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Last Build Date: Wed, 26 Apr 2017 04:45:47 +0000

Copyright: Copyright 2017

Ikea Had a Great Reaction to Balenciaga Making a $2,145 Version of Its 99-Cent Blue Bag

Tue, 25 Apr 2017 18:44:33 +0000

The designers at Balenciaga must be big Ikea fans, because the French fashion house just unveiled a fancy new leather bag that looks strikingly like Ikea's famous blue tote--though the price tag looks a whole lot different. Balenciaga's goes for $2,145. Ikea's is just 99 cents. This was too much comedy for Ikea to process...(image)

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A Small Agency Tried to Punk BBDO on Facebook, but BBDO’s Response Was Even Better

Tue, 25 Apr 2017 12:47:42 +0000

A little creativity can turn challenges into opportunities, as BBDO Belgium showed this month when a WPP agency tried to take the Omnicom shop down with a cheeky stunt on Facebook. LDV United, a creative boutique owned by WPP, started the whole thing by posting ready-made resignation letters on Facebook that BBDO account managers could...(image)

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Mark Wahlberg Updates AT&T’s Terms and Conditions, and They’re Much Cooler Now

Mon, 24 Apr 2017 17:31:11 +0000

BBDO has launched a new campaign for AT&T starring Mark Wahlberg, playing off the idea of an updated "terms and conditions" for viewers who want to watch TV everywhere. "Terms and Conditions" follows BBDO's "Everywhere" effort in January focusing on the accessibility of AT&T's DirecTV offering. Last month, AT&T announced the signing of an exclusive...(image)

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The Burt’s Bees 360 Experience Takes You Inside Founder Burt’s 300-Square-Foot Cabin

Mon, 24 Apr 2017 15:05:42 +0000

So many brands are just selling us the fantasy of artisanal craftsmanship and granola roots. But Burt's Bees is the real thing. Trust us. Or if not, trust Baldwin&, MediaMonks and Google, who've just launched Burt's Nature--a 360 experience that plunges you into the late Burt's Bees founder's cabin in rural Maine. The 300-square-foot unit...(image)

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Forbes Shows How Different Its Billionaires List Would Look If Top Earners Were Women

Mon, 24 Apr 2017 14:11:16 +0000

How much does equal pay matter, anyway? A lot, when you're making (often less than) 80 cents on the dollar--never mind pay that plateaus faster, coupled with a longer life expectancy than men. To put this point in harsh relief, Forbes Brazil's latest work, "Equal Pay Billionaires," imagines the female versions of notable business personalities...(image)

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Apple Talks Up Its Environmental Efforts in Charming Animated Stories for Earth Day

Sat, 22 Apr 2017 14:05:31 +0000

It took Apple a while to properly commit to manufacturing policies that help protect the environment, but in recent years it's made significant progress--and has been broadcasting that fact, particularly on Earth Day. For Earth Day 2017, the tech giant has rolled out four charming animated videos explaining some of its green initiatives, narrated by...(image)

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Breasts Sing Their Own Praises in Freaky Follow-up to Famous ‘Manboobs’ Ad (SFW-ish)

Thu, 20 Apr 2017 19:02:07 +0000

One of 2016's surprise ad hits was agency David's "#ManBoobs4Boobs," a breast-cancer awareness campaign that cleverly got around social media's ban on female nipples by demonstrating a self-exam on a male model instead. The work, created for Argentina's Breast Cancer Help Movement (MACMA), won a slew of Gold Lions across various categories at Cannes last...(image)

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A Stock Photo Agency Just Made the Cattiest (and Most Insane) Cat Video on the Internet

Thu, 20 Apr 2017 15:32:30 +0000

While Dove tackles the thorny socio-political debate around stock photography, stock photo agency Depositphotos just wants to show you cat photos. And some fantastic ones, at that. And it's doing so in novel fashion: It created, entirely from its own collection of stock photography, a whole music video filled with cats for Israeli musical duo...(image)

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This TV Show Is So Raunchy, the Network Made Toys to Distract Children While Parents Watch

Thu, 20 Apr 2017 14:50:11 +0000

The French love themselves some sex, or at least some quality nakedness, which manages to pop up in ads for everything from food delivery to selling tables. To demonstrate how raunchy Season 2 of Canal+ show Versailles will be, French agency BETC decided to roll the dice on that reputation. The case study below depicts...(image)

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To Sell 4K TVs, Panasonic Crafted an Ad for the Greatest Film Never Made

Wed, 19 Apr 2017 18:07:40 +0000

Not coming soon, to a screen near you... To tout Panasonic's 4K HDR TVs, ad agency Brave produced a fun, two-minute, trailer-style commercial featuring scenes you might see in different types of Hollywood blockbusters, ranging from period dramas to noir thrillers and epic science fiction and fantasy adventures. The action follows one woman's odyssey through...(image)

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