally, at the Cannes festival for his body of work over the course of a brilliant career. A lot of that success has come, of course, at his eponymous agency Droga5--which swung for the fences with its very first piece of work in 2006, and connected in a big...(image)


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After Slicing up a Fart Sandwich, Square’s Twitter Ninja Says ‘Staying Silent Would Be Deadly’

Tue, 18 Jul 2017 16:55:57 +0000

Warning to flatulence-themed Twitter trolls out there: Square social media lead Nick Dimichino still has plenty of ammunition after his viral takedown of a critic named "Fart Sandwich." AdFreak reached out to Dimichino to solicit some tips for other brands who might need to stand up to a toxic troll, and, given the fact he...(image)


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Heinz Develops ‘Chicago Dog Sauce’ for the City That Won’t Put Ketchup on Its Hot Dogs

Tue, 18 Jul 2017 16:05:56 +0000

If you put ketchup on your hot dog, you're not really a Chicagoan. That truism is at the heart of a new Heinz campaign in which the brand leans into the Windy City's no-ketchup-on-hot-dogs establishment by trying to develop a new tomato-based "Chicago Dog Sauce." The hope is that people there actually would put this...(image)


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Pornhub and Nina Hartley Roll Out a Sex-Ed Campaign for Seniors in Retirement Homes

Tue, 18 Jul 2017 14:25:50 +0000

Pornhub, the adult entertainment site, continues its mainstream SFW advertising efforts with "Old School," a sexual education video and campaign geared toward people in retirement communities and nursing homes. The elderly are becoming more sexually active than ever, but are lacking information particularly about sexually transmitted infections (STIs), Pornhub says. To rectify this, Nina Hartley--the...(image)


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This Remarkable Bus-Wrap Ad Brings the Syrian War to the Streets of Copenhagen

Tue, 18 Jul 2017 13:43:40 +0000

A year after Donald Trump's googly eyes stared out madly from the wheels of a bus in Copenhagen, the Danish city has welcomed another innovative politically themed bus ad, this time from Amnesty International. The wrap makes a city bus look like a tank prowling the streets. "This is everyday life in Aleppo," says the...(image)


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Tourism Ireland Wove a Remarkable 250-Foot Tapestry Telling Game of Thrones’ Whole Story So Far

Mon, 17 Jul 2017 17:58:40 +0000

After 13 long months, Winter is finally here. If you're one of the few people in the world who didn't tune in to HBO at 9 p.m. last night, Game of Thrones returned with a Season 7 debut containing more spoilers than we can fit in one paragraph. Suffice to say Cersei is still queen,...(image)


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Taco Bell Makes Fun of ‘Sadvertising’ With a Not-So-Poignant Story of Not-So-Long-Lost Friends

Mon, 17 Jul 2017 16:49:49 +0000

We've seen a million tearjerker ads over the past few years, and so has Taco Bell. And the fast-food chain is not impressed. Taco Bell Canada expertly parodies the so-called "sadvertising" genre with the amusing video below, in which two friends prepare for an emotional reunion after ... well, OK, they haven't seen each other...(image)


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Leo Burnett Invited Ordinary People to Record Voices for a Museum’s Dinosaurs and Other Specimens

Mon, 17 Jul 2017 16:15:59 +0000

If a 150-million-year-old Brachiosaurus could talk, what would it say? You can find out at Chicago's Field Museum of Natural History, where many of the exhibits will soon tell their own stories using local voices, thanks to an initiative from local museum advertising specialist Leo Burnett. The agency wrote more than 100 short scripts, each...(image)


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