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Last Build Date: Sun, 28 May 2017 16:24:43 +0000

Copyright: Copyright 2017

Seal Gets Eaten by a Shark in Discovery’s New Ad for Shark Week

Fri, 26 May 2017 17:19:31 +0000

No seal is safe during Shark Week. Not even Seal himself. That's abundantly and amusingly clear from Discovery's new Shark Week promo, from Los Angeles creative agency AV Squad, in which Grammy-winning singer is rudely interrupted as he performs his iconic song "Kiss From a Rose" on a jetty. AV Squad used director Peter McKeon,...(image)

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This 4-Minute Ad for an All-Natural Deodorant Is About as Different as the Product Itself

Thu, 25 May 2017 20:05:24 +0000

Let's talk personal hygiene. But to make a delicate subject slightly less awkward, how about we toss in some silly choreography, Oprah-style product giveaways and hippie satirist JP Sears? For its first advertising, all-natural deodorant brand PiperWai launched a four-minute digital short Thursday that crams in as many dance moves and yoga poses as ingredient...(image)

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The World’s Most Eligible Bachelor on Tinder Is Literally the Last of His Kind

Thu, 25 May 2017 19:21:27 +0000

Meet the "World's Most Eligible Bachelor." He's 43 years old, has a 90,000-acre home and military-trained security. His name is Sudan. He's the last male Northern White Rhino in existence. Alongside Ogilvy Africa and in partnership with Ogilvy North America, Kenya's Ol Pejeta Conservancy has put Sudan on Tinder, in a campaign that spans 190...(image)

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A Snack Brand Put Notorious Criminals in Its Videos in Spectacular Twitter Fail

Thu, 25 May 2017 17:01:51 +0000

UPDATE: Walkers has now apologized and shut down this campaign. We recognise people were offended by irresponsible & offensive posts & we apologise. We are equally upset & have shut the activity down. -- Walkers Crisps (@walkers_crisps) May 25, 2017 Original story below: British potato-chip maker Walkers Crisps crashed and burned on Twitter in stunning...(image)

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Nissan’s Stupidly Satisfying Self-Parking Office Chairs Just Won a Much-Deserved Award

Thu, 25 May 2017 13:53:33 +0000

This fun Nissan stunt from last year just won a Pencil at The One Show--by inventing self-parking office chairs. A video from the campaign, created with agency Birdman, features the chairs, starting in various configurations of disarray, automatically rolling over to desks and tables, where they tuck themselves neatly into place--all at the command of...(image)

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This Hearing Aid Becomes a Vibrating Bracelet at Night to Keep the Wearer Safe

Thu, 25 May 2017 13:33:52 +0000

Practically all hearing-impaired people remove their hearing aids at night, according to the Ministry of Social Development and Human Society in Thailand. But 70 percent of common household dangers also occur at night. So what happens when you can't hear a siren or an alarm? The Thai Health Promotion Foundation partnered with the Deaf Association...(image)

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A Menacing Black Hole Embodies Marketers’ Greatest Fears in the Latest MailChimp Campaign

Tue, 23 May 2017 15:52:21 +0000

You've heard of MailChimp. And if you've followed the ad industry or listened to any podcasts over the past year-plus, you know what it isn't: a shrimp, a blimp, a limp, or any other adorably rhyming object. But what does the company sell, exactly? According to the latest campaign from creative agency of record Droga5,...(image)

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Meet the Robotics Wiz Behind Old Spice’s Giant Mechanical Sea Creature

Tue, 23 May 2017 12:12:18 +0000

Unless you've been lost at sea, you've probably heard about the giant robotic squid that Old Spice deployed last weekend for a wacky, high-profile internet game on Twitch. (It generated plenty of ink!) The breathtaking beastie starred in a game called S.Q.U.I.D. (Shared Quests Uniting Individual Dudes), which was live-streamed Friday, Saturday and Sunday at...(image)

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Netflix Got Pete Souza, Obama’s Photographer, to Shoot ‘Candids’ of Frank Underwood

Tue, 23 May 2017 10:41:41 +0000

Netflix has always enjoyed dipping into the real world for its House of Cards marketing. Most famously, it did so with the "FU 2016" campaign via BBH, which included running a campaign ad for Frank Underwood during a Republican presidential debate in December 2015. Now, as Season 5 approaches, the show is again delightfully blurring...(image)

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Twin Peaks Returned Once Before, in These Surreal Japanese Coffee Ads From 1993

Mon, 22 May 2017 15:30:25 +0000

The two-season show Twin Peaks first launched in 1990. And--thanks to its compelling weirdness, some ace acting from Kyle MacLachlan, characters like the Log Lady, and its appeal to our prurient interest in small-town life--fans have gone on loving it, and wanting more, for nearly 30 years. As of Sunday night, thanks to Showtime, they've...(image)

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