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Last Build Date: Thu, 14 Dec 2017 19:10:17 +0000

Copyright: Copyright 2017

Anomaly Goes to Hell This Holiday With Diabolical ‘Dear Satan’ Film Narrated by Patrick Stewart

Thu, 14 Dec 2017 14:32:37 +0000

Satan--the original Heat Miser!--reduces Santa Claus to a pile of ash, but ultimately saves Christmas, sort of, in this fiendishly farcical animated holiday film from Anomaly London. The heavenly voiced Patrick Stewart narrates "Dear Satan," portraying various characters with impressive wit and charm. Dude's on fire throughout, basically. "We do a festive project every year,"...(image)

How Disney Managed the Tricky Marketing of Star Wars: The Last Jedi

Wed, 13 Dec 2017 21:21:01 +0000

There's been a lot of Star Wars recently. When The Last Jedi hits theaters on Friday, it will be the third Star Wars movie in as many years, twice the rate of theatrical output as either of the previous trilogies. Even accounting for how Rogue One: A Star Wars Story wasn't a "Saga" entry (meaning...(image)

This Brand’s Clever Silent Autoplay Facebook Ads Look Like Little 1920s Silent Films

Wed, 13 Dec 2017 15:36:09 +0000

A cheeky campaign for a newfangled home-security company is capitalizing on Facebook's silent autoplay video ads--by creating ads in the style of obsolete 1920s-era silent films to eviscerate older competitors. Wireless alarm company SimpliSafe and Boston agency Sleek Machine are out with three new short clips to run on the social network. They feature a...(image)

This Harrowing PSA Tells the Same Story Twice About a Teenager’s Very Bad Day

Wed, 13 Dec 2017 14:40:31 +0000

The teenager in McCann Health's intense new PSA supporting the Center for Adolescent Research & Education is having a shockingly bad day. Left at home to his own devices, things quickly go downhill. We watch with increasing concern as he grows disoriented and stumbles around the house, vomits, struggles for breath, crashes through a glass...(image)

Grey London Made an Album of Feminist Christmas Carols, Rewritten to Stick It to the Man

Tue, 12 Dec 2017 17:56:08 +0000

It's been a banner year for women, in great part because of a system that drove its boot so deep into our necks that we all lost our epic sense of composure. In record numbers, we marched. We ran for office. We called bullshit on sexual harassment (and are still calling bullshit). And those who...(image)

TBWA Is Turning a Speeding Train Into an Escape Room for Murder on the Orient Express

Tue, 12 Dec 2017 16:11:03 +0000

Escape rooms have become old hat, but once in a while you see a spin on the approach that makes them worth mentioning again. This is one. Inspired by the 20th Century Fox film Murder on the Orient Express, based on Agatha Christie's classic novel, Finnish Railways tapped TBWA Helsinki to produce the longest escape...(image)

HoneyBaked Ham Made Its First TV Ad in a Decade, and It Was Worth the Wait

Tue, 12 Dec 2017 14:56:39 +0000

You can try to make your own ham this Christmas, says a new ad. But you might end up needing a chainsaw to cut it. Instead, try a ham--pre-glazed and ready-to-serve--from The HoneyBaked Ham Company, argues the ad, from BBDO Atlanta. In the spot, a thirtysomething everywoman protagonist, Kelly, grapples with trying to glaze and...(image)

Netflix Takes a Cue From Spotify in Crunching Audience Data for A Christmas Prince

Mon, 11 Dec 2017 16:36:07 +0000

Netflix is notoriously protective of its viewership data, but it may have learned a lesson from Spotify when it comes to its creative possibilities--how to turn quirky data points into entertaining content. Spotify recently rolled out its second holiday campaign featuring outdoor ads that turn actual listening habits, gleaned from its oceans of data, into...(image)

Cards Against Humanity Took Your Money to Oppose Trump’s Wall. Now It’s Redistributing That Wealth

Mon, 11 Dec 2017 15:05:00 +0000

God damn. Will Cards Against Humanity ever stop being this gangster? The card game manufacturer that, just a month ago, asked you for money to stop the Trump administration from building its stupid wall has decided to take some of it and address another social ill--income inequality. The website, Cards Against Humanity Redistributes Your Wealth,...(image)

Microsoft’s ‘3D Holiday’ Ad Is a Whimsical, Out-of-Earth Inclusion Parable

Mon, 11 Dec 2017 14:40:02 +0000

Between Thanksgiving and New Year's, we're barraged with branded messages that appeal to our better selves--quiet, almost logoless stories about family, acceptance and selfless giving. Microsoft's "3D Holiday," created by m:united//McCann and Blk-Ops, is no exception ... except it leaves the human family behind. Mythological creatures and extraterrestrials merit kindness, too. (That's pretty much all...(image)

Coco de Mer’s Christmas Ad Is Perfect for Those on the Naughty List (NSFW)

Sun, 10 Dec 2017 12:02:41 +0000

The gifts in the 12 Days of Christmas song always seemed a little boring. Coco de Mer, the British luxury lingerie and erotica fashion house, fixes that with its own take on the Christmas classic. This time, in place of turtle doves and French hens, we get a sampling of spanking paddles and pearl blossom...(image)

Lincoln Makes a Girl’s Christmas Wishes Come True in Fantastical Holiday Campaign

Sat, 09 Dec 2017 17:14:49 +0000

It's the most wonderful time of the year ... for Christmas ads in which products magically bring even our wildest dreams to life. The latest brand to turn your holiday into a literal winter wonderland is Lincoln Motor Company, which uses the theme to promote its Wishlist Sales Event. In the first broadcast spot (extended...(image)

Santa Meets the Sharing Economy in Coke’s New Christmas Ad From Hidden Figures’ Theodore Melfi

Fri, 08 Dec 2017 14:55:49 +0000

It's the holidays. You're probably overworked and lonely. There you are, telling some cutie you've got a Christmas tree that's, like, 30 feet tall. Is she biting the bait? She's biting the bait. She will want a pic of that later. Oh, no! Wherever will you find a Christmas tree that's 30 feet tall? Even...(image)

11 Ikea Ads That Show What a Brilliant Year the Brand Had Creatively

Fri, 08 Dec 2017 14:27:21 +0000

Ikea is one of those global brands that is strong creatively all around the world. And 2017 was no exception. If anything, the famed Swedish retailer raised the bar this year with inspired advertising, real-time marketing and stunts in so many of its global markets. Below are 14 examples of its enviable work from 2017....(image)

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The Dutch Try a Big, Emotional Christmas Ad and Pick a Weighty Subject Indeed

Thu, 07 Dec 2017 14:28:56 +0000

Ready for another holiday ad? Of course. Plus Supermarkets in the Netherlands just released a spot from J. Walter Thompson Amsterdam that follows a child as she shuttles between her divorced parents in the days before Christmas. Can we just say we love this trope of the Divorced Dad with the half-baked apartment, sadly switching...(image)

Mike’s Harder Grows Up (a Bit) in Ads That Explore the Night’s Possibilities

Wed, 06 Dec 2017 17:23:40 +0000

When your brand starts to mature, your advertising needs to follow suit, even if your name is Mike's Harder and you're targeting millennial dudes who are all about hot chicks, wild parties and bro bonding. The last major ad campaign for Mike's Harder was so chock full of dick jokes and over-the-top sight gags (think...(image)

Who Was Jesus’ Father? This Crazy Christmas Ad From HomePaternity Finds Out

Wed, 06 Dec 2017 16:43:31 +0000

The birth of Christ story gets the Jerry Springer treatment, complete with taunting crowd, beleaguered guests and a special appearance by God (as a fluffy cloud)--and stopping just short of punch throwing and chair tossing. But Joseph of Nazareth does get hounded by the studio audience, who chant "Chump, chump, chump!" And no one buys...(image)

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A Writer Scammed TripAdvisor Into Believing His Backyard Shed Was London’s Top Restaurant

Wed, 06 Dec 2017 16:07:18 +0000

Freelancer Oobah Butler believes online reviews are far from reliable. And he should know, given that by his own admission he used to get paid by restaurants to write fake praise on TripAdvisor. So, this year he decided to see how far falsehood could go. And the answer, perhaps no surprise in our current political...(image)

22,000 Faces Are Carved Into Pills on This Opioid Overdose Memorial

Wed, 06 Dec 2017 15:34:06 +0000

The scariest part about the opioid crisis might be that one-third of people taking prescription pills like oxycodone don't even know they're on opioids. A new campaign from the nonprofit health organization National Safety Council, Energy BBDO and m ss ng p eces seeks to raise awareness about, and take action to stop, the drug...(image)

How Kids Reacted to a Lego-Like Toy Version of Trump’s Wall

Wed, 06 Dec 2017 14:30:43 +0000

A diverse group of kids offer their opinions of a Lego-style toy, simply called"The Wall," in the video below. The youngsters aren't very impressed, and they're not exactly wallflowers when it comes to expressing their pint-sized points of view. In fact, there's no such product in the pipeline. Rather, "The Wall" is the central prop...(image)

Oliviero Toscani, Master Provocateur, Returns to Benetton. And Not a Moment Too Soon

Wed, 06 Dec 2017 13:41:05 +0000

There was a time when one could only love or hate a Benetton ad. There was no in-between. And much of that was due to its art director, Oliviero Toscani. If you don't remember his name, maybe the work will ring a bell. Between 1982 and 2000, when he led the brand's advertising identity, this...(image)

The 10 Most Watched Ads on YouTube in 2017

Wed, 06 Dec 2017 12:22:00 +0000

It's time for the year-end lists, and here's a fun one--the 2017 YouTube Ads Leaderboard, featuring the most-watched ads on the video platform this year. You'll recognize many of the spots, from Super Bowl commercials (Mr. Clean, Kia, Budweiser) to well-known celebrity spots (Natalie Portman for Miss Dior, Dwayne "The Rock" Johnson" for Apple). Remarkably,...(image)

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This Short Film Beautifully Captures a Woman’s Struggle in the Male-Dominated Field of Coding

Tue, 05 Dec 2017 19:16:20 +0000

What does it take for a woman to break into the male-dominated world of software development? Aurora Anderson, 34, was willing to essentially live apart from her husband and infant son for an entire year, commuting 173 miles from Portland to Seattle each week to study coding. "I had a job after college working in...(image)

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The Only Thing Worse Than Your Relatives? Your Relatives’ Pets, Says HotelTonight

Tue, 05 Dec 2017 18:20:48 +0000

Far be it from HotelTonight to suggest you skip out on family face time this holiday. But the booking app feels your pain when Grandma's beloved pooch won't stop humping your leg, or when cousin Eunice's senile cat leaves you a "gift" on the pull-out bed. Perhaps it's time to find a room of your...(image)

Spike TV Is Mad as Hell About Being Rebranded as Paramount Network

Tue, 05 Dec 2017 17:41:59 +0000

So, this dude named Spike just lost his job, and he's none too pleased about it. "What the literal hell? How did this happen?" he's asking on Twitter as he starts to cycle through the stages of grief that come with sudden unemployment. But first, he's going rogue. Spike is actually Spike TV, the cable...(image)

Christmas Is Just Another Day in the Year’s Most Heartbreaking Holiday Ad

Tue, 05 Dec 2017 16:36:53 +0000

For most people in the U.K., Christmas is a big deal, full of food, friends and family. But for many of the elderly, it's a day just like any other. A lonely one. A new ad from nonprofit Age U.K. seeks to raise support for senior citizens around the holidays. In it, an old man...(image)

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Liquid-Plumr’s Ridiculous Holiday Sweaters Give You Festive Butt Crack

Tue, 05 Dec 2017 15:48:16 +0000

You have your ugly sweaters, and now you have your cheeky sweaters. Every brand in the universe seems to be getting into apparel. And so, of course Liquid-Plumr has created the limited-edition Cheeky Cheer Collection, featuring three sweaters that show off ample fake butt crack in the back. The sweaters, inspired by the brand's revealing...(image)

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Lyft Wrote Giant Thank-You Notes to Its Drivers on These Out-of-Home Ads

Tue, 05 Dec 2017 15:07:07 +0000

Lyft has made a concerted effort, in its business strategies and its advertising, to make its drivers feel valued--from last year's seven-minute animated short "June" (released on its own "Lyft Driver Appreciation Day") to this year's car-wash stunt in Los Angeles. The ridesharing company, and agency Wieden + Kennedy New York, return to the theme...(image)

Comedy Central Ribs Itself, and Netflix, With Cryptic Billboards in NYC and L.A.

Mon, 04 Dec 2017 19:04:55 +0000

Middle management is hell, cubicle cities are soul crushing, and even the everyday sounds of office life are like nails on a chalkboard (often it's dry erase, but you get the idea). Comedy Central is going for a visceral reaction in a social media campaign for upcoming satire show Corporate, capturing a chorus of ringing...(image)

Even a Stuffed Puppy Is Too Much for a Kid in RSPCA’s Poignant Christmas Ad

Mon, 04 Dec 2017 16:02:15 +0000

A new British ad is combating the notion that puppies make for good Christmas gifts by detailing the abuses a stuffed dog suffers at the hands of a young boy. In the 90-second spot from the Royal Society for the Prevention of Cruelty to Animals, or RSPCA, the kid rips open the wrapping on a...(image)

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